Popcorn Leader’s Guide | Fall 2011s_Guide-2011.pdf · Show and Sell Checklist During the Show and Sell Sale, units sell popcorn at booths in front of businesses or at events. The

Embed Size (px)

Citation preview

  • Popcorn Leaders Guide | Fall 2011

  • Index

    Scout Executive Letter Popcorn Sale Calendar Commissions 2011 Bonus Prize Program Show and Sell Checklist Take Order Checklist Additional Information

    2 2 3 3 4 5 6

    Popcorn Sale Calendar

    Thank you for your participation in the Baden-Powell Councils 2011 Fall Popcorn Sale. Each year the sale achieves three main objectives for our organization. First, the sale raises over $140,000 for our units within our council, equating to an average of about $1,300 per unit who participates in the sale. Secondly, the money made by your unit is matched back to the council

    by Trails End. That means that another $140,000 comes back to units in the form of goods and services provided by Baden-Powell Council. Third, the

    sale gives us the opportunity to instill a strong work ethic in our youth, encouraging scouts to earn their way to activities and events.

    Thanks to the fact that over 2/3 of the sale comes back to scouting, our annual product sale is a huge resource for our local scouting program. By

    participating in the sale you not only guarantee your unit a good revenue stream but also guarantee that prices for programs stay low, camperships continue to be available for scouts, and that services and training are available for your leaders. On behalf of all our members, thank you for your leadership and involvement to this important program.

    August

    Scout Online Orders Begin 8/1

    September

    Show and Sell Orders Due 9/7

    Show and Sell Distribution 9/24

    Unit Popcorn Kickoffs Unit Meeting

    October

    Take Order Begins 10/1

    Show and Sell Payment Due 10/15

    Show and Sell Returns Due 10/15

    Take Order Sale Ends 10/31

    November

    Popcorn and Prize Orders Due 11/2

    Take Order Distribution 11/18

    December

    Take Order Money Due 12/15

    Contact Information

    Baden-Powell Council 2150 NYS Rte 12 Binghamton, NY13901

    P 607.648.7888 F 607.648.7895 Popcorn Staff Advisor William Albrecht [email protected]

    Popcorn Support Staff Crystal Gilt [email protected]

    Fran Solo Council Popcorn Kernel

    Roger Hoyt Scout Executive

    Ed Morreall Council President

  • Commissions Base Commission 30% Attend Popcorn Training +3% Waive Prizes +2% Late Payment -10% (Pay after Dec. 15)

    2011 Prize Program In addition to the prize program offered by trails end (prizes and prize levels are located in the order form), Scouts may qualify for the following additional prizes. Please note that a scout may only qualify for one of the $1,500 or Scholarship Programs. All trails end prize orders are due by November 2nd at trailsend.com. In order to enter scouts for the following prizes please be sure to add all selling scouts into the online popcorn ordering system and provide accurate totals for scouts in the system.

    $600 Club Any Scout who fills a order form is eligible for the 600 Club patch from Trails End Popcorn, a Zyclone from Trails End, a free ticket to the Binghamton Senators Ice Hockey game in December, 2011, and a free ticket to a Binghamton Mets next spring. In order to enter a Scout in the $600 Club please be sure to mark $600 Club checkbox in the scout tab in the Trails End Popcorn System. Zyclones and patches will be ordered and shipped with your Trails End prize order and ticket vouchers will be mailed directly to scouts in late November.

    Weekly Sales Drawing A weekly drawing held each week during October where scouts who hit the weekly total sales goal have an opportunity to win that weeks prize. To enter scouts must provide copies of their order forms to the council office by Saturday at the end of each week in order to qualify for that weeks drawing. Scouts may enter the weekly drawing even if they did not qualify or enter the previous weeks drawing and may enter and win in multiple weeks.

    Week 2nd-8th 9th-15th 16th-22nd 23rd-29th Order Form 8th 15th 22nd 29th Due Date Scout Sales $600 $900 $1200 $1500 Goal Prize iPod Nano Nintendo DSi Xbox 360 iPad 2

    $1500 Club Scouts who sell $1,500 worth of product will receive an additional $50 gift card from Walmart, or Amazon from Trails End Popcorn.

    Scholarship Program Scouts who sell $2,500 or more of popcorn will receive 6% of their total sales placed into a scholarship by trails end for the scouts college education. After qualifying for the scholarship coin each year the scout sells Trails End popcorn an additional 6% of their sale will be added to the scholarship.

    Other Programs Scouts who sell $100 worth of military donations will receive a commemorative patch. Any scout who sells over $500 online will receive a $20 Amazon gift card from Trails End.

  • Show and Sell Checklist During the Show and Sell Sale, units sell popcorn at booths in front of businesses or at events. The Show and Sell Sale lasts from September 1st to October 15th. Groups pre-order their popcorn, which will be delivered and distributed to them for their sale. Once your sale is completed you may return up to 25% of your original product to the council until October 15th. Returns must be made in full cases.

    August Pick up popcorn packet and supplies from your district popcorn kickoff. Familiarize yourself with all the printed materials

    especially the Trails End Popcorn Sale Guidebook. Browse additional materials and aids at www.trailsend.com

    Decide with your unit leaders how many locations and dates your unit will sell at.

    If you want to use a council show and sell location contact your District Popcorn Kernel or District Executive to sign up for a

    location and date. Each district will have prearranging show and sell locations through out your district for your unit to take advantage of. Be sure to only sign up for 4 hour blocks at a time. This will prevent burnout and youth boredom.

    Log on to www.trailsend.com, follow the online instructions (see Trails End Popcorn Sale Guide Book), and order your

    popcorn. Remember, if this is your first time, to start small. The council has extra product on hand and if you need more than you originally planned on you can pick up more at the Council Service Center. Please note that you can only order and return popcorn in full cases.

    September Create a sign-up sheet for your weekends and have your parents and youth sign-up for your units time slots.

    Train youth on salesmanship techniques and have then memorize and practice the sales script. All Scouts should be in

    uniform while they are selling.

    Call the Council Service Center and schedule a pick-up time for your Show and Sell Popcorn.

    Pick up your popcorn at Cooperative Feed, Chenango Bridge on September 24th. Be sure to bring a large enough vehicle

    to haