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Prefeasibility Report
Page 1
INDEX
S.NO DESCRIPTION PAGE NO.
1. EXECUTIVE SUMMARY 02
2. INTRODUCTION OF THE PROJECT /BACKGROUND INFORMATION 03
3. PROJECT DESCRIPTION 05
4. SITE ANALYSIS 15
5. PLANNING BRIEF 18
6. PROPOSED INFRASTRUCTURE 18
7. REHABILITATION AND RESETTLEMENT(R&R PLAN) 18
8. PROJECT SCHEDULE AND COST ESTIMATES 18
9. ANALYSIS OF PROPOSAL (FINAL RECCOMDATION) 18
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EXECUTIVE SUMMARY
1.0 INTRODUCTION
The unit will function in the name and style of M/S- Pureganic Health Care. It is proposing toset up an industrial unit (Small scale industry) at Mauza Kuanwala, District and TehsilDehradun, Uttarakhand with a view to manufacture various Ayurvedic, Herbal, Food, Pharmaproducts & Wire Drawing.
Ayurvedic, Herbal, Food & Pharma products are safe and effective in treatment of variousdiseases especially which is chronic in nature. Recently there has been a shift in universaltrend from synthetic to herbal medicine, which we can say ‘Return to Nature’. Medicinal plantshave been known for millennia and are highly esteemed all over the world as a rich source oftherapeutic agents for the prevention of diseases and ailments. Nature has bestowed ourcountry with an enormous wealth of medicinal plants; therefore India has often been referredto as the Medicinal Garden of the world. No doubts that the herbal drugs are popular amongrural and urban community of India. The one reason for the popularity and acceptability isbelief that all natural products are safe. The demand for plant based medicines, healthproducts, food supplement, cosmetics etc are increasing in both developing and developedcountries, due to the growing recognition that the natural products are non-toxic, have lessside effects and easily available at affordable prices. Now a days, there is a revival of interestwith herbal-based medicine due to the increasing realization of the health hazards associatedwith the indiscriminate use of modern medicine and the herbal drug industries is now very fastgrowing sector in the international market. But unfortunately, India has not done well in thisinternational trade of herbal industry due to lack of scientific input in herbal drugs. So, it wouldbe appropriate to highlight the market potential of herbal products and that would openfloodgate for development of market potential in India.
At present the company is going to manufacture the products in bulk quantities and thoseshall be sold to Ayurvedic/Pharma Industries (Manufacturing Finished Products) in India andabroad. Herbal / Ayurvedic / Pharma products are used in manufacture of i.e.
Ayurvedic Medicines
Skin Care Products
Hair Care Products
Food Products and Supplements
Pharma Products
Cosmetic Products
Ayurvedic And Herbal Products
These products have great potential in Indian as well as International market. These productsshall be sold to manufacturer’s like Fem Pharma, Brihans, Zandu Pharmaceuticals, SanduBrothers, Patanjali Ayurved Ltd., Gurukul Kangri Pharmacy & their associates.
Background of the promoter
Smt. Bhumika Mittal & Shri Manish Mittal (Partner) is spearheading the Company. Shri ManishMittal is managing partner and is solely responsible for the works, action, management, govt.department responsibilities and liabilities etc. Partnership business shall be carried under thename and style of M/S- Pureganic Health Care at Khasra No-44A, Mauza Kuanwala,Dehradun, Uttarakhand. The business of the firm shall be trading and manufacturing of
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Ayurvedic, Herbal, Food & Pharma products with capacity of 35,900 Tonnes Per Annum.Manufacturing of wire drawing (Copper Rod to Thin copper wire) with the capacity of100 Tonnes/Annum.
1.1 Salient Features of The Project
Proponent Name M/S- Pureganic Health CareLocation Khasra No-44A, Mauza Kuanwala,
Dehradun, Uttarakhand. Location map isshown in Fig.1.1 below
Latitude 30°15'1.18"NLongitude 78° 6'3.37"ELand use IndustrialNearest Habitate/ Town DevshreepuramNearest Railways Station Dehradun Railway Station–9KmNearest Airport Jolly grant – 10.50 KmNearest Highway NH-72Water Demand and Supply source 28 KLD Supply of Bore well out of which 24
KLD Net Fresh Water will be required aftertreatment.
Nearest Tourism Place Mussoorie22 KmNational Park Rajaji National Park at distance 10kmSeismic Zone Zone – IVAltitude 1900 ft. (581 meters)Proposed Production process Ayurvedic Medicines, Skin Care Products
Hair Care Products, Food Products andSupplements, Pharma Products, CosmeticProducts, Ayurvedic And Herbal Products
Estimated Project Cost INR 450 lakhsWorking Days 26 days in a MonthMan Power 250
Note:- All distance in km (Aerial)
2. INTRODUCTION OF THE PROJECT /BACKGROUND INFORMATION
A. Identification of the project and project proponent.
Category of Project: Category B2 ( Doon Valley)
The project proponent is M/s Pureganic Health Care which is incorporated undercompanies act.
B. Brief Description of Nature of Project.
M/s Pureganic Health Care proposes to manufacture Ayurvedic, Herbal, Food & Pharmaproducts in preparation of medicines and various Skin & Hair care products like; Creams,Shampoos, sunscreen Lotions, Antiseptic Creams, Hair style Gel, Anti-Wrinkle Cream, Mouthwash, Tooth Gel etc.
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Figure 1.1: Showing Location Map of the study area
Figure 1.2: Showing Project Location, Surrounding Features & Connectivity
PROJECT SITE
30°15'1.18"N
78° 6'3.37"E
DEHRADUN
DEHRADUN RLY.
STN
SONG RIVER
9KM
3.5 KMRAJA JI NATIONAL PARK- 10KM
PS
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C. Need for the Project & Importance to the Country
The proposed project is for setting up an industrial unit for manufacturing of Ayurvedic, Herbal,Food & Pharma products are safe and effective in treatment of various diseases especiallywhich is chronic in nature. Recently there has been a shift in universal trend from synthetic toherbal medicine. The demand for plant based medicines, health products, food supplement,cosmetics etc are increasing in both developing and developed countries, due to the growingrecognition that the natural products are non-toxic, have less side effects and easily availableat affordable prices. A need has therefore been felt to establish the unit for manufacturing.
D. Demand and supply gap
These products are having National market and still demand is more than supply somanufacturing of these items are feasible.
The Proposed Company does not see any difficulty in marketing their products as the twoessential points in marketing a product i.e. product quality & packing and experience arereasonable in favour of the Promoters.
E. Export Possibility
Yes .Entire product shall be of export quality and possibilities of export will be explored.
F. Domestic/Export Markets
There is domestic market of this product but export shall also be done.
G. Employment Generation (Direct & Indirect) due to the project
With this proposed project direct employment generation of 250 persons will be there inworker/supervisor/ managerial category. Indirect generation of employment will also be therein way of contractors, transportation, suppliers, other service providers with continues chain ofemployment.
3. PROJECT DESCRIPTION
A. Type of Project including Interlinked and Interdependent Projects, if any
There is no interlinked and/or interdependent project linked with it. No other allied activitiesand/ or services will be carried out with this project.
B. Location (map showing general location, specific location, and project boundary & projectsite layout) with coordinates.
The unit situated at Khasra No 44A, Mauza Kuanwala, Dehradun, Uttarakhand is a well-defined and developed industrial area in Mauza Kuanwala, District Dehradun at a distance of8Km North West of Dehradun on National Highway No 72 to Haridwar. Fig. 1.1, 1.2 & 1.4showing general location, specific location, and project boundary & project site layout) withcoordinates.
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C. Details of alternate sites considered and the basis of selecting the proposed site,particularly the environmental consideration gone into should be highlighted.
No alternate site.
D. Size and Magnitude of the operation.
The Company is proposing to setting up an industrial unit for manufacture of Ayurvedic,Herbal, Food & Pharma products in preparation of medicines and various Skin & Hair careproducts like; Creams, Shampoos, sunscreen Lotions, Antiseptic Creams, Hair style Gel, Anti-Wrinkle Cream, Mouth wash, Tooth Gel etc. at khasra No-44A, Kuanwala, Dehradun, in thestate of Uttrakhand. The total plot area is 2445.35sq.m. Fig. 1.4 below showing the proposedlayout (Building, Greenbelt, Road etc) of the study area. The proposed Capacity of the unit tomanufacture Ayurvedic, Herbal, Food & Pharma products are the following.
