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3RD - 5TH SEPTEMBER 2014 • SYON PARK
The Britis
h Superc
ar Show
The EFG Art & Luxury Fair
The Salon Privé Sale
Chubb Insuran
ce Concou
rs D’Eléga
nce
02
“Quite simply, there is no event in the UK
Like Salon Privé.”
04 Welcome
06 The British Supercar Show
•HypercarCollection
12 TheEFGArt&LuxuryFair
16 TheChubbInsuranceConcoursD’Elégance
•Concepts&Prototypes
18 Tickets&Hospitality
20 CateringAtTheEvent
22 EventFormat
30 PrivateDiningOptions
37 ContactInformation
Welcometothe9thannualeditionofSalonPrivé.Nowaninternationally-renownedbrand
andirmlyestablishedasoneof theUK’s leadingautomotiveaswell as social events,
SalonPrivéhasgrownfromarelativelysmallSupercarShowin2006toaleadingboutique
motoringoccasionwhichnowincludesthefollowingdisplays:
• British Supercar Show
• ChubbInsuranceConcoursd’Elégance
• TheSalonPrivéSale,inpartnershipwithSilverstoneAuctions
• EFGPrivateBankArt&MemorabiliaFair
• LuxuryBrandsRetailVillage
• RoyalCollegeofArt‘ConcoursoftheFuture’Exhibition’
• HypercarCollection
• Concepts&PrototypesDisplay
WhileonroutetobecomingoneoftheUK’sleadingmotoringevents,ithasalsodeveloped
areputationforoferingfabulousbespokeall-inclusivehospitalityatunbeatableprices
withinauniquelyun-crowdedandimmenselyenjoyableenvironment.
“Salon Privé is by far the best ‘event’ of its
kind I have had the privilege to attend.
Our team were absolutely blown away by
the attentive staff, and the surroundings
we were operating in.”
“Salon Privé fits our customer demographic perfectly in beautiful surroundings.”
Salon Privé has always been a unique event within the motoring calendar and 9 years on, it remains so. It is a motor show with a
diference and the only event in the UK to focus purely on luxury and premium automotive brands. In spite of its size, with such a well-
deserved reputation, it is nowonder thatmanymodelsmake theirUKdebuts at theevent and somehaveevenmadeEuropeanaswell as
global debuts. Manufacturers from around the world converge on Salon Privé, eager to present their latest, most spectacular models
and in so doing, transform the lawns of Syon Park into a spectacular 3 day Garden Party of motoring style, glamour and excitement.
Attending Marques At Salon Privé Have Included
GuestsatSalonPrivéalsohaveabigroletoplayinvotingforandawardingthefollowingprizes:Winnerofthe2013People’sChoiceAwardfor
‘Most Sensational Supercar’: VencerSarthe.Winnerofthe2013People’sChoiceAwardfor‘Grace and Pace’:Rolls-RoyceWraith.
• GladstoneMotorcycles
• Jaguar
• Koenigsegg
• Lamborghini
• Maserati
• McLarenAutomotive
• Mercedes-Benz
• MorganMotorCompany
• Noble
• Overinch
• Pagani
• Porsche
• RadicalSportscars
• RimacAutomobili
• Rolls-RoyceMotorCars
• Sportec
• Spyker
• Startech
• Tesla
• Trident
• Tushek
• Twisted
• Vencer
• Warr’sHarley-Davidson
The British Supercar Show
• Audi
• AMG
• AspidAutomotive
• AstonMartin
• Bentley
• BMW
• CarrozzeriaTouringSuperleggera
• ClarkAbel
• ExagonMotors
• Faralli&Mazzanti
• Ferrari
• Fisker
Newlylaunchedin2013,theHypercarCollectionisaninvitation-onlydisplayoftheworld’smost
spectacularhypercars.
Withoutrageouspoweroutputsandtopspeedandaccelerationigurestomatch,thesemachines
aretheultimateinautomotiveevolutionandwitheye-wateringpricetags,theirrarityandexclusivity
isassured.
This Year’s Sensational Collection Feature
The Latest Hypercars From:
• Bugatti
• Ferrari
• Koenigsegg
• McLaren
• Pagani
• Porsche
Winnerofthe2013People’sChoiceAwardfor‘Most Stylish Hypercar’:PaganiHuayra.
Hypercar Collection
• Kilgour
• KrazyHorse
• LINLEY
• Luzzo
• OakLeafGates
• OracleFinance
• Paradisi
• Pommery
• Riva
• RDMOMotorcycles
• RobustoHouseCigars
• Samsung
• ShapeAudio
• The F1 Shop
• Velocity
• VenturaUKLtd.
• VERTU
• Akrapovic
• AudemarsPiguet
• Bang&Olufsen
• Belstaf
• Boodles
• BoadiceaPerfume
• ChubbInsurance
• ConnectJets
• EliteCharter
• Factor Bikes
• F1Design
• Garia
• Gatineau
• GladstoneMotorcycles
• HartleySafaris
• Jetly
• JusteriniandBrooks
SalonPrivé isnot justaboutcars; it isalsoa lifestyleevent that
features an eclecticmix of luxury brands representing product
sectorssuchasJewellery,Watches,YachtCharter,PrivateJets,Audio
Visual,Beauty,Furniture,Clothing&Accessoriestonamebutafew.
The EFG Art & Luxury Fair
Boodles fine diamond jewellery - Greenfire Collection
The EFG Art & Luxury Fair
Artandmotoringgohandinhandandthisyear’s
EFGArt&MemorabiliaFairpresentsawonderful
selection of original sketches and paintings
by some of the most coveted international
automotiveartists.
Originalprintsandpostersaswellasmemorabilia
are ofered for sale and guests were are to
observe some of the artists in action as they
create bespoke pieces during the event, right
beforetheireyes!
Elsewhere within the event, art is further
celebratedwiththelaunchoftheRoyalCollege
ofArt‘ConcoursoftheFuture’Exhibition’.Sureto
be a permanent featurewithin Salon Privé, the
Exhibition presents sensational designs from 11
selectedstudentsfromtheCollegewhochoose
their favourite classic car as the basis for their
work.
Allof themarestarsof the future,but the2013
winnerwasFrancescoBinaggiawithhisstunning
interpretationofthefabulousNardiBisiluro.
The EFG Art & Luxury Fair
“Great people, great cars and, as
always, all of it delivered with
a smile and an extremely helpful
attitude makes it a must-do event.”
TheChubbInsuranceConcoursd’ElégancehasbecomeakeyfeatureofSalon
Privé.Blending theoldwith thenew, theevent has successfully incorporated
a world-class judged classic car competition, alongside the manufacturers’
displays.
Attractinghugelywealthy collectors, owners andenthusiasts fromaround the
world,theConcourshasbecomeanevent in itself,thatlastyearsawover100
staggeringlyrareandvaluablemotorcarsdisplayedonthelawnsforthethree
days.
For2014,guestswillenjoythespectacleofdedicatedclassesfortheFerrari275
andtheJaguarD-Type;wealsohaveclassesforMaseratiandZagatowhowill
becelebrating their 100thand95thbirthdays respectively.Overall thereare9
historiccarclasseswith75carsenteredand2motorcycleclasseswith25bikes
entered;itwillbe,farandawayourbestConcourstodate.
Asalwayswehaveanimpressiveline-upof18world-classjudgesincludingChief
JudgeDerekBellMBE,DesignDirectorofRolls-Royce,GilesTaylorandAndrea
Zagato,tonamebutafew.
Now in its 9th consecutiveyear and featuringmore international entrants than
everbefore,SalonPrivéenjoys-withoutdoubt-themostestablishedConcours
d’Elegance in the UK,with its ‘Best of Show’ trophy being themost coveted
accoladeofitskindonourshores.
Chubb Insurance Concours D’Elégance
“We have seen incredible organisation,
professional staff and we received
the best treatment ever. It has been a
pleasure to meet and work together,
congratulations on a great success.”
Anothernewfeatureintroducedin2013,theConcepts&PrototypesDisplayisalsoaninvitation-
onlyopportunity.
