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MGT/MKT 422.01W Spring 2018 1 The syllabus/schedule are subject to change. Texas A&M University-Commerce MGT/MKT 422.01W: Electronic Commerce PROFESSOR INFORMATION Dr. Zhi Pei Office Location: BA 326 Office Hours: Tuesday 4-6pm; Wednesday noon-2pm (by appointment only) Office Phone: 903-886-5692; fax: 903-886-5693 Email: [email protected] (the best way to contact me) Preferred Form of Communication: Email is the preferred communication in this class, emails will be sent to students Texas A&M-Commerce account ONLY. Students must routinely check email. ***To contact me, email should be sent through your Leo account. Email subject should begin with MGT/MKT 422.01W”. Email with the right format can expect response within 24 hours, otherwise it is more likely to be missed due to overwhelming emails*** COURSE INFORMATION MGT/MKT 422.01W Electronic Commerce Spring 2018 Jan 16- May 11, 2018, 3 Credit Hours Online Course COURSE TEXT Gary Schneider, Electronic Commerce, Tenth Edition. ISBN-13 978-1-1335-2682-7 COURSE DESCRIPTION This course addresses key business and strategic management applications relevant to the use of Internet technologies, including but not limited to Internet business models, customer interface, market communications, and valuation. Some exposure to technical issues will also be provided. Specific topic coverage includes: Introduction to Electronic Commerce Technology Infrastructure: The Internet and the World Wide Web Selling on the Web: Revenue Models and Building a Web Presence Marketing on the Web Business-to-Business Online Strategies Online Auctions, Virtual Communities, and Web Portals The Environment of Electronic Commerce: Legal, Ethical, and Tax Issues Web Server Hardware and Software Electronic Commerce Software Electronic Commerce Security Payment Systems for Electronic Commerce Planning for Electronic Commerce COURSE OBJECTIVES Demonstrate an understanding of e-commerce for managers and strategists. Identify the basic technology of the Internet and the Web. Understand the strategy formulation for online firms.

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MGT/MKT 422.01W Spring 2018

1

The syllabus/schedule are subject to change.

Texas A&M University-Commerce

MGT/MKT 422.01W: Electronic Commerce

PROFESSOR INFORMATION

Dr. Zhi Pei

Office Location: BA 326

Office Hours: Tuesday 4-6pm; Wednesday noon-2pm (by appointment only)

Office Phone: 903-886-5692; fax: 903-886-5693

Email: [email protected] (the best way to contact me)

Preferred Form of Communication: Email is the preferred communication in this class, emails will be sent

to students Texas A&M-Commerce account ONLY. Students must routinely check email.

***To contact me, email should be sent through your Leo account. Email subject should begin with

“MGT/MKT 422.01W”. Email with the right format can expect response within 24 hours, otherwise it is

more likely to be missed due to overwhelming emails***

COURSE INFORMATION

MGT/MKT 422.01W Electronic Commerce

Spring 2018 Jan 16- May 11, 2018, 3 Credit Hours

Online Course

COURSE TEXT

Gary Schneider, Electronic Commerce, Tenth Edition. ISBN-13 978-1-1335-2682-7

COURSE DESCRIPTION

This course addresses key business and strategic management applications relevant to the use of Internet

technologies, including but not limited to Internet business models, customer interface, market communications,

and valuation. Some exposure to technical issues will also be provided. Specific topic coverage includes:

Introduction to Electronic Commerce

Technology Infrastructure: The Internet and the World Wide Web

Selling on the Web: Revenue Models and Building a Web Presence

Marketing on the Web

Business-to-Business Online Strategies

Online Auctions, Virtual Communities, and Web Portals

The Environment of Electronic Commerce: Legal, Ethical, and Tax Issues

Web Server Hardware and Software

Electronic Commerce Software

Electronic Commerce Security

Payment Systems for Electronic Commerce

Planning for Electronic Commerce

COURSE OBJECTIVES

Demonstrate an understanding of e-commerce for managers and strategists.

Identify the basic technology of the Internet and the Web.

Understand the strategy formulation for online firms.

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Demonstrate an understanding of the following infrastructures: technology, capital, media, and public

policy.

Understand the importance of ethics and its impact on e-commerce.

COURSE EVALUATION/ GRADING

The following scale will be used to grade the student:

90% =< A

80-89.9% B

70-79.9% C

60-69.9% D

60% below F (Failure)

(12) Discussion Boards (10 points each for a total of 120 points)

(6) Quizzes (40 points each for a total of 240 points)

(2) Individual Case Analysis (70 points each for a total of 140 points)

(1) Group paper (200 points)

Total (700 points)

PLEASE NOTE: All discussions, quizzes, case studies, and group paper must be completed on the due

dates. Any late discussion, quiz, and paper will be graded to zero. No extensions or make-ups will be

allowed unless the absence is cleared by the instructor prior to the day the assignment is due. All work is

to be neat and typed with proper attention to grammar, punctuation, and spelling.

COURSE REQUIREMENTS

Discussion Board: Students discuss topics all were posted on the Discussion board in eCollege portal.

Please note the deadline for Discussion board is Sunday midnight (11:59pm) OF EACH WEEK.

Discussion grading:

The following rubrics will provide students a detailed look into how materials are graded.

Criteria Unacceptable

0-2 Points

Acceptable

2.1-6.0 Point

Good

6.1-8.0 Points

Excellent

8.1-10.0 Points

Initial

Assignment

Posting

Posts no

assignment.

Posts adequate

assignment with

superficial thought and

preparation; doesn’t

address all aspects of

the task.

Posts well developed

assignment that

addresses all aspects

of the task; lacks full

development of

concepts.

Posts well developed

assignment that fully

addresses and develops

all aspects of the task.

Follow-Up

Postings

(response to

other

postings)

Posts no follow-up

responses to others.

Posts shallow

contribution to

discussion (e.g., agrees

or disagrees); does not

enrich discussion.

Elaborates on an

existing posting with

further comment or

observation.

Demonstrates analysis of

others’ posts; extends

meaningful discussion by

building on previous

posts.

Content

Contribution

Posts information

that is off-topic,

incorrect, or

irrelevant to

discussion.

Repeats but does not

add substantive

information to the

discussion.

Posts information

that is factually

correct; lacks full

development of

concept or thought.

Posts factually correct,

reflective and substantive

contribution;

advances discussion.

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References &

Support

Includes no

references or

supporting

experience.

Uses personal

experience, but no

references to readings

or research.

Incorporates some

references from

literature and

personal experience.

Uses references to

literature, readings, or

personal experience to

support comments.

Clarity &

Mechanics

Posts long,

unorganized or

rude content that

may contain

multiple errors or

may be

inappropriate.

Communicates in

friendly, courteous and

helpful manner with

some errors in clarity

or mechanics.

Contributes valuable

information to

discussion with

minor clarity or

mechanics errors.

Contributes to discussion

with clear, concise

comments formatted in

an easy to read style that

is free of grammatical or

spelling errors.

Total Points Possible: 10

Quizzes: You will be quizzed over each chapter. There will be 6 quizzes. Each quiz will cover 2 chapters.

Quizzes are only open Wednesday through Friday of the week in which they fall for 72 hours. You will

have approximately 20 questions and 30 minutes to complete the quiz once you enter it. Each quiz is worth 40

points total.

Note: If you know you are going to be unable to take a quiz on the date listed it is your responsibility to contact

the professor and make other arrangements as agreed upon by the professor If you fail to notify the professor

ahead of time (with the exception of a real emergency) you will not be permitted to make up the quiz.

Individual Case Analysis

Please read 5 articles from each topic and work on the corresponding case studies. These articles can be

accessed using the library's electronic databases except for a couple of articles that Dr. Pei has uploaded in Doc

Sharing.

For each assigned case, questions will be provided for students to analyze and submit. These case questions can

be found under the 'Lecture' tab for the designated Week (Week 6 & 12). For example, Case Analysis Questions

for Case Study #1 can found in Week #6’s lecture tab and Case #2 questions can be found in Week #12’s lecture

tab.

Each student will be required to submit a 1-page (page restriction will be strictly observed) single-spaced type-

written case analysis (TEXT only, not including references or title page). Text written after the 1st page will not

be read nor graded. References should be included in a separate page, if utilized. To guide you in your case

analysis, be sure to read the appropriate lecture notes and/or readings (see Reading Materials below). Each case

study is worth 70 points.

