12/10/2011 Released on Displays: 478 Distribution Run: Campaign Number: 15748 Title: ANIMATION CARD: First Flight Company: Watermark Creative Pty Ltd Client: Phillip Small Card Pick Up Rate Fast Mover Fast To Medium Medium Mover Medium To Slow Slow Mover Distribution Duration 2 weeks 2 to 3 weeks 3 to 4 weeks 4 to 5 weeks 5 to 6 weeks Distribution Allocation New South Wales 53,000 Victoria Queensland ACT South Australia Tasmania Western Australia Northern Territory Distribution Total Distribution of any overs Total Distribution Re-Distribution* * Re-distribution figure is the portion of cards re-circulated after the first distribution cycle. 50,000 23,000 10,000 10,000 3,600 10,000 400 160,000 160,000 7,790 No. Distributed to Quantity Distributed 944 226 206 68 93,020 25,040 20,700 6,800 1,658 167,790 Venue Types Total: Total No. Venues 956 220 93 59 1,500 Cafes and Bars Arts and Culture High Schools Regional Hot Spots 177 18,390 172 Universities Community denotes: Arts & Youth Centres, Markets, Retail Sites & Shopping Centres. Tourism denotes: Visitor Centres, Airports, Zoos, Aquariums and the MCG. Campaign Details

Post Campaign Report example

Download PDF Report

Upload
avant-card
View
218
Download
2

Embed Size (px)

DESCRIPTION

Citation preview

12/10/2011Released on Displays:478Distribution Run:

Campaign Number: 15748

Title: ANIMATION CARD: First Flight

Company: Watermark Creative Pty Ltd

Client: Phillip Small

Card Pick Up Rate

Fast MoverFast To MediumMedium MoverMedium To SlowSlow Mover

Distribution Duration

2 weeks2 to 3 weeks3 to 4 weeks4 to 5 weeks5 to 6 weeks

Distribution Allocation

New South Wales 53,000Victoria

Queensland

ACT

South Australia

Tasmania

Western Australia

Northern Territory

Distribution Total

Distribution of any overs

Total Distribution

Re-Distribution** Re-distribution figure is the portion of cards re-circulated after the first distribution cycle.

50,00023,00010,00010,000

3,60010,000

400160,000

160,0007,790

No. Distributed to Quantity Distributed

944

226

206

93,020

25,040

20,700

6,800

1,658 167,790

Venue Types

Total:

Total No. Venues

956

220

1,500

Cafes and Bars

Arts and Culture

High Schools

Regional Hot Spots

177 18,390172Universities

Community denotes: Arts & Youth Centres, Markets, Retail Sites & Shopping Centres. Tourism denotes: Visitor Centres, Airports, Zoos, Aquariums and the MCG.

Campaign Details