S.No. Items of Manufacture/ Type of Service Quantity in Tonnes per annum1. Ayurvedic Medicines, Skin Care Products, Hair
Care Products, Cosmetic Products, AyurvedicAnd Herbal Products
35,900
Food Products and SupplementsPharma Products
2. Wire Drawing 100
The other information related to the project are the following
Sl.No. Particulars Capacity1 Electricity 300 KW2 Water consumption Domestic 7 KLD3 Water consumption Industry 21 KLD4 Manpower 2505 D.G Sets 250 KVA (TWO DG SET)6 Cost of the Project 450 lakhs7 ETP Capacity 5 KLD8 Manufacturing Process Manufacture Ayurvedic, Herbal, Food
& Pharma products in preparation ofmedicines and various Skin & Haircare products like; Creams,Shampoos, sunscreen Lotions,Antiseptic Creams, Hair style Gel,Anti-Wrinkle Cream, Mouth wash,Tooth Gel etc
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E. Project description with process details (a schematic diagram/flow chart showing theproject layout, components of the project etc. should be given)
PRODUCT NAME: ALOE VERA JUICE WITH ORANGE FLAVOUR
Composition Each 10 ml Contains
S.no Common name Latin name Parts used Qty.(ml)1. Ghrit Kumari Swaras Aloe Vera Leaf
Juice/pulp/extract9.45
Excepients; Sorbitol, Citric Acid, Carragenin, Flavour Orange-Q.S
Preservative: Sodium Benzoate, Potassium Sorbate Q.S.
Mfg Method: I. Prepare Juice of aloe Vera in mixer machine.
II. Prepare juice and add citric acid & Sweetener.
III. Mix juice well with preservative.
IV. Filter and pack in containers aseptically.
Presentation: 50/75/100/125/150/200/250/450/500/1000 ml in HDPE/Glass/Pet container/Pouch.
PRODUCT NAME: ALOE VERA GEL
Composition Each 5 gm Contain
S.no Common name Latin name Parts used Qty %1 Ghrit Kumari Juice
Kesar
Chandan
Aloe Vera Leaf/pulp/extract q.s.
2 Base material q.s.
Base material: Glyecrin-5-10%, thickner-0.5-1%, PG-2-5% TEA-QS. Vitamin E, Fragrance: QS.
Mfg. Method: I. Prepare base with base material
II. Mix base with aloe Vera juice/pulp/extract under continuous stirring.
III. Add fragrance on cooling.
IV. Pack in tube/ HDPE/pouch continuous.
Presentation: 20/40/50/60/80/100/120 gm/, ml in pouch/tube/containers
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PRODUCT NAME: FACE PACK
Composition Each 100 g Contains
S.no Common name Latin name Parts used Qty.(g)1. Ghrit Kumari Juice Aloe Vera Leaf 402. Neem Azadirachta
IndicaPowder 5
3. Multani mitti Fullers Earth Powder 14
4. Kheera Juice Cucumis sativus Juice 2
Base (Q.S): Dicococyl Pentaerythrityl, Citrates, Xanthan Gum, Methyl Aluminum Sulphate, Iso
propyl Alcohol, Xylocite.Zinc Oxide. Methyl Paraben sodium, Propyl Paraben sodium, Bentonite
Powder.DM water, IMD urea. Glycerin, Perfume.
Mfg. Method: I. Mix Aloe Vera juice, Neem, Cucumber and fuller earth.
