Embed Size (px)
Citation preview
OnlineSpecifications
MainAdvertisingSpecs PureTechnology.PureEngagement.
GeneralSpecs
Maximumof5individualadcreativesinrotationatonetime.• Unlessotherwiseapproved
Clientdeliveredadscanbeupdatedonceperweek.
CreativesdevelopedbySlashdotMediacanbeupdatedoncepertwoweeks.
Generallyacceptedfiletypes:• GIF/AnimatedGIF,JPG/PNG/SVG/Javascript/HTML
AcceptabilityGuidelinesCreativesmustcomplywithrequirementsoffederalandstatelaws.
Creativescannot:§ befraudulent,deceptiveormisleading§ beindecent,vulgarorsuggestive
SubmissionDeadlines
AdsthatdonotrequireSlashdotMediaCreativeDevelopment:
StandardImage(GIF/JPG):• 1 BusinessDay
RichMedia:• 3 BusinessDays
ThirdPartyStandardImage:• 3BusinessDays
ThirdPartyRichMedia:• 3 BusinessDays
AdthatrequiresSlashdotMediaCreativeDevelopment:
Design:5to7 BusinessDays
Development&Testing:Approx.5BusinessDays
Leaderboard PureTechnology.PureEngagement.
Dimensions:728x90
FileSize(perad):50k
AcceptedFileTypes:GIF/AnimatedGIF/JPG/PNG/SVG/Javascript/HTML
ThirdParty:Tracking/ServingAccepted
Animation:Accepted<:30secAdsmayloop2x
Billboard PureTechnology.PureEngagement.
Dimensions:970x250
FileSize(perad):200k
AcceptedFileTypes:GIF/AnimatedGIF/JPG/PNG/SVG/Javascript/HTML
ThirdParty:Tracking/ServingAccepted
Animation:Accepted<:30secAdsmayloop2x
IMU– MediumRectangle PureTechnology.PureEngagement.
Dimensions:IMU:300x250
FileSize(perad):50k
AcceptedFileTypes:GIF/AnimatedGIF/JPG/PNG/SVG/Javascript/HTML
ThirdParty:Tracking/ServingAccepted
Animation:Accepted<:30secAdsmayloop2x
HalfPage PureTechnology.PureEngagement.
Dimensions:300x600
FileSize(perad):50k
AcceptedFileTypes:GIF/AnimatedGIF/JPG/PNG/SVG/Javascript/HTML
ThirdParty:Tracking/ServingAccepted
Animation:Accepted<:30secAdsmayloop2x
Immersion PureTechnology.PureEngagement.
Dimensions:700x500
FileSize(perad):GIF/JPG- 100kSVG/Javascript/HTML5- 300k
AcceptedFileTypes:GIF/AnimatedGIF/JPG/PNG/SVG/Javascript/HTML
ThirdParty:Tracking/ServingAccepted
Animation:Accepted<:30sec
HubIcon PureTechnology.PureEngagement.
Dimensions:200x90
FileSize(perad):30k
AcceptedFileTypes:GIF/AnimatedGIF/JPG/PNG/SVG/Javascript/HTML
ThirdParty:Tracking/ServingAccepted
Animation:Accepted<:30secAdsmayloop2x
Mobile PureTechnology.PureEngagement.
Dimensions:IMU:300x250MobileLeaderboard:320x50
FileSize(perad):50k
AcceptedFileTypes:GIF/AnimatedGIF/JPG/PNG/SVG/Javascript/HTML
ThirdParty:Tracking/ServingAccepted
Animation:Accepted:30secmax
Tablet PureTechnology.PureEngagement.
Dimensions:IMU:300x250Leaderboard:728x90
FileSize(perad):50k
AcceptedFileTypes:GIF/AnimatedGIF/JPG/PNG/SVG/Javascript/HTML
ThirdParty:Tracking/ServingAccepted
Animation:Accepted:30secmax
NativeEnhancedListing PureTechnology.PureEngagement.
Dimensions:48x48Logo– 10kbmax120x120ApplicationImage– 50kbmaxTextcopyrequired*
AcceptedFiles:JPG/PNG/GIF
ThirdPartyTracking:ImpressionandClicktrackersaccepted
SubmissionDeadline:2Businessdays
*RequesttextcopyrequirementsfromSlashdotMedia.Variesbyfilter(standard,lite,heavy).
NativeEnhancedListing PureTechnology.PureEngagement.
Standard Lite
PremiumScreen 1
Screen 2 Screen 3
SourceForgeUpdate PureTechnology.PureEngagement.
Placements:TwoAdSlots:ToporMiddle
Dimensions:Title:1line,50charactersmaxDescription:3-5lines,75charactersmaxCTA:1line,75charactersmaxperline80x80Company/ProductLogo
ThirdParty:ClickTracking/ServingOnlyAccepted
SubmissionDeadline:2BusinessDays
SlashdotDailyNewsletter PureTechnology.PureEngagement.
TextOnlyAds
Placements:TwoAdSlots:ToporMiddle
Dimensions:Title:1line,60charactersmaxDescription:3-5lines,60charactersmaxperlineCTA:1line,60charactersmax
ThirdParty:ClickTracking/ServingOnlyAccepted
SubmissionDeadline:2BusinessDays
DemandGeneration PureTechnology.PureEngagement.
Products:• ContentSyndication,MarketReady,SalesReady,HQL,
BANT,IntentBase,AccountBasedMarketing(ABM)Leads
• TechBytes, ITMJ,SlashGuides,Battlecard(1-Pack),Battlecards (3-pack),BottomLine(Video),BottomLine(whitePaper)CustomContent
AcceptedFiles• Leads– PDF/MP4/MOV/MPG• CustomContent– MP4/PDF
SubmissionDeadline:2BusinessDays
*Additionalassetsrequired;pleasereachouttoSlashdotMediaformoreinformation.
ThirdPartyAdServers&Vendors PureTechnology.PureEngagement.
SupportedVendors
§ AdForm
§ AdShuffle
§ Atlas
§ Bluestreak
§ DoubleClick
§ MediaMind
§ EyeWonder
§ MediaPlex
§ PointRoll
§ Unicast
**Ifyoudonotseeavendorlistedhereorhaveaquestionaboutsupportedvendorsortechnologies,PleasereachouttoSlashdotMediatoinvestigatethepossibilityofsupport.
ThirdPartyTracking
§ SlashdotMedia’sdefaultadserverisDoubleClick§ Leadformsarehostedbya3rdpartypartner§ All3rdPartyadtagsneedtoincludeacache-busting
timestamp§ All3rdPartyadtagsshouldincludeawayfor
SlashdotMediatopassaclicktrackingURLtothe3rdPartyadserver
§ Methodshouldbedocumentedwhentagsaresubmitted
§ SlashdotMedianeedstobeinformedatleastonebusinessdaybeforeanynewadsarerotatedintoanexistingadcampaignona3rdPartyadserver
§ AnynewadsneedtobesubmittedtoSlashdotMediaforreviewpriortoimplementation
§ Ifanyissuesarisewiththe3rdPartyadtags,theymustberesolvedinatimelymannerorrisksuspensionuntilthe3rdPartytagsareworkingproperly
§ "4thParty"servingisnotsupported§ Ifusinganunsupported3rdPartyvendor,an
additional5businessdaysarerequiredforset-upandtesting
