Media Report 2017 Redlands Bicycle Classic May 3rd-May 7th

1. Print Media Value: • 22 ¼ page ads in Redlands Daily Facts $5500 • 10 ¼ page ads in SB Sun $6500 • REDLANDS magazine cover story: 20,000 circulation, inclusion in Facts (6000) $15,000 • Online Sun/Facts banner ads with RBC landing page on website • 40,000 double sided full color School Duel flyers, distributes in Redlands Unified School District and

inserted in Redlands Daily Facts $4500 • Story in Inland Empire Magazine: 50,000 circulation $4000

2. Radio: 3/10-4/6 • KOLA: 75 :30 sec commercials Mon-Sun 6a-12m $11,500 • KCAL: 75 :30 sec commercials Mon-Sun 6a-12m $7,500 • KFRG: 30 :15 promotional announcements $3000 • KHTI: 50 :30 sec commercials Mon-Sun 6a-12m $6,250 • KATY: 50 :30 sec commercials Mon-Sun 6a-12m $6,250 • KGGI: 50 :15 sec PSA announcements Mon-Sun 6a-12m $5000 • KTDD/Fox Sports: 50 :30 sec commercials Mon-Sun 6a-7pm $2,500 • KFNY/News: 50 :30 sec commercials Mon-Sun 6a-7pm $2,500 • Combined reach of 2.3 million listeners

3. Digital: • Redlands Classic.com: 220,000 page views, 38,000 unique users • Live Streaming/Video packages: 74,000 unique users over 5 days all locations • Instagram followers: 3410 • Face Book page likes: 5417 • Twitter followers: 4848

4. Print: • 500 14x 17 posters with general info • 100 14x17 posters for school duel • Criterium info flyers 500 • 10,000 5x6” flyers distributed throughout city with posters

5. Outdoor: • One full size 14’x48’ digital freeway board I-10/Tippecanoe exit $8000 • 5 week total impressions both east/west view:

6. Other:

• (2) 20’ banners across Cajon Street and Citrus Ave for 4 weeks total 3500 daily traffic count TOTAL SCHEDULED MEDIA VALUE: $88,000