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8/3/2019 Project Management Final Super Speed Rikshaws
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Super Speedrickshaw transport
The Institute Of ManagementSciences
Project Management
Super Speed TransportationService for School Children
Final ProjectSubmitted to:
Sir Khalid Mahmood Gorsi
Submitted By:Qasim Naeem
(082308)
Table of Contents
Executive Summary
Children Transportation Service
Introduction
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Background
Feasibility report
Challenges
Accessibility
Mission Statement
Scope Description
Project Opportunity
Trend of the Industry
Project Life Cycle
Project Charter
Project Profile
Project Brief
Scope Definition
Service Scope
Service Description
Project Charter
Scope
Activity Definition (Microsoft Project)
Activity List
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Objectives
Key Success Factor
Swot analysis
Project Investment
Service Areas
Marketing
Safety Measures
Pricing Plan
Service operations
Our Policies
Rules and Regulations
Payment Policy
Cancellation Policy
Financial Plan
Profit Margin Project Cost
Three Elements of Project
Human resource requirement
Financial charges
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Taxation
Cost of capital
Particular rates
Service forms
Risk analysis
Assumptions
EXECUTIVE SUMMARY
During the past several months, I have researched therapidly growing industry of children's transportation.
With the busy schedules of dual working parents, thereis a conflict in getting their children to day care,
preschool, sports activities, appointments, etc. More andmore parents are looking for alternative ways to
transport their children without affecting their workschedule.
Approximately 200 children transport companies existacross the country. I am working to set standards for thechildren's transportation. It is one thing to have an idea
and quite another to bring it to life. It takes a lot ofambition and planning. We cater to whatever yourchild's transportation needs are. Your kid is enrolled in
an after school care facility and you are not able to takethem because you need to work, we can pick them up
from school on whatever days you specify and take
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them to wherever they need to go. We also provide a
wide range services within a span of 2 years. It will givetotal solution for your child care. We are charging morethan the competitors in the market, the quality of the
service will be as good as any other childrentransportation services companies.
Children Transportation Service
INTRODUCTION:
The project is to setup a transportation service forchildren. This project is a stop and go service thatprovides safe transportation for young riders. The mainidea for which I choose this project is that the busyparents often have trouble juggling their work schedule
and the transportation needs of their children. Thisservice is a home based business, is a good idea forpeople who enjoy being around children but don't wantthe larger responsibility of running a daycare. Starting ahome-based business providing transportation servicesto children is a lucrative concept as many parents today
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have a widespread problem meeting the schedule of
their young ones. As a child starts going to daycare, hisneeds increase. It is a project which offers dependableand safe transportation to children. It is a safe door-to-door service.
BACK GROUND:
There is a rapid growing industry of children's
transportation. With the busy schedules of dual workingparents, there is a conflict in getting their children today care, preschool, sports activities, appointments, etc.More and more parents are looking for alternative waysto transport their children without affecting their workschedule. Approximately 300 children transportcompanies exist across the country. We are startingdealing in it also.
Feasibility report:
Initial assessment:
This project which I have started no one is doing this inPakistan that is providing pick n drop services to smallchildren. The difference in my project is that parents can
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track our rickshaws if we are late in dropping their child.
This business has the opportunity to grow in the future.
Challenges:
The main challenge is to satisfy the parents and buildtrust between them and us. Our service is a safe,reliable, and economical way to help you manage thetransportation needs of your children. It is a reliable and
affordable door-to-door transportation service.
Accessibility:
The company main target is children of Johar Town,PCSIR. Tech Society, ALPHA Society and Canal View.
Mission statement:
We provide a safe, licensed transportation service forchildren at a reasonable price to parents. By achieving
our goals, we will become a trusted, viabletransportation source to parents and children in
Pakistan. To enhance the existing business, reduce thecost of production and increase the profit margin.
Scope Description:
Project Opportunity:
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We provide service for children. We also provide
safe transportation for young riders. We also offerdependable and safe transportation to children. It is asafe door-to-door service. We provide a safe, licensedtransportation service for children at a reasonable priceto parents. We offer parents the convenience of theservice and the comfort of knowing their children arebeing driven by licensed, screened and insured driverswho genuinely care about the welfare of children.
Market Trend of the auto industry:
Pakistan is an emerging market for automobiles and
automotive parts offers immense business and
investment opportunities. The total contribution of Auto
industry to GDP in 2007 is 2.8% which is likely to
increase up to 5.6% in the next 5 years. Total gross
sales of automobiles in Pakistan were Rs.214 billion in
2006-07 or $2.67 billion. The industry paid Rs.63 billion
cumulative taxes in 2007-08 that the government has
levied on automobiles.There are 500 auto-parts manufacturers in the country
that supply parts to original equipment manufacturers
(PAMA members). Auto sector presently, contributes
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16% to the manufacturing sector which also is expected
to increase 25% in the next 7 years, as compared to 6.7
percent during 2001-02.Vehicles manufacturers directly
employ over 192,000 people with a total investment of
over $ 1.5 billion. Currently, there are around 82
vehicles assemblers in the industry producing
passengers cars, light commercial vehicles, trucks,
buses, tractors and 2/3 wheelers. The auto policy is
geared up to make an investment of $ 4.09 billion in the
next five years thus, making a target of half a million
cars per annum achievable.
TREND OF THE INDUSTRY:
Unfortunately, the recent downward trend in autosales (cars + LCVs) continued as auto sales stood at27,034 units for July-September 2008, showing a declineof 44 percent year-on-year, the data released byPakistan Automobiles Manufacturers Association (PAMA).
Automobile grew from 2001-2007, the industry andthe government of Pakistan fixed a target of over halfmillion units production by the year 2011-12 that nowseems out of reach. The industry slightly fell short toachieve the targeted productions in 2006-07 when
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1,95,688 cars were manufactured against a target of
2,26,620 units. However, there was some growth inproduction that year. In 2007-08 the production declinedto 1,87,634 units against a projected target of 2,66,543units. In the current fiscal year they said the productionis expected to decline to 1,50,107 units that are half theprojected target of 3,13,486 units.
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Project Life Cycle
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I made a logical sequence of activities to
accomplish the projects goals or objectives. Ialso defined my project key success factors. Icharacterize my project into differentcategories/parts. I efficiently plan andorganize resources for each activity. Isuccessfully complete projects from end toend. Icreate a project plan, resource plan,financial plan, quality plan, communications
plan and procurement plan.
Project Charter:
Project Profile:My project is a transportation service designed just
for children. We will pick up or drop off your child atvarious activities. Our service is a safe, reliable, and
economical way to help you manage the transportationneeds of your children. It is a reliable and affordabledoor-to-door transportation service for your mostprecious cargo, your children. We can help you manageyour child's busy schedule by getting them to their afterschool programs, soccer practice, gymnastics, pianolessons, appointments and more. We understand thestress that a child's hectic schedule can have on a
parent, so to help minimize your headaches and allowyou some extra time, leave the driving to us. Ourreliable rickshaw service will transport your busy kids toall their destinations.
Project Brief:
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My project is basically to provide transportation
service to the children and satisfy the security needs ofthe parents. We save their time of busy life. We alsoprovide safe transportation for young riders.
Scope Definition:
There are two types of scope:
1. Service Scope:
The service is designed just for children. We willpick up or drop off your child at various activities. Ourservice is a safe, reliable, and economical way to helpyou manage the transportation needs of your children.It is a reliable and affordable door-to-doortransportation service.
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2. Service Description:
Project Charter:
My project which offers dependable and safetransportation to children. It is a safe door-to-doorservice. We will provide the highest quality ofchildren's transportation available. Children will betransported in the latest safety features. To achieve
and maintain excellent customer service, propertraining and monitoring of employees will be critical.We offer parents the convenience of the service andthe comfort of knowing their children are beingdriven by licensed, screened and insured driverswho genuinely care about the welfare of children.
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Scope:
We provide service for children. We also providesafe transportation for young riders. As a child startsgoing to daycare, his needs increase. We also offerdependable and safe transportation to children. It is asafe door-to-door service.We provide a safe, licensed
transportation service for children at a reasonable priceto parents
3. Activity Definition (Microsoft Project):
Activity Sequencing
Activity Duration Estimation
Schedule Development
4. Activity List:
Procedure for coaching insurance
Settlement with auto workshop for maintenance
Designing the forms
Printing the forms
Route designing
Office setup
New furniture
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Electricity arrangement
Office landline
Stationary
Other accessories
Interview for the office staff
Drivers
Security Guards
Accountant
Network Diagram
Project Schedule
Objectives:
To provide a safe, licensed transportation servicefor children at a reasonable price to parents.
Enhance the business by becoming a trusted viabletransportation source to parents and children inPakistan.
Contract with area service agencies, day care,
preschool and recreational services that do notprovide transportation.
Create jobs by hiring trained drivers and office staffas our business grows.
Key Success Factor:
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1.Good customer service and value.
2.Affordable rental prices.3.Reaching the target market.4.Integrity in serving our customers.
SWOT ANALYSIS:
Strengths
1.Unique Service2. Trendsetters [in transportation]3. High traveler satisfaction
Weaknesses
1. Lack of an extensive transport network2.Overcrowding of vehicles
Opportunities
1. More rickshaw routes and a greater range oftransport network
2. Better management of available resources3. Innovative Marketing
Threats
1. Well established competitors2.Government policies3. Fluctuation in fuel prices
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4. Intensive disturbances on the roads
5. Non-availability of spare parts
Project Investment:
Total cost of the project is worked out to be Rs. 11,65,000.This includes a fixed cost of Rs.0.5 million and aworking capital of Rs. 3 lac. Period of startup is expectedto be 6 months. . Create and distribute flyers to schools,
churches, gyms, daycare facilities, and other places ofbusiness along with service placement ads in the localnewspapers.
Services areas:
We serve the following schools and facilities:
Lahore Garrison Education System
Resource Academia
Salamat School System
Lahore Grammar School
American Lyceum
Beacon house School System
The City School
Garrison Boys and Girls High School
Central Model School
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National Grammar School
St. Anthonys High School
Cathedral Higher Secondary School
Educators
Defence Public School
Lahore American School
Stellar School System
Sacred Heart High School
Lahore Presentation Convent School
International School of Choueifat
Imaginations Pre-School System Esena Foundation High School
Convent of Jesus and Mary
American International School System
Marketing:
With todays busy lifestyle parents are often facedwith scheduling conflicts and transportation dilemmas
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for their children. The children's transportation industry
was started to help solve those dilemmas. We willprovide the highest quality of children's transportationavailable. Children will be transported in the latestsafety features, including dual airbags, child safetyfeatures, including dual airbags, child safety locks,shoulder harnesses and seatbelts. Customer service is apriority for us. We believe in the old saying "Treat othersas you would want to be treated". To achieve and
maintain excellent customer service, proper training andmonitoring of employees will be critical. We offerparents the convenience of the service and the comfortof knowing their children are being driven by licensed,screened and insured drivers who genuinely care aboutthe welfare of children. Unlike other transportationservices, parents will have the opportunity and areencouraged to meet me at any time. Me and my will
make every effort to meet area school teachers andadministrators so they will be familiar with our vans anddrivers. Our vans will be clearly identified by the brightred and color and sharing logo. All drivers will be issueda company identification card. Our focus is children;therefore, the safety and welfare of the children wetransport will be our number one priority.
Safety Features:
No overcrowding.
Tracking via Google and safety equipment on everyrickshaw
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A registration form that provides us with the name
of persons authorized to make changes to child'sschedule, pickup and drop-off points and allemergency contact information
All staff receives comprehensive backgroundchecks.
Easy to spot uniformed drivers
Support staff always available
"Thumbs up for safety" policy
Supervise children to make sure they get to thestop on time, wait far away from the road, andavoid rough play.
Teach your child to ask the driver for help if he/shedrops something near the van. If a child bends downto pick up something, the driver cannot see him/herand the child may be hit by the rickshaw .
State Certified Trained Drivers Pre-Employment Security & Drug Screening
First Aid & CPR Certified
Identification Cards
Uniformed Drivers
Dispatcher on Duty
Rigid 48-point Daily Van Inspections
Pricing Plans:
There are three types of payment structures:
Monthly one-way rides,
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Monthly round-trip rides.
a. Monthly Rates (one-way)This is the most commonly used plan in whichyour child will get a single ride from us on thedays you specify. We offer three, four, and fivedays a week packages. Two days a week or lessare counted as single rides. If you need for usto both drop off and pick up your child, see the
Round Trip package below.
PRICE: Rs.3000
Monthly Round-Trip
This option gives you the most flexibility and
freedom. We will drop your child off, as well
as pick your child up, wherever you need
them to be. Please note - same pick-up, samedrop-off. With this plan you can schedule
your child for as many as five days a week.
PRICE: Rs. 3500/month
Family Style
2000 for the first child, 20 % kingship foreach additional sibling. This base plan is for
children being picked up at the same area
and going to the same drop off.
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Service Operations:
The service will provide is safe responsibletransportation for children. We will be transportingchildren to after school activities, day care, preschooletc. We will begin with four vans that will hold sixchildren each. To best utilize these vans we haveestablished peak transportation periods. These periods
are early morning (7-8), mid afternoon (11-12), and lateafternoon (3-5). We will establish routes with maximumpassengers and close destinations. The summer seasonwill bring in more charter trips as indicated by our initialresponses. During non-peak periods we will be takingchildren to appointments or making emergency pick-ups(when a child needs to leave school due to illness). Wewill also use this time for administrative and marketingwork.
Our Policies:
Rules & Regulations1. Loud noises or inappropriate behavior will not be
tolerated2. Children must remain seated at all times while the
rickshaw is moving3. Please instruct children to only get into the. It is
extremely important for your child to be ready atthe pre-arranged time.
4. If you are not at home at the time arranged, you willbe charged for another trip.
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5. Two days notice will be needed to service any
request that may arise.6. It will be the parent's responsibility to contact me if
pick-up has been cancelled.7. Please remind your child to be ready to go at the
time is scheduled to pick him/her up or to be at thedesignated pick-up location as soon as his/her classor activity is done.
8. Confirm your childs absence as much as possible.
Payment Policy
All transportation is prepaid to confirm your childs
schedule. Scheduling of rides and billing are done
mid-month and payment is due by the end of the
month for the upcoming months transportation.
Due to the large number of late payments, a late
payment fee of Rs.15.00 will be incurred if we havenot received payment by the 15th of the following
month. There is also a Rs.25.00 fee for all returned
checks.
Cancellation Policy
There is a seven day advance cancellation policy. If
canceling within that time frame, you will receive
credit on your account for the upcoming month. If
canceling seven days or less prior to the pickup
date, there will be no credit applied to your account
for the upcoming month.
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PROFIT MARGIN:
Our profit margin will be approximately 25%.Resource Planning:
PROJECTED COST:The projected cost for the project has been summed
up as follows
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Account Head
Cost In
Rupees Qty
rikshaws and Insurance 400,000 7 2,800,000
Business Phone Line 10,000 2 20,000
Cellular Phones 3,000 5 15,000
Advertising 40,000 40,000
Child Transport Assoc. Fee 30,000 30,000
Total Capital Cost 2,905,0s00
Furniture 20,000
Cost of workers 8400
Maintenance & Misc 50,000
Cash in hand 300,000
Total Expense 16,483,400
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Three Elements of Project Success
Process: a defined Method involving steps or operations
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For my project success in process I define the outcomes
and listed the results I achieved. Then I solved myclients problems. My project has a definite startand end time. I finished my project on time andwithin budget. We deliver high quality of service toour clients and make good relationship. We givetraining to children also about safety measures andtraffic rules. In technology, we purchase brand newbuses and provide high quality security.
HUMAN RESOURCE REQUIREMENT:
We hire part-time shuttle drivers. Driver is a special typeof person who is caring, patient and kind-hearted. Ittakes a person who is conscientious, safety-minded anddependable. They are interested in driving children to
and from school, day care, camp and other activitieseach day. Schedules are flexible depending on yourneeds and the route. We already check their backgroundincluding criminal history, child abuse history and amotor vehicle report. All reports are clean. They arechecked. Random drug tests will also be checkedmedically. We have good drivers and works well withchildren. The total no of 7 drivers and 4 safety guardswill be required to handle the children transportationsharing service of the proposed project. The businesswill work on shift basis (8 to 9 hours daily). Every driverwill be paid 200rs per daily.
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Description No Salary
Servant 1 3000
Accountant 1 8000
Guard 5 4000
Driver 5 7000
FINANCIAL CHARGES:
It is assumed that long-term financing for 5 years will beobtained in order to finance the project investment cost.
This leasing facility would be required at a rate of 15%(including 1% insurance premium) per annum with 60
monthly installments over a period of five years. Theinstallments are assumed to be paid at the end of everymonth.
TAXATION:
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The small business is assumed to be run as a sole
proprietorship; therefore, tax rates applicable on theincome of a non salaried individual taxpayer are used forincome tax calculation of the business.
COST OF CAPITAL:
Particulars Rate
Required return on equity 20%
Cost of finance 15%
Weighted Average Cost of Capital 17.5%
The weighted average cost of capital is based on
the debt/equity ratio of 50:50
Service Forms
One Way
Two Ways
Round Trip
Full Name:
E-mail:
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PICTURE
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Address:
Zip Code:
Telephone:
Passenger:
Start Date:
End Date:
Please give the name and address of all pickup and drop
off locations:
Monday:
Tuesday:
Wednesday:
Thursday:
Friday:
Risk analysis:
In case of accidental problem.
National holidays.
Financial risk in case of children low strength.
My market establishment would take time.
Assumptions:
If terrorism act on rickshaw then company is not
responsible
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If anybody hit ma rickshaw unintentionally any
damage done to the rickshaw and the children will
not be my responsibility
If someone take your child before the school ending
then it is not my responsibility to deliver your child