To submit your analysis, be sure to upload your work in the designated “Drop Box”. Case 1- Deadeline: Sunday

midnight of Week 6. Case 2 – Deadline: Sunday midnight of Week 12. See the Cases due dates in Course

schedule. No late submissions!

Topic 1 - Internet Marketing: Porter, M. (2001), "Strategy and the Internet," Harvard Business Review, March, 2001, p.63-eoa [end-of-article]. Rohm, A & F. Sultan (2004), “The Evolution of E-Business," Marketing Management, Jan.-Feb., p. 32-eoa. Mullaney, T. (2004), "E-Biz Strikes Again," Bloomberg Businessweek, May, 10, p. 80-eoa.

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“How Companies are Marketing Online: A McKinsey Global Survey,” The McKinsey Quarterly, July, 2007 (Uploaded in Doc Sharing). Eisingerich, A. & K. Tobias (2008), “In E-Commerce, More is More,” Harvard Business Review, March, p. 20-eoa. Reichheld, F. & P. Schefter (2000), “E-loyalty,” Harvard Business Review, July-August, p. 105-eoa. Case #1: "It's Pinterest - For Dudes" (Bloomberg Businessweek, April 29-May 5, 2013, p. 63-eoa) Topic 2 - Social Media: Constantinides, E & S. Fountain (2008), "Web 2.0: Conceptual Foundations & Marketing Issues," Journal of Direct, Data & Digital Marketing Practice," Vol 9 (3), p. 231-eoa. Moorman, C. (2011), "Integrating Social Media," Marketing Management, Winter, p.16-eoa. Vance, A. (2012), “The Making of 1 Billion,” Bloomberg Businessweek, Oct. 8, p. 64-eoa. Ramnarayan, S. (2012), “Why Social Media is Not Free,” Marketing Management, Summer, p. 19-eoa. "Hashtags and Infographics and Videos! Oh My!" Marketing Insights (Uploaded in Doc Sharing) Case #2: "Snapchat and the Right to be Forgotten" (Bloomberg Businessweek, February 11, 2013, p. 42-eoa) Cases will be evaluated base on the following: (1) Use of existing case facts to validate your recommendations/suggestions - 35 points (2) Integration of lectures' concepts and reading material into the analysis. - 35 points CASE Grading Rubric: 70 points

Criteria: Needs improvement Proficient Exemplary

Use of existing case facts

Student did not effectively use case information in the analysis. 0-15 points

Student identified & utilized some case information in the analysis. 16-25 points

Student identified & effectively utilized relevant case information in the analysis. 25-35 points

Integration of relevant reading concepts

Student did not demonstrate the ability to integrate current/ previous concepts & readings in the analysis. 0-15 points

Student utilized some readings & related concepts in the analysis. 16-25 points

Student effectively utilized and integrated readings & related concepts in the analysis. 25-35 points

IMPORTANT CASE SUBMISSION RULES: 1) Be sure to type and save your case submissions in Word document form using Office 2010 or earlier. Any work submitted that cannot be opened/read by your instructor will NOT be graded and awarded a zero.

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2) Page limit of 1 page is to be strictly followed. You will be penalized (at least 5 points worth of deduction) if the page limit is not followed. 3) To submit your case, go to “Dropbox” and upload the case by using the appropriate case title. Proper case submission process is critical to ensure timely grading. Failure to assign proper “Dropbox” association will result in significant delays OR your case submission may NOT be graded!

4) Format - The Question and Answer (Q & A) format is preferred. If using references, make sure it is properly cited in APA style.

Group Paper

Please do a research from A&M library or www.google.com to write a paper about “What are the marketing

strategies of Amazon?” (200 points). This group paper is due on May 8, 2018. Please submit your paper to

Dropbox under week 16. Please see the detailed group paper rubric 1&2 about how to write a paper in the next

page.

These papers are group projects. Papers (as a Word attachment) are to be submitted directly to the

DROPBOX. Late paper will not be acceptable. The maximum pages for the paper should be around 20 content

pages, double space, Times New Roman, 12 point font, and APA. In addition, you should cite at least 12

credible sources (i.e., Journal articles) in the paper and no more than 3 websites may be used. You will need to

include a title page with your name, table of contents, 20 pages of content, a reference list, table, figure, and an

appendix (if necessary). You are required to use APA format for the entire paper.

