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RAPPORTI24

Presentazione standard di PowerPoint€¦ · Welfare&Assicurazioni 10-nov Beauty 11-nov Private Banking 17-nov Leader della Crescita 18-nov Orologi 24-nov Generation Economy 01-dic

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Page 1: Presentazione standard di PowerPoint€¦ · Welfare&Assicurazioni 10-nov Beauty 11-nov Private Banking 17-nov Leader della Crescita 18-nov Orologi 24-nov Generation Economy 01-dic

RAPPORTI24

Page 2: Presentazione standard di PowerPoint€¦ · Welfare&Assicurazioni 10-nov Beauty 11-nov Private Banking 17-nov Leader della Crescita 18-nov Orologi 24-nov Generation Economy 01-dic

INDEX

o THE EDITORIAL PROFILE

o THE FEATURES

o THE TARGET AND THE READERS

o 2020 CALENDAR

o THE WEB

Page 3: Presentazione standard di PowerPoint€¦ · Welfare&Assicurazioni 10-nov Beauty 11-nov Private Banking 17-nov Leader della Crescita 18-nov Orologi 24-nov Generation Economy 01-dic

Rapporti24 Impresa are targeted analyzes andjournalistic surveys on the industrial world, telling theevolution of the most strategic sectors of the Italianeconomy, the trends and strategies of the companiesthat are part of it, the challenges and the news of themarket.

Rapporti 24 Territori provide a broad and in-depthanalysis of the territories and analyze the challenges,markets and characters of our economy.Characterized by the quality of the contents andprestigious brands, the reports enrich the Tuesday'sdaily newsletter and offer readers the possibility todeepen the contents on the dedicated online section, inwhich multimedia insights, video interviews and moreare published.

THE EDITORIAL PROFILE

Page 4: Presentazione standard di PowerPoint€¦ · Welfare&Assicurazioni 10-nov Beauty 11-nov Private Banking 17-nov Leader della Crescita 18-nov Orologi 24-nov Generation Economy 01-dic

713,000

AVERAGE DAILY READERS

THE FEATURES

Il Sole 24 Ore is the 3°newspaper for

circulation in the dailypress scenario*,

and it is leader for digital copies

circulation

(*) net of Monday copies of sport daily newspapers

Sources: Audipress 2019.2 Print and/or replication (absolute values) ADS December 2019.

68%

Il Sole 24 Ore

28%

Corriere Repubblica

26%

HIGH LOYALTY TO THE BRAND% subscriptions (print, print+digital, digital) on total circulation

150,541TOTAL CIRCULATION (PRINT + DIG.)

83,356DIGITAL COPIES CIRCULATION

Page 5: Presentazione standard di PowerPoint€¦ · Welfare&Assicurazioni 10-nov Beauty 11-nov Private Banking 17-nov Leader della Crescita 18-nov Orologi 24-nov Generation Economy 01-dic

THE TARGET AND THE READERS

Source: Audipress 2019.II

The main target audience is represented by Institutions and operators in the sectors of industry, finance, transport, tourism, export, etc.

Frequently distributed within the sector fairs and events and winners of numerous journalistic prizes, the Reports cover consolidated thematic areas that are developed during the year.

The 34% of Il Sole 24 Ore readers is in the over 55 age groupthe one with the highest spending and investment capacity.64% are men and 36% are women.

Page 6: Presentazione standard di PowerPoint€¦ · Welfare&Assicurazioni 10-nov Beauty 11-nov Private Banking 17-nov Leader della Crescita 18-nov Orologi 24-nov Generation Economy 01-dic

2020 CALENDAR PROVVISORIO

TITLE DATEPitti Uomo 07-genMotori Tech 28-genFiere 04-febPrivate banking 11-febModa Donna 18-febAuto aziendali 19-febSviluppo Sostenibile 25-febToscana 03-marMoto&scooter 10-marImpresa 4.0/Formazione 17-marAuto 24-marAuto Aziendali 07-aprIndustria Aerospaziale 21-aprTrasporti 28-aprPrivate banking 05-magFood & Wine 12-magBeauty 15-magStudi Legali/Statista 18-magIndustria meccanica 19-magAuto aziendali 26-magGLOBAL REPORT AFRICA giugno (tbd)

Turismo 02-giu

Orologi 03-giuRapporto Fiere 09-giuVinitaly 14-giuDesign 16-giu

TITLE DATE

Pitti Uomo 17-giuMotori/Auto Aziendali 23-giu

Emilia Romagna 30-giuOrologi 07-lug

Sviluppo Sostenibile 09-lug

Investimenti/Private Banking 14-lugPharma e Biotech 21-lug

Industria Nautica 17 set

Moda Donna 22-set

Industria Ceramica 23-set

Sviluppo sostenibile 29-set

Motori – Novità autunnali 06-ottEconomia Digitale 13-ottAuto aziendali 27-ott

GLOBAL REPORT CANADA ottobre (tbd)

Sviluppo Sostenibile 03-nov

Mobility economy -EICMA 06-nov

Welfare&Assicurazioni 10-nov

Beauty 11-nov

Private Banking 17-nov

Leader della Crescita 18-novOrologi 24-nov

Generation Economy 01-dicGioielli 03-dic

Industria aerospaziale 08-dic

Motori/Auto Aziendali 15-dic

Page 7: Presentazione standard di PowerPoint€¦ · Welfare&Assicurazioni 10-nov Beauty 11-nov Private Banking 17-nov Leader della Crescita 18-nov Orologi 24-nov Generation Economy 01-dic

DIGITALTHE ONLINE DOSSIER

The Reports 24 are published online on the Sole24ore.com websitewithin the editorial section of reference.

The sponsorship takes place through a client's monographic display adv (100% Sov) within all the pages of the dossier.

The available formats are:• SKIN

• TICKER 990x30 or LEADERBOARD 728x90• MPU TOP 300x250 or HALF PAGE 300x600

• MPD MIDDLE 300x250 (only in Hp).

The presence of the customer on the dossier can be integrated by aIN-FEED advertising content (100% customer content) referred to the

Dossier Homepage.

Advertising content can be amplified both with classic display campaigns and through native locations as well as through

an amplify campaign on social media.Both activities are to be listed "on top" compared to the single-sector

sponsorship of the table.