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TRB/APTA 2004Bus Rapid Transit Conference
Implementing a BRT Project: Implementing a BRT Project: The Preliminary StepsThe Preliminary Steps
8:30 – 9:50 a.m.8:30 – 9:50 a.m.
Frank SpielbergBMI-SGBMI-SG
Incoming Chair, TRB Bus Transit Systems CommitteeIncoming Chair, TRB Bus Transit Systems Committee
(Moderator)(Moderator)
TRB/APTA 2004Bus Rapid Transit Conference
• “MAX, Transit for Today”, June Devoll• “BRT Vehicle Selection Concepts”, Fred
Silver• “Implementing BRT, Fare Collection”,
Roderick Diaz and Jeff Klompus
Session Presentations
TRB/APTA 2004Bus Rapid Transit Conference
Roderick Diaz• Bachelor of Science in Civil Engineering from the Massachusetts Institute of
Technology and a Master of City Planning from the University of California at Berkeley• Associate with Booz Allen Hamilton in Los Angeles, CA• Last 6 years have included a focus on planning, designing, and implementing BRT• Takes pride in being one of a handful of people in the world who have personally visited
and analyzed bus rapid transit systems on at least 4 continents across the globe
Jeffrey Klompus• Associate with Booz Allen Hamilton• Deputy Project Manager for the LACMTA Universal Fare System (UFS) Project• Manages a team in the technical oversight of the prime contractor and works closely
with the client during development, production, installation, and warranty of a new fare collection system implementation
TRB / APTA Bus Rapid Transit Conference
Roderick DiazJeffrey Klompus
Denver, CO6 May 2004
PRESENTATION
Implementing BRT: Fare Collection
5
Today we will…
Discuss the role of fare collection in transit and in BRT
Present relevant examples of innovation in fare collection for BRT systems
Summarize the primary decision variables in fare collection system planning
Cite issues for fare collection implementation
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TRB / APTA Bus Rapid Transit Conference
Fare Collection Can Have a Significant Impact on Transit Service Quality
Moving
PASSENGERSTOPS
Traffic Signal Delay
Turn Delays
Congestion
Dwell Time Comprises Roughly ¼ of Time that Passengers Spend in On-Road Transit. Fare Collection Drives the Dwell Time Length
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TRB / APTA Bus Rapid Transit Conference
BRT System Innovations Have Focused on Reducing Delays at Stations
Barrier-Enforced Pre-Payment
– Example: Trolebus in Quito, Ecuador
Proof-of-Payment
– Example: Transitway in Ottawa, Canada
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TRB / APTA Bus Rapid Transit Conference
Quito’s Trolebus Combines Pre-payment of Fares and Level Boarding to Facilitate Low Dwell Times
Fare gates and ticket attendants guard the entrance to stations
Quito’s fare gates also process cash, tokens, and magnetic tickets
Passengers may enter and exit the buses through all the open doors, similar to rail service
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TRB / APTA Bus Rapid Transit Conference
The Ottawa Transitway uses a Proof-of-Payment (Honour Fare) system to facilitate boarding and alighting on articulated buses
Articulated buses are reserved for use on the most heavily patronized lines
Passengers paying with cash and tickets still board through the front door to pay the farebox. Transfers are issued from a device attached to the farebox
Passengers using passes and transfers may board through the second and third doors of the bus. All doors open at every station before during the entire day (before 7PM)
Passengers caught evading fare payment must pay a Super Fare (equivalent to the cost of a monthly pass)
10
TRB / APTA Bus Rapid Transit Conference
New Technologies Bring New Options for BRT Fare Collection
Electronic vending machines distribute and verify fares directly to users
Smart fare media expand the options for customizing fares while keeping transactions simple for passengers and operators
Technologies work together seamlessly
ELECTRONIC FARE VENDING
SMART CARDSAND FARE
VALIDATORSADVANCED FAREBOXES
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TRB / APTA Bus Rapid Transit Conference
There are Three Main Considerations in BRT and Fare Collection
Fare Collection Process – When and how do passengers pay their fares and how is this payment verified and enforced?
Fare Transaction Media – What kinds of media are accepted by the fare collection system?
Fare Structure – Are there different fares for different types of services?
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TRB / APTA Bus Rapid Transit Conference
The Fare Collection Process is the Critical Issue with the Most Significant Impact
Greatest Impact on Service Quality and Dwell Time
Defines the Customer Experience
Key Options
– Pay On-Board
– Barrier System
– Barrier-Free (Proof-of-Payment) System
PAY ON-BOARD
BARRIER-ENFORCEDALL-DOOR BOARDING
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TRB / APTA Bus Rapid Transit Conference
Fare Media Make Fare Transactions More User-Friendly
Key options
– Cash (Coins, Bills, Tokens) and Pre-paid Instruments (Flash Passes, Transfers, Tickets) – Traditional solution implemented on most on the road transit systems
– Magnetic Stripe Media – robust technology, limited applications
– Smart Cards – increasingly being deployed by transit agencies, offer numerous options for fare structure
Impacts on process
– Distribution
– Reliability
– Fraud
– Safety and security of personnel
– Branding and targeted marketing
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TRB / APTA Bus Rapid Transit Conference
The Fare Structure Defines How Closely Fares Relate to Service Types
Captures value for the transit agency when passengers are willing to pay for different levels of service
Two Major Types
– Flat – simplest, requires less monitoring, enforcement, and administration
– Differentiated
• Zone
• Distance
• Service Type
• Time of Day
• Day of Week
• Discounts & Incentives
SIMPLESIMPLE CUSTOMIZED CUSTOMIZED TO MARKETSTO MARKETS
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TRB / APTA Bus Rapid Transit Conference
Introduction of New Fare Systems Can Transform Systemwide Revenue Collection Electronic fare technology requires significant changes in support infrastructure and
business practices
$
A b c d e
Clearinghouse
Optional datathrough probe if
farebox integrated
ControlFunctionsonly
Bus Devices: Alldevices on board bus
carry data, andtransmit separately
to computer
GarageComputers
Reconciliation and Reporting System
AgencyComputer
ManagingHost
Computer
TVMNetwork
Computers
Metrocard Device
Smart Card Device
Farebox
MetrocardComputer
Smart cardComputer
FareboxComputer
Benefits are strongest with higher market penetration of fare media
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TRB / APTA Bus Rapid Transit Conference
Fare Collection Systems Present Important Issues to Consider for Implementation
Integration with Other Modes – Is the BRT fare system integrated or distinct from other modes?
Revenue Processing – How should business processes be refined in response to fare collection system enhancements?
Fare Enforcement – What is the optimum balance of fare enforcement and security to minimize fraud and costs?
Marketing – How can the fare collection system be designed to enable a transit agency to reach its customers?
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TRB / APTA Bus Rapid Transit Conference
There are Many Opportunities and Benefits of Evolving Your Fare Collection System with BRT
Data Collection to Support Planning – Records of fare payment patterns help business processes such as planning, marketing, revenue, and customer service
Synergies with Other Functions – Benefits transfer to other purposes
– Parking
– Financial services
– Paratransit
– Bicycle lockers
– Building access
Regional solutions – Seamless transfers broadens a passengers regional reach