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Rotary & Corporate Social Responsibility
In 2012, the words Leadership and Responsibility take on completely different meanings.
In today's hectic economic climate, it is easy to lose sight of "doing the right thing" when faced with top and bottom
line pressures.
Too often, the urgency of success pulls business leaders away from the things that really matter: our member’s
sense of pride, and the community that we serve.
Motivation � Knowing that you matter. Remember to show continuing
appreciation. � Being part of a crusade. Knowing that your talent makes a
difference. � Living your dream. I am here because I can close my eyes
and I can see that what I do helps me to improve myself. � Most people spend their whole life searching for their dream. Most people spend their whole life searching for their dream.
Real Leadership goes beyond the organization and reaches into the community.
People intrinsically want to give back
� As business leaders, it is important to acknowledge that our responsibility extends well beyond spreadsheets and conference calls.
� Being called to lead means setting an example in many ways. � From giving money and volunteering hours � To corporate led programs � Nonprofit engagements around the world � We can give at many levels.
� But how do we find a balance? How can we be responsible without “taking our eyes off the ball” at work?
We know we want to give back, but… � We are too busy/Not enough time � We are under too much pressure � Priorities don’t align � No budget/funding � We aren’t supported � We don’t know how and where to get involved � We have fear…
True Leaders Must Overcome
The Unknown Turning the unknown into adventure will give you permission to succeed.
Abandonment Humans are pack animals – it is natural to be afraid of being alone.
Failure Is it Failure or Defeat? Defeat is when life crumbles around you, and you stay in it but do nothing to climb out. Get knocked down one hundred times – get back up one hundred and one!
Rejection What if they say no? What is the worst that could happen?
Success Some people are never actually taught the definition of Success – and how to handle it when it comes our way.
If not You? Then Who? � Close your eyes…
� Imagine a world without the generosity of others: ○ In 2011, Americans gave almost $300B to charitable
organizations* (and that was what was big enough to claim!)
○ It is estimated that Americans actually give closer to $450B per year
○ Bill Gates is only worth $61B
Source: NPS.Gov
How the $300B is Given:
73%
5%
14% 8%
Total Giving
Individuals Corporations Foundations Bequests
Over the last 10 years, in a recession economy – that equates to $3T in giving
Time is Money, Right? � 1 Second = $1
� $1M = 11 Days � $1B = 95 Years � $1T = 31,688 Years
� $3T = 95,064Years
� That, my friends, is the scope of what we do.
$3T = 95,064Years
That, my friends, is the scope of That, my friends, is the scope of
Sometimes, it’s a matter of encouragement over investment.
True Leaders Must Live By
Respect The result of people trusting you, and wanting you to share their journey with them.
Nothing better than sharing the same crusade. Nothing better than sharing the same crusade. Nothing better than sharing the same crusade.
Reputation Is not created during a relationship. It is created after. It is the feeling that we leave people with after they are directly involved with us.
Community service builds perception and awareness.
Integrity The result of respect and reputation coming together to create the belief that I can trust who you are and can count on you to do what you say you will do.
Make a difference in the lives of people that really need it.
what you
erence in the lives of people that really erence in the lives of people that really
Accountability A person who has accepted the responsibility to lead, must do it with a passion to improve the organization and not a fear of being disliked. A leader fully accepts accountability.
the
Change Respect the tradition of yesterday, but do not be held hostage by those traditions. You must move forward in the spirit of improvement. held hostage by those traditions. You must move
Organizations Succeed because their members ENGAGE. � Lead by example � Build a positive reputation for yourself and your
organization � Bring pride to your organization � Lead the Crusade � Make a difference erence erence
To Make a Real Difference Your organization
And Focus.
Establishing Social Investment � Focus Areas – Strategic Pillars:
� Doing something – and doing it well � Differentiating your business � Being able to say “no” � Examples: ○ Child/Maternal Health ○ Clean Water ○ Literacy ○ Homelessness
Long-Term Goal Setting � Community Service
� What does the team want to do? � Where can the team make a real difference?
� Member Involvement � What can the team get behind? � What inspires passion?
What can the team get behind?
Work Life Balance � For your consideration:
� Inviting Families � “During the Day” Projects � “Credit” for Service Organization time � Recognition of members for contribution above and
beyond
Recognition of members for contribution above and Recognition of members for contribution above and
Diversity of Action � Time � Treasure � Talent
� Finding the Equilibrium
6 Affirmations for Leadership: � I commit to not letting my ego get in the way of the
crusade � I commit to being a positive voice for the organization � I commit to strengthen my own leadership skills � I commit to give the time necessary to be successful � I commit to listen to those committed to improving the
organization and confront those that are trying to tear it apart
� I commit to be the leader who leads - simple concept but incredibly complex
Parting Thoughts: � Our organization is no stronger than its leaders. � Committed leaders increase value to members. � Value increases participation from the members. � Participation strengthens the organization from
the inside out. � For this to happen, there must be leaders who lead. � Remember: You can not lead your team any
further than you have traveled yourself.
Parting Thoughts: � Accept volunteers for WHO they are. � Recognize what people want to do – and follow through. � ASK – then ACT. � Lead by example. � Be accountable (dashboard, strategy). � Maintain the Four Way Test. � Maintain integrity. � Be a change agent. � Be an OPEN communicator. � Be a Steward – not a Dictator.
