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Company profile:

Started in 1878 as a weekly newspaper later turned to

an English daily by 1889.

It is founded si members from !ripli"ane known as#indu group of publi"ation.

India first English daily newspaper sin"e the $ritishrule.

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!he #indu is guided by a set of fi%e editorial

prin"iples des"ribed as the &an"hsheel.

'or the first time in the history of #indu 1() years as afamily run "ompany was turned in to professional

organisation by appointing a new dire"tor *+,I-.C

/C#+0 in $oard of 2ire"tors ,une 3415.

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Circulation:

!hird largest English daily in India 6after #industan

times and !/I as per +$C sur%ey 341(.

In South India has the largest readership base in!amil nadu and erala

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(rom The Hindu )roup:

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aor departments:

Editorial

+dministration

&rinting dept

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Editorial:

Editor in "hief

Editor

+sso"iate editor

2eputy and senior editors

Spe"ial "orrespondents

*eporters ; photographers

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+dministration:

#uman resour"e

'inan"e and +""ounts

arketing ; Cir"ulation

Stores

ogisti"s ; !ransport

Inde dept

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&ayment:

&ro"ess in bills payment:

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Contribution dept:

ainly the news are "olle"ted from %arious news "olle"ting

agen"ies a"ross the world.

+part from reporters se%eral other person who are all"ontributing to the #indu as spe"ial authors@ seasonal writers

Columnist are known as "ontributors.

&ayment for this "ontributors are "arried by "ontribution dept.

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*ayment:

?ithin se%en days from the arti"le published

Contribution by single author: *s.()44

,oint author:*s.1744 ore than two authors:*s.1)44 ea"h

'or photo "ontributors: *s. )44

$y foreign "ontributors: AS B144

+ database is maintained about the fre>uent "ontributors@ their

epertise and number of "ontribution.

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Newspaper In Education

!o make the newspaper most widely used

tea"hing instrument in "lassroom@ publishers

"reated a national "ampaign known as

0ewspapers in Edu"ation 60IE.

!he !imes be"omes the first to implement the

0IE program.

In India !imes of India entered the 0IE

program@ then !he #indu.

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Why NIE?

It deals with whats happening here and now@pro%iding moti%ation for reading and dis"ussion.

ake learning fun.

+re etremely fleible and adaptable to all"urri"ulum areas and grade le%els.

$ridge the gap between the "lassroom and the

DrealD world. $uild good reading habits that will last a lifetime.

+re a "osteffe"ti%e way to edu"ate.

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THE HINDU in NIE

!he #indu entered the 0IE program with a new

produ"t "alled THE HINDU in school.

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THE HINDU in school

Started on 3nd +pril 3413.

2istributed only through s"hools

'or the students between th

to 13th

std. +%ailable in both printed edition and eedition.

It "o%ers the days important news

de%elopments@ features@ sports@ and regionalnews.

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Product details

&ri"e: *s ( per "opy a%ailable from onday to

'riday.

0umber of pages: 8

ayout: $roadsheet format.

Email: s"hoolFthehindu."o.in

?ebsite: http:GGthne.wsGins"hool.

mailto:school@thehindu.co.inhttp://thne.ws/in-schoolhttp://thne.ws/in-schoolmailto:school@thehindu.co.in

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Product content pattern 2ay

&age /02+H !AES2+H ?E20ES2+H !#A*S2+H '*I2+H

&+=E:1 'ront page 'ront page 'ront page 'ront page 'ront page

&+=E:3 State s"an ?arm up Cool stuff !ra%el =uide etro S"ape

&+=E:( S"ien"e ; te"h Story board Earth wat"h #ealth /pinion

&+=E:5 Signpost Signpost Signpost Signpost Signpost

&+=E:) 0ews 0ews 0ews 0ews 0ews

&+=E: elange elange elange elange elange

&+=E:7 Sports Sports Sports Sports Sports

&+=E:8 Sports Sports Sports Sports Sports

&age 8 will be published as JThe month that wasK on the first issue of e%ery month.

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Major competitors in market or NIE

2e""an #erald s"hool edition

!imes of India student edition

!he !elegraph s"hool edition

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The Product !omparison

0ewspaper in

0IE

!he #indu in s"hool 2e""an #eraldstudent

edition

!imes of indiastudent

edition

!he !elegraphstudent

edition

'ormat $roadsheet $roadsheet $roadsheet $roadsheet

0o of &ages 8 8 8 13

&ri"e in rupees ( 1.)4 3 3

&ublisher !he #indu =roup 2e""an herald

&rinters 6ysore &ri%ate

imited

!imes of India

$ennett@ Coleman ; Co.

td

!he !elegraph 6+$&

=roup

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!ontd#

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Work done

+reas "o%ered in north Chennai: +nna nagar@

ogappair@ &urasaiwakkam@ Egmore@ -eppery@

2owton@ &erambur@ ilpauk@ +minikkarai@

Chetpet.

S"hools "onta"ted: 5(

S"hools appointment taken: 13

S"hools that denied proposal: 34

S"hools that are on follow up: 11

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TH%" +-...