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Super Demo 2013
theCourseForum
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UVA
Course Reviews,for Students, by Students
• 85% of Uva Students are users• 6,000 of them visited last week
– That’s more than half of all rising undergrads• 25,000 reviews posted since 2006• We built the next generation of the site
…From the ground up…Introducing
BLUE
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George Mason
ProblemSolutionWhat We Need
Problem:A Huge Problem
738,000,0001/5 of the World
3,400,000
Solution:Drink Blue
• 1 for 1• Supports NGOs
and local cities• Saves Lives
Operations:Low Overhead
• Outsourced Bottling and Distribution• Just in Time ordering• No need for office space
• Marketing Expenses• Salaries
What We Need:Why I am the person for the Job
• Need $10,000• Marketing expenses• Show support for product• Encourages Retail Buyers
Why I am the person for the Job
• Created several businesses prior to Blue
• Helped 500 clients open brokerage accounts• Generated 3,000 newsletter subscribers• From concept to first sale in 6 months• Became a member of the Clinton Global
Initiative
• Gary White, CEO of Water.org and Ned Breslin of Water for People who act as an Advisory board for Blue Brands LLC
• We have an investor in LA who has given us Blue.org as company website.
• Currently speaking with President Clinton to become the exclusive water provider for the Clinton Foundation
Let’s Hydrate the World Together
WalkBack
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UVA
The safety utility for your night.
Substitutes?
Timeline1) Release Android application
[May 2013 – July 2013]
2) Develop Analytics platform[June 2013 – August 2013]
3) Raise seed round of $250,000[June 2013]
4) Expand sales team & engineers[April 2013 – June 2013]
5) Pilot at Penn State, VCU, NYU[June 2013 – August 2013]
6) Onboard students at UVa[August 2013 - January 2014]
7) Closed beta with law enforcement agency[January 2014]
Foodio
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UVA
Food ordering revolutionized.
Seamus Hooban
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Mary Washington
Campus To Go
Andy Leonard, Nick Kent, Seamus Hooban
LearnShark
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UVA
2000 20152005 2010
Web enters enterprise
Education goes digital
Workplace goes social
Peer to Peer Learning
Bring your own device
SaaS
spe
nd$22.5B
$14.5B
TRANSFORMATION OF ENTERPRISE
• “39% of new hires will not complete their first project milestone on time…”
• (Saba Software)
This is highly relevant for…
• Software/IT
• Consulting
• Sales teams
• $10 per user per month
Progress
• Acceleprise Class 2
Launched product in Fall 2012
Based on customer feedback, launched new version Spring 2013
Clients
CEO, former health IT consultant for Fortune 500s
VP of ProductAward winning cancer researchMobile design/strategy for telematics companies
Sr. DeveloperTriple Major UVA 2011Former PhD candidate at Georgia Tech in super computing
CTOMasters in Robotics, YaleDoes classified data mining and machine learning for DC firm
CIORuns infrastructureDecade of federal IT experience
Thank you!
Favela Experience
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UVA
We’re actually doing this.
favelaexperience.com
SPONTA
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George Mason
The Problem
Current location based social media, is not optimally time accurate.
no way of making confident yet spontaneous decisions about entertainment options.
The delay between when news worthy events occur, and when news breaks is too large
Solution
Sponta offers an alternative to star- based rating system.
The interface is based on a temperature map. “Hot” or high traffic areas are color coded red.
Value Proposition
Early on, targeted marketing for entertainment venues, restaurants, and concerts/festivals.
After building a user base, API stream will be leased to news agencies and other media institutions.
Customer Segment: young, professionals in urban areas, with money and free time.
garmi
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UVA
garmiWarmth for the Body. Warmth for the Soul.
Why Garmi? The Problem
U.S. takes in 60,000-80,000 refugees a year
Escape Oppression? Find Work?
The difficulties don’t stop when they arrive here.
Language/cultural/education barriers all can prevent finding a job, let alone a decently paying one.
The Product
Garmi is a reusable, comforting therapeutic for relief of your aches and pains or for soft warmth on chilly days.
The Product
All natural components
Chamomile or lavender for relaxation
The Product
Reusable. 1:30 minutes in the microwave = 25 minutes of warmth. No cords.
