– Working together to get things done

– Building a Team, Structure & keeping it going

– OTC Matching Grant

– VISION Draft Review, Niche Markets

– Action Teams Sign up during lunch

Action Team Planning:

• Action Team Description

• Action Team Strategies

• Action Team Planning Step by Step

• Action Team Budget & Fundraising

• Coordinating Action Team Work

INTRODUCTIONS

• Name

• Organization

• Why you are here today

•What is your Favorite way to raise money

….

Complete A …to Z

(10 minutes)

Using objects you have ON

YOU (backpack, purses OK)

at your table.

First group to finish shout!

A small number of people

with complementary skills

who are committed to a

common purpose,

performance goals, and

approach for which they are

mutually accountable.

“A mutually beneficial and well structured group of

individuals with a common purpose working to

attain results they are more likely to achieve

together, than alone.”

A TEAM is the dynamic expression of a

collaborative effort

Collaboration

Partnership

Cooperation

Coordination

Networking

HIGHEST LOWEST

What are some benefits and challenges we

encounter when working in a collaboration?

Why collaborate ….. And when?

Relationship

Task

Project

Implementation

(Task)

Too Much Focus

on the Project

Team

Project Implementation

(Task)

Too Much Focus

on the Team

Relationship

(Team)

1. List the Top 3 successful Local Collaborations in

your community and what made them successful.

2. Report back to the group.

List of Collaborations

1.

2.

3.

Reasons for their success

1.

2.

3.

1. 2 columns listing examples of Challenges in your

community and Better Ways to handle such challenges.

2. Report top 3 back to large group.

CHALLENGES

1.

2.

3.

BETTER WAYS

1.

2.

3.

1. Collaboration is always good.

2. We should all start collaborating…NOW!

3. Collaboration saves money.

4. The parties in a collaboration must have equal power.

5. The main reason to collaborate is because funders like

to fund collaborations.

6. Collaborations must have written agreements.

7. A written agreement is a guarantee against any problem.

8. If you try hard enough, you can make any collaboration

work.

1. Marriage is always good.

2. We should all get married ….

3. Marriage saves money.

4. The parties in a Marriage shall have equal power.

5. The main reason to Marry is because we get to keep the

gifts.

6. Married people shall have written agreements.

7. In a Marriage a written agreement is a guarantee against

any/all problems.

8. If you try hard enough, you can make any Marriage

work….

Collaboration Barriers

Time Turf

Trust

Trusses

Transition

Time: it takes a long time to develop a collaboration

Turf: perceived or real threats (imbalance of benefits received )

Trust: prior or current relationships (lack of understanding)

Trusses: lack of structure (correct members, self-interest, roles,

decision making, communication, …)

Transition: must have a plan (to ensure continuity &

sustainability)

Collaboration Barriers

• Ideology: often leaves little room for the flexibility

needed

• Leadership: if no one has enough power to bring or

keep the group together …. It may fail.

• Power: we must equally value different powers

• History: historical disagreements make things hard

• Tokenism: funders require teamwork, thus we get

together …..

1. The scope of the collaborative project is clearly

defined.

2. Each partner knows how the collaboration will

advance the interests of his/her organization or

business.

.

3. Role and responsibilities have been defined;

mechanisms for communication and joint

accountability are in place.

4. The relationship works: there is structure, trust

and respect among the key players to support the

level of risk and interdependence involved in the

project.

The bigger picture drives the

Collaborative TEAM’s actions.

Team members exists to serve

the bigger picture.

Decision making is a deliberate (mental) processes

leading to the selection of one course of action

(opinion) chosen among several alternatives.

Unilateral

Democratic

Consensus

A Decision-Making Protocol is a key element of

group collaboration

Always agree how to decide and what criteria will

be used…. Before you start.

$10,000 available of a Matching Grant offered by

Travel Oregon to your community to develop 1-3

Tourism Project(s).

“ For projects that contribute to the development

and improvement of local economies and

communities throughout the state by means of the

enhancement, expansion and promotion of the

visitor industry.”

$10,000 available of a Matching Grant offered by

Travel Oregon to your community to develop one

(and possibly more than one) Tourism Project. The

Criteria are:

Submitted by (date)

Support priorities of RTS

Viability (financial, time, applicant’s ability)

Potential for Economic Impact

BREAK

If you could bring with you just one

thing, what would it be?

What if you could get 2, 3, 4 ….

things?

Prioritize your list of 14 objects

First [ 3 min.] on your own read Individual

Instructions

Then [7 min] Group Instructions with your

group

• What helped make a decision?

• What got in the way?

• Was there much conflict?

• Did you reach consensus? If not?

• Could you apply something from today to

those groups in the future?

• What would you do differently?

1. Shaving mirror

2. Two-gallon can of oil-gas mixture

3. Five-gallon can of water

4. One case of U.S. Army MREs

5. Twenty square feet of opaque plastic

6. Two boxes of chocolate bars

7. Fishing kit

8. Fifteen feet of nylon rope

9. …..

Riding the Rapids of

River Canyon Country’s

Economic Growth

Central Oregon – We

Got an App for That (beautiful scenery sitting under the tree

with an iPad)

River Canyon Country – Where Past Meets Future

Central Oregon River

Canyon Country – The

Recipes for Success

Escape to the Extraordinary “Central Oregon’s River Canyon Country

Blends old west and Native heritage with

cutting edge eco‐tourism experiences”

River Canyon Country ‐ First Adventure‐mental Park!

