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1 MSXI SALES EXCELLENCE SOLUTIONS fueled by challenge. powering success. sm MORE PROFITABLE SALES STRATEGIES.

Sales Excellence – Salessheet

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Page 1: Sales Excellence – Salessheet

1

MSXI SALES EXCELLENCE SOLUTIONS

fueled by challenge. powering success.sm

MORE PROFITABLE SALES STRATEGIES.

Page 2: Sales Excellence – Salessheet

2

GLOBAL AUTOMOTIVE EXPERTISE.

As the leading global provider of integrated

business solutions for the automotive industry,

MSXI has the necessary experience and business

process knowledge to align and implement sales

excellence programs, processes and best

practices in order to achieve improved,

sustainable sales results. Our commitment to

executional excellence and our proven history of

technological innovation has distinguished us as

a valuable partner to our clients. With more

than 5,000 industry experts in 50 countries, a

broad range of easy-to-integrate technology

tools, and sales excellence programs currently

active in more than 25,000 dealerships

worldwide, we can seamlessly incorporate a

sales excellence solution in any retail network.

MAKE THE MOST OUT OF

EVERY CUSTOMER INTERACTION

Customers essentially want the same things

they always have: the right car, in the right place,

at the right time, for the right price. Yet, the

adoption of new technologies such as smart

phones and social networks, have changed the

way customers seek information and make

buying decisions, and in turn, the salesperson’s

role. Today’s salespeople do more than just price

negotiating. They are also problem solvers,

project managers and consultants who help

customers navigate and personalize the many

options offered in today’s technologically

advanced vehicles. A sales strategy focused on

individual customer needs is therefore key to

acquiring new customers and preserving current

relationships and loyalty. MSXI’s Sales Excellence

Solutions identify inefficiencies within the actual

sales process and systematically optimize your

sales strategy throughout the retail process at

every opportunity – ranging from new and used

car sales, to fleet, Certified Pre-Owned (CPO)

and accessories sales. The pay off is increased

dealership visits, higher conversion rates, a more

effective sales force as well as sustainable

customer satisfaction and loyalty.

MSXI’s Sales Excellence Solutions systematically optimize your sales

strategy throughout the retail process at every opportunity.

Page 3: Sales Excellence – Salessheet

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OPTIMIZING SALES PROCESSES AT EVERY OPPORTUNITY.

Market intelligence has shown that customer

loyalty and retention as well as brand

differentiation are the primary forces shaping

the customer experience. MSXI’s unique ability

to develop a KPI driven sales strategy based

on a detailed assessment and including a

robust benchmarking system ensures that

dealers not only satisfy, but exceed customer

expectations throughout the customer‘s-

and vehicle’s life cycle.

IMPROVING THE SALES EXPERIENCE

In order to take full advantage of sales

opportunities, MSXI develops, optimizes and

implements sales excellence strategies that help

improve the overall performance throughout your

retail network. Our comprehensive end-to-end

sales solution goes beyond point-of-entry

capabilities to generate significant long term value

in terms of sales excellence and increased

revenue.

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Page 4: Sales Excellence – Salessheet

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FIVE REASONS WHY OEMS USE MSXI SALES EXCELLENCE SOLUTIONS.1. OPTIMIZE THE SALES STRATEGY

Just as selling one-size-fits-all cars is a thing

of the past, MSXI recognizes that every one of

our clients faces a unique set of challenges.

Our Sales Excellence Solutions are therefore

designed to maximize performance in every

aspect of your sales strategy!

2. INCREASE REVENUE AND PROFITABILITY

Increasing sales volume and maximizing market

effectiveness are top priorities for OEMs, NSCs

and dealerships. MSXI helps you identify the

most profitable, customer-differentiated

offers, services and interactions. Our

comprehensive sales strategies are designed to

encourage repeat visits into your dealerships

and to help you permanently augment your

customer database for future use and valuable

strategic insights.

3. IMPROVE THE RETAIL EXPERIENCE

A comprehensive, customer-centric sales

strategy results in a seamless and unified

brand experience for the automotive customer

and a measurable increase in profitability for

the OEM. By optimizing and realigning internal

processes and engaging every single employee

within the retail network into achieving a strong

customer-centric focus, MSXI can help you

ensure optimal dealer performance in

addressing every customer with the relevant

messages at the right time in the right places.

4. DELIVER A CONSISTENTLY HIGH ROI

Our Sales Excellence Solutions deliver a

measurable ROI. Our systems and methods

continually evolve to reflect increasingly

demanding customer expectations with

improved sales processes and controls.

Our solutions are measured by key

performance indicators (KPIs) and their

success is monitored by a professional

program management system.

5. SYNERGIZE WITH BROADER

MSXI SOLUTION

MSX International offers integrated solutions

which can be implemented as a cornerstone of

a broader sales strategy or as a stand-alone

solution locally, regionally, nationally or

internationally.

Page 5: Sales Excellence – Salessheet

5

THREE EXAMPLE MSXI SALES SOLUTIONS WITH A TRACK RECORD OF RAISING REVENUES. FLEET EXCELLENCE:

GENERATE MORE VALUE IN DEALERSHIPS

Faced with decreasing potential in private sales

and a growing fleet sales market, OEMs and

dealers need to adopt a proactive, strategic

approach in order to successfully position

themselves against multi-brand lease companies

and other competitors. MSXI Fleet Excellence

Solutions supply you with a tactical program that

generates additional volumes, fills the gap in fleet

sales capabilities and ultimately drives revenue

and profitability. Results are monitored on an

ongoing basis and MSXI supports your staff with

training programs and workshops that ensure

your sales professionals are equipped with the

best practices and most effective sales

techniques. Additionally, our Fleet Excellence

Solutions also are supported by our web-based

tool, Sell IT, which significantly improves fleet

sales lead conversion rates and marketing

campaign ROI.

