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RAPPORTI24
INDEX
o THE EDITORIAL PROFILE
o THE FEATURES
o THE TARGET AND THE READERS
o 2020 CALENDAR
o THE WEB
Rapporti24 Impresa are targeted analyzes andjournalistic surveys on the industrial world, telling theevolution of the most strategic sectors of the Italianeconomy, the trends and strategies of the companiesthat are part of it, the challenges and the news of themarket.
Rapporti 24 Territori provide a broad and in-depthanalysis of the territories and analyze the challenges,markets and characters of our economy.Characterized by the quality of the contents andprestigious brands, the reports enrich the Tuesday'sdaily newsletter and offer readers the possibility todeepen the contents on the dedicated online section, inwhich multimedia insights, video interviews and moreare published.
THE EDITORIAL PROFILE
713,000
AVERAGE DAILY READERS
THE FEATURES
Il Sole 24 Ore is the 3°newspaper for
circulation in the dailypress scenario*,
and it is leader for digital copies
circulation
(*) net of Monday copies of sport daily newspapers
Sources: Audipress 2019.2 Print and/or replication (absolute values) ADS December 2019.
68%
Il Sole 24 Ore
28%
Corriere Repubblica
26%
HIGH LOYALTY TO THE BRAND% subscriptions (print, print+digital, digital) on total circulation
150,541TOTAL CIRCULATION (PRINT + DIG.)
83,356DIGITAL COPIES CIRCULATION
THE TARGET AND THE READERS
Source: Audipress 2019.II
The main target audience is represented by Institutions and operators in the sectors of industry, finance, transport, tourism, export, etc.
Frequently distributed within the sector fairs and events and winners of numerous journalistic prizes, the Reports cover consolidated thematic areas that are developed during the year.
The 34% of Il Sole 24 Ore readers is in the over 55 age groupthe one with the highest spending and investment capacity.64% are men and 36% are women.
2020 CALENDAR PROVVISORIO
TITLE DATEPitti Uomo 07-genMotori Tech 28-genFiere 04-febPrivate banking 11-febModa Donna 18-febAuto aziendali 19-febSviluppo Sostenibile 25-febToscana 03-marMoto&scooter 10-marImpresa 4.0/Formazione 17-marAuto 24-marAuto Aziendali 07-aprIndustria Aerospaziale 21-aprTrasporti 28-aprPrivate banking 05-magFood & Wine 12-magBeauty 15-magStudi Legali/Statista 18-magIndustria meccanica 19-magAuto aziendali 26-magGLOBAL REPORT AFRICA giugno (tbd)
Turismo 02-giu
Orologi 03-giuRapporto Fiere 09-giuVinitaly 14-giuDesign 16-giu
TITLE DATE
Pitti Uomo 17-giuMotori/Auto Aziendali 23-giu
Emilia Romagna 30-giuOrologi 07-lug
Sviluppo Sostenibile 09-lug
Investimenti/Private Banking 14-lugPharma e Biotech 21-lug
Industria Nautica 17 set
Moda Donna 22-set
Industria Ceramica 23-set
Sviluppo sostenibile 29-set
Motori – Novità autunnali 06-ottEconomia Digitale 13-ottAuto aziendali 27-ott
GLOBAL REPORT CANADA ottobre (tbd)
Sviluppo Sostenibile 03-nov
Mobility economy -EICMA 06-nov
Welfare&Assicurazioni 10-nov
Beauty 11-nov
Private Banking 17-nov
Leader della Crescita 18-novOrologi 24-nov
Generation Economy 01-dicGioielli 03-dic
Industria aerospaziale 08-dic
Motori/Auto Aziendali 15-dic
DIGITALTHE ONLINE DOSSIER
The Reports 24 are published online on the Sole24ore.com websitewithin the editorial section of reference.
The sponsorship takes place through a client's monographic display adv (100% Sov) within all the pages of the dossier.
The available formats are:• SKIN
• TICKER 990x30 or LEADERBOARD 728x90• MPU TOP 300x250 or HALF PAGE 300x600
• MPD MIDDLE 300x250 (only in Hp).
The presence of the customer on the dossier can be integrated by aIN-FEED advertising content (100% customer content) referred to the
Dossier Homepage.
Advertising content can be amplified both with classic display campaigns and through native locations as well as through
an amplify campaign on social media.Both activities are to be listed "on top" compared to the single-sector
sponsorship of the table.