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    Economic Impact of Broadband and

    barriers to Bridging the Digital Divide

    Opportunities and Challenges for Latin Americain the New Global Technology Environment

    Miami, FloridaDecember 2, 2010

    Dr. Ral L. Katz, Adjunct Professor, Division ofFinance and Economics, and Director, BusinessStrategy Research, Columbia Institute of Tele-

    information

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    Broadband has multiple economic impacts

    Broadbanddeployment

    Directbenefits

    Investment ininfrastructuredeployment

    Residentialpenetration

    Consumersurplus

    Householdincome

    Businesspenetration

    Total factorproductivity Contribution

    to GDPgrowth andemployment

    BROADBAND ECONOMIC IMPACT

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    Research on the economic impact of broadband focuses on threeareas

    Broadbanddeployment

    Directbenefits

    Investment ininfrastructure

    deployment

    Residentialpenetration

    Consumersurplus

    Householdincome

    Businesspenetration

    Total factorproductivity Contribution

    to GDPgrowth andemployment

    BROADBAND ECONOMIC IMPACT

    Contribution to employmentand output of broadband

    deployment

    Impact ofexternalities

    Creation ofconsumer surplus

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    Infrastructure effects: Three types of network construction effectsexist

    Consumer durables

    Retail trade

    Consumer services

    Employment and productiongenerated by householdspending based on the incomeearned from the direct andindirect effects

    Induced jobs and output

    Metal products workers

    Electrical equipment workers

    Professional Services

    Employment and productiongenerated by indirect spending(or businesses buying andselling to each other in supportof direct spending)

    Indirect jobs and output

    Telecommunications technicians

    Construction workers

    Civil and RF engineers

    Employment and economicproduction generated in theshort term in the course ofdeployment of network facilities

    Direct jobs and output

    EMPLOYMENT EXAMPLESDESCRIPTIONEFFECT

    4

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    Infrastructure effects: Estimates from several countries indicate thatnetwork construction effects and multipliers are significant

    3.602.58229,475165,81563,660$ 10,000Atkinson (ITIF)

    AUSTRALIA

    UNITEDKINGDOM

    GERMANY

    SWITZERLAND

    UNITEDSTATES

    COUNTRY

    Government

    Liebenau (LSE)

    Katz (Columbia)

    Katz (Columbia)

    Katz (Columbia)

    RESEARCHER/ INSTITUTION

    3.421.83127,80059,50031,00037,300$ 6,390

    ~200,000$ 31,340

    2.76211,000134,50076,500$ 7,463

    1.94

    N.A.

    TYPEII (**)

    1.45

    1.38

    TYPEI (*)

    MULTIPLIERS

    TOTALINDUCEDINDIRECTDIRECT

    542,000

    ~110,000

    135,000

    N.A.

    126,000

    ~30,000

    281,000$ 47,660

    ~80,000~$ 10,000

    NETWORK DEPLOYMENT JOBSESTIMATE

    STIMULUSINVEST.

    (US$

    million)

    5

    (*) (Direct + indirect)/direct(**) (Direct + indirect + induced)/direct

    NETWORK CONSTRUCTION EFFECTS OF BROADBAND

    Sources: Katz, R. and Suter, S. (2009). Estimating the economic impact of the US broadband stimulus plan, ColumbiaInstitute for Tele-Information working paper; Katz, R., P. Zenhusern, S. Suter, P. Mahler and S. Vaterlaus (2008).Economic Modeling of the Investment in FTTHin Switzerland, unpublished report; Libenau, J., Atkinson, R. (2009) The UKsdigital road to recovery. LSE and ITIF; Australian government. Katz, R., S. Vaterlaus, P. Zenhusern, S. Suter and P. Mahler(2009). The Impact of Broadband on Jobs and the German Economy; Columbia Institute for tele-Information working paper

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    Network effects: The externalities derived from broadband aresignificantly higher

    Outsourcing of services

    Virtual call centers

    Core economic developmentclusters

    Attract employment from other regions as

    a result of the ability to processinformation and provide services remotely

    Value chain

    recomposition

    New applications and services(telemedicine, Internet search, e-commerce, online education, VODand social networking)

    New forms of commerce andfinancial intermediation

    Acceleration of innovation resulting fromthe introduction of new broadband-enabled applications and services

    Innovation

    Marketing of excess inventories

    Optimization of supply chains

    Improvement of productivity as a resultof the adoption of more efficient businessprocesses enabled by broadband

    Productivity

    EMPLOYMENT EXAMPLESDESCRIPTIONEFFECT

    6

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    Network effects: Research to date confirms the contribution to GDPgrowth but the amount of impact varies widely

    1.38

    1.21

    1.50

    0.900.85 0.82

    0.670.61

    0.230.14

    0.08

    0.26 0.240.16

    0.08 0.09

    0.31

    0.17

    0.0

    0.2

    0.4

    0.6

    0.8

    1.0

    1.2

    1.4

    1.6

    Low-Med.Incom

    e

    High

    Incom

    e

    OECD

    -High

    OECD

    -Low

    UK

    US

    France

    German

    y

    OECD

    -High

    OECD

    -Med

    .

    OECD

    -Low

    Germany-Hig

    h

    Germany-Lo

    w

    L.Am

    ericaBraz

    il

    Chile

    India

    Malays

    ia

    RESEARCH EVIDENCE OF BROADBAND IMPACT ON GDP GROWTH

    Contribution toGDP growth of10% increase in

    broadbandpenetration

    KatzKou-

    troumpis

    Waver-manCzernichQiang

    World Bank U. Munich LECG U. ColumbiaImperial C.

    RESEARCHER/INSTITUTION

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    Network effects: However, these estimates are consistent withgrowing evidence of increasing returns to broadband penetration

    0

    0.005

    0.01

    0.015

    0.02

    0.025

    7%

    14%

    16%

    17%

    21%

    22%

    22%

    24%

    25%

    30%

    33%

    Broadband Penetration (2007)

    CountryAv

    erage%

    ImpactofBBon

    growth

    0

    0.0005

    0.001

    0.0015

    0.002

    0.0025

    0.003

    0.0035

    0.004

    0.0045

    Clusterav

    erageimpactongrowth

    Source: adapted from Koutroumpis (2009)

    Low penetrationGreece, Portugal, Italy,New Zealand, Austria,Hungary, Spain, IrelandAverage contribution toGDP growth: 0.008

    Medium penetrationGermany, France, Japan, Belgium, UK,Australia, US, Canada, LuxemburgAverage contribution to GDP growth: 0.014

    High penetrationDenmark, Norway,Netherlands, Sweden,SwitzerlandAverage contributionto GDP growth: 0.023

    INCREASING BROADBAND IMPACT ON GDP GROWTH

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    Network effects: The contribution of broadband externalities toemployment comprises three simultaneous effects

    Incrementalbroadband

    penetration

    e-business

    impact on firmproductivity

    Macro-

    economicproductivity

    Impact on

    employment

    Enhancedinnovation

    Impact onemployment

    Outsourcing of

    services

    Displacement to

    service sector

    Impact onemployment

    +

    +

    +

    +

    + +

    +

    -/+

    -

    -

    Note: This causality chain was adapted from a model originally developed by Fornefeld et al., 2008 in a report for theEuropean Commission

    +

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    Network effects: These effects result in different output andemployment impact depending on broadband penetration

    T+1 T+2 T+3 T+4

    EconomicImpac

    tHI

    LO

    GDP

    Employment

    T+1 T+2 T+3 T+4

    EconomicImpac

    tHI

    LO

    GDP

    Employment

    High Broadband Penetration Regions Low Broadband Penetration Regions

    High economic growth initially,diminishing over time (supply shockeffect) New Economic Growth (innovation, newservices)

    High stable economic growth (catch upeffect)Capital/labor substitution limits employmentgrowth (productivity effect)

    Increase inBB

    penetration

    Increase inBB

    penetration

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    Consumer surplus: utility gain of broadband that can be purchasedat a price lower than what consumers are willing to pay

    Benefits that broadbandtechnology (DSL, cablemodem, Fttx) yields in

    relation to dial-up

    Price declines as a resultof competition,

    technology trends, andproductivity gains

    Benefits derived fromincreased broadband

    penetration (access tonew services and

    information)

    Consumer surplus=

    Willingness to Pay-

    Price of service

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    Consumer surplus: this approach can be used either historically orforward-looking

    Katz et al. (2008) comparative analysis of

    consumer surplus to be generated in

    Switzerland by alternative fiber deployment

    strategies: consumer surplus is

    maximized in competitive models that

    promote infrastructure basedcompetition

    Greenstein and McDevitt (2010)

    comparative analysis of consumer value

    generated by broadband diffusion in China,

    Mexico, Spain, Canada and the United

    Kingdom: scale of value creation is

    proportionate to deployment

    Crandall and Jackson (2001) analysis of

    consumer surplus generated by broadband

    adoption in the United States

    Greenstein and McDevitt (2009) analysis of

    broadband bonus in the United States

    FORWARD-LOOKINGHISTORICAL STUDIES

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    In Latin America, we estimate that a 10% increase in broadbandpenetration will contribute to 0.16% in GDP growth

    Coefficient Standard error T-statistic P > [t]

