27
Tracy Moore Fontaine WRITING PORTFOLIO: Blogs Social Media Marketing Grants Newsletters Technical [email protected] 917.674.9053

Tracy Moore Fontaine: Writing Portfolio

Embed Size (px)

DESCRIPTION

Tracy Fontaine is a freelance copywriter/editor who is not afraid to wield her nerd-level knowledge of orthography and syntax. She is equally adept at demonstrating a strong sense of story structure and adapting her style to suit your audience and tone across formats. For assistance with your content needs, contact Tracy at [email protected].

Citation preview

Page 1: Tracy Moore Fontaine:  Writing Portfolio

Tracy Moore Fontaine        

                     

WRITING PORTFOLIO:  

       Blogs          Social  Media          Marketing  

   Grants      Newsletters      Technical

   

 [email protected]  

917.674.9053  

Page 2: Tracy Moore Fontaine:  Writing Portfolio

 

Contents  Blogs  ..................................................................  p.  3  

Grants  ................................................................  p.  8  

Marketing  ..........................................................  p.  13  

TV/Film  Pitches  ..................................................  p.  17  

Newsletters  .......................................................  p.  21  

Technical  ............................................................  p.  24  

   

Page 3: Tracy Moore Fontaine:  Writing Portfolio

Blogs  

                                               

       

Tracy  Moore  Fontaine  [email protected]  

917.674.9053  

Page 4: Tracy Moore Fontaine:  Writing Portfolio

 

Page 5: Tracy Moore Fontaine:  Writing Portfolio

 

Page 6: Tracy Moore Fontaine:  Writing Portfolio

Selections from Year of Months, my personal Tumblr documenting the daily adventures of tackling a new habit (from home-cooked dinners to haiku) every month.

 

Page 7: Tracy Moore Fontaine:  Writing Portfolio

 

Page 8: Tracy Moore Fontaine:  Writing Portfolio

Grants                                                    

       

Tracy  Moore  Fontaine  [email protected]  

917.674.9053  

Page 9: Tracy Moore Fontaine:  Writing Portfolio

 

Foundations  

The  following  is  a  partial  list  of  foundations  to  which  I  have  submitted  grant  proposals  on  behalf  of  employers  and  clients:  

 Ahmanson  Foundation  The  Paul  G.  Allen  Family  Foundation  Allied  Arts  Foundation  Annenberg  Foundation  California  Community  Foundation  The  Entertainment  Industry  Foundation  4Culture  Humanities  Washington  James  Irvine  Foundation  William  and  Flora  Hewlett  Foundation  L.A.  County  Arts  Commission  The  Plum  Foundation  Santa  Monica  Community  Arts  Grants  Program  The  Seattle  Foundation/ArtsFund  Seattle  Office  of  Arts  and  Culture  Starbucks  Foundation  Washington  State  Arts  Commission  Wasserman  Foundation  Weingart  Foundation  W.M.  Keck  Foundation  

     

Page 10: Tracy Moore Fontaine:  Writing Portfolio

Excerpt from the Cultural Development Authority of King County – Arts Special Projects Program Application for Individuals.

Project was funded. Project  Description  and  Concept:  What  do  you  plan  to  do?  When?  Where?  Include  dates,  location,  etc.  if  known.    The  Odeon  String  Quartet  will  commission  Seattle-­‐based  composer  Ken  Benshoof  to  compose  a  string  quartet  for  the  ensemble.    According  to  Mr.  Benshoof,  the  piece  will  be  approximately  20  minutes  in  duration  and  will  be  inspired  by  the  raw  energy  displayed  by  the  family  of  violins  and  the  extremely  high  level  of  communication  between  members  of  the  string  quartet.    The  piece  will  seem,  on  the  surface,  to  be  episodic.    It  will  have  a  large  number  of  small  movements  interrelated  in  ways  that  capture  some  of  the  effects  of  both  returning  forms  (rondo)  and  developing  processes.    It  will  be  modeled  after  common  life  rhythms  wherein  a  fairly  large  number  of  seemingly  unrelated  topics/activities  are  encountered  in  any  one  day,  but  are  revisited  over  time  with  emerging  patterns  of  variation  and  development  with  a  sense  of  continuity  and  direction.    Composition  will  begin  during  the  summer  of  2003  and  is  estimated  to  be  completed  by  the  end  of  the  year.    The  Odeon  String  Quartet  plans  to  premiere  the  piece  in  Seattle  during  the  winter  of  2004  through  a  self-­‐presented  concert  of  music  of  living  composers  at  the  Illsley  Ball  Nordstrom  Recital  Hall  at  Benaroya  Hall.    Outreach  opportunities  connected  to  the  commission  process  will  include  a  demonstration  of  excerpts  for  students  at  Cornish  College  of  the  Arts  during  the  quartet’s  second  year  residency  in  the  fall  of  2003,  as  well  as  at  least  two  free  preview  concerts  at  locations  that  attract  younger  audiences,  such  as  record  shops,  cafes  and  wine  bars,  and  live  radio  broadcasts  on  KING-­‐FM  and  KUOW  leading  up  to  the  world  premiere  performance.    Preview  activities  will  be  supplemented  by  opportunities  to  meet  the  composer  and  discuss  the  compositional  process  as  it  is  underway.    The  project  will  also  include  a  professional  recording  of  the  piece  for  inclusion  on  an  Odeon  String  Quartet  CD  of  contemporary  American  works  to  be  used  as  a  promotional  tool  for  the  quartet  and  sold  at  future  performances  to  help  fund  future  commissions.      Project  Impact:  How  will  this  project  enhance  your  work  or  career?    This  project  is  designed  to  support  the  component  of  the  Odeon  String  Quartet’s  mission  dedicated  to  the  development  and  presentation  of  new  works.    The  quartet  has  a  strong  interest  in  the  works  of  contemporary  and  American  composers  and  is  particularly  looking  forward  to  working  with  another  Seattle  based  composer  to  expand  their  repertoire  as  an  ensemble  and  contribute  to  the  catalog  of  works  for  string  quartets.    The  Odeon  String  Quartet  is  also  committed  to  introducing  new  audiences  to  chamber  music  through  music  that  is  appealing  to  the  next  generation  of  listeners.    Collaboration  with  a  locally-­‐based  composer  will  not  only  support  a  local  artist,  but  will  also  provide  opportunities  for  community  members  to  witness  the  composition  process  through  dialogues,  open  rehearsals,  and  preview  concerts.    This  element  will  also  supplement  the  work  of  the  quartet  in  their  residency  at  Cornish  College  of  the  Arts.        The  commission  will  create  various  performance  and  promotional  opportunities  for  the  Odeon  String  Quartet  and  will  further  the  quartet  towards  their  goal  of  recording  a  collection  of  contemporary  American  works.  