Each group consists of 1-5 members. Please select and form your own group members at your earliest

convenience. If you cannot find a group to work together, you need to work on the project by yourself.

Each group has ONE opportunity to ask my feedback on your paper draft. However, please double-check your

grammar and English writing before you send your project to me and ask my feedback.

IMPORTANT: No project will be accepted for grading if the turnitin.com percentage is greater than

30%. For an “A” project, its turnitin must be less than 20%. Paper must be in a good writing (without

major grammar errors), good transition, good structure, readable, and convincing.

Group Paper Rubric 1 - Please note: grading is on the whole paper, not on the individual section

Elements

Points

Possible

Points

Earned

Comments

Guidelines

Times New Roman Font 12, Single Spaced, 1” margins

all over the paper. Follow APA throughout the paper

which includes citations and references. Properly

validate the information discussed in the paper.

Table of contents: organized, pages numbered,

accurate.

10 Points

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Language Arts Skills

Spelling, grammar, punctuation, sentence

Structure. Follow proper transitions.

Please note: Major errors in structure, sentences, spelling,

grammar, paragraph transactions or APA formatting will

receive 0-5 points.

20 points

Executive Summary

10 points

Introduction

Company overview

Market opportunity overview

30 Points

Situation Analysis (Study internal and external

environment of the organization)

Industry sector description

SWOT Analysis

Target Market Analysis

Demographic characteristics of market

Psychographic characteristics of market

Behaviors of target market

Strategies appealing to market

50 Points

4Ps

Product Strategy (Product Mix)

Pricing strategy

Distribution plan

Promotional message

Media plan

Promotion & advertising plan

Positioning strategy

Competitive Analysis (Comparing organization with

Competitors’ Discuss the 4P’s of marketing mix with

competitors’)

Competitors’ strengths

Competitors’ weaknesses

Organization’s competitive advantage

60 Points

Challenges/ Contingency Plan (Analyses of internal

environment and external environment)

Internal risks

External risks

How risks will be avoided

Actions when risks occur

20 Points

Recommendations/ Growth Plan

Description of growth plan

Strategies for market penetration

Strategies for product development

Strategies for market development

Strategies for diversification

Conclusion

Main findings of the marketing plan

30 Points

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Total Points

200 Points

Group Paper Rubric 2

Proficient Needs Improvement Unacceptable 30 Utilized appropriate theories

and concepts and applied correctly (25-30 points)

Minor errors in utilization of theories and concepts with limited application. (15-24 points)

Did not utilize or apply theories or concepts correctly (0-5 points)

30 Appropriately addressed ALL key requirements and/or questions of the assignment (25-30 points)

Addressed some of the key requirements and/or questions of the assignment (15-24 points)

Did not address the key requirements and/or questions of the assignment (0-5 points)

20 All members work together on ALL sections of the assignment (not divided among members). Members utilize the appropriate tools for distance group work and overcome communication and other group challenges. (15-20 points)

Most members worked together on most sections of the assignment (some division among members). Members had limited success in using the appropriate tools for distance group work with limited success in overcoming communication and other group challenges. (10-14 points)

Members divided the sections of the assignment up between themselves (complete division among members). Members failed to use appropriate tools for distance group work and failed to overcome communication and other group challenges. (0-5 points)

20 No errors in structure, sentences, spelling, grammar, or APA formatting (20 points)

Minor errors in structure, sentences, spelling, grammar, or APA formatting (6-10 points)

Major errors in structure, sentences, spelling, grammar, or APA formatting (0-5 points)

100 100 - 90 89 - 70 69 - 50

Peer Evaluation of Group Paper

Each group member is expected to contribute equally to your group work.

If you are satisfied with each of your group members, do not send me anything. If you are NOT satisfied, please

rank each of your group members and give the reason. Then type your evaluations in a Word document and

submit it to Dropbox of eCollege. The instructor reserves the right to adjust grades based on input from the peer

evaluations. If half of your group members complain about your contribution to group work, then your grade

will be deducted at least 40 points.

All works must be completed on time. Late works will not be acceptable.

