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Marco Bettoni, Fernfachhochschule Schweiz (Swiss Distance University of Applied Sciences) III Congresso Nazionale CKBG Bari, 6-8 aprile 2011 Empowerment, Formazione, Tecnologie. L'Individuo, il Gruppo e l'Organizzazione http://www.ckbg.org/congresso2011 The Concept of E-Collaboration Culture Model & Experiences

The Concept of E-Collaboration Culture

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Marco Bettoni, Fernfachhochschule Schweiz (Swiss Distance University of Applied Sciences)

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Page 1: The Concept of E-Collaboration Culture

Marco Bettoni,

Fernfachhochschule Schweiz

(Swiss Distance University of Applied Sciences)

III Congresso Nazionale CKBG – Bari, 6-8 aprile 2011Empowerment, Formazione, Tecnologie.

L'Individuo, il Gruppo e l'Organizzazione

http://www.ckbg.org/congresso2011

The Concept of

E-Collaboration CultureModel & Experiences

Page 2: The Concept of E-Collaboration Culture

Failure of E-Collaboration

Why?

Efé children of the Ituri Forest in Zaire (Rep. of Congo, central Africa)

begin the Osani game by sitting in a circle, feet touching, all connected.

… because we focus on technolgy… and neglect the human dimension (individual & social)

Marco Bettoni

Picture: Osani Circle Game ; Source: http://www.connectingdotz.com/osani-circle-game.html

M. Bettoni, 6.4.2011

Page 3: The Concept of E-Collaboration Culture

M. Bettoni, 6.4.2011

Agenda

1. Systemic view

2. Three hypotheses

3. A model: e-collaboration culture

4. Three trends & three experiences @ FFHS

5. Open questions

NEGOTIATED

meaning

Page 4: The Concept of E-Collaboration Culture

M. Bettoni, 6.4.2011

Collaborative Learning SolutionThree Success Factors

Online Community

* systemic view *

structure processes

people

social network

interaction production

* Learning

* Working

* Leading

activitymethod

1. Community

of Practice

2. Web 2.0

Space

toolsmethod

3. E-Collaboration

Culture

Page 5: The Concept of E-Collaboration Culture

M. Bettoni, 6.4.2011

Hypotheses H1, H2, H3

Online collaborative learning, too be successful,

needs:

1. Interaction : Community of Practice

2. Shared space: Web 2.0 as “Cyber Ba”

3. Production : E-Collaboration Culture

Page 6: The Concept of E-Collaboration Culture

M. Bettoni, 6.4.2011

Organizational Culture

Edgar H. Schein (1995)

Visible structures, products,

processes, behaviors(easy to observe, difficult to

interpret)

Explicit strategies, goals,

philosophy(stated values)

Tacit assumptions,

perceptions, thoughts,

feelings

(foundations for values and actions)

Source of picture: http://en.wikipedia.org/wiki/Edgar_Schein

Page 7: The Concept of E-Collaboration Culture

E-collaboration culture

WHAT & WHY?

M. Bettoni, 6.4.2011

Success in

negotiating

meaning

NEGOTIATED

meaning

Page 8: The Concept of E-Collaboration Culture

1. NETWORKED learning Student Perspective

M. Bettoni, 6.4.2011

Drexler, W. (2010) The networked student

model for construction of personal learning

environments: Balancing teacher control

and student autonomy. Australasian

Journal of Educational Technology

2010, 26(3), 369-385.

Page 9: The Concept of E-Collaboration Culture

M. Bettoni, 6.4.2011

1. NETWORKED Learning Model:

IFeL Tetrahedron

Online: http://www.ifel.ch/

Learning process control: shift

from teacher to student

Shift from informal exchange

to cooperative learning

Development from

novice to expert

Page 10: The Concept of E-Collaboration Culture

1. NETWORKED learning

Online course „E-Collaboration 2010“

M. Bettoni, 6.4.2011

Page 11: The Concept of E-Collaboration Culture

2. PARTICIPATIVE working Nature of Work 2010-2020: Ten Key Changes

1. Distributed co-creation moves into the mainstream

Co-creation of products / services

B2C, C2C

Design, develop, market, support

2. Making the network the organization

Networks of employees across „siloed business units“

Social network as „pool of talents“ for projects

3. Collaboration at scale

Growth of knowledge work & knowledge workers

Need to understand knowledge work / collaboration

Technology by itself cannot foster collaboration

Source: Bughin, J. et al., Clouds, big data, and smart assets: Ten tech-enabled business trends to

watch. McKinsey Quarterly, August 2010

M. Bettoni, 6.4.2011

Page 12: The Concept of E-Collaboration Culture

M. Bettoni, 6.4.2011

2. Participative Working Model

Knowledge Cooperation

Bettoni, M. & Eggs, C. (2010) User-Centred Knowledge

Management: A Constructivist and Socialized View.