II. Add preservative in this and mix well.
III. Then add glycerin and perfume in this and mix it well.
IV. Add base material in this at 40 C temp. And mix well.
V. Allow it cool and then fill in the tubes.
Presentation: 5, 8, 50, 60,100,200,500 ml.in pouch/ tube/containers
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MANUFACTURING PROCESS CHART
TABLETS
Raw & packing Material Storage Area
Raw & Packing Materials Testing
Dispensing
Shifting
Mixing
Blending
Wet Milling
Drying
Shifting
Dry Milling
Blending
PackingLubrication
TestingBlend Analysis
Transfer to Finished Goods
CompressionDispatch to Customers
Coating
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Syrup Process Chart
Raw & Packing Material Stores
Raw & Packing Materials Testing
Pharma Grade Sugar Drying
Shifting of all Raw Material
Blending of above material
Testing
Filling
Packing
Testing
Transfer to Finished Goods
Dispatch to Customers
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Capsules Process Chart
Raw & packing Material Stores Raw & Packing Materials Testing Dispensing
Shifting
Blending
Lubrication
Blend Analysis
Filling
CPolishing
Packing Testing
Transfer to Finished Goods
Dispatch to Customer
Wire Drawing Process Chart
CCSR COPPER ROD
COPPER RODS TO DRAWING
DRAWING TO DIFFERENT FINE GAUGES AS PER MARKET REQUIREMENT
THEN ON TO THEN ANNEALING FOR COPPER
ONLINE (24 HEADS) x 2 …………… (MACHINE) GAUGES FROM
PULLER
PLASTIC SPOOLS FURNISH PRODUCT
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EXTERNAL PREPARATIONS (CREAMS/GELS/COSMETICS)
PROCESS FLOW CHART
Non AqueousAqueous Phase Preparation
Batch Preparation
Batch Storage Sampling
Analysis & Approval
Tube Filling / Crimping
Mono carton packing
Final Packing
Transfer to FG Store
Dispatch
Pri. Pkg. Material
Dispensing
Sec. Pkg. Material
Dispensing
Sampling
Filter & Transfer
under vacuum
Filter &Transfer
vacuum
In process checking
In process checking
Analysis & Approval
In process checking
RM Dispensing In process checking
In process checking
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PLANT AND MACHINERY
Sr. No. PARTICULARS
1. Washing units
2. Extractors
3. Inspection Conveyors
4. Juicers
5. Nutche Filters
6. Sparkers Filter
7. Cartridge Filter
8. Homogeniser
9. Mixing Tanks
10. Storage Tank
11. Filling Machines
12. Mixers
13. Water Treatment Plant
14. Multi Mills
15. Fixtures including pipelines, pumps, taks etc
LIST OF LAB EQUIPMENTS
Disintegration Test Apparatus Dissolution Test Apparatus Hardness Tester Single pan Balance Analytical Balance Friability Test Apparatus pH Meter Melting Point Apparatus Incubator U.V. Spectrophotometer HPLC KarlfisherTitrator Colony Counter Potentiometer Titrator Stability Chamber BOD Incubator Zone Reader FTIR Leak Test Apparatus Polorimeter Refractometer
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F. Raw Material Required Along Estimated Quantity, Likely Source, and Marketing Area OfFinal Product/s Mode Of Transport Of Raw Material And Finished Product.
All raw materials are indigenously available in Indian market.
Raw Materials
Aloe vera leaf/juice/dry extract, Amla, Kerela, Wheat grass powder/juice/leaf, Loki, Multanimitti, Neem leaf, Cucumber fruit/ extract, Bentonite powder, Kaolin powder, Mineral clay,Sodium benzoate, Potassium sorbate, Citric acid, Methyl paraben sodium, Proply parabensodium, Imd. Urea, Glycerine, Polyethene glycolhydrogenated castor oil, Silicon oil, Sles,Sodium polystyrene sulfonate, Dicococyl pentaerythrityl distearyl citrate, SodiumBenzotriazolul Butylphenol Sulfonate, Buteth-3, Tributyl Citrate, Magnesium aluminum silicate,M icropil-500, EDTA, Zine oxide, Sodium silicate, Isopropyl alcohol ,Perfume, Red lentil ,Neem ext. , Xanthan gum. Apricot shell powder, Sodium Benzotriazolul Butylphenol Sulfonate,Buteth-3, Tributyl Citrate, Light liquid paraffin , PEG-60, Stearate glyceryl, Stearate cetearylalcohol, Stearicacid, Palmitic acid, Polysorbate 80, Cetearyl alcohol , Polyglycery1-2sesquiisostearate, Cera alba , Cera microcrystalline, Mineral oil, Magnesium stearate,Aluminum stearate, Sodium silicate, Vit. E Carbopol, Hydrogenated castor oil, Sorbitol,Flavours, Perfume.
Raw Materials for Manufacturing of Wire Drawing: Copper & Aluminum ROD
Products
Aloe vera juice (plain, fiber and flavoured) Aloe vera gel (plain, kesar chandan etc) Face pack (Mulatni mitti, neem cucumber, etc.) Face scrub (Apricot, walnut, etc.) Face wash (Neem - aloevera, Mint, tulsi, etc.) Hair oil ( anti dandruff , medicated, etc) Hair colour( Black, brown, etc) Anti mosquito gel Anti mosquito cream kerela juice Amla juice 12.1oki juice wheat grass juice wheat grass powder Aloe vera juice powder Herbal juices Herbal powder body wash Hand wash Shampoo Hair wash Lip guard Herbal teas Anti aging cream Hair gel Hair cream
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G. Power Requirement:
Total Power requirement is 300 KW and will be met from Uttarakhand electricity board, also
Two DG set of 250 KVA each is proposed. DG set shall be used at the time of power failure
only.