Normallypresentedbehindsecurebarriersat internationalAutosalons, thisnewdisplay feature
whichhasbecomeafullyintegratedclassintheChubbInsuranceConcoursd’Elégancefeatured
nolessthantwoEuropeandebuts,bothofwhichwerelowninfromtheirNorthAmericandebuts
at Pebble Beach.Thesewere the Spyker B6Venator Spyder fromNetherlands and the Icona
VulcanofromItaly.
Models featured included
• AC378Zagato
• FordEvos
• IconaVulcano
• LightningGT
• SpykerB6VenatorSpyder
Winnerofthe2013People’sChoiceAwardfor‘Most Stunning Concept’:FordEvos.
Concepts & Prototypes
“Everyone loved the event
with so many stunning
sights and sounds, you can
see it’s bigger and better this
year!”
SalonPrivéisextremelycommittedtocharitablecausesandhasraisedover£670,000forvaryingcharities.Thisyear,onceagain,wearedelightedtobesupportingRainbowTrustChildren’s
Charity,acharityverydeartoourheart,whichlooksaftertheforgottenheroessuchasthesiblingsthemselvesofthoseafectedbytraumaticillnessesinthefamily.
RainbowTrustChildren’sCharityprovidespracticalandemotionalsupport to familieswhen theirchildhasa life threateningor terminal illness.Theirsupport lasts fromdiagnosis throughout
treatment,tobereavementorrecoveryandbeyond.ImmediatehelpisonhandthrougheightteamsofFamilySupportWorkersoperatingfrombasesacrossthecountry.RainbowTrust’sFamily
SupportWorkersjointhefamilyintheirownhomeandaretheretoprovidewhateverpracticalsupportisneeded.Theymayattendhospitalappointmentswithparents,sitbythebedsideofthesick
childtogiveparentsabreakandtakeworriedsiblingsoutfortheday.
WedohopeyoucanshareinthisveryworthycharityandhelpustoraisesigniicantfundsfortheRainbowTrust.
Rainbow Trust
W|www.rainbowtrust.org.uk•T|01372363438
Newfor2014,visitorstothisyear’sSalonPrivéwillhaveauniqueopportunitytoacquiresomeofthemostexquisitemotorcars
availableonthemarkettoday,followingthesigningofajointventurebetweentheeventorganisersandSilverstoneAuctions.
TheagreementwillseetheauctionhousehostalagshipsaleonThursday4thSeptember,oferinganimpressivecollection
whichincludessomeoftherarestandinestcarsintheworld,rangingfromgloriouspre-warclassicsthroughtomagniicent
modernsupercars.
It isafantasticopportunitynotonlyforownersofexceptionalcarswhowishtotakethemtomarket inthebestpossible
surroundingsbutalsoforbuyersandenthusiastswhoaresettoenjoyanexclusivechoiceofthemostsought-after,new-to-
marketcarsavailable.
Venue
TheGardenRoomMarquee,SyonPark
Preview Days
Wednesday3rdSeptember:10.00–19.00
Thursday4thSeptember:11.00–18.00
The Sale
Thursday4thSeptember:1800
The Salon Privé Sale
W|www.silverstoneauctions.com•T|01926691141
17
Whetheryou’reenjoyingadayoutwithfamilyandfriendsor
entertainingyourmostimportantclients,SalonPrivéwillnot
disappoint.ThefamiliarSalonPrivéPoloshirtswornbyour
hospitalityteamarealwaysaccompaniedbyasmilingface
tomakeyourdaythatmuchmorememorable. Witharange
ofoptionstosuitallbudgetsandgroupsizes,lexibilityisthe
keytoourevent.
ALL TICKETS ARE FULLY INCLUSIVE OF
PommeryChampagne
LobsterLuncheon
EnglishAfternoonTea
SpeciallySelectedWines
ComplimentaryBar
EventGuide
ComplimentaryParking
As well as access to
The British Supercar Show
TheChubbInsuranceConcoursd’Elégance
TheSalonPrivéSale
TheEFGArt&LuxuryFair
TheRoyalCollegeofArt‘ConcoursoftheFutureExhibition’
Tickets & Hospitality
Hospitalityandinediningarekeyingredientstothe
Salon Privé experience andwe are delighted to be
working once again with internationally-renowned
caterers,AbsoluteTaste.