Page 11: Tracy Moore Fontaine:  Writing Portfolio

   Experience:  What  are  the  qualifications  and  accomplishments  of  the  artists  involved  in  this  project?  Attach  resumes,  artistic  or  biographical  statement(s)  if  necessary.    Based  in  Seattle,  the  Odeon  String  Quartet  is  a  vibrant  and  dynamic  ensemble  comprised  of  distinguished  artists  who  are  dedicated  to  presenting  concerts  of  the  highest  artistic  quality  and  building  new  audiences  for  chamber  music  through  performances  in  unique  settings  with  non-­‐traditional  concert  formats  and  educational  outreach  programs.    The  quartet  is  committed  to  the  development  and  presentation  of  new  works  through  its  programs  and  activities.    The  musicians  of  the  Odeon  String  Quartet  are  violinists  Gennady  Filimonov,  Andrew  Yeung,  violist  Michael  Lieberman,  and  cellist  Paige  Stockley.    (See  individual  bios  attached.)    In  January  2002,  the  Odeon  String  Quartet  was  appointed  as  the  Lehmann  Ensemble-­‐in-­‐Residence  at  Cornish  College  of  the  Arts  and  has  been  invited  back  for  the  2002-­‐2003  season.    As  the  resident  ensemble,  the  Odeon  String  Quartet  offers  an  exciting  expansion  of  Cornish’s  chamber  music  activities:    along  with  an  exciting  concert  schedule,  including  an  upcoming  performance  of  George  Crumb’s  “Black  Angels”,  the  quartet  provides  support  to  the  composition  program  by  offering  a  series  of  readings,  workshops,  and  performances.    In  November  2002,  the  Odeon  String  Quartet  presented  their  first  commissioned  piece,  for  which  they  received  support  from  the  King  County  Arts  Commission,  at  Benaroya  Recital  Hall.    Past  performance  highlights  include  the  Seattle  Chamber  Music  Society’s  Under  Forte  series  and  family  concerts,  a  concert  of  20th  Century  works  at  the  Lopez  Island  Center  for  the  Arts,  and  the  Gala  opening  of  Experience  Music  Project.    Ken  Benshoof,  Professor  Emeritus  at  University  of  Washington,  has  been  an  active  composer  for  over  thirty  years.    Recipient  of  the  Fulbright  Fellowship,  Guggenheim  Fellowship,  and  Artist  Trust  Grant,  he  has  composed  for  the  Kronos  Quartet,  Northwest  Chamber  Orchestra,  Olympic  Symphony  Orchestra,  Rainier  Chamber  Winds,  and  Pacific  Brass  Quintet,  to  name  a  few.    Six  years  have  passed  since  he  composed  his  eighth  string  quartet.    Meanwhile,  he  has  retired  from  teaching,  reached  his  70th  birthday,  and  entered  a  fresh  phase  in  musical  interests.    He  is  looking  forward  to  returning  to  the  medium  once  again.    (Please  see  resume  and  partial  list  of  compositions  attached.)      Evaluation:  How  will  you  measure  your  success  in  achieving  the  goals  of  the  project?    The  composition  component  of  the  project  will  be  assessed  on  an  ongoing  basis  by  the  Odeon  String  Quartet.    The  quartet  members  will  evaluate  the  progress  of  the  commission  against  a  timeline  towards  the  ultimate  goal  of  presenting  the  piece  in  concert  in  the  winter  of  2004.    The  quartet  members  will  evaluate  the  success  of  the  performance  component  of  the  project  during  and  after  each  concert  or  presentation.    New  audience  members  will  be  tracked  through  ticket  sale  data  and  mailing  list  additions.    Informal  reactions  to  the  presentation  will  be  gathered  from  audience  members  to  determine  whether  or  not  the  concert  format  best  presented  the  new  work  to  the  target  audience.    The  Odeon  String  Quartet  will  also  use  audience  feedback  to  evaluate  the  overall  process  for  future  commissions.  

