[email protected] 727-859-3878
www.linkedin.com/in/veronicaperezb www.twitter.com/veronciaperezAD
EDUCATION: University of Tampa Overall GPA: 3.3 Bachelor of Arts in Advertising and Public Relations Graduation Date: May 2015
SKILLS:• Fully Bilingual: Fluent in Spanish and English • Microsoft Office: Word; Excel; Power Point,
Outlook
• Adobe: InDesign, Photoshop, Illustrator, Dreamweaver
• Social Media Analytic: Facebook, Twitter, Instagram, LinkedIn, Hootsuite, TweetDeck
EXPERIENCE: ChappellRoberts, Tampa, FL November 2015 – February 2016 Assistant Account Executive
• Aided in completion of assigned marketing and advertising-related projects for assigned accounts • Generated weekly Google Analytic reports for the accounts’ webpages in order to improve engagement
and traffic • Performed public relations work such as issuing press releases, media alerts, creating media contact lists,
managing press representatives at events and social media platforms • Interfaced with the account team on a regular basis • Met regularly with the operations and creative teams to ensure jobs were on track • Maintained and implemented project updates • Tracked industry news concerning the accounts • Implemented relevant research tasks for the account team
Capstone, Tampa, FL June 2015 – July 2015 MyOn Youth Outreach Coordinator
• Led daily events to explain MyOn’s Interactive Digital Library to public school programs in the county • Reached community and increased the number of registration & reading, reaching 30,000 hours read in 6
weeks • Managed all social media platforms such as Facebook, Twitter, and Pinterest • Organized packaged and distributed weekly prizes for winning weekly challenge entries
Artefacto, Inc. Guaynabo, PR June 2014 – August 2014 Public Relations Intern
• Managed all social media platforms for various clients • Created strategic plan and pitched idea to client • Created and managed guests lists, utilizing Microsoft Excel, for events & managed press representatives • Distributed multimedia content of events to both the media and clients utilizing means such as product
booklets & promotional materials • Collaborated with supervisor in order to issue press release & media alerts for Veuve Clicquot
J. Walter Thompson, San Juan, Puerto Rico June 2013 – August 2013 Creative Department Intern
• Led creative sessions for project kick-offs including weekly team brainstorming meetings to further develop content
• Developed creative programs and designed concepts that met the business objectives of Banco Popular of Puerto Rico and that advanced id Popular’s brand strategy
• Generated multiple concepts for campaigns such as id Banco Popular • Collaborated with vendors to ensure style consistency with other marketing materials
Anise Global Gastrobar, Tampa, FL Fall 2014 – Fall 2015 Hostess
• Demonstrated excellent communication and customer service skills of large parties (20+ people) • Provided highest quality of service to the customers by making seating arrangements and room booking
prior to their visit • Maintained inventory of menus and inserts according to time of day
VERONICA PEREZ
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