Top 5 Great Destinations

that You Never Thought

of They need to be on your “must do

list”. Dillon Mt, Amish Ohio, River Canyon

Country, Weed, CA, New Orleans, LA

RCC – From a Salmon

Bake to a T‐Bone Steak

Cultural history,

economy and outdoor

RTS – Workshops Recap

Priority Projects

1. Community Tourism Visioning & Planning, Madras | Tuesday, November 6-7, 2012

2. Agri & Cultural Tourism, Prineville | Tuesday,

December 4-5, 2012

3. Outdoor Recreation Development, “Un-

Cork Your Business”,

4. Tourism Potential Event Bicycle Tourism

Development Madras | Tuesday, January 8-9, 2013

5. Marketing on a Shoestring January 29

During lunch – self-select one ACTION TEAM

you would like to participate in.

We are now going to operate under the

assumption that, from this point forth, TEAMS

(and not individuals) are going to be the unit of

ORTS in River Canyon Country.

Tourism Steering

committee

Action Team

Action Team

……..

• Doable & Enduring Project in 1-2 years

• Has a Champion – willing to collaborate to see its

completion

• Needed and necessary to fulfill the VISION

• Regional Marketing [Jack, Sarah, Cristie, Serenia, Kim,

Aurolynn, Tory, Don, Kristi, ….]

• Team Biking [Maura, Seth, Joe, Stephen, Stan]

• Workforce Education/Development [Brenda, Patricia]

• Product Development [ Jack, …]

• Team Name: ______________________________

• Team Goal(s): _______________________________

• Scope of work (what is your Team responsible for): __________

• Assets: ___________________________________

• Weaknesses: ________________________________

• Who might be recruited from within your class to fill the

gap? _______________________________________

• Communication: _____________________________

• Decision Protocols: how your Action Team will make

team decisions? ______________________________

• (e.g., consensus majority vote, in meetings only, people

not present must abide by decisions, proxy votes, etc.)

• Team Decisions

• Group Decisions

• Group Meetings ________________________

• Action Teams

• Whole Group (Umbrella Steering Comm.)

• Interdependencies: ___________________

BREAK

Strategy: 1._____________________________________

2._____________________________________

3._____________________________________

Action Steps:

A._____________________________________

B._____________________________________

C._____________________________________

Action Team Members ___________ Roles ___________

Using Worksheets 1 -4 with your Action Teams

Discuss and record:

1) Choose project (if more than one)

2) Discuss Costs & Create Expense Budget

3) Create Income Budget and Income Strategies

4) Create Action Plan for each strategy

NOTE – please return copy to your Trainer

In your Action Team:

• Define your top priority project (s) ( if you have

more than one)

• Brainstorm a list your Action Team assets using

Worksheet 1

Selected Projects should be:

• practical

• beneficial

• doable

• almost shovel ready (achievable in the next year

Short Term or Medium Term 2-5 years)

• able to generate community “buy in”

• consider connectivity

• …….

On a Flip Chart, brainstorm all the costs associated

with your project [use Worksheet 2 (bottom half)

to create an expense budget]:

• Construction?

• Marketing?

• Printing?

• Raw Materials?

• Permits?

Create an expense budget

Income Cash In-Kind Total

Grants $5,000 $5,000

Sponsors $1,100 $1,100

Fundraising $2,000 $2,000

In-Kind Labor $3,500 $3,500

Total Income $7,000 $4,600 $11,600

Expenses Cash In-Kind Total

Tree Planting $1,500 $1,200 $2,700

Fencing $2,500 $2,800 $5,300

Brick Wall $3,000 $600 $3,600

Total Expenses $7,000 $4,600 $11,600

1. Brainstorm a list of fundraising strategies / income

sources

• Hint: look back at your assets!!!

• Don’t forget about TO Matching Grant!

• In-Kind and Cash

2. Rank Strategies: Screen and prioritize top 5

strategies. Determine which strategies best match

budget your project needs. Worksheet 3.

3. Create an Income Budget Use top Half of Worksheet

2.

Income Cash In-Kind Total Grants $5,000 $5,000 Sponsors $1,100 $1,100 Fundraising $2,000 $2,000 In-Kind Labor $3,500 $3,500 Total Income $7,000 $4,600 $11,600

Expenses Cash In-Kind Total Tree Planting $1,500 $1,200 $2,700 Fencing $2,500 $2,800 $5,300 Brick Wall $3,000 $600 $3,600 Total Expenses $7,000 $4,600 $11,600

Using Worksheet 4 develop an Action Plan for one (or more) Fundraising Strategy your Action Team has identified.(from Worksheet 3).

1. Select one Strategy from Worksheet 3

2. Identify: Time Frame, Budget, Responsible Party, Collaborators …

3. Repeat for each Strategy (if time allows it)

Dr. Maurizio Valerio

Regional Program Coordinator

Rural Development Initiatives

541-519-3902

mvalerio@rdiinc.org

...builds leadership networks and rural communities

Thank you and Good Luck!

Community Tourism Kickoff event at

Brasada Ranch in Powell Butte

5:00pm-7:00pm.

1. Events: current, historic or cultural

2. Locations: man-made and natural environments

3. Properties: sites and facilities

4. Materials: guides, books, maps (fulfillment

pieces and promotional give-away)

5. Operations: controlled functions and activities

that attract and/or accommodate people