Page 12: Tracy Moore Fontaine:  Writing Portfolio

Excerpt from a proposal letter submitted to The Paul G. Allen Foundation for the Arts. Proposal was awarded.

Full proposal text available upon request.

March 26, 1999 Ms. Jody Allen Patton Foundation Administrator The Allen Foundation for the Arts 110-110th Ave. NE, Suite 550 Bellevue, WA 98004 Dear Ms. Patton, On behalf of the Board of Directors of Seattle Chamber Music Festival, we are requesting the support of the Allen Foundation for the Arts in the amount of $10,000 to support the artistic fees for musicians performing in our Winter Interlude 2000 and Summer Festival 2000. The mission of the Seattle Chamber Music Festival is to foster appreciation of chamber music in our community by presenting musicians of the highest caliber, whose performances will enrich, entertain, and educate a variety of audiences in accessible and inviting formats. Now in its 18th season, the Festival is a Seattle tradition. Toby Saks, Artistic Director and professor of cello at the University of Washington, programs a four-week festival each July and an intense weekend festival in January. Seattle Chamber Music Festival presents 12 concerts each summer and 3 winter concerts that are rich in variety, pairing traditional favorites with exciting new and lesser-known works. Connie Cooper, the Festival’s Executive Director, is an experienced arts administrator who joined the Festival in October of 1996 and has worked as an arts manager for almost 20 years. Seattle Chamber Music Festival is also supported by a 36 member Board of Directors composed of community and corporate leaders who come together through their love of chamber music to work on the Festival’s behalf. The Board meets quarterly and an Executive Committee meets monthly. An effective network of committees ensures a high level of board involvement in fund raising, strategic planning, public relations and marketing, and financial management. A roster of the Board of Directors is enclosed. Since 1982, the Seattle Chamber Music Festival has brought internationally acclaimed musicians together in the intimate setting of St. Nicholas Hall at Lakeside School to perform chamber music works for Seattle area audiences. The Summer Festival has grown to include a series of 12 main concerts, each preceded by a short recital sponsored by PONCHO. This year 34 musicians, of whom many are rising young stars, will perform in the Summer Festival. Each evening’s concert is a special experience combining the talents of several artists in one-of-a-kind, for-this-night-only performances that are always fresh and exciting. This approach adds electricity and vitality to the performances rarely heard among touring ensembles. More than 7,000 people attended 1998 Summer Festival concerts, a number which we expect to meet and exceed at the 1999 Summer Festival. Free-admission PONCHO pre-concert recitals attracted standing room only crowds of over 200 listeners each night, for an additional 2,400 listeners. Festival sponsor, KING-FM broadcasts all concerts to a listening audience estimated at 25,000 persons each night. For the past several years, attendance has been at virtually 100 percent capacity.

Page 13: Tracy Moore Fontaine:  Writing Portfolio

Marketing    

                                               

       

Tracy  Moore  Fontaine  [email protected]  

917.674.9053  

Page 14: Tracy Moore Fontaine:  Writing Portfolio

Marketing Writing Sample

Tracy Moore Fontaine

(917) 674-9053

EHAS: EVERYONE HAS A SONG

OUR MISSION

To empower young people to discover theiTo empower young people to discover theiTo empower young people to discover theiTo empower young people to discover their own potential by inspiring an r own potential by inspiring an r own potential by inspiring an r own potential by inspiring an

interest in learning and providing opportunities to experience success.interest in learning and providing opportunities to experience success.interest in learning and providing opportunities to experience success.interest in learning and providing opportunities to experience success. Everyone Has a Song (EHAS) is a contemporary education project that uses music

production in a unique and relevant way to excite young people about learning and

experiencing success. Using music as a catalyst for education, EHAS builds character,

confidence, and self-esteem in youth who have typically not thrived in traditional

educational settings. It is a particularly effective method of engaging and educating at-risk

and disenfranchised youth, and inspiring them to continue in school and become capable

workers and responsible citizens. Each year, EHAS welcomes approximately forty middle

and high school students into its classroom/music production facility in the Madrona

neighborhood of Seattle. Programs range from a four-week class for Seattle Children’s

Home residents to a 90+ hour, 12-18 week session for students referred by Seattle Public

Schools’ Inter-Agency program and the Seattle Youth Employment Program (SYEP). As

part of the Inter-Agency and SYEP programs, students receive in-class instruction with a

certified teacher and complete research projects, experiments, and assignments toward high

school credits. For all students, the final project is the production, from conception to

completion, of a music CD that incorporates knowledge gleaned from their coursework.