Absolute Taste has been providing fabulous food
for high proile clients all over the world since its
formationin1997byRonDennisandLyndyRedding.
Since then, the company has grown fromproviding
thehospitality for theVodafoneMcLarenMercedes
FormulaOneteamtobeingoneofLondon’sleading
caterers Absolute Taste collaborates with, and has
accesstosomeoftheUK’smostcelebratedchefsto
producetheirmenus.
AbsoluteTaste’s experience at the highest level, as
wellastheirlairandimaginationforcreatingfabulous
dishes, goes hand in hand with the bespoke and
exclusivenatureofSalonPrivéandtogether,weare
committed to delivering thevery best in hospitality
andservice.
catering“The quality of the catering was superb as
were all the other facilities and frankly we
struggle to think of any improvements...”
WEDNESDAY 3RD SEPTEMBER
ChubbInsuranceConcoursd’Elégance
JudgingDay&SalePreview
10.00-19.00
Event Format
THURSDAY 4TH SEPTEMBER
BoodlesLadies’Day&SalePreview
followedbyTheSale
11.00-17.00
18:00-20:30
FRIDAY 5TH SEPTEMBER
TheBritishSupercarDay
11.00-17.00
“Excellent feedback from our guests once again;
the event continues to get better each year.”
Regarded by historians, collectors, enthusiasts and themedia as one of
thetop3ClassicCarCompetitionsintheworldbehindPebbleBeachand
theVillad’EsteConcorsod’Eleganza.Theeventgrowsinstatureaswellas
valueeveryyear,asmoreandmorecollectorsandenthusiastsfromaround
theworldpresenttheirpricelessmotorcarsandmotorcyclesforentryinan
attempttowinthecoveted ‘Best of Show’ award.
With a lineupof judges tomatch, comprising famous racingdrivers,TV
personalities,designersand industryCEOs, it isaspectaculardayout for
anyonewithapassionfortheClassics.
Wednesday 3rd september
TIME• 10.00-19.00
DRESSCODE• SMART/CASUAL
FULLYINCLUSIVEDAYTIMETICKET• £245.00PPEXVAT
Chubb Insurance Concours
d’Elégance Judging Day
“The sun shone,
the women smiled,
and a beautiful
lady went home
very happy as
the Boodles Best
Dressed Lady of
2013.”
TheBoodlesLadies’DayatSalonPrivéhasbecomeaveryirmixtureon
thesocialcalendar.Aswitheveryotherday, it’s relaxedandun-crowded
butthereisdeinitelyasenseoffriendlycompetitionintheaironThursday
as ladies arrive in beautiful, often lamboyant hats and equally stunning
dresses,eachhopingtobecrownedBoodlesBestDressedLady,withthe
winnergoinghomewithastunningpieceofBoodlesjewellery.
It’savibrantdayfullofcolourandexcitementwhichseestheinalselection
of ladies escorted to one of the awaiting classic cars anddriven around
theeventbeforereturningtotheBoodlesmarqueeandawaitingtheinal
decision.
TIME• 11 .00- 17.00
DRESSCODE• DRESSTOIMPRESS
FULLYINCLUSIVEDAYTIMETICKET• £195.00PPEXVAT
Thursday 4Th September
Boodles ladies’ day
“”
“A unique blend of pure analogue character and bespoke luxury”
Friday is thedaywhen thepreviouslygentile Supercar Lawnbreaks into
thunderouslifeaseachoneoftheSupercars,LuxuryCarsandHypercars
parades of the lawn for inal presentation before the show reaches its
climax.
Itisasglamorousasitisexcitingandintoxicating–acatwalkforSupercars
andararechancetoseeandheartheverybestthattheautomotiveworld
hastooferinmotion.
The red carpet announcements and presentations of People’s Choice
awards, followingAfternoon Tea, mark a ittingly spectacular end to yet
anothermagniicentshow.
TIME•11.00-17.00
DRESSCODE•SMART/CASUAL
FULLYINCLUSIVEDAYTIMETICKET•£195.00PPEXVAT
Friday 5Th September
THE BRITISH SUPERCAR DAY
The culinary skills of our catering partners
combinedwiththeheritageandsheeropulenceof
SyonHousemakeSalonPrivéauniquehospitality
opportunity,nottomention,athrillingexperience.
