The online portal of ONLINE-MEDIAKIT 2017 · 2016. 10. 24. · ONLINE-MEDIAKIT 2017 stPrice List valid from October 1 2016 4 it-daily.net The website is the digital offering of the

ONLINE-MEDIAKIT 2017Facebook “f ” Logo RGB / .eps Facebook “f ” Logo RGB / .eps

The online portal of

2

ONLINE-MEDIAKIT 2017

Price List valid from October 1st 2016

2

Contact Media Consultants

Kerstin Berthmann

Online | Leads | Print

Phone +49 (0) 8104 6494 19

[email protected]

Publishers Address

IT Verlag fuer Informationstechnik GmbH

Rudolf-Diesel-Ring 21

82054 Sauerlach Phone +49 (0) 8104 6494 0Fax +49 (0) 8104 6494 22

Karen Reetz-Resch


Phone +49 (0) 8121 9775 94 Mobile +49 (0) 172 5994 391

[email protected]

Susanne Bartsch


Phone +49 (0) 8104 6494 16

[email protected]

Silvia Parthier

Editor it-daily.net

Phone +49 (0) 8104 6663 62

[email protected]

Vicky Miridakis

Online Campaign Manager

Phone +49 (0) 8104 6494 21

[email protected]



3

Content

Contact Persons . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 2

Portfolio . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 4

Overview forms of advertising | Banner | Presentations . . page 5 | 6

Online Advertisements | Prices . . . . . . . . . . . . . . . . . . . . . . . . page 7

Newsletter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 8

Customized | Stand Alone Newsletter . . . . . . . . . . . . . . . . . . page 9

Content Marketing Solutions

Lead Generation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 10

eBooks with several topics . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 11 | 12

Customized eBook . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 13

Whitepaper . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 14

IT Research Note . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 15

Live Webinar . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 15

Webinar on Demand . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 16

Online Advertorial . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 16

Terms and Conditions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 17

1 w w w . i t - d a i l y . n e tF E B R U A R 2 0 1 6eBook

� Cloud Service Broker

� Cloud Readiness Assessment

� Analysemethoden für eine sichere Cloud-Nutzung

� Cloudability Check

� Cloud Transformation Services

� Strategien, Chancen, Risiken und Kosten einer Cloud-Migration

� Cloud Security

� Cloud-Kostenpotenziale

� POC-Musterrechnung für die Cloud

� Cloud Transformations- und Projektmethodik

� Disaster Recovery-Strategie für die Cloud

FEBRUAR 2016

eBoo

k

Patentrezepte gesucht & gefunden

Cloud Computing



4

it-daily.net

The website is the digital offering of the magazines and for IT decision makers.Readers are established at the top management level and are deeply involved in strategic & technical enterprise and investment decisions:IT Executive, CEO, CIOs, Manager and Directors of IT, IT Architects, Head of Data Center, Consultants, Project Manager in enterprise and mid-sized companies, Authorities, Banks, Insurance and Institutions.

offers you customized, target-oriented media solutions with high range, proven quality for Brand and Lead Generation, Awareness and Product-, Solution- and Service expertise. Benefit from our extensives Portfolio of cross-media communication formats.Number of Users: 30.000 Page Impressions 14.000 Unique Useras of September 2016

5



5

Overview forms of advertising | Banner | Presentations

13

ONLINE-MEDIADATEN 2015

Preisliste gültig ab 01.10.2014

Online-Werbeformen

Leaderbord/Super-Banner: 728 x 90 PixelFullsize Banner (rotierend): 468 x 60 Pixel

Content Ad: 300 x 250 PixelMedium Rectangle: 300 x 250 Pixel

Fullsize Banner (rotating): 468 x 60 Pixel

With it‘s prominent placement at the top, the Fullsize Banner – as the most classic banner – also offers highest attention on Mobile Devices.