This fresh approach to education, designed by directors Charles and Cynthia Jefferson, is

especially effective in reaching the most difficult to serve populations and can be adapted to

any educational venue.

Page 15: Tracy Moore Fontaine:  Writing Portfolio

Marketing Writing Sample

Tracy Moore Fontaine

(917) 674-9053

WE START WITH ART

The first thing that happens in any EHAS class is to establish ARTARTARTART. No, we’re not

talking about the music. That comes later. ART ART ART ART is:

AAAACCEPTANCE CCEPTANCE CCEPTANCE CCEPTANCE –––– RRRRESPECT ESPECT ESPECT ESPECT –––– TTTTRUSTRUSTRUSTRUST

AAAAcceptance cceptance cceptance cceptance – No judgment! We model this beginning on the first day of class by accepting

students openly, just as they are, regardless of their tastes or backgrounds. We engage

students in candid discussions about their interests and opinions, demonstrating that we are

accepting of their ideas, interested in learning from them, and are not judgmental about the

things that they identify with.

RRRRespect espect espect espect – We must show respect for the students first, before we can expect them to respect

us. Respect has to be modeled. Young people often do not have a real sense of what respect

means. As a class, we seek out the literal definition of the word, but also discuss what it

means on an individual level, often discovering that different people may have different

definitions of respect–or how they would like to be treated.

TTTTrust rust rust rust – Ignorance, fear, and doubt inhibit the flow of creative energy. Creative expression is

a very personal process. You must be able to trust yourself to allow your creativity to flow,

and you must also trust those around you to provide only honest, constructive feedback and

not criticism. We establish trust with students by discussing our personal experiences with

receiving negative feedback, illustrating that we are not perfect. We discuss situations where

we were able to improve upon our work based on feedback and demonstrate that we are

open to their suggestions; thereby validating their ideas and encouraging self-confidence.

While ART ART ART ART is established over the first few weeks, we begin the EEEE3 3 3 3 System of EducationSystem of EducationSystem of EducationSystem of Education.

Page 16: Tracy Moore Fontaine:  Writing Portfolio

Marketing Writing Sample

Tracy Moore Fontaine

(917) 674-9053

TTTTHE HE HE HE EEEE3333 SSSSYSTEM YSTEM YSTEM YSTEM OOOOF F F F EEEEDUCATIONDUCATIONDUCATIONDUCATION

While establishing ART ART ART ART with the students, we begin the EEEE3 3 3 3 System of EducationSystem of EducationSystem of EducationSystem of Education:

EEEEXPOSURE XPOSURE XPOSURE XPOSURE –––– EEEENLIGHTENMENT NLIGHTENMENT NLIGHTENMENT NLIGHTENMENT –––– EEEEMPOWERMMPOWERMMPOWERMMPOWERMENTENTENTENT

EEEExposure xposure xposure xposure – Exposure is the process of presenting new information, ideas, concepts, and new

ways of looking at familiar things. This can be any discussion about any topic or any

subject. One example is breaking down a familiar word such as “racism.” In this example,

we would define the word, explore the origins of the word and the way it is used in society,

and attempt to provide a different perspective and new level of awareness or clearer

understanding of the concept. Exposure can also be as simple as sharing an article from a

newspaper, magazine or book. It can be something that happened on the way to class or an

established curriculum presented in a fresh way, from a new vantage point that inspires

critical thinking and analysis. A key ingredient to exposure is making information relevant to

students, which leads to:

EEEEnlightenment nlightenment nlightenment nlightenment – The light comes on when the students take in the information they have

been exposed to, internalize it, mull it over, and see its relevance in their own lives. This is

achieved through group discussion, games, role-play, writing assignments, and other creative

ways the leader develops to inspire thoughts and analysis. Students are then encouraged to

research, develop and hone a product or ideas, which they are responsible for teaching each

other. In our fast, instant, “get it now, pay later” society, many young people miss the

concept of practicing or rehearsing something until it is right (a reason many experts believe

music and dance students perform better in school.) At this point in the class, ART ART ART ART should

be well established and the students are encouraged to rrrrewrite, rrrrevise, and rrrrehearse their

creative ventures – the “three r’s” that are missing in many traditional classrooms.

EEEEmpowerment mpowerment mpowerment mpowerment – Empowerment is achieved when the students have developed an enriched

view of potentialities, or awareness of more choices. They are equipped with the information

to make informed decisions with the self-confidence to attain their goals and fulfill their

destinies. Students finally realize that they already have the power within themselves to be

successful, and they are ready to create the reality they desire through conscious decision-

making. In the EHAS classes, students are ultimately empowered when their final product

(a CD, video, performance, or other creative endeavor) are released/presented for others to

experience. The completion celebration is their reward, their chance to know success! It is

the fulfillment of the EEEE3 3 3 3 System of EducationSystem of EducationSystem of EducationSystem of Education.