PRE-OWNED EXCELLENCE:

CASH IN ON A ROBUST CPO STRATEGY

Certified Pre-Owned (CPO) vehicles make up a

growing percentage of today’s total vehicle

sales. In fact, CPO sales increased during the

first half of 2012 by seven percent worldwide.

They also represent a win-win situation for

OEMs, dealers and customers alike. While

customers value the peace of mind that comes

from knowing CPO vehicles have the

manufacturer’s seal of approval, dealers

benefit with an increased bottom line from

higher sales and service revenue. OEMs profit

from the better management, maintenance and

improvement of residual values. And increased

long-term customer loyalty as a result of

warranty enrollments and service requirements

for original OEM parts. An effective CPO

business also keeps a quality fleet of popular

models on the road, thereby raising brand

awareness and attracting first-time customers.

MSXI helps you take advantage of this

opportunity with a successful dealer-driven,

Pre-owned Excellence Solution that boosts

CPO vehicle sales, maximizes inventory flow

and increases gross profits including a positive

impact on new car sales, while reducing

operational costs.

ACCESSORIES EXCELLENCE: BENEFITS THAT

EXCEED THE SUM OF THE PARTS

Accessory sales are an excellent way to

boost profits on every vehicle sold or serviced.

Our Accessories Excellence Solution is a

comprehensive program tailored to optimize

your retail networks and increase sales. After a

detailed evaluation of your accessory sales

strategy, including the structure and

transparency of your product price structure,

we identify efficiency gaps and use our

extensive experience to provide you with the

best solutions for your accessory sales

business.The cornerstone of our Accessories

Excellence Solution is customized product

training focused on simplifying the accessory

sales process, effective customer profiling and

optimizing the customer buying experience

throughout all sales channels. MSXI also

provides your dealers with comprehensive

sales and marketing support and a bonus

system for sales leads. By implementing key

process alignments, and tracking network

performance using our technology tool Track

IT, MSXI pushes accessory sales into the fast

lane.

Page 6: Sales Excellence – Salessheet

6

MSXI SALES EXCELLENCE SOLUTIONS: KEY BENEFITS.

MSXI takes a systematic approach that

intelligently combines data, expertise and best

practices to help you achieve sustainable sales

profitability and maximum market impact, while

differentiating you in this competitive sales

market. Our Sales Excellence Solutions

include:

Development of customer-centric sales

methods that create and maintain customer

loyalty and attract new customers into

dealerships

Creation of sales processes that leverage

today’s customer purchasing habits and

modern technology and which properly

qualify and prioritize opportunities

Focused training and staffing support,

including certified on-site, or blended virtual

training solutions, ensures that dealers and

OEMs have the necessary information and

skills to provide customers with more

personalized offers, services and

interactions

Documentation of sales processes and

customer data to improve consistency and

the accuracy of sales forecasting

A broad range of easy-to-integrate

technology tools that make it possible to

seamlessly implement our solutions in any

retail network and benefit from superior

monitoring features

To learn more about our broad portfolio of

sales excellence solutions, please visit our

website at www.msxi.com.

Page 7: Sales Excellence – Salessheet

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TRACK IT: SUPPORTING SALES EXCELLENCE.An easy-to-use interface provides

quick access to all information related to process improvement programs and field activities in

your retail network.

Track IT is our powerful, web-based management

tool that offers you easy, centralized steering

of all process improvement programs and field

activities in your retail network, including

benchmarking and sharing of best practices. It

helps pave the way from strategy to execution by:

Driving field force management as well as

generating web-based auditing and individual

dealer’s action plans

Allowing you to compare dealer / market /

consultant performance and to set up

objectives based on KPIs. This maximizes the

effects of your programs at minimal cost and

allows a significant reduction of the number

of audits and retrainings over the long term.

Offering everyone in the program an online

platform for sharing information and results

Track IT can be operated as a stand-alone in

any retail environment or as the cornerstone of

a broader program including various MSXI

Dealer Excellence Solutions. As a result, MSXI

Dealer Excellence Solutions or your own

improvement programs are easier to manage,

fully scalable, and most importantly, calculable.

Page 8: Sales Excellence – Salessheet

8

CONTACT: [email protected]

THE SOLUTIONS EXPERT FOR THE AUTOMOTIVE INDUSTRY.

MSXI provides a broad range of solutions for all aspects of the

automotive retail industry. Individual solutions can be adapted and / or

combined to create the best possible answer to your business

challenges.

fueled by challenge. powering success.sm

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MSX International is a dedicated supplier of

services to the automotive industry. With

more than 75 years of experience and over

5,500 industry experts in 80 countries, we

have a thorough understanding of local,

national and international markets. We use our

experience and expertise to provide business

solutions that make your business more

efficient. From consulting to outsourcing,

regardless of whether you are an automotive /

truck / motorcycle OEM, dealer, supplier or

aftermarket service organization – if it’s

automotive, we can help you make it better.

$

MSXI ANALYTICS SOLUTIONS

MSXI TECHNOLOGY BASE

TECHNICAL SOLUTIONSProviding Dealer Technical Exper�se

WARRANTY SOLUTIONSReducing warranty costs

DEALER SOLUTIONSDriving dealer performance

TRAINING SOLUTIONSDriving employee performance

TECHNOLOGY & STRATEGIC CONSULTANCYDeveloping successful retail strategies

RETAIL NETWORK SOLUTIONS