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Social Media for Master Gardeners (Facebook, Twitter and Instagram)

Social Media Training - Washington State University€¦ · Social Media based on Photos that you post. Similar to Twitter. Future Plans •Create content to share. •Diagnostic

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Page 1: Social Media Training - Washington State University€¦ · Social Media based on Photos that you post. Similar to Twitter. Future Plans •Create content to share. •Diagnostic

Social Media for Master Gardeners

(Facebook,TwitterandInstagram)

Page 2: Social Media Training - Washington State University€¦ · Social Media based on Photos that you post. Similar to Twitter. Future Plans •Create content to share. •Diagnostic

What is Social Media?•Websitesandapplicationsthatenabletheuserstocreateandsharecontentortoparticipateinsocialnetworking.

Page 3: Social Media Training - Washington State University€¦ · Social Media based on Photos that you post. Similar to Twitter. Future Plans •Create content to share. •Diagnostic

What are the Benefits?•Educatethecommunity.• InformthepubliconMasterGardenersevents.• IncreaseinterestintheMasterGardenersProgram.

Page 4: Social Media Training - Washington State University€¦ · Social Media based on Photos that you post. Similar to Twitter. Future Plans •Create content to share. •Diagnostic

What are the Challenges?•Comfortlevel.•Timerequirement.•Ensuringcontentisappropriate.

Page 5: Social Media Training - Washington State University€¦ · Social Media based on Photos that you post. Similar to Twitter. Future Plans •Create content to share. •Diagnostic

WSU Concerns•Maintainingaconsistentmessageandbrandimage.•Visitorscanpostorreplytomessagesthatarevisibletothepublic.•MisrepresentationoftheUniversity.

Page 6: Social Media Training - Washington State University€¦ · Social Media based on Photos that you post. Similar to Twitter. Future Plans •Create content to share. •Diagnostic

Manage Concerns•Createaplanforsocialmediacontent.•Respondquicklytoadversepostandreplies.•Donotpostinappropriatematerial.• IdentifyingasaMasterGardener.

Page 7: Social Media Training - Washington State University€¦ · Social Media based on Photos that you post. Similar to Twitter. Future Plans •Create content to share. •Diagnostic

Promote MGs on SM•Facebook▪Posts▪Likes▪Shares

Page 8: Social Media Training - Washington State University€¦ · Social Media based on Photos that you post. Similar to Twitter. Future Plans •Create content to share. •Diagnostic

Promote MGs on SM•Twitter▪#?▪Trending?▪Retweet?▪Follow?

Page 9: Social Media Training - Washington State University€¦ · Social Media based on Photos that you post. Similar to Twitter. Future Plans •Create content to share. •Diagnostic

Promote MGs on SM•Instagram▪SocialMediabasedonPhotosthatyoupost.▪SimilartoTwitter.

Page 10: Social Media Training - Washington State University€¦ · Social Media based on Photos that you post. Similar to Twitter. Future Plans •Create content to share. •Diagnostic

Future Plans• Createcontenttoshare.•DiagnosticClinicFAQs.•GreenhouseupdatespriortoPlantSale.• Seasonalinfo•Hortsense/Pestsenceinfowithlinks.• Shortvideos

Page 11: Social Media Training - Washington State University€¦ · Social Media based on Photos that you post. Similar to Twitter. Future Plans •Create content to share. •Diagnostic