Page 17: Tracy Moore Fontaine:  Writing Portfolio

TV/Film Pitches    

                                               

       

Tracy  Moore  Fontaine  [email protected]  

917.674.9053  

Page 18: Tracy Moore Fontaine:  Writing Portfolio

Full booklet available upon request.

Excerpt from a documentary fundraising booklet. Project funded. World Premiere held in New York City, May 2014.  

 

 

 

 

Page 19: Tracy Moore Fontaine:  Writing Portfolio

417 West 126th Street, 3rd Floor - New York, NY 10027 - Phone 212.678.7600 - Fax 212.678.5097

January 29, 2008 Jim Freudenberg Rubicon Race Team 12801 Clay Center Road Carmel, IN 46032 Dear Jim, It was fantastic speaking with you yesterday! We’re extremely excited about the prospect of developing a show around Rubicon’s road to the Indy 500 and we appreciate that you and Jason are taking time out of your hectic schedules to consider our proposal. We at Triple Threat Television believe that the Indianapolis 500 represents Americana at its best with a soul steeped in close to 100 years of history and tradition. Amongst the wide field of auto races and racing series, the Indy 500 continues to emerge year upon year as “The Greatest Spectacle in Racing.” The birth of a new race team is a thrilling moment and by documenting your behind-the-scenes journey to race day, we hope to fuel the fanfare and give rise to the next generation of open-wheel racing enthusiasts. From the tactical formation of your team, to the strategic selection of a driver, to the technical development of the car and crew, this is the start of a new racing legacy. And, at the heart of it all lies a tightly-knit racing family. Now that’s great tv! You mentioned other suitors. We are, of course, certain that Triple Threat Television is the best match for this project. The “reality” moniker has come to represent a wide range of television show concepts, but Triple Threat believes in staying true to a docu-series format that incorporates educational elements and factual storytelling. We are a full-service production company with connections to a wide range of cable outlets and have current and recent shows at both A&E and ESPN. However, we actually envision this series going to ABC. As I’m sure you know, ABC and the Indy 500 represent the second-longest televised sporting event relationship in history. Helio Castroneves’ recent participation in and win on Dancing with the Stars only reinforces the network’s interest in connecting primetime family viewers with this race, and we can’t agree more. Considering Jason’s longstanding history with Fox, we can understand why they would be interested in working with you. However, we feel that the reality programming philosophy behind any of the Disney networks is much more in line with your interests and intentions for this project. I have enclosed materials that outline our show concept and introduce you to our production family, including our reel and a copy of a recent pilot for MTV. We anticipate collaborating with you to further develop the specifics of this idea. And, if you decide to make your decision based on network alone, we would be interested in joining the project as the producing partner. Since there is a short window of opportunity, we look forward to speaking to you soon to finalize the details and get to work! All the best, Amy Maguire

Page 20: Tracy Moore Fontaine:  Writing Portfolio

Show Concepts: Lifetime, WEtv, Oxygen Date My Dog: Finding  love  is  hard  enough,  but  finding  a  mate  your  pet  loves  too?    Meet  Sheryl  Matthys,  the  self-­‐proclaimed  “DogSexpert”.    Sheryl  helps  singles  –  and  their  dogs!  –  sniff  out  a  good  match.    Each  episode  centers  around  the  Leashes  and  Lovers  Lounge,  a  trendy  canine  café  where  Sheryl  assembles  dog  owners  and  dog  lovers,  advises  them  on  the  joys  and  challenges  that  dogs  can  bring  to  a  relationship,  and  then  sends  them  out  on  special  dog-­‐friendly  dates.    From  fighting  the  dog  days  of  summer  at  the  beach  to  teaching  old  dogs  new  tricks,  singles  stop  barking  up  the  wrong  tree  when  they  Date  My  Dog.

Let’s Elope! From proposal to honeymoon in 24 hours. Weddings  are  joyous  occasions;  planning  a  wedding  can  be  anything  but.    In  fact,  whether  it’s  the  cost,  time  commitment,  family  pressures,  religious  and  cultural  differences  (or  even  just  deciding  on  the  color  scheme!)  most  couples  encounter  at  least  one  significant  disagreement  along  the  way.    Well,  we  have  a  proposal  of  our  own!    How  about  a  fully  paid  destination  wedding  and  dream  honeymoon…tomorrow?    Couples  must  agree  to  drop  everything  and  be  whisked  away  for  a  surprise  wedding  the  very  next  day.    They  can  invite  just  two  “witnesses”  and  can’t  spread  the  news  until  after  their  "de-­‐stress  vacation".    Will  mom  freak  out?    Will  the  best  man  throw  a  tantrum?    Or  will  the  bride  and  groom  enjoy  the  peace  and  quiet  of  a  private  ceremony  that’s  all  about  them?    Come  on,  Let’s  Elope!   Cut the Cord: Supernanny  meets  Failure  to  Launch  when  comedienne  Giulia  Rozzi  intervenes  to  pry  the  boomerang  generation  out  of  their  parents’  homes  and  get  slacker  friends  to  stop  couch-­‐surfing.    It’s  time  to  push  these  birds  out  of  the  nest  and  teach  them  how  to  get  a  job,  find  and  furnish  a  great  apartment,  cook  their  own  meals,  and  enjoy  their  independence.    It  won’t  be  easy,  but  she’ll  convince  parents  and  friends,  once  and  for  all,  to  Cut  the  Cord!

