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299 S. Main Street #1300 Salt Lake City, UT 84111 385-355-4884 www.socialparagon.com Put Some Strategy in Video Production.

Put Some Strategy in Video Production. · YouTube with no regard to strategy, SEO or optimization, and are left to figure it all out. Other video production companies produce the

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Page 1: Put Some Strategy in Video Production. · YouTube with no regard to strategy, SEO or optimization, and are left to figure it all out. Other video production companies produce the

299 S. Main Street #1300 Salt Lake City, UT 84111

385-355-4884

www.socialparagon.com

Put Some Strategy in Video Production.

Page 2: Put Some Strategy in Video Production. · YouTube with no regard to strategy, SEO or optimization, and are left to figure it all out. Other video production companies produce the

STANDING IN THE WAY OF CONTROL

VIDEO

WELCOME TO SOCIAL

VIDEO

Page 3: Put Some Strategy in Video Production. · YouTube with no regard to strategy, SEO or optimization, and are left to figure it all out. Other video production companies produce the

VIDEO MARKETING STRATEGYVIDEO CONTENT

YOUTUBE OPTIMIZATION

PUBLISHING SCHEDULE

SHORT-FORM VIDEOS

DISTRIBUTION ON SOCIAL MEDIAEDUCATION TUTORIALS & TIPS

CUSTOMER-GENERATED VIDEOS

VIDEO ANALYTICS

CALLS-TO-ACTION

COMPANY STORYANIMATED EXPLAINER VIDEO

VIDEO SEO

DYNAMIC BIO VIDEO

VIDEO ADS

WHAT IS STANDING IN THE WAY OF

Video Production

DIRECTION

Page 4: Put Some Strategy in Video Production. · YouTube with no regard to strategy, SEO or optimization, and are left to figure it all out. Other video production companies produce the

PARAGON

We plan video production with a goal in mind. The success of a video project will largely be determined by the time and effort put into properly planning the project to reach the right audience, deliver the right message, and to meet business objectives.

As people's attention spans are getting shorter and shorter professional marketers are tuning to video to get the message out.

We build and optimize video channels like YouTube, Vimeo, Pariscope, Instagram, and then we optimize each video for SEO, and distribute thoughout multiple social media channels, blog posts, landing pages, website, and emails. Then you can use WISTIA to measure the results.

With our network of 2,500+ videographers and cinematographers there really isn't much we can't do when it comes to video. Whether its creating regular video post for social media, or a full on documentary film, it's all about having the right team.

Statistics for 2017:

78% of people watch videos online every week.

55% of people watch videos every day

500 million people are watching Facebook videos every day.

85% of Facebook video is watched without sound.

82% Twitter users watch video content on twitter

75% of business executives watch work-related videos weekly.

Many companies are turning to video and posting on YouTube with no regard to strategy, SEO or optimization, and are left to figure it all out. Other video production companies produce the video but don't provide professional video marketing services.

Companies need to create a video portfolio of ongoing videos that include regular company story videos, educational content videos, customer testimonial videos, 15 - 30 second social media videos, and short 6 - 15 second video ads.

These assets are created once, but create vast impact for years to come!

DIRECTION