    Change in Broadbandpenetration

    0.0158715 0.0080104 1.98 0.054

    Per cpita GDP -0.0006957 0.0001806 -3.85 0.000

    Investment/GDP -0.0471624 0.1689699 -0.28 0.782

    Level of tertiary education 0.2139614 0.1108325 1.93 0.060Population Growth -0.4469177 1.40418 -0.32 0.752

    Globalization index -0.0653024 0.1929498 -0.34 0.737

    Constant 13.02883 12.04659 1.08 0.286

    Number of observations = 49F(4, 14) = 7.18Prob > F = 0.0000R2 = 0.3814Root MSE = 7.024

    CONTRIBUTION OF BROADBAND TO GDP GROWTH IN LATINAMERICA

    Source: Katz, R. (2010). The impact of broadband on the economy:Research to date and policy issues. International Telecommunication Union,Discussion paper presented at the Global Symposium for Regulators inDakar, Senegal

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    Broadband has also contributed to job creation in Latin America

    0.038

    0.070

    0.033 0.029

    Mxico Brasil Colombia Argentina

    BROADBAND CONTRIBUTION TO REDUCTION OF

    UNEMPLOYMENT IN LATIN AMERICA

    (Effect of 10 percent increase in broadband penetration)

    Sources: Katz (2011) Impacto economico de la banda ancha en Mexico, Anuario AMIPCI; Katz (2011) La Banda Ancha: UnObjetivo Irrenunciable Para Brasil, AHCIET; Katz (2010). "La contribucin de la banda ancha al desarrollo econmico", V. Jordn,W. Peres y H. Galperin (eds.), Acelerando la revolucin digital: banda ancha para Amrica Latina y el Caribe, Comisin Econmicapara Amrica Latina y el Caribe (CEPAL) / Dilogo Regional sobre Sociedad de la Informacin (DIRSI), Santiago de Chile

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    The importance of economic effects of broadband points to thecriticality of a policy tool kit aimed at maximizing adoption

    National broadband plans outline coverage and service targets, assign spectrum tomaximize the impact of wireless broadband, focus on demand stimulation, definecompetition policy, and tackle any potential supply obstacles

    Articulate a vision and create awareness within polity and civil society

    Coordinate policies and involvement from public and private sector

    Develop state policies

    Build ownership and accountability at the highest level of government

    Competition policies aimed at stimulating private sector investment and innovation arecritical

    At the same time, governments should acknowledge that they will need to intervene

    Address any market failures through universal service funds Alleviate investment constraints to stimulate private sector flows

    Potential entry as an investor of last resort

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    A broadband policy should also address the demand gap: why arethere households that could buy broadband but do not?

    BROADBAND DEMAND GAP

    31 %62 %92 %United States

    32 %68 %100 %United Kingdom

    11 %89 %100 %Sweden

    32 %61 %93 %Spain

    7 %93 %100 %Republic of Korea40 %55 %95 %Italy

    17 %83 %100 %Israel

    40 %58 %98 %Germany

    23 %77 %100 %France

    20 %76 %96 %Denmark

    20 %69 %89 %Australia

    DemandGap

    Householdsconnected

    Householdspassed (*)Country

    (*) Note: Household passed is defined as a residence where the broadbandnetwork is deployed; this differs from connected, which means the residenceis linked to the network for provisioning the service.

    Sources: Analysis by the author, based on data from EU; FCC; BMWi;OECD; PTS - Sweden; and Israel Minister of Communication.

    REASONS FOR NOT ACCESSING TO

    THE INTERNET AT ALL

    16 %22 %Easy to use (difficulty seniorcitizen physical handicap)

    14 %16 %Service availability

    28 %15 %Price (the cost of broadbandis too high, does not have acomputer)

    60 %45 %Relevant ( lack of interest,busy doing other tasks, otherreasons)

    UnitedKingdom

    UnitedStates

    Percentage ofanswers

    Reasons

    Sources: Horrigan, J. (2009); Ofcom (2008)

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    It is imperative that fiscal policies affecting broadband adoption becoordinated with national objectives

    Source: Adapted from Katz et al. (2010c)

    0

    5

    10

    15

    20

    25

    30

    35

    40

    45

    50

    1 3 5 7 911

    13

    15

    17

    19

    21

    23

    25

    27

    29

    31

    33

    35

    37

    39

    41

    43

    45

    47

    49

    51

    Taxasaprop

    ortionofTCMO

    Mexico

    TAX PERCENTAGE OF TOTAL COST OFOWNERSHIP OF MOBILE SERVICES

    Malaysia

    Brazil

    South Africa

    Zambia

    Turkey

    Tanzania

    Argentina

    Tunisia

    Taxation has a negativeimpact on deployment ofmobile broadband: there is anegative relation betweenmobile taxes and 3G

    handset penetration If taxes limit adoption of

    wireless broadband, theyultimately affect economicgrowth

    Country Distribution

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    It is also important to build the data monitoring mechanismsnecessary to build evidence-based policies

    An imperfectly informed regulator is constrained in his choice of the most appropriateapproaches to overseeing the ICT sector

    Governments cannot formulate correct public ICT policies

    Under conditions of limited data on ICT impact, governments in developing countries tendto imitate/copy the policy and regulatory models of developed countries

    Common cases of mis-information due to the lack of data

    The Solow paradox: is broadband affecting productivity?