COURSE SCHEDULE (Note: Spring Break is not counted as regular semester weeks)

Week Chapter(s) Activities

Week 1 eCollege Tutorial & Syllabus Review

Week 2 1 Discussion Board

Week 3 2 Quiz (Chapters 1& 2) / Discussion Board

Week 4 3 Discussion Board

Week 5 4 Quiz (Chapters 3 & 4) / Discussion Board

Week 6 5 Discussion Board and Case#1 due on Sunday 11:59pm

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Week 7 6 Quiz (Chapters 5 & 6) / Discussion Board

Week 8 7 Discussion Board

Week 9 8 Quiz (Chapters 7& 8) / Discussion Board

Week 10 9 Discussion Board

Week 11 10 Quiz (Chapters 9 & 10) / Discussion Board

Week 12 11 Discussion Board and Case #2 due on Sunday 11:59pm

Week 13 12 Quiz (Chapters 11 & 12) / Discussion Board

Week 14 Work on your group paper

Week 15 Work on your group paper

Week 16 Group Paper due- May 8, 2018

COMMENT ON ACADEMIC HONESTY

There seems to be a belief among many that anything found on the Internet is free to use as one wishes. The

"cut and paste" option also makes it quite tempting. However, information on the web must be properly cited

just as you would any "hard copy" periodicals. Keep the following in mind:

1. It is generally not advisable to quote anything verbatim in a paper unless there is an overriding reason to

do so, such as the use of a particular phrase or sentence that illustrates a point well and should not be

changed. When you do so, you must provide place the statement in quotes in addition to a footnote at

the end of the quote. Not placing the statement in quotes implies that the wording is your own.

2. Changing a few words in a sentence (for example, "large" to "big") may alleviate the need for quotes

(depending on how much you change), but it is not the best way to go. If you are not going to provide a

direct quote, then the material should be stated in your own terms. Changing a couple of words implies

laziness.

3. Every idea you get from another source must be cited. Placing 100 citations in a paper does not imply

that the work is not original, but that you did a proper job of giving credit where it was due.

4. The real danger in a "cut and paste" approach to report writing is that you end up including a lot of

information that is related to the topic about which you are writing, but does not really address what you

are trying to say. Putting things in your own words allows you to focus your comments more

effectively.

Any deviation from the guidelines concerning quotes and citations constitutes plagiarism, as it suggests that you

are trying to submit someone else's work and creativity as your own. If you have any questions, please let me

know.

PLAGIARISM

Plagiarism represents disregard for academic standards and is strictly against University policy. Plagiarized

work will result in an “F” for the course and further administrative sanctions permitted under University policy.

Guidelines for properly quoting someone else’s writings and the proper citing of sources can be found in the

APA Publication Manual. If you do not understand the term “plagiarism”, or if you have difficulty summarizing

or documenting sources, contact your professor for assistance.

TECHNOLOGY REQUIREMENTS

To fully participate in online courses you will need to use a current Flash enabled internet browser. For PC and

Mac users the suggested browser is Mozilla Firefox.

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You will need regular access to a computer with a broadband Internet connection. The minimum computer

requirements are:

o 512 MB of RAM, 1 GB or more preferred

o Broadband connection required courses are heavily video intensive

o Video display capable of high-color 16-bit display 1024 x 768 or higher resolution

You must have a:

o Sound card, which is usually integrated into your desktop or laptop computer

o Speakers or headphones.

o *For courses utilizing video-conferencing tools and/or an online proctoring solution, a webcam and

microphone are required.

At a minimum, you must have Microsoft Office 2013, 2010, 2007 or Open Office. Microsoft Office is the

standard office productivity software utilized by faculty, students, and staff. Microsoft Word is the standard

word processing software, Microsoft Excel is the standard spreadsheet software, and Microsoft PowerPoint is

the standard presentation software. Copying and pasting, along with attaching/uploading documents for

assignment submission, will also be required. If you do not have Microsoft Office, you can check with the

bookstore to see if they have any student copies. For additional information about system requirements, please

see: System Requirements for LearningStudio https://secure.ecollege.com/tamuc/index.learn?action=technical

Pearson LearningStudio (eCollege) Access and Log in Information

This course will be facilitated using Pearson LearningStudio, the learning management system used by Texas

A&M University-Commerce. To get started with the course, go to myLeo and from the top menu ribbon select

eCollege. Then on the upper left side of the screen click on the My Courses tab.

http://www.tamuc.edu/myleo.aspx

You will need your campus-wide ID (CWID) and password to log into the course. If you do not know your

CWID or have forgotten your password, contact the Center for IT Excellence (CITE) at 903.468.6000 or

[email protected].