13



Online-Werbeformen


Content Ad: 300 x 250 PixelMedium Rectangle: 300 x 250 PixelMedium Rectangle: 300 x 250 Pixel

The Medium Rectangle is placed at the upper range of the right side and therefore fits perfect-ly for image- and clearance-campaigns.

13



Online-Werbeformen


Content Ad: 300 x 250 PixelMedium Rectangle: 300 x 250 Pixel

Leaderboard/Super-Banner: 728 x 90 Pixel

The Leaderboard, of above it‘s average size, offers optimal presence “in between the lines“.

13



Online-Werbeformen


Content Ad: 300 x 250 PixelMedium Rectangle: 300 x 250 Pixel Content Ad: 300 x 250 Pixel

Content Ad is an attention-getting advertisment format, which is placed directly within the editorial environment and therefore in immediate reading fluency.

6



6

Overview forms of advertising | Banner | Presentations

14



Online-Werbeformen

Layer: 400 x 400 Pixel

Floor Ad: 940 x 50 Pixel

Skyscraper (rotierend): 160 x 600 Pixel

Hockeystick: 728 x 90 + 160 x 600 Pixel

Skyscraper (rotating): 160 x 600 Pixel

The Skyscraper attracts attention because of it‘s pro-minent placement between the editorial input and the right side oft he webpage.

14



Online-Werbeformen




Hockeystick: 728 x 90 + 160 x 600 PixelHockeystick: 728 x 90 + 160 x 600 Pixel

The Hockeystick | Wallpaper guaran-tees you the highest attention just because of it’s size and exclusivity.

14



Online-Werbeformen




Hockeystick: 728 x 90 + 160 x 600 Pixel


The Layer hovers, detached from a fixed banner space, above the webpage and achieves an increase of attention.

14



Online-Werbeformen




Hockeystick: 728 x 90 + 160 x 600 Pixel Floor Ad: 940 x 50 Pixel

The Floor Ad is an effective eyecatcher – it is not disturbing because of it’s place-ment across pages at the bottom of the webpage.

7



7

Data Delivery:

All formats max. 50 KB.

All prices in EUR and without taxes. We offer agency commission.

Please send the advertising materials to the following adresses:E-Mail: [email protected]: [email protected]

Onlineformats | Prices

Website

Formats Prize in Euro in pixels per week

Fullsize Banner (rotating) 468 x 60 180,-

Leaderboard 728 x 90 220,-

Medium Rectangle 300 x 250 220,-

Content Ad 300 x 250 220,-

Skyscraper (rotating) 160 x 600 210,-

Hockeystick | Wallpaper 728 x 90 und

160 x 600 430,-

Layer 400 x 400 320,-

Floor Ad 940 x 50 480,-

8



8

15


Newsletter

Newsletter-Sponsoring

Der it-verlag bietet Text Ad Platzierungen im monatlichen Email-Newsletter an:

Auflage ca. 13.900

jeweils am 1. Dienstag p.m.

Auflage ca. 6.500

jeweils am 3. Dienstag p.m.

Stand: Juli 2015

Position Preis in €

pro Aussendung

Position 1 (oben) 750,-

Position 2 (mitte) 620,-

Position 3 (unten) 490,-

Alle Preise zzgl. der gesetzlichen MwSt.

Datenanlieferung

Textdatei: maximal 350 Zeichen

inkl. Leerzeichen

Bild: 120 x 170 jpg


Newsletter

Position 1 (oben)

Position 2 (mitte)

Position 3 (unten)

J U N I 2 0 1 3J U N I 2 0 1 3

» Monika Pürsing,

zetVisions AG

über gutes und schlechtes

Datenqualitäts-

management

SEPTEMBER 2016 www.it-daily.net

SAP-LIZENZVERWALTUNGHerausforderung meistern

WERTBEITRAG DER ITBusiness-relevante Kennzahlen helfen

UNTERNEHMENS-ITEffizientes und einfaches Management

DREI WICHTIGESCHLÜSSELKRITERIENFÜR DEN ERFOLG

Hohe Datenqualität

S A P S / 4 H A N A : E I N F Ü H R U N G S S Z E N A R I E N

▲ ▲ ▲▲

Position Prize in Euro Prize in Euro per mailing per mailing

Position 1 (top) 780,- 410,-

Position 2 (middle) 650,- 390,-

Position 3 (bottom) 520,- 340,-

Data Delivery:

Text file: max. 300 characters, incl. spaces

Image: 160 x 160 Pixels, jpg or gif or

Advertisement/Banner: 468 x 60 pixels

All prices in EUR and exclusive tax. We offer agency commission.

NewsletterNewsletter-sponsoring

offers Text-Ad and Advertisement-placements in the monthly E-Mail-Newsletter:

circulation approx: 13.000 each with the 1st Tuesday of a month

circulation approx. 6.000 each with the 3rd Tuesday of a month

Position 2 (middle)

Position 1 (top)

Position 2 (bottom)

9



9

Customized | Stand Alone NewsletterYou wish to promote an event, a product or a service exclusively?

We offer you our Customized/Stand Alone Newsletter.

Integrated in our template or , we mail your message to the appropriate suscriber.

Data Delivery:

° Textfile approx. 1.500 characters

° Charts/Images: jpg or gif 600 pixel, max 50 KB

° Company Logo

° Links, which are supposed to be published

° Possibly HTML as template

Price: approx. 13.000 recipients € 3.900,-

approx. 6.000 recipients € 1.900,-

Both lists € 4.900,-


10



10

Content Marketing Solutions

Lead GenerationA lead is a qualified prospective, who is interested in a specific topic. He/She allocates his/her contact details for further exchange of their own accord.

° Company/company address

° Contact person, E-Mail-address, phone number

° Agreement of the contact person to pass th contact data to the sponsor.

We offer various formats for Lead Generation:

° eBook with several topics

° Customized eBooks

° Whitepaper

° IT Research Note

° Live Webinar

11



11

eBook with several topicsIn the context of a topic, you as a sponsor, place a technically sound article.

designs the layout. After this the eBook will be published on .

The eBook can be downloaded for free, but all interested par-ties need to allocate their complete contact data plus letter of agreement for contacting. The Sponsor receives those leads.

Every eBook will be advertised as follows:

° Separate Newsletter to our address pool

° Hompage /Banner

° Text-Ad in our monthly Newsletter

° Social Media Post via Twitter/Facebook/Xing

° Printed publication 63.000 reader (43.000 active decision makers)

° Topic-oriented and target group-specific Blogs and panels on the internet

Data Delivery:

° Text: 8.000 to 10.000 characters as word file

° Charts/images: 2 to 3

° Picture of the author: jpg or gif

° Further links to white papers, webcasts, videos or case studies

After the article has been designed, you get a preliminary version to be reviewed. You get the whole eBook with the link and password.

The whole eBook costs, inclusive minimum 100 to 150 leads: € 4.900,-


12



12

eBooks with several topics

editorial calendar 2017

° Cloud Computing Q 1

° Solutions for Sharepoint Q 1

° Cyber Security Q 2

° Business Process Management Q 2

° ITSM/Service Management Q 2

° ERP Q 3

° ECM | CMS Q 3

° Data Center Q 3

° IT-Security Q 4

° IAM Q 4

° CRM Q 4

° SAP-Innovations Q 4

Subject to change.

