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THE BATTERY ATLANTA WILL BE THE SOUTH’S
PREEMINENT LIFESTYLE DESTINATION. BUILDING UPON
THE RICH HISTORY OF THE ATLANTA BRAVES AND
ANCHORED BY THEIR NEW HOME – SUNTRUST PARK – IT
WILL DELIVER A NEW STANDARD OF LIVING THAT WILL
BE CONTINUALLY EVOLVING AND POWERED BY YOU!
Watch the Fly-through Video Now
355,026AVG. CARS ON I -285 DAILY
462,000AVG. CARS ON I -75 DAILY
STATS FROM GOOGLE EARTH PRO AND GDOTHTTP://WWW. STDB .COM
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LocationOF TH E BAT TERY ATL ANTA
Ingressand EgressAT THE BATTERY ATLANTA
14 access pointsSUNTRUST PARK
NORTH
Powers Ferry Rd, I-75, Cobb Pkwy
EAST
Terrell Mill Rd, Windy Hill Rd,
Windy Ridge Pkwy SE, I-285
SOUTH
Cobb Pkwy, I-75
WEST
Windy Hill Rd, Spring Rd, I-285,
Spring Hill Pkwy, Cumberland Blvd
DOBBINS AIRRESERVE BASE
Cumberland
Vinings
Smyrna
Fair Oaks
Marietta
Mableton
SandySprings
Dunwoody
Buckhead
Paces West Paces Ferry/Northside
Brookhaven
POWERS FERRY RD
CIRCLE 75 PKWY
INTERSTATE N PKWY
PO
WE
RS FE
RR
Y R
D
BEN
TLEY R
D SE
WINDY HILL RD
WIN
DY HILL RD
VIL
LAG
E PK
WY
SECAM
PBEL
L RD
PACES FERRY RD SE
ATLAN
TA R
D SE
PACES FERRY RD SE
COBB PKWY
COBB PKW
Y
SPRING RD SESPRING RD SE
WIN
DY
RIDGE PKWY SE
WIN
DY R
IDG
E PK
WY SE
WINDY HILL RD
AKERS
MILL RD SE
CUMBERLAND BLVD SE
CU
MB
ERLA
ND BLVD SE
CU
MB
ERLAN
D BLV
D SE
SPR
ING
HIL
L PK
WY
SE
CU
MBE
RLA
ND
PK
WY
SE
CU
MB
ER
LAN
D P
KWY
SE
PACES FERRY RD SE
TERRELL M
ILL RD SE
TERRELL MIL
L RD
SE
CIRCLE
75 P
KW
Y
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OneMASTER
DEVELOPER
OneOPERATIONS
TEAM
OneOWNER (ATLANTA
BRAVES)
Liberty MediaPARENT COMPANY (OWNS ATLANTA
BRAVES, LIVE NATION & SIRIUSXM)
SunTrust Park &The Battery Atlanta
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3 million fan visitsPER YEAR (PROJECTED)
41,500 fansSEATING CAPACITY
SunTrust ParkHOME OF THE ATLANTA BRAVES
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Atlanta BravesLARGEST MARKETING TERRITORY OF ANY PROFESSIONAL SPORTS TEAM IN THE U.S.
761kTWITTER FOLLOWERS
PINTEREST FOLLOWERS76k
GOOGLE+ FOLLOWERS548k
INSTAGRAM FOLLOWERS551k
FACEBOOK FOLLOWERS2.17m
CHARLESTON
COLUMBIA
GREENVILLE
CHARLOTTE
JACKSONVILLETALLAHASSEEMOBILE
NEW ORLEANS
JACKSON
BIRMINGHAM
NASHVILLE
MEMPHIS
ATLANTA
MACON
CHATANOOGA
SAVANNAH
Atlanta Braves2015 TICKET SALES
AREA(IN MILES)
3
5Trade Area
10
20
50
100
150
200
TICKETHOLDERS
6,757
13,957
32,217
73,014
154,018
280,975
332,195
385,947
420,594
PERCENT(OF TICKETS)
1.2%
2.6%
6.4%
13.4%
28.2%
51.4%
60.8%
70.6%
77.0%
IN-STATETICKET SALES
OUT-OF-STATETICKET SALES
74%
26%
SUNTRUST PARK
TURNER FIELD
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OVERVIEW
DemographicsWITHIN A 20-MINUTE TRUNCATED DRIVE TIME
Cumberland
Vinings
Smyrna
Fair Oaks
Marietta
Mableton
Lithia Springs
Clarkdale
Wesley Station
Powder Springs
Country Lake
Arbor Forest
West Hampton
Shiloh West Kennesaw
Albington Green
Sandy Plains
RoswellWestfield
East Cobb
Chatahoochee Plantation
Wynford Chase
Sandy Springs
Dunwoody
Buckhead
Atlanta
Paces West Paces Ferry/Northside
Brookhaven
North Druid Hills
Chamblee
DOBBINS AIRRESERVE BASE
34.62015 MEDIAN AGE
2015 summary
2020 projected
527,387POPULATION
$86,862AVG. HOUSEHOLD INCOME
556,599POPULATION(PROJECTED)
$99,411AVG. HOUSEHOLD INCOME (PROJECTED)
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Millennial segment comprises about 50% of trade area
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Psychographic ProfilesWITHIN 5 M ILES
YOUNGAND RESTLESS
MEDIAN AGE: 28.9 years