Empty Nest Makeover: When  the  kids  head  off  to  college,  mom  and  dad  don’t  lose  a  child,  they  gain  a  great  new  room!    Old  bedrooms  are  transformed  into  master  suites,  spa  baths,  or  sewing  rooms  –  basements  and  rec  rooms  become  high  tech  media  spaces,  home  gyms,  or  craft  nooks  –  swing  sets  and  trampolines  are  traded  for  outdoor  kitchens  and  zen  garden  retreats.  The  only  question  is,  how  will  the  kids  react  when  their  stuffed  animals  and  sports  trophies  are  replaced  with  mom’s  art  supplies  and  dad’s  elliptical  trainer?    All  will  be  revealed  on  Empty  Nest  Makeover.

Page 21: Tracy Moore Fontaine:  Writing Portfolio

Newsletters                                                    

       

Tracy  Moore  Fontaine  [email protected]  

917.674.9053    

Page 22: Tracy Moore Fontaine:  Writing Portfolio

Field Test of Smart Electrochlorinator 10,000 (SE10K) at Malawi Health Center (April 2013)    In  March,  VillageReach  received  a  subagreement  from  PATH  Technology  Solutions  (TS)  under  the  Gates  Foundation  Health  Innovations  Portfolio  (HIP)  award  to  conduct  a  year-­‐long  field  test  of  the  Cascade  Designs,  Inc.  (CDI)  Smart  Electrochlorinator  10,000  (SE10K)  device  at  a  health  center  in  Malawi.  Unlike  the  SE200  electrochlorinator,  which  has  also  been  trialed  as  part  of  PATH’s  safe  water  projects,  and  is  used  primarily  to  treat  water  for  drinking,  the  SE10K  is  a  much  larger  model  that  creates  large  batches  of  chlorine  brine,  ideally  suited  for  assisting  with  surface  disinfection  at  healthcare  posts  and  the  like.  Although  the  technology  was  developed  by  CDI,  TS  hopes  this  partnership  will  catalyze  its  effects  and  help  bring  it  to  market.    Since  2008,  subrecipient  VillageReach  has  led  programs  in  the  Balaka  District,  Malawi,  to  strengthen  the  health  system  at  the  community  and  health  center  levels  by  building  the  capacity  of  community  health  work,  implementing  interventions  to  reduce  malaria  and  diarrheal  diseases,  and  improving  access  to  healthcare  through  information  and  communications  technology  projects.  VillageReach  will  place  the  SE10K,  conduct  trainings,  and  collect  data  throughout  the  duration  of  its  use.  Chlorine  produced  by  the  electrochlorinator  will  be  used  for  infection  prevention  at  the  health  center  and  dispersed  to  health  surveillance  assistants  for  household  distribution  and  water  treatment.  Results  from  this  field  test  will  be  used  to  determine  applicability  of  the  device  to  the  proposed  healthcare  setting  and  inform  future  interactions.    Jesse  Schubert,  RPM,  explains  that,  "The  healthcare  setting  is  one  of  six  different  use  scenarios  currently  being  tested,  or  planned  for  testing  in  the  future.  The  other  uses,  for  both  the  SE200  and  SE10K  are:  

• Water  vendors  (TS  has  an  ongoing  project  in  Kenya  with  MasterCard  Foundation  funding  to  equip  and  train  vendors  with  the  SE200).  

• Schools  (TS  has  a  project  in  Kenya  where  the  SE200  is  being  used  in  3  schools  to  treat  drinking  water  for  students).  

• Humanitarian  assistance/disaster  relief  (UNICEF  has  a  prototype  SE10K  that  is  currently  being  tested  for  treating  drinking  water  for  displaced  persons  on  the  Lebanon-­‐Syrian  border).  

• Community  scale  in-­‐line  chlorination  systems  (a  concept  TS  is  currently  looking  for  funding  to  develop).  

• Community  scale  chlorine  dispensers  (a  use  mode  that  TS  wants  to  pilot,  but  are  looking  for  a  willing  partner  and  funding).”  

 Despite  the  broad  scope  and  reach  of  the  work  being  completed  under  the  HIP  award,  it's  notable  that  this  particular  technology  and  the  results  of  this  specific  project  utilizing  only  a  fraction  of  the  overall  award  funds,  has  the  potential  to  be  integral  to  its  overall  success.  According  to  PADM  Taj  Munson,  "In  many  ways,  this  device  is  the  anchor  of  the  [Health  Innovation  Portfolio]  award,  the  purpose  [of  which]  is  to  determine  viability  of  creating  chlorine  onsite  to  assist  in  disinfection,  from  a  technical  as  well  as  cultural  and  functional  perspective."  