Note: It is strongly recommended you perform a “Browser Test” prior to the start of your course. To launch a

browser test login to Pearson LearningStudio, click on the My Courses tab, and then select the Browser Test

link under Support Services.

Pearson LearningStudio Student Technical Support

Texas A&M University-Commerce provides students technical support for the use of Pearson LearningStudio.

Technical assistance is available 24/7 (24 hours, 7 days a week). If you experience LearningStudio (eCollege)

technical problems, contact the LearningStudio helpdesk at 1-866-656-5511 (toll free) or visit Pearson 24/7

Customer Support Site http://247support.custhelp.com/

The student help desk may be reached in the following ways:

Chat Support: Click on 'Live Support' on the tool bar within your course to chat with a Pearson

LearningStudio Representative.

Phone: 1-866-656-5511 (Toll Free) to speak with Pearson LearningStudio Technical Support

Representative.

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Accessing Help from within Your Course: Click on the 'Tech Support' icon on the upper left side of the screen

inside the course. Then you will be able to get assistance via online chat or by phone.

Note: Personal computer and internet connection problems do not excuse the requirement to complete all course

work in a timely and satisfactory manner. Each student needs to have a backup method to deal with these

inevitable problems. These methods might include the availability of a backup PC at home or work, the

temporary use of a computer at a friend's home, the local library, office service companies, Starbucks, a

TAMUC campus open computer lab, etc.

Policy for Reporting Problems with Pearson LearningStudio

Should students encounter Pearson LearningStudio based problems while submitting

assignments/discussions/comments/exams, the following procedure must be followed:

1. Students must report the problem to the help desk. You may reach the helpdesk at 1-866-656-5511.

2. Students must file their problem with the helpdesk and obtain a helpdesk ticket number

3. Once a helpdesk ticket number is in your possession, students should email me to advise me of the

problem and provide me with the helpdesk ticket number.

4. I will call the helpdesk to confirm your problem and follow up with you

PLEASE NOTE: Your personal computer and internet access problems are not a legitimate excuses for filing a

ticket with the Pearson LearningStudio Help Desk. Only Pearson LearningStudio based problems are legitimate

reasons to contact the Help Desk.

You strongly are encouraged to check for your internet browser compatibility BEFORE the course begins and

take the Pearson LearningStudio tutorial offered for students who may require some extra assistance in

navigating the Pearson LearningStudio platform.

myLeo Support

Your myLeo email address is required to send and receive all student correspondence. Please email

[email protected] or call us at 903-468-6000 with any questions about setting up your myLeo email

account. You may also access information at myLeo: https://leo.tamuc.edu

Learner Support

The One Stop Shop was created to serve you by providing as many resources as possible in one location.

http://www.tamuc.edu/admissions/onestopshop/

The Academic Success Center provides academic resources to help you achieve academic success.

http://www.tamuc.edu/campusLife/campusServices/academicSuccessCenter/

FREE MobilE APPS

The Courses apps for phones have been adapted to support the tasks students can easily complete on a smaller

device. Due to the smaller screen size course content is not presented.

The Courses app is free of charge. The mobile Courses Apps are designed and adapted for different devices.

App Title: iPhone – Pearson LearningStudio Courses for iPhone

Android – LearningStudio Courses - Phone

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Operating

System:

iPhone - OS 6 and above

Android – Jelly Bean, Kitkat, and Lollipop OS

iPhone

App URL:

https://itunes.apple.com/us/app/pearson-learningstudio-

courses/id977280011?mt=8

Android

App URL:

https://play.google.com/store/apps/details?id=com.pearson.lsphone

Once downloaded, search for Texas A&M University-Commerce, and it should appear on the list. Then you

will need to sign into the myLeo Mobile portal.

The Courses App for Android and iPhone contain the following feature set:

• View titles/code/Instructor of all Courses enrolled in online

• View and respond to all discussions in individual Courses

• View Instructor Announcements in individual Courses

• View Graded items, Grades and comments in individual Courses

• Grade to Date

• View Events (assignments) and Calendar in individual Courses

• View Activity Feed for all courses

• View course filters on activities

• View link to Privacy Policy

• Ability to Sign out

• Send Feedback

LearningStudio Notifications

Students can be alerted to course activities via text on their mobile phones or up to two email addresses.