MEDIAN H.H. INCOME: $40,900
MEDIAN HOME VALUE: N/A
23.6%
ENTERPRISINGPROFESSIONALS
METRORENTERS
SUBURBANSPLENDOR
17.4% 6.9% 6.7%
THETOP RUNG
5.5%MEDIAN AGE: 40.5 years
MEDIAN H.H. INCOME: $111,500
MEDIAN HOME VALUE: $408,100
MEDIAN AGE: 32.4 years
MEDIAN H.H. INCOME: $66,000
MEDIAN HOME VALUE: N/A
MEDIAN AGE 42.3 years
MEDIAN H.H. INCOME $179,000
MEDIAN HOME VALUE $1,014,600
MEDIAN AGE: 33.6 years
MEDIAN H.H. INCOME: $52,300
MEDIAN HOME VALUE: N/A
3 MILES
7 MILES
5 MILES
Cumberland
Vinings
Smyrna
Fair Oaks
Marietta
Mableton
SandySprings
Dunwoody
Buckhead
Paces West Paces Ferry/Northside
Brookhaven
DOBBINS AIRRESERVE BASE
WELLSTAR WINDY HILL HOSPITAL
COBB PERFORMING ARTS CENTRE
GENUINE PARTS COMPANYNAPA HEADQUARTERS
TRAVELPORTCOMCAST
INSTITUTE OF NUCLEAR POWER OPERATIONSCOBB GALERIA CENTRE
CUMBERLAND MALL
HOME DEPOT HEADQUARTERS
MANHATTAN ASSOCIATES
DOBBINS AFB/LOCKHEED MARTIN
BLUELINX
THE WEATHER CHANNEL
GE ENERGY
RACETRAC HEADQUARTERSSITA
Office MarketWITHIN 7 MILE RADIUS
18 millionSQUARE FEET OF EXISTING OFFICE SPACE
400,000SQUARE FEET OF OFFICE SPACEAT THE BATTERY
257,9872015 AVG. DAYTIME POPULATION
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HotelsWITHIN 7 MILE RADIUS
1,050 roomsUNDER CONSTRUCTION
200,000 room nightsPER YEAR ACCOUNTED FOR BY THE ATLANTA BRAVES
3 MILES
7 MILES
5 MILES
Cumberland
Vinings
Smyrna
Fair Oaks
Marietta
Mableton
SandySprings
Dunwoody
Buckhead
Paces West Paces Ferry/Northside
Brookhaven
DOBBINS AIRRESERVE BASE
HILTON GARDEN INNWYNDHAM ATLANTA GALLERIAHYATT REGENCY
EXTENDED STAY AMERICA
FAIRFIELD INN & SUITES
EXTENDED STAY AMERICALA QUINTA INN & SUITES
COURTYARD ATLANTA HOTEL INDIGO
COURTYARD ATLANTAHAMPTON INN HOMEWOOD SUITES
EMBASSY SUITES BY HILTONSHERATON SUITES GALLERIA
HYATT PLACE
HOLIDAY INN EXPRESS
RESIDENCE INN
DOUBLETREE SUITES
EXTENDED STAY AMERICA
RENAISSANCE ATLANTA WAVERLYHAMPTON INN & SUITES
ATLANTA MARRIOTT NORTHWESTDAYS INN
COUNTRY INN & SUITESCOMFORT INN & SUITES MASTERS INN
DOUBLETREE BY HILTON
COURTYARD ATLANTA
EXTENDED STAY
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TourismVENUES & ATTRACTIONS
15 MINUTE DRIVE
• Atlanta Opera
• Atlanta Ballet
• Atlanta United FC Professional Soccer Practice Facility
• Atlanta Blaze Professional Lacrosse
• Six Flags White Water
30 MINUTE DRIVE
• Hartsfield-Jackson Atlanta International Airport
• LakePoint Sporting Community
• Cobb Energy Performing Arts Centre
• Cobb Galleria Convention Center
• Chattahoochee Park
• Largest Trail/Greenspace in Metro Atlanta
• Atlanta Braves
• Coca-Cola Roxy Theatre
5 MINUTE DRIVE
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FutureDevelopmentCUMBERLAND INVESTMENT DISTRICT
JW ACQUISITIONS’WILDWOOD PRESERVE
COUSINS’ PROPERTIESGENUINE PARTS COMPANY HQ
PLANNEDIN DEVELOPMENT
ACKERMAN’S STADIUM WALK
ACADIA’S SUTTON PARK
PUITE HOMES’ VININGS COURT
ATLANTA BRAVES
SPACEMAX STORAGE FACILITYAT POWERS FERRY
RYLAND’S TOWNS AT BRETON RIDGE
ATLANTIC REALTY’STHE RESERVE AT THE BALLPARK
LYNWOOD’S PARK POINT
TPA GROUP
CHILDRESS KLEIN’S GALLERIA 500CHILDRESS KLEIN’S GALLERIA 555
GREENSTONE’S ENCORE CENTER
OXFORD PROPERTIES’ RIVERVIEW
TRAMMELL CROWE’S ALEXAN AT OVERLOOKWALTON COMMUNITIES WALTON RIVERWOOD
SEVEN OAKS’ RIVERWOOD 200
ARROWHEAD’S STILLHOUSE LANE
MILL CREEK RESIDENTIAL
KROGER RENOVATION
POPE & LAND’SSTILLHOUSE RIDGE
MARRIOTT COURTYARD AT VININGS
JOHN WEILAND’SIVY GATE
PUITE HOME’S CUMBERLANDPARKWAY DEVELOPMENT
TRADE AREA
The Cumberland area will realize $3.5 billion in public and private investment between 2013 and 2018$1.5B FOR PRIVATE; $2B FOR PUBLIC
INFRUSTRUCTURE IMPROVEMENTS
1.25 millionSQUARE FEET OF CLASS A OFFICE
4,000NEW RESIDENTIAL UNITS
1,250NEW HOTEL ROOMS
575,000SQUARE FEET OF NEW RETAIL
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BRI
DG
E O
VER
I-75
>
< B
RID
GE
OV
ER
I-2
85
RESIDENTIAL
OFFICE
RETAIL/RESTAURANTS
HOTEL
ENTERTAINMENT
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On-Site ParkingAT TH E BAT TERY ATL ANTA
ComcastSOUTHEAST HEADQUARTERS
250,000SQUARE FEET
$100,000+INCOMES
Restaurants by James Beard award-winning chefs
1,000+EMPLOYEES
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TechnologyPROVIDED BY COMCAST
Multi-terabitNETWORK CAPABILITIES
Multi-gigabit speedsTO EVERY GUEST, RESIDENT & BUSINESS
“Every person in SunTrust Park, The Omni Hotel, our offices, and every residence can simultaneously download video in seconds”
- COMCAST CEO
More internet bandwidthPER PERSON THAN ANY STADIUM/MIXED USE COMMUNITY
50+ milesOF FIBER OPTIC CABLE
700+ wifi access pointsTHROUGHOUT THE COMPLEX
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Omni HotelAT THE BATTERY ATLANTA
4-STAR RATED HOTEL
Pool deck overlookingSUNTRUST PARK
James BeardAWARD-WINNING RESTAURATEUR
260KEYS
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ENTERTAINMENT
Plaza &AmphiteaterAT THE BATTERY ATLANTA
ACTIVATED BY YEAR-ROUND EVENTS
Movies in the park
Yoga in the park
Concerts
Fashion shows
Holiday events
Foodie events
Cook-offs
Half Marathons
LakePoint Partnership
Fox Sports pre/postgame shows
And more!
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Coca-Cola Roxy TheatreBY LIVE NATION
53,000SQUARE FEET
4,000PERSON CAPACITY
50 eventsPER YEAR (TICKETED)
25 additional eventsPER YEAR (NON-TICKETED)
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6
STORE FRONT - Rosemont, il
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KINGPIN ROOM - Rosemont, il
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ROYAL ROOM - ORLANDO, Fl
King’s BowlingAT THE BATTERY ATLANTA
Kings features upscale, retro-inspired décor and executive-chef designed menus brought to life by our “best-in-industry” service. With varied entertainment options, themed nights, and state-of-the-art audio visual equipment, Kings sets itself apart as an unparalleled social scene.
HOST ANY OCCASION, INLUDING:
Family OutingsDate NightCorporate EventsConnecting with Friends.
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RESIDENTIAL
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ResidentialAT TH E BAT TERY ATL ANTA
34,000SQUARE FEET OF BALCONIES
1,300RESIDENTS (APPROXIMATELY)
550 unitsONE, TWO & THREE BEDROOMS
62%
37%
1%
TWO BEDROOM
ONE BEDROOM
THREE BEDROOM
523,000+SQUARE FEET
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ResidentialAT TH E BAT TERY ATL ANTA
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RETAILAND
DINING
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DiningAT THE BATTERY ATLANTA
CHEF
Linton Hopkins
CHEF
Ford Fry
CHEF
GiovanniDi Palma
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DiningAT THE BATTERY ATLANTA
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DiningAT THE BATTERY ATLANTA
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DiningAT THE BATTERY ATLANTA
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DEVELOPMENT PARTNERFor Retail Leasing Contact
Len EricksonVice President, Leasing
Fuqua [email protected]
404.735.1911
Dotan ZuckermanVice President, Leasing
Fuqua [email protected]
404.790.1234
Gary Lewis - Leasing [email protected] • 317.989.5000
Gary Lewis & Associates