Page 23: Tracy Moore Fontaine:  Writing Portfolio

Subaward of the Month: Acceptability of the Female Condom among HIV Sero-discordant Couples in China (May 2013)    In  one  of  PATH’s  many  great  examples  of  global  partnering,  this  spring  the  Technology  Solutions  Woman’s  Condom  Team  is  joining  forces  with  the  Netherlands  Ministry  of  Foreign  Affairs  and  the  Chinese  Center  for  Disease  Control  and  Prevention  (CDC)  to  explore  opportunities  to  integrate  the  Woman’s  Condom  into  services  for  HIV-­‐serodiscordant  couples  (where  one  partner  is  HIV  positive  and  the  other  is  HIV  negative)  in  China.    In  2011,  the  Netherlands  Ministry  of  Foreign  Affairs  granted  PATH  an  award  to  Expand  Access  to  the  Woman’s  Condom  through  the  Protection  Options  for  Women  Product  Development  Partnership  (POW).    POW  aims  to  make  the  Woman’s  Condom  available  and  accessible  in  developing-­‐country  markets  worldwide,  focusing  first  on  developing  markets  in  China  and  sub-­‐Saharan  Africa.  Specific  objectives  are  to:  

• Introduce  the  Woman’s  Condom  in  public-­‐sector  family  planning  and  HIV/AIDS  prevention  programs  in  China.    

• Introduce  the  Woman’s  Condom  in  various  private-­‐  and  public-­‐sector  channels  in  sub-­‐Saharan  Africa.  

• Use  learning  from  China  and  sub-­‐Saharan  Africa  to  build  a  global  market  for  the  Woman’s  Condom.      

• Build  evidence  of  the  effectiveness  of  the  Woman’s  Condom.  • Engage  in  advocacy  to  raise  awareness  of  and  demand  for  the  Woman’s  Condom  and  female  

condoms  to  expand  protection  options  for  women  globally.    In  China,  POW  is  currently  working  with  local  research  agencies  and  non-­‐governmental  organizations  to  raise  awareness  around  the  Woman’s  Condom,  and  explore  uptake  and  acceptability  of  this  new  product  through  market  tests  in  the  family  planning  program  and  the  HIV  prevention  programs.  In  one  of  these  market  tests,  Chinese  CDC  will  evaluate  uptake  and  acceptability  of  providing  access  to  the  Woman’s  Condom  as  part  of  its  counseling  and  service  provision  to  HIV-­‐discordant  couples.  Between  March  and  May  2013,  Chinese  CDC  clinic  staff  collected  feedback  from  couples  about  use  of  Woman’s  Condom  and  what  information  and  counseling  are  needed  to  use  the  product  successfully.  Although  HIV  prevalence  in  China  is  low,  data  show  that  spouses  of  people  living  with  HIV  have  high  risk  of  HIV  infection  due  to  unprotected  sex.  Women  are  vulnerable  to  transmission  due  to  low  sexual  power  in  the  relationship,  which  makes  it  difficult  to  negotiate  male  condom  use  if  their  partner  is  not  willing.    Current  HIV-­‐preventative  measures  include  counseling  and  testing,  partner  notification,  and  male  condom  promotion.  Technology  Solutions  hopes  that  adding  the  Woman’s  Condom  to  male  condom  counseling  and  distribution  will  result  in  additional  protected  sex  acts  since  the  Woman’s  Condom  offers  good  sensation  to  both  partners.    PATH  and  the  Dahua  Medical  Apparatus  Company  (Dahua),  manufacturer  and  distributor  of  the  Woman’s  Condom,  are  partnering  to  make  the  product  available  in  both  the  public  and  private  sectors.  Feedback  from  this  market  test  activity  will  provide  valuable  insight  into  use  and  acceptability  of  the  Woman’s  Condom.  Five  additional  test  markets  are  underway  in  China  evaluating  uptake  and  acceptability  of  Woman’s  Condom  among  target  populations  in  different  regions  and  through  various  distribution  channels.  Results  from  these  market  tests  will  be  presented  to  representatives  from  the  family  planning  and  CDC  departments  at  a  stakeholder  meeting  in  2014  to  determine  whether  Woman’s  Condom  will  be  integrated  into  these  public-­‐sector  channels.  

Page 24: Tracy Moore Fontaine:  Writing Portfolio

Technical                                                    

       

Tracy  Moore  Fontaine  [email protected]  

917.674.9053      

Page 25: Tracy Moore Fontaine:  Writing Portfolio

 

Assignments  

The  following  is  a  partial  list  of  technical  writing  projects  to  which  I  contributed  at  PATH  as  a  member  of  a  5-­‐person  project  team.    Due  to  the  confidential  nature,  full  samples  are  available  only  by  request.  

