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8/2/2019 Technical Presentation (1)
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Technical Presentation
UNIT -2
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Understanding the Audience:
Identifywhoyouraudiencewillbe.
Identifyyourobjectivesfortheaudience.
Identifytheirunderstandingofthesubject.
DeterminehowwillingtheywillbetoacceptyourideasorAntagonistic.
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Why do they need to know this
information?
How can I most effectively present the
information?
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AUDIENCE:
A- Analysis
U- Understanding their knowledge on subject
D- Demographics - What is their age, gender,educational background?
I - Interest - Why are they there?
E- Environment - Where will I stand? Canthey all see & hear me?
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N – Needs - What are their needs? What are
your needs as the speaker?
C - Customized - What specific needs do you
need to address?
E - Expectations - What do they expect tolearn or hear from you
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Guidelines for CommunicatingTech Information:
Make Appropriate Word Choices:
word choices can make technical information
clear beyond recognition.
Always rely on short, two-syllable words asopposed to no longer three – syllable words.
E.g:
Interface : Talk
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Contd:`
Utilization : Use
Transfigure : change
Retrofit : Replace
Effectuation : Operation
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Make frequent use of examplesand Analogies:
An example is a specific instance thatillustrates a larger point.
It is not only more interesting than pagesof dry information. It can also help theaudience to grasp abstract information.
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Analogy:
Analogies are another method ofcommunicating technical information.
An analogy is a comparison between twoobjects, instances or people suggestingthat what is true of one is also true ofother.
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Translate measurement scales into useful analogies:
The measurement scales used inscientific disciplines are difficult for layaudience to understand.
Any measurement scale unfamiliar to the
audience should include an explanationof that scale.
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Explanation is not usually enough to helpaudience understand the very large orvery small scales common to many
specific fields.
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Create relevant visual aids:
Visual aids increase the clarity ofcomplicated information thus visual aids are
must for many technical presentations.
Its really hard to imagine explaining a
complicated process without a visual aid tocommunicate the essence of the event.
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Structuring the technicalpresentation:
Structure is very important for apresentation.
Structured message is understood andremembered better than an unstructuredmessage.
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Structure:
•Introduction
•Body
•Conclusion
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An Effective Introduction:
Captures attention and involvesaudience.
Establishes rapport with the audience.
Presents the purpose statement.
Previews the main points to be covered.
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Body:
Organize your speech around two orthree main points.
The main points should be clearlyidentifiable in the specific purpose of thespeech.
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Main Points:
Keep main points separate.
Balance time devoted to each mainpoint.
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Conclusion:
Conclude with words that tell theaudience that you have finished.
You may summarize e.g:” In conclusion’
I have given you three reasons why thismeasure should be adopted.
Thank them for their attention.”
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THANK YOU