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A Holistic Approach to Live Audience Engagement Copyright Promotional Communications, LLC 2015

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A Holistic Approach to Live Audience Engagement

Copyright Promotional Communications, LLC 2015

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Copyright Promotional Communications, LLC 2015

Promotional Communications LLC Intro + the Mobile Ecosystem

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STANDARD APP FUNCTIONS

Copyright Promotional Communications, LLC 2015

Importance of Live Audience Engagement on Mobile FAST – EASY – SECURE!!

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STANDARD APP FUNCTIONS

Copyright Promotional Communications, LLC 2015

Importance of Live Audience Engagement on Mobile UX + DELIVERY = $$$

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LANDING PAGE NAVIGATION SWIPE LEFT OR RIGHT

TICKET OPTION PERFORMANCE DATES + LOCATIONS 1-CLICK PURCHASING + IN APP TICKET

ABOUT

WHAT WHY WHO

STANDARD APP FUNCTIONS

Copyright Promotional Communications, LLC 2015

Importance of Live Audience Engagement on Mobile Examples

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THE 100 NAVIGATIONAL PICTURE MOSAIC + DETAILED PROFILES

THE TEAM PROFILES + INFO ON THE CREATORS

INTERACTIVE VIRTUAL REALITY AUGMENTED REALITY SHOW INVOLVEMENT

STANDARD APP FUNCTIONS

Copyright Promotional Communications, LLC 2015

Importance of Live Audience Engagement on Mobile Examples

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Copyright Promotional Communications, LLC 2015

• Creative

•Promotional Communications has the assembled the best and the brightest to combine cutting edge technology into experiences that amaze crowds and integrate into live performances.

•Software •All software components from the front-facing user side, back-end, statistics, controllers, and content management systems are included with easy to use features so that the One Production Team can easily on-site manage the Mobile UX

•Hardware •A complete install is foreseen to provide the backbone infrastructure necessary for a No-Fail experience each and every night. Enterprise/Carrier grade hardware is provided with full warranties and easy to use maintenance after initial install. The equipment can also be packed up and taken on the road!

Live Mobile Engagement Components

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Copyright Promotional Communications, LLC 2015

•Mobile Web – Accessible by all for basic information

•Mobile App – Extra Features and permanent touch point on mobiles

•Augmented Reality – for the Programme, physical marketing and other items augmenting what is happening in Reality •Virtual Reality – Brings the user into a virtual world allowing them to see what is not in reality •Live Streaming – Gives the user access to things they can’t normally see – ie Go Pro from Acrobats head •Beacons – navigation, user interaction, experiential component •Ticketing •Social Media + much much more!

Live Mobile Engagement Technologies

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Copyright Promotional Communications, LLC 2015

Masscloud wifi-in-a-box Series

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Masscloud wifi-in-a-box Series – Easy Deployments

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Mobile Web UX

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Copyright Promotional Communications, LLC 2015

Mobile Web UX

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Copyright Promotional Communications, LLC 2015

Mobile Web UX

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Copyright Promotional Communications, LLC 2015

Why migrate users from mobile web to APP’s?

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FAN INVOLVEMENT

CREATE PROFILE User profiles created to gather data for use during the show and for later marketing opportunities

Data points can be used to trigger effects during the show. Thus involving the audience and enhancing the experience

Beacon technology allows the fans to interconnect Meet people with similar interests around you

Locate your friends Find your seats easily

Copyright Promotional Communications, LLC 2015

Socials, Beacons, Data-Capture, EventChat – THE APP LAYER

Examples

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Copyright Promotional Communications, LLC 2015

Beacons – The APP Layer

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Beacons – The App Layer

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AUGMENTED REALITY

THE TARGET LOGO sold as merch item in form of stickers and magnets

PROMOTIONAL APPLICATION Stickers can be used by street team and advertisers to promote the show be

creating AR experiences in the real world

BRING THE EXPRIENCE HOME Stickers and magnets trigger virtual reality performances from the comfort of your home

TARGET ON THE PROGRAM A behind the scenes experienc can be added to introduce the1OO and various extras from the show. Bio videos can also be accessed from images IN the program.

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Augmented Reality – The App Layer Examples

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Copyright Promotional Communications, LLC 2015

Augmented Reality – The App Layer

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THE GOGGLES

ONE branded vr goggles. Available for purchase at the shows.

VIRTUAL REALITY

POINTS - goggle kit to be sold as merch before and after the show - to be used during the show for unique streaming pov - at home you can view a pre-recorded performance

THE TRIGGER Used for accessing different points of view: Dancers POV, Below POV, Above POV, etc

custom branding

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VR – Virtual Reality - PromoViewR Examples