Based on their preferences, students can automatically receive a push notification with every new: course

announcement, threaded discussion post, grade, and/or assignment without having to login to the course.

Enrolled students will automatically receive email notifications for announcements and can opt out of this

feature. To receive text notifications, students must opt in.

To begin setting up notifications, go into your course in LearningStudio and click on the bell-shaped

Notifications icon on the main menu ribbon.

By default the student’s university email address will appear. This cannot be changed in LearningStudio.

Additional email addresses may be added by clicking the Add button. After all of the other selections are

completed be sure to click the Save and Finish button.

COURSE AND UNIVERSITY PROCEDURES/POLICIES

Syllabus Change Policy

The syllabus is a guide. Circumstances and events, such as student progress, may make it necessary for the

instructor to modify the syllabus during the semester. Any changes made to the syllabus will be announced in

advance.

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University Specific Procedures

Student Conduct All students enrolled at the University shall follow the tenets of common decency and acceptable behavior

conducive to a positive learning environment. The Code of Student Conduct is described in detail in the

Student Guidebook.

Students should also consult the Rules of Netiquette for more information regarding how to interact with

students in an online forum: Netiquette http://www.albion.com/netiquette/corerules.html

TAMUC Attendance For more information about the attendance policy please visit the Attendance webpage and Procedure

13.99.99.R0.01.

Academic Integrity Students at Texas A&M University-Commerce are expected to maintain high standards of integrity and honesty

in all of their scholastic work. For more details and the definition of academic dishonesty see the following

procedures:

Undergraduate Academic Dishonesty 13.99.99.R0.03

Students with Disabilities The Americans with Disabilities Act (ADA) is a federal anti-discrimination statute that provides comprehensive

civil rights protection for persons with disabilities. Among other things, this legislation requires that all students

with disabilities be guaranteed a learning environment that provides for reasonable accommodation of their

disabilities. If you have a disability requiring an accommodation, please contact:

Office of Student Disability Resources and Services

Texas A&M University-Commerce

Gee Library- Room 132

Phone (903) 886-5150 or (903) 886-5835

Fax (903) 468-8148

Email: [email protected]

Website: Office of Student Disability Resources and Services

Nondiscrimination Notice Texas A&M University-Commerce will comply in the classroom, and in online courses, with all federal and

state laws prohibiting discrimination and related retaliation on the basis of race, color, religion, sex, national

origin, disability, age, genetic information or veteran status. Further, an environment free from discrimination

on the basis of sexual orientation, gender identity, or gender expression will be maintained.

Campus Concealed Carry Statement

Texas Senate Bill - 11 (Government Code 411.2031, et al.) authorizes the carrying of a concealed handgun in

Texas A&M University-Commerce buildings only by persons who have been issued and are in possession of a

Texas License to Carry a Handgun. Qualified law enforcement officers or those who are otherwise authorized to

carry a concealed handgun in the State of Texas are also permitted to do so. Pursuant to Penal Code (PC) 46.035

and A&M-Commerce Rule 34.06.02.R1, license holders may not carry a concealed handgun in restricted

locations.

For a list of locations, please refer to the Carrying Concealed Handguns On Campus

document and/or consult your event organizer.

MGT/MKT 422.01W Spring 2018

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The syllabus/schedule are subject to change.

Pursuant to PC 46.035, the open carrying of handguns is prohibited on all A&M-Commerce campuses. Report

violations to the University Police Department at 903-886-5868 or 9-1-1.

Academic Honesty Academic honesty is highly valued at the Texas A & M University – Commerce. You must always submit work

that represents your original words or ideas. If any words or ideas used in a class assignment submission do not

represent your original words or ideas, you must cite all relevant sources and make clear the extent to which

such sources were used. Words or ideas that require citation include, but are not limited to, all hard copy or

electronic publications, whether copyrighted or not, and all verbal or visual communication when the content of

such communication clearly originates from an identifiable source. Please see the Texas A & M University –

Commerce Graduate Catalog for more information about academic honesty, including consequences of

academic dishonesty.