H. Water Requirement:
Proposed water requirement is 28KLD and shall be met from bore well.
4. SITE ANALYSIS
A. Connectivity
Well connected with Road, Rail and air serviceNH-72 Dehradun to Haridwar – 0.5 kmDehradun Railway Station – 9.0 kmJolly Grant Airport – 10.50 km
B. Land form, Land use and Land owner ship
Plain and flat land having Industrial use falling Industrial area, Dehradun.
C. Topography –
Land is plane and flat with inclination towards South. Fig. 1.3 showing the topography of thestudy area below.
Figure 1.3 : Showing the Topography of the study area
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Figure 1.4: Layout Plan Showing proposed Manufacturing unit of the study area
Proposed
Building
Proposed
Green Area
TREE PLANTATION
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D. Existing land use pattern
The existing land use is Industrial.
E. Existing Infrastructure
All infrastructures have been developed by State Govt. New Infrastructure is not required
F. Climatic data from secondary sources
Monthly mean maximum & minimum temperature and total rainfall based upon 1961-1990 data:
Month Mean Temperature oC Mean Rainfall inmm
Maximum MinimumJanuary 19.3 6.0 55.0February 25.1 7.8 58.8
March 26.4 12.0 49.0April 32.1 16.7 22.5May 35.6 20.7 41.7June 34.8 23.0 201.8July 30.5 22.8 672.6
August 29.4 22.4 728.2September 29.7 20.8 296.5
October 28.5 15.7 49.8November 25.0 10.4 8.6December 21.1 6.8 24.4
Source- http://www.imd.gov.in/doc/climateimp.pdf
G. Social Infrastructure
The area is approved Industrial area in Mauza Kuanwala, Dehradun, in the state ofUttrakhand. and having sufficient social infrastructure such as School, Hospital, CommunityCentre etc
I. Drinking Water Management ( Source & Supply of water)
The source of the drinking water is Borewell
J. Sewage System.
Soak pit and septic tank arrangement shall be provided for the waste generated from toiletsand domestic use.
K. Industrial Waste Management.
Effluent Treatment Plant is proposed for industrial waste. Capacity of ETP shall be 5 KLD
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L. Solid Waste Management
1. Solid waste generated from sludge drying beds of ETP shall be disposed to TSDF as perthe norms of State Pollution Control Board.
2. Used oil shall be disposed to authorized recycler.
M. Power Requirements & Supply/ source.
Total Power requirement is 300 KW and will be met from Uttarakhand electricity board,capacity of two DG set of 250 KVA each is proposed. DG set shall be used at the time ofpower failure only.
5.0 PLANNING BRIEF
A. Planning concept (type of industries, facilities, transportation etc) town andcountry planning/Development authority Classification.
The proposed industry is small scale and established in a Industrial area, Dehradun.
6.0 PROPOSED INFRASTRUCTURE
A. Industrial Area (Processing Area) No additional infrastructure is proposed
B. Resident Area (Non Processing Area) as only local person will be given employment, noresidential area/ housing is proposed.
C. Green Belt - 33% area has been reserved for green belt Company will be developed densegreen belt around the plant premises with plant species.
D. Hazardous waste Management: Company shall get the Authorization under “Rule-5” of
the Hazardous Waste (Management, Handling & Trans-boundary Movement) Rule, 2008,
and maintain proper storage & safety management for Hazardous material. All Hazardous
waste shall be disposed through authorized vendor.
7.0 REHABILITATION AND RESETTLEMENT (R & R) PLAN
The unit is in developed industrial estate, so R & R plan is not required.
8.0 PROJECT SCHEDULE AND COST ESTIMATES
Project is expected to be complete in next 6 months Funds requirement shall be Rs 450 Lakhs including the machinery and plant.
9.0 ANALYSIS OF PROPOSAL (FINAL RECOMMENDATIONS)
The Indian industry is a success story providing employment for millions and ensuring that
Ayurvedic, Herbal, Food & Pharma products are safe and effective in treatment of various
diseases especially which is chronic in nature and easily available at affordable prices. Also
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Improvement of infrastructure as well up-liftment of social structure in the area. The people
residing in the nearby areas have been benefited directly & indirectly.
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