Constructivist Foundations vol. 5, N°3 , 130-143

www.univie.ac.at/constructivism/journal

Bettoni M., Andenmatten S., Mathieu R. (2007) Knowledge

Cooperation in Online Communities: A Duality of Participation

and Cultivation. In: Electronic Journal of Knowledge

Management , 5 (1), 1-6. http://www.ejkm.com/

Page 13: The Concept of E-Collaboration Culture

M. Bettoni, 6.4.2011

2. PARTICIPATIVE working Idea Management at FFHS

Page 14: The Concept of E-Collaboration Culture

3. FACILITATIVE leading

Nature of Work 2010-2020 - Ten Key Changes

1. De-routinization of Work

2. Work Swarms

3. Weak Links

4. Working With the Collective

5. Work Sketch-Ups

6. Spontaneous Work

7. Simulation and Experimentation

8. Pattern Sensitivity

9. Hyperconnected

10. My Place

Source: Austin, T. 2010, Watchlist: Continuing Changes in the Nature of Work, 2010-2020.

Gartner Research, ID:G00174602

Collective

Leadership: each

member can assume

key roles

M. Bettoni, 6.4.2011

Page 15: The Concept of E-Collaboration Culture

3. FACILITATIVE leading University Hierarchy with a Research Network

M. Bettoni, 6.4.2011

Executive

Director

Research

Director

Director„s office

AdministrationBusiness School

& Engineering

Computer

Science

Teaching TeachingAcademic

Services &

QM

Core Group

CoReRESEARCH

NETWORK

Scientific

board

Board of directors of FFHS

Strategy Group

Research Group

IKIT

IWN

IFeL

ISIP

TaFi

IMI

Page 16: The Concept of E-Collaboration Culture

3. FACILITATIVE leading by ICA (USA)

Facilitative Leaders respectfully elicit the insights, creativity, and wisdom from others

Invite and sustain the active

participation of all members of the group

in depth dialogue and decision making

Use consensus based methods to arrive

at decisions that are owned and

supported by all members of the group

Create an environment where each

individual profoundly respects the

wisdom and contributions of each

member of the group

From: http://www.facilitativeleader.com/m_fl_overview.html

future core

competency will be

“facilitative”, not

“command and

control” leadership

Barry Libert

M. Bettoni, 6.4.2011

Page 17: The Concept of E-Collaboration Culture

E-Collaboration CultureSome Open Questions

Process of negotiation of meaning

Process of negotiation of participation

Trajectories of progressive belonging

Process of individual positioning (Ligorio & Hermans 2005)

Construction of a collective identity

….

M. Bettoni, 6.4.2011

Page 18: The Concept of E-Collaboration Culture

M. Bettoni, 6.4.2011

Thank you for your attention!

Picture by: Christian Vogler, www.workonweb.ch

Page 19: The Concept of E-Collaboration Culture

Recent Publications

by the presenter„s team

Bergamin, P., Bettoni, M., Ziska, S. & Eggs, C. (2011) "Reference Course Model: Supporting Self-

regulated Learning by Cultivating a University-Wide Media Culture". In G. Dettori & D. Persico

(eds.) Fostering Self-regulated learning through ICTs. IGI Global, Ch. 20, pp. 334-351.

Bettoni, M. & Eggs, C. (2010). "User-centred Knowledge Management: A Constructivist and

Socialized View". Constructivist Foundations, Vol. 5, number 3, 130-143.

Bettoni, M., Bernhard, W., Eggs, C. & Schiller G. (2010) Idea Management by Role Based

Networked Learning. In: E. Tomé, Proc. 11th European Conference on Knowledge Management,

Universidade Lusíada de Vila Nova de Famalicão, Portugal, 2-3 September 2010, Vol. 2, pp 107-

116. Reading: Academic Publishing Ltd.

Bettoni, M., Schiller, G. & Bernhard, W. (2008) Weak Ties Cooperation in the CoRe Knowledge

Network. In: D. Harorimana & D. Watkins (eds.) Proc. of the 9th European Conference on

Knowledge Management, Southampton Solent University, Southampton, UK, 4-5 September

2008. Reading: Academic Publishing Ltd, 59-66.

Bettoni, M. & Bernhard, W. (2007). CoRe – Linking Teaching and Research by a Community-

Oriented Strategy. In G. Richards (Ed.), Proceedings of World Conference on E-Learning in

Corporate, Government, Healthcare, and Higher Education 2007, Chesapeake, VA: AACE, 2354-

2362.

Bettoni, M., Bernhard, W., Borter, F., Dönnges, G. (2007) The Yellow Tool – Making Yellow Pages

More Social and Visible. In: Martin, B., Remenyi, D. (eds.) Proc. of the 8th European Conference

on Knowledge Management, ECKM 2007, Consorci Escola Industrial de Barcelona (CEIB),

Barcelona, Spain, Sept. 6-7, 2007, 118-124.

M. Bettoni, 6.4.2011

Page 20: The Concept of E-Collaboration Culture

Sito Web: www.ckbg.org

Sito Convegno: www.ckbg.org/congresso2011

CKBG – The Community: www.ckbg.org/forum

Pagina di Facebook: http://tinyurl.com/ckbgpage-fb

Gruppo di Facebook: http://tinyurl.com/FB-CKBG

Gruppo su Twitter: http://twitter.com/ckbgit

Convegno: #emp11

Sito Web: http://linkd.in/ckbg_group

Profilo su Slideshare: CKBGShare

http://www.ckbg.org/

Connessioni

M. Bettoni, 6.4.2011