From sumptuous Lobster Luncheon in a Private
HospitalitySuiteontheConcoursShowFieldtothe
specially designed ‘FineDiningExperience’ in the
Duke of Northumberland’s Private Dining Room,
Thevariety andlexibilityofunrivalled indoor and
outdooroptionsallowsustoaccommodategroups
ranginginsizefrom10to600.
private dining
“Almost everyone we
spoke to throughout
the event commented on
how much effort you all
put in to ensure everyone
is having fun.”
WEDNESDAY• 10.00-19.00THURSDAY• 11 .00- 17.00FRIDAY• 11 .00- 17.0024
£330.00EXVAT• WEDNESDAY£280.00EXVAT• THURSDAY£280.00EXVAT• FRIDAY
DAYTIME
GUESTSPRICEPERHEAD
LocatedontheConcoursLawnandcateringfor24guests,thePrivateHospitalitySuitecomprises
ofawitcheshatmarquee,woodenlooring,lining,lighting,sofa,chairsandcofeetableaswellas
anadjoiningprivatepaddockareafurnishedwithtables,chairsandparasols.
Quitesimply, itofersprivateoutdoordiningat itsverybestand it is theperfectopportunity to
entertainclients,customersandcolleaguesinthemostluxuriousofsurroundings.Morningcofee,
LobsterLuncheon,PommeryChampagne,EnglishAfternoonTeaanddrinkswillbedeliveredto
yourmarqueeandservedasabufetbyyourveryownSalonPrivéhostess.
SAMPLE MENU FROM THE BBQ
HalfLobsterwithGarlic&ChiveButter/Chicken&ChorizoSkewersMarinatedwithLemon&Herbs
with a Romesco Dip / Moroccan Lamb Skewers with aWhite Bean & Lemon Dip / Aubergine,
Red&YellowPepper&HalloumiSkewerswithFreshHerbsservedwithSeasonalSalads/EtonMess
ChocolateCaramelMousse/RedVelvetCupcake/EnglishAfternoonTea.
Outdoor DiningThe Private Hospitality Suite
Outdoor Dining
THURSDAY• 11 .00- 17.00FRIDAY• 11 .00- 17.00£2800.00EXVAT
DAYTIME
TABLEOF10
Also locatedon theConcoursShowield, theReservedDiningMarqueeallowsguests toenjoy
fullhospitalitywithinaprivatemarqueewithoutmissinganyoftheactiononthelawns.Sixtables
of 10areavailableand themarquee is fully furnishedwithwoodenlooring, liningand lighting.
Luncheon is presentedwithin themarquee and hostesses are on hand to serve thePommery
Champagneanddrinksandlookafterguests.
AvailableonlyonThursdayandFriday, forclientswishingtoentertainasmallergroupthanthe
Private Hospitality Suite package allows yet still requiring reserved seating, this is the perfect
option.
SAMPLE MENU FROM THE BBQ
HalfLobsterwithGarlic&ChiveButter/Chicken&ChorizoSkewersMarinatedwithLemon&Herbs
with a Romesco Dip / Moroccan Lamb Skewers with aWhite Bean & Lemon Dip / Aubergine,
Red&YellowPepper&HalloumiSkewerswithFreshHerbsservedwithSeasonalSalads/EtonMess
ChocolateCaramelMousse/RedVelvetCupcake/EnglishAfternoonTea.
Outdoor DiningThe Reserved Dining Marquee
The Great Conservatory was built in 1826 and today sits within its own private walled garden
completewithornamentalfountainandbeautifullymanicuredlawnsdesignedbyCapabilityBrown
(KewGardens,BlenheimPalace,WarwickCastle). It is a breath-taking structure that ofersgreat
lexibilityfordaytimeoreveningentertaining.
TheGreatConservatoryisanextremelylexibleprivatevenueoferinganarrayofopportunitiesfor
bothcorporateaswellaspersonalfunctions,forexampleastylishdrinkspartyforupto200guests
orasitdowndinnerforupto150guests.
