[email protected] 727-859-3878 www.linkedin.com/in/veronicaperezb www.twitter.com/veronciaperezAD EDUCATION: University of Tampa Overall GPA: 3.3 Bachelor of Arts in Advertising and Public Relations Graduation Date: May 2015 SKILLS: • Fully Bilingual: Fluent in Spanish and English • Microsoft Office: Word; Excel; Power Point, Outlook • Adobe: InDesign, Photoshop, Illustrator, Dreamweaver • Social Media Analytic: Facebook, Twitter, Instagram, LinkedIn, Hootsuite, TweetDeck EXPERIENCE: ChappellRoberts, Tampa, FL November 2015 – February 2016 Assistant Account Executive • Aided in completion of assigned marketing and advertising-related projects for assigned accounts • Generated weekly Google Analytic reports for the accounts’ webpages in order to improve engagement and traffic • Performed public relations work such as issuing press releases, media alerts, creating media contact lists, managing press representatives at events and social media platforms • Interfaced with the account team on a regular basis • Met regularly with the operations and creative teams to ensure jobs were on track • Maintained and implemented project updates • Tracked industry news concerning the accounts • Implemented relevant research tasks for the account team Capstone, Tampa, FL June 2015 – July 2015 MyOn Youth Outreach Coordinator • Led daily events to explain MyOn’s Interactive Digital Library to public school programs in the county • Reached community and increased the number of registration & reading, reaching 30,000 hours read in 6 weeks • Managed all social media platforms such as Facebook, Twitter, and Pinterest • Organized packaged and distributed weekly prizes for winning weekly challenge entries Artefacto, Inc. Guaynabo, PR June 2014 – August 2014 Public Relations Intern • Managed all social media platforms for various clients • Created strategic plan and pitched idea to client • Created and managed guests lists, utilizing Microsoft Excel, for events & managed press representatives • Distributed multimedia content of events to both the media and clients utilizing means such as product booklets & promotional materials • Collaborated with supervisor in order to issue press release & media alerts for Veuve Clicquot J. Walter Thompson, San Juan, Puerto Rico June 2013 – August 2013 Creative Department Intern • Led creative sessions for project kick-offs including weekly team brainstorming meetings to further develop content • Developed creative programs and designed concepts that met the business objectives of Banco Popular of Puerto Rico and that advanced id Popular’s brand strategy • Generated multiple concepts for campaigns such as id Banco Popular • Collaborated with vendors to ensure style consistency with other marketing materials Anise Global Gastrobar, Tampa, FL Fall 2014 – Fall 2015 Hostess • Demonstrated excellent communication and customer service skills of large parties (20+ people) • Provided highest quality of service to the customers by making seating arrangements and room booking prior to their visit • Maintained inventory of menus and inserts according to time of day VERONICA PEREZ

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[email protected] 727-859-3878

www.linkedin.com/in/veronicaperezb www.twitter.com/veronciaperezAD

EDUCATION: University of Tampa Overall GPA: 3.3 Bachelor of Arts in Advertising and Public Relations Graduation Date: May 2015

SKILLS:• Fully Bilingual: Fluent in Spanish and English • Microsoft Office: Word; Excel; Power Point,

Outlook

• Adobe: InDesign, Photoshop, Illustrator, Dreamweaver

• Social Media Analytic: Facebook, Twitter, Instagram, LinkedIn, Hootsuite, TweetDeck

EXPERIENCE: ChappellRoberts, Tampa, FL November 2015 – February 2016 Assistant Account Executive

• Aided in completion of assigned marketing and advertising-related projects for assigned accounts • Generated weekly Google Analytic reports for the accounts’ webpages in order to improve engagement

and traffic • Performed public relations work such as issuing press releases, media alerts, creating media contact lists,

managing press representatives at events and social media platforms • Interfaced with the account team on a regular basis • Met regularly with the operations and creative teams to ensure jobs were on track • Maintained and implemented project updates • Tracked industry news concerning the accounts • Implemented relevant research tasks for the account team

Capstone, Tampa, FL June 2015 – July 2015 MyOn Youth Outreach Coordinator

• Led daily events to explain MyOn’s Interactive Digital Library to public school programs in the county • Reached community and increased the number of registration & reading, reaching 30,000 hours read in 6

weeks • Managed all social media platforms such as Facebook, Twitter, and Pinterest • Organized packaged and distributed weekly prizes for winning weekly challenge entries

Artefacto, Inc. Guaynabo, PR June 2014 – August 2014 Public Relations Intern

• Managed all social media platforms for various clients • Created strategic plan and pitched idea to client • Created and managed guests lists, utilizing Microsoft Excel, for events & managed press representatives • Distributed multimedia content of events to both the media and clients utilizing means such as product

booklets & promotional materials • Collaborated with supervisor in order to issue press release & media alerts for Veuve Clicquot

J. Walter Thompson, San Juan, Puerto Rico June 2013 – August 2013 Creative Department Intern

• Led creative sessions for project kick-offs including weekly team brainstorming meetings to further develop content

• Developed creative programs and designed concepts that met the business objectives of Banco Popular of Puerto Rico and that advanced id Popular’s brand strategy

• Generated multiple concepts for campaigns such as id Banco Popular • Collaborated with vendors to ensure style consistency with other marketing materials

Anise Global Gastrobar, Tampa, FL Fall 2014 – Fall 2015 Hostess

• Demonstrated excellent communication and customer service skills of large parties (20+ people) • Provided highest quality of service to the customers by making seating arrangements and room booking

prior to their visit • Maintained inventory of menus and inserts according to time of day

VERONICA PEREZ