    Size of the broadband supply gap in the United States: 20 million households or 10million households?

    Reasons explaining the broadband demand gap: why do some countries have low

    broadband penetration?

    Broadband and job creation: does broadband contribute to employment?

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    ICT data is the required basis for conducting rigorous policy cost-benefit analysis

    Cost-benefit analysis feeding regulatory decisions requires accurate data

    Limited data introduces considerable noise in the analytical process

    Considering the amount of investment in ICT, and their economic impact, the amount

    of data and analysis leading to decisions is typically sub-optimal

    In our view, given the little data sometimes policy makers have about economic impactof ICT, this is not an issue of how to optimize regulation under imperfect information,

    but how do we gain a better understanding of these effects

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    Lack of impact data results in defining policy targets withoutunderlying rigorous analysis: example of broadband speeds

    TARGETS OF COVERAGE AND DOWNLOAD SPEED FOR NATIONAL BROADBAND PLANS

    COUNTRY Coverage Targets (as apercent of households)

    Speed Targets (as a percent ofhouseholds)

    United States 100 % (2012) 4 Mbps (100%) (2012) 50 Mbps

    Germany 100 % (2014) 1 Mbps (100%) (2014) 50 Mbps (75%) (2014)

    Singapore 100 % (2012) 100 Mbps (95%) (2012)

    Australia 100 % (2012) 12 Mbps (100%) (2012)

    United Kingdom 100 % (2012) 2 Mbps (100%) (2012)

    Malaysia 75 % (2010) (33%) 50-100 Mbps (42%) 1.5 Mbps

    Brazil 50% hogares urbanos y 25%hogares rurales 75% (512-784 kbps)

    European Union 100 % (2013) 30 Mbps (100%) (2020) 100 Mbps (50%) (2020)

    Sources: National Broadband Plans

    2020

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    Coverage and service targets need to be defined on the basis ofrigorous analysis of level of investment and social and economicreturns

    Coverage and servicetargets

    Existing

    infrastructure

    Infrastructuregap

    Modernization ofexisting lines to deliver

    target service levels Deployment of new

    lines to achievecoverage targets

    Required technology byzone

    Cost per line

    Total investmentrequirement

    Consumersurplus

    Economicbenefits

    Construction effect(multipliers)

    Contribution to GDPgrowth

    Job creation Spill over effects

    (innovation, newbusiness creation)

    Access to publicservices and

    information Savings in transport

    time Health and education

    services

    RETURN ON INVESTMENT

    2121

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    For example, in Latin America investment needs to be conducted infour areas

    PARAMETER CHARACTERISTICS NUMBER OFLINES

    COST PERLINE

    ESTIMATEDCOST

    Modernization ofinstalled lines

    Increase installed linecapacity

    Latam:13,639,000 (*)

    US $ 300 Latam: US $4,092 M

    Demand stimulation

    programs

    Subsidies and digital

    literacy programs

    Demand gap to be

    estimated

    ?

    Deployment toachieve penetrationcommensurate toeconomic

    development

    Deployment andbroadband adoption

    Latam:17,342,000

    US $ 450 Latam:US $7,803 M

    Deployment to reachunserved populations

    Infrastructure deploymentprogram

    Supply gap to beestimated

    US: $ 3,357/line

    Germany: $1,265/line

    ?

    2222

    LATIN AMERICA: INVESTMENT REQUIREMENTS TO REACH

    UNIVERSAL BROADBAND PENETRATION

    (*) Calculated for Argentina, Brazil, Chile, Per y Venezuela

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    In summary

    Research evidence is consistently pointing to the positive economic of broadband

    Data analysis also indicates that economic impact increases with broadbandpenetration

    Economic impact varies by region indicating that broadband deployment needs to becarefully coordinated with economic development policies (training, firm relocation,etc.) to maximize impact

    Broadband policies are critical to maximize the economic impact of technology

    (national broadband plans, competition policies, demand stimulation, alignment oftaxation with development and technology objectives)

    Policy development needs to be based on rigorous economic analysis which requiresan important effort in data generation

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