Alternatively,itcanbeused,asitwasin2013,tohostbespokePrivateMember’sClubEventswith
carsdisplayedonthegravelwalkwaysleadinguptothebuildingandluncheonservedeitherinside
oroutsidedependingontheclient’srequirements.
Outdoor Dining The Great Conservatory
WEDNESDAY• 10.00-19.00THURSDAY• 11 .00- 17.00FRIDAY• 11 .00- 17.00WEDNESDAY/THURSDAY/FRIDAY• 19.00-00.00120-150SEATED• 200STANDING£325.00EXVAT
DAYTIME
EVENINGGUESTS
PRICEPERHEAD
Indoor DiningThe Duke Of Northumberland’s Private Dining Room
& The Green Drawing Room
To this day,TheDuke entertains family and friends in his PrivateDiningRoomandmuchof the
furnitureinhere,includingthemahoganyextendingtableandthediningchairs,datesbacktothe
early19thcentury.Otherfurnishingsdatebackto1770.AswithalotoftheroomsatSyonHouse,the
roomwasremodelledbyRobertAdamsandspectacular17thand18thcenturypaintingsadornthe
walls.
Thisisprivatediningatitsmostprestigiousandisthecrèmedelacrèmeofourhospitalityofering.
ThePrivateDiningRoomisnotnormallyavailableatSyonbutiskindlyoferedtousbyTheDukeof
Northumberland.
OnarrivalguestsmeetinTheGreenDrawingRoomforaPommeryChampagneReceptionbefore
beingshownintotheadjoiningPrivateDiningRoom,where24guestsareseatedonearly19thcentury
furniture.Ourcateringpartners,AbsoluteTaste,collaboratewithmanyrenownedandfamouschefs
thattheycanapproachonyourbehalftocreateafabulousmenutosuitalloccasions.
WEDNESDAY• 10.00-19.00THURSDAY• 11 .00- 17.00FRIDAY• 11 .00- 17.00WEDNESDAY/THURSDAY/FRIDAY• 19.00-00.0020-25£575.00EXVATPERHEAD£795.00EXVATPERHEAD
DAYTIME
EVENINGGUESTS
PRICEPERHEADBESPOKEMENU
OneofRobertAdamsmoregranddesignswithitsarchedrecesses,halfdomesandcolumnsand
spectacularceilingplaster,theStateDiningRoomisawonderfullylightandairyroomthatoverlooks
thelawnsonwhichtheConcoursd’Eléganceislocated,accessedviaTheRedDrawingRoom.
TheStateDiningRoomofersindividualtablesof10,althoughsinglegroupsofbetween50–80can
beaccommodatedsubjecttoavailability.
SAMPLE MENU FROM THE BBQ
HalfLobsterwithGarlic&ChiveButter/Chicken&ChorizoSkewersMarinatedwithLemon&Herbs
with a Romesco Dip / Moroccan Lamb Skewers with aWhite Bean & Lemon Dip / Aubergine,
Red&YellowPepper&HalloumiSkewerswithFreshHerbsservedwithSeasonalSalads/EtonMess
ChocolateCaramelMousse/RedVelvetCupcake/EnglishAfternoonTea.
Indoor DiningThe State Dining Room
WEDNESDAY• 10.00-19.00THURSDAY• 11 .00- 17.00FRIDAY• 11 .00- 17.00WEDNESDAY/THURSDAY/FRIDAY• 19.00-00.0050-8050-60£325.00EXVAT
DAYTIME
EVENINGROUNDTABLES
LONGTABLEPRICEPERHEAD
General Bookings & Ticket Information
+44(0)8081002205
www.salonprivelondon.com
Exhibitor & hospitality EnquiriesDavid Bagley
+44(0)1753827607
+44(0)7786542535
Sponsorship EnquiriesAndrew Bagley
+44(0)1753827601
+44(0)7768876333
Concours d’Elégance EnquiriesDavid Hayhow
+44(0)1753827632
+44(0)7825087243
Auction EnquiriesPaul Campbell
+44(0)1926691141.
+44(0)7812013963
PERFORMANCE EVENTS LTD.
57VictoriaStreet•Windsor•Berkshire•SL41EH
Concours d’Elégance Sponsor Media Partners EFG Art Fair SponsorAssociate Sponsors