Optional straps for maximized placement
Well So What?
Market Exists. CVS, Bed, Bath, & Beyond
Garmi differentiation. fair trade, organic materials, customization.
Test market with sororities, fraternities, club teams
Trial and Error
Pre-sells: 30 total prototypes to beta customers who we are using for product feedback and redesign
$375 gross revenue used to test designs
$1.50/unit material cost
10,000 Villages has requested a meeting to demo our prototype
What We Need
Brand and product design support
Pre-orders!
15 min break.
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LoveThatFit
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Charlottesville
UAG
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VCU
UniverseAssureJosiah Ickes & John Holloman
VCU
RNDeer
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UVA
By David Paxton, Jessica Morningstar,
Matt Bogrand and Mattia Flabiano
What is a Nurse Residency Program?
Mentorship, lectures & hands-on learning
6-18 months long
Transition from classroom to full-time RN position
Tedious Research Process for Students
• Had an application that was lost
13%
• Missed deadlines23%
• Had trouble finding contact information
50%
• Were unsure of deadlines
90%
“sifting through the websites is extremely frustrating!” –UVA nursing student
Broken RN Program Application Process
“The info is very hard to find!”
“Each hospital does things differently!”
“HR is not always on the same page!”
“It feels like I have no direction”
Frustrations: Hospitals
System errors• Internal application
systems cannot handle volume
Labor-intensive process• Shut down application
after 100-200 applicants (1 day)
Overspending• Expenses too high on IT
teams and recruiters
Common Applicatio
n
Program Descriptio
ns
HR Contact Info
Deadline Alerts
Job Postings
Hospital Profiles
RNDeer Offers Many Features
“@RNDeer awesome idea, awesome awesome! If you’re a new grad looking for a job here’s the place to look!”
“You are a gem! I will definitely use this when I begin looking at jobs this next year. Clean, user friendly.”
Students Love It!
97% of 4th year UVA students said they would have used RNDeer this year!
DrinkUp
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Virginia Tech
Drew Stegmaier, K. Alnajar
SoundingBoard
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VCU
VCU
MIX
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UVA
will provide consumers affordable packages of fashionable eyewear in a variety of colors
LensesCost = $30
FrameCost = $10
MarketingCost = $50
We will sell a package of 3 Frames, 1 Lens
Price $150COGS 60Marketing Cost per pkg 50Profit $40Margin % 27%
Young professionals & college students21 M Customers
$4.2 B Market
We have generated target customer profiles from extensive interviews and focus groups, in order to guide brand design
• Male• Age 22-28• Young professional• Interests in art,
design, fashion, music
• Female• Age 22-28• Young professional
or entering art/design industries
We have mobilized a skilled team, flexible suppliers, and experienced advisors
The Team
3 Designers 3 Engineers 2 Videographers 1 Web Developer
The Suppliers
The Advisors
Bruce Ferris,Product Design Expert
Marci Bracco,PR Expert
Colt Stander,Eyewear Expert
Ian Ayers,Effectuation Expert
Cabell Harris,Branding Expert
Mark Graham,Professional Frame Designer
Spencer Ingram,HackCville
Bradley Kipp,Startup Ops Expert
We have produced over 20 prototypes and are ready to launch an Indigogo crowdfunding campaign
Early Photo Mockups
Rough Mockup with mini-Legos and cheap frames
Alpha Prototype
Wearable Prototype
Launch Indiegogo
Execute PR campaign with professional PR consultant
Finalize supplier relationships
Finalize product specs Finalize Packaging
Graduation and time off
Visit supplier facilities Build out website for orders
Bring on more design and programming talent
Finalize and review all manufacturing orders from suppliers
Explore retail selling options
Deliver product Finalize fall collection designs
Begin online marketing campaign
Next Steps & TimelineApril
May
June
July
August
QuadCode
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UVA
TJs Library
Up Next…
UVA
What We Do
- 2 weeks shipping time
- Commissions: 15% + $3/sale
- Complicated payment holds
- Trust (buyer and seller)
Shop by Classes
Buy from Friends
Instant Payment
On Grounds
Our Vision
ThanksPaul Bozzay, Andrew Kouri, Michael Paris
PhoodE
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Charlottesville
where passion meets profit
Alexandra Becker