 Writer/Editor:  

DocuSign  Business  Process  DocuSign  User  Manual  DocuSign  E-­‐learning  Module  (Captivate)  DocuSign  for  Salesforce  Reference  Manual  

    Editor/Proofreader:  

Salesforce  Reference  Manuals  and  Quick  Reference  Guides  (QRGs)  for  Office  of  Sponsored  Programs,  Legal  Department,  and  Program  Teams  covering:  

Basic  Navigation  Award  Setup  and  Review  Document  Generation  (Awards)  Program  Review  and  Approval  (Awards)  Subordinate  Agreement  Creation  and  Review  Subordinate  Agreement  Amendment  Requests  Subordinate  Agreeement  Payment  Requests  DocuSign  for  Salesforce  

   

Page 26: Tracy Moore Fontaine:  Writing Portfolio

Page 10 oLast revisi 

Tagging 

Use t

Drag 

Use t

Click be vieinform

 

 

Use trecip

Click  

 

Withwhat

of 18 ion date: 1/3

the Docum

the drop‐dow

and drop Ta

the drop‐dow

Save Draft tewed on themation. 

the To field tients who ar

Order Diagr

in the Tag sc your recipie

1/14 

ent 

wn field at th

ags onto the

wn menu to 

to save a drae Subordinat

to manually re not listed

ram for a po

creen, click Pents will see

he top of the

 document t

select and a

aft of the enve Agreemen

add email a as Contacts

p‐up flow ch

Preview to d when they 

e Tag sectio

to assign tas

apply Tags fo

velope to mnt page.  Refe

ddresses in s or Users in 

hart of distri

 

double‐checkreceive the 

n to select t

sks to a recip

or a differen

odify or senfer to section

the RecipienSalesforce.

bution orde

k Tags and senvelope. 

he recipient

pient. 

nt recipient. 

d later.  Notn on Draft Re

nts and Rout

er. 

ee 

t. 

te: Drafts caetrieval for m

ting screen f

nnot more 

 

for 

 

Page 27: Tracy Moore Fontaine:  Writing Portfolio

 

All Users

BASIC NAVIGATION OF SALESFORCE Useful Tips

Navigation Glossary and Key Terms

Login  Requirements:  • Click  on  link  sent  to  inbox  (path.my.salesforce.com)  • Use  Internet  Explorer  (Version  X)  

NOTE:  Google  Chrome  is  not  a  supported  browser  for  Salesforce  and  will  not  function  properly.      If  you  are  accessing  the  site  without  a  PATH  computer  or  a  different  browser,  login  will  be  required  (same  as  PATH  login  credentials).                

If  unable  to  access,  contact:  support-­‐[email protected].    Quick  Navigation:  

 

1. Search  Bar   Search  PATH’s  entire  Salesforce  Site  for  specific  content.    

2. User  Name   Access  your  user  profile,  set-­‐up  information,  and  Log  Out.  

3. Tabs   Custom  Tabs  to  quickly  access  distinct  sections.  Click  on  the  +  to  view  all  Tabs  and  set  order.  

4. Collapse  Side  Bar  

Click  this  small  arrow  to  collapse  the  left-­‐hand  sidebar  and  expand  the  viewable  window.  

5. User  Name  &  Photo  

Confirms  correct  login  and  allows  user  to  upload  a  photo.      

6. Create  New   Shortcut  to  create  new  records  (correlates  with  tabs)  

7. Recent  Items   Quick  links  to  recently  viewed  items/records.  

8. Dashboard   Users  can  designate  dashboards  to  display  on  their  personal  Home  Page  via  Personal  Settings  

9. Custom  Page   Quick  Link  to  Personal  Settings  to  adjust  dashboard  definitions  and  display.  

10. Recycle  Bin   Quick  Link  to  a  list  of  items  recently  deleted  by  the  user.    User  can  select  and  undelete.  

11. Items  to  Approve  

Records  assigned  to  user  that  require  action  (e.g.,  review,  approval,  etc.)  

*NOTE:  Not  all  features  of  Salesforce  will  be  used  at  PATH  (highlighted  in  yellow).      

 

 1. Click  on  the  +  tab.  2. Click  on  CUSTOMIZE  MY  TABS  or  ADD  A  TAB.  3. Click  on  right  arrow  to  add  tabs  (left  to  remove).  4. Adjust  the  display  order  (left  to  right)  by  moving  Tabs  up  

or  down  on  your  Selected  Tab  list.      

Customizing  Tabs  Single  Sign  On  

   1. Selected  Tab   The  Tab  you  are  currently  viewing  will  be  highlighted.  2. Page  Title   The  Title  of  the  Tab  Page  you  are  viewing.  

3. View  Criteria  Select  the  criteria  for  the  records  you  wish  to  view:  Recently  Created,  Recently  Modified,  or  Recently  Viewed.      

4. List  View  Select  the  view  you  would  like  to  access  and  click  Go!    These  public  views  are  predetermined  by  the  system  administrators.  

5. Customize  a  List  View  

Create  custom  views  by  clicking  either  Create  New  View  or  the  New  button  within  the  List  View.    Personalized  List  Views  will  not  be  made  public.  

6. Record  Links     Quick  link  to  that  specific  record.  

7. Sort  (not  shown)  

Within  a  List  View,  sort  records  by  clicking  on  the  column  header.    An  up  or  down  arrow  will  appear  to  indicate  if  sorting  is  in  ascending  or  descending  order.  

   

Navigating  Records  

1  

2  

3  

4