1 w w w . i t - d a i l y . n e tF E B R U A R 2 0 1 6eBook

� Cloud Service Broker

� Cloud Readiness Assessment

� Analysemethoden für eine sichere Cloud-Nutzung

� Cloudability Check

� Cloud Transformation Services

� Strategien, Chancen, Risiken und Kosten einer Cloud-Migration

� Cloud Security

� Cloud-Kostenpotenziale

� POC-Musterrechnung für die Cloud

� Cloud Transformations- und Projektmethodik

� Disaster Recovery-Strategie für die Cloud

FEBRUAR 2016

eBoo

k

Patentrezepte gesucht & gefunden

Cloud Computing

13



13

Price depending on the size

Inclusive Layout and the design of the corporate publishing and solicitation

° Separate Newsletter to our address pool – 13.000 recipients

° Website /Banner

° Text-Ad in our monthly Newsletter

° Social Media Post via Twitter/Facebook/Xing

° Printed publication 63.000 reader (43.000 active decision makers)

° Topic-oriented and target group-specific Blogs and panels on the internet

Data Delivery:

° Text: word file

° Charts/images/ pictures oft he author: jpg, tif, eps

Calculation example:16 pages and 100 leads: € 12.500,-32 pages and 200 leads: € 25.000,-


Customized eBookWith the Customized eBook we offer your company a special service. We develop a business relevant Online Medium, which can be individually designed to your needs.

Highlights of the Customized eBook:

° Enlargement of your image through pinpointed distribution and advertisement

° Lead Generation through our contact database

° Lead Generation with your Webpage

° Lead Generation through the placement in topic-oriented and target group-specific Blogs and panels on the internet

° Partner-focused eBooks with content value and participa- tion of your customers and partners

° Active support for your sales and distributions

14



14Special Lead:

All of the already named points plus additional criteria, which fulfill your requirements.

Price on request

For the execution of lead campaigns it is compulsory to have an address for revocation. According to the Teleservices Act users need to have the possibility to withdraw their agree-ment of storage of their contact data, even supplementary.


WhitepaperPlace your own White Paper, which needs to be suitable for the target audience, on .

The terms for your document as part of a campaign download are three months.

Solicitation happens via Newsletter/Banner (need to be delivered by customer).

Data Delivery:

° PDF with your content – no flyer or advertising text

° Logo: jpg or gif

° Teasertext max. 350 characters

° Banner 728x90/160x600 depends on available capacity

° Hosting-fee: € 700,- for three months. You may put up to three documents online..

Basic Lead:

First and family name | company | position | job title | address | E-Mail | phone

Price: from € 50,- per lead (depends on the topic)

CYBER SECURITY DEMYSTIFIED:

The second in a series of eBooks on Cyber Security for business

SECURINGDATA

CYBER SECURITY DEMYSTIFIED:

The second in a series of eBooks on Cyber Security for business

VISUELLE PROJEKTPLANUNG:

Praxisleitfaden zur erfolgreichen Definition von Anforderung und

Umfang

15

!!!!!IT RESEARCH NOTE

Unternehmensweite Datenhaltungsstrategie

!Rethinking Informa6on Lifecycle Management!

!Die Herausforderungen des Datenwachstums, heute o> gleichgesetzt mit Big Data, bergen enorme Herausforderungen für Unternehmen. Der un-‐ternehmensweite, ganzheitliche Ansatz „Informa6on Lifecycle Governan-‐ce (ILG)“ weist den Weg aus dem Dilemma. Er stellt die Daten auf den Prüfstand: Welchen ökonomischen Wert besitzen die Daten, welche ge-‐setzlichen AuQewahrungsfristen und welche Datenschutzregeln gelten? Welche Daten darf man zu gegebener Zeit löschen? Diese IT Research Note präsen6ert Ihnen die Vorgehensweise der ILG und zeigt wie Spei-‐cherkosten und Geschä>swert gespeicherter Daten in Einklang kommen. !

I T Ve r l a g GmbH • M i c h a e l -‐ Kome te r -‐ R i n g 5 • 8 5 6 5 3 Ay i n g • Te l e fo n : + 4 9 ( 0 ) 8 1 0 4 6 4 9 4 0

A n a l y s t : U l r i c h Pa r t h i e r, • D a t um : 2 0 . Mä r z 2 0 1 4 • © www. i t -‐ r e s e a r c h . n e t



15

IT Research NoteAn IT Research Note (single client) analyzes a certain topic, uncovers a certain difficulty, introduces solutions, supports the reader with decision guidance, check lists, etc. Finally the Research Note presents the product or the service of the sponsor as solution.

You deliver the input and our authors will write the Research Note.

Data Delivery:

° Text files

° Charts/images: jpg or gif

° Contact person for the content

Price on request

Live WebinarDuring a live Webinar you get in touch with the participant via the internet. An experienced speaker of your company gives a speech and will answer all questions, an editor from

or moderates the webinar.

We will record the webinar and put it as OnDemand-Webinar on , afterwards.

° Speech with hints and proposals for solutions

° Product-training

° Expert knowledge

Our service:

° Organisation including solicitation via newsletter and banner

° Coordination

° Realization

° Moderation

° Hosting

Basic price: € 4.000,- (Prices for leads are additionally. Those depend on the topic and the specification.)


16



16

Special

Webinar on DemandYou host the recording of a webinar or a trial version on your server? We will solicit the link to the webinar or the trial version.

For products hosted on servers of our customers we cannot issue a lead-guarantee.

° Speech with hints and proposals for solutions

° Product-training

° Expert knowledge

Data Delivery:

° Link/ trial version

° Short description as wordfile

Price: € 1.500,-(incl. 2 weeks advertisement via Banner, spare capacity is needed)


Online Advertorial on it-daily.netYou have more to say or a product that needs more explanation?

With an advertorial we provide an opportunity to represent extensive information about products and services and the cost and the added value in the most attention-getting manner. By direct integration into the structure of your offer will be directly interrelated to the credibility and relevance of .

The advertorial will be fully integrated and marked as advertisement.

Solicitation happens for 4 weeks via banner, directly connec-ted to the advertorial. After this, the advertorial remains under the rubric online on .

Data Delivery:

° Text: 6.500 characters as wordfile

° Images/charts: jpg or gif

° Content Ad 300x250 pixel or skyscraper 160x600 pixel

Price: € 2.500,-


17



17

General Terms and Conditions1. The publishing house reserves itself the right to reject or accept orders for advertisements

or enclosed inserts because of the content, the origin or technical form. Orders for supple-ments shall only be binding for the publishing house after a sample of this supplement has been submitted and it has been approved. Supplements that arouse the impression of being a part of the periodical with the reader as a result of their format or make-up or that contain third party advertisements shall not be accepted. The client shall be notified of an order being rejected without delay. The publishing house shall make advertisements that cannot be recognized as such because of their editorial layout clearly recognizable as advertisements with the word “advertisement.

2. The client shall be responsible for delivering the text of the advertisement in due time and the printing documents or supplements being in proper order. The publishing house will request a replacement for printing documents that are recognizably unsuited or damaged. The publishing house shall guarantee the printing quality normal for the attached titles in the framework of the possibilities given by the printing documents. Costs for any abstract, fair drafting, etc. are not included in the prices for advertisements. For failures caused by telephonic transmission as well as for the accuracy of translations the publishing house does assume no liability.

3. Activation of advertisements will be carried out continuous from the next accessible magazine, if no agreement to the contrary has been done. The publishing house reserves the right to delay the publication date due to technical or other causes. The exclusion of competitors is not possible.

4. Advertisements shall be called within one year after concluding a contract. The publishing of the advertisement will be evenly distributed. The abatements performed in the an-nouncement price-list are granted only within one year for published advertisements of the client. The term starts with the appearance of the first advertisement, if not another begin-ning has been agreed by conclusion of the contract in written form. In case of frequency discount the abatements depends on the amount. In cases of bigger formats conditions differ. If less advertisements have been abate within one year than agreed in the first place, the publishing house has the right to charge the different amount between the guaranteed and the actual abatement.

5. The publishing house takes no responsibility for force majeure, operating malfunctions, strike, etc. According to those cases the acceptance time for advertisements will be exten-ded. To ask for damages will be excluded.

6. The advertising mediators and advertising agencies shall maintain the price list of the publishing house in their quotations, contracts and accounts with the advertisers. The mediating remunerati-on granted by the publishing house may not be passed onto the client either wholly or partially.

7. The payment needs to be paid within the conditions of the price list. If there is a delay or a respite in payment, interest shall be charged in accordance with our price list and collection costs. The publishing house may set back the further implementation of the current order until payment is made and it may demand advance payment for the remaining advertisements. With bankruptcy the full amount for not jet published advertisements has to be paid immediately in case of §17 Abs.1 KO. The allowed abatement is lost in cases of bankruptcy, compulsory settlement or legal action.

8. The place of performance shall be the principle place of business of the publishing house. The ve-nue shall be the publishing’s house principal place of business with civil action in business transac-tions with merchants, legal entities of public law or with special funds of public law. To the extent that the publishing house’s claims cannot be asserted through court proceedings for order to pay debts, the venue shall be determined with non-merchants according to their place of residence. If the client’s place of residence or habitual abode, even with non-merchants, is unknown at the point in time when the action is filed or if the client has moved his place of residence or habitual abode from the area of application of the law after concluding the contract, the principal place of business of the publishing house shall be agreed upon as the venue.

9. Following additional agreements are valid: a.) The client shall be responsible for exempting the publishing house from the claims of third parties that arise against it from offenses against statutory provisions, especially against the competition law and the copyright. b.) The publishing house shall not furnish a guarantee if individual supplements are lost on channels of distributions. c.) The publishing house shall only be liable for any errors from telephone communication with intent or gross negligence. d.) Positioning regulations shall only be valid if the publishing house has confirmed them writing. e.) Advertisement and supplement orders have to be cancelled by the advertising deadline. The publishing house may charge the client the setting and production costs incurred.

10. In case that one appointment of this terms and conditions will be or is invalid, the contract and the appointments of this terms and conditions remain valid incidentally.

A W A R D18

STRATEGIC & TECHNICAL IT-KNOW-HOW

IT Verlag GmbH • Rudolf-Diesel-Ring 21 • 82054 Sauerlach • Germany • www.it-daily.net • Phone +49 (0) 8104 6494 0 • Fax: +49 (0) 8104 6494 22

»WACHSENDE BEDROHUNG DURCH DARK DDOS-ANGRIFFE

Patrick Andreas,

Tarox,

BehördensicherheitBehördensicherheit

Welten verbinden

Die Evolution der Identität

Licht ins Dunkel bringen

IT-Sicherheit ist Chefsache

IT-Sicherheit ist Managed Security Services

SPEZ

IAL

WACHSENDE BEDROHUNG DURCH DARK DDOS-ANGRIFFE

DURCH DARK DDOS-ANGRIFFE

Patrick Andreas,

Tarox,

über die IT-Sicherheit

in deutschen

Unternehmen

DURCH DARK DDOS-ANGRIFFE

» Monika Pürsing,

zetVisions AG

über gutes und schlechtes

Datenqualitäts-

management

SEPTEMBER 2016 www.it-daily.net

SAP-LIZENZVERWALTUNGHerausforderung meistern

WERTBEITRAG DER ITBusiness-relevante Kennzahlen helfen

UNTERNEHMENS-ITEffizientes und einfaches Management

DREI WICHTIGESCHLÜSSELKRITERIENFÜR DEN ERFOLG

Hohe Datenqualität

S A P S / 4 H A N A : E I N F Ü H R U N G S S Z E N A R I E N

▲ ▲ ▲▲

S A P S / 4 H A N A : E I N F Ü H R U N G S S Z E N A R I E N ▲

Download

Documents

The online portal of ONLINE-MEDIAKIT 2017 · 2016. 10. 24. · ONLINE-MEDIAKIT 2017 stPrice List valid from October 1 2016 4 it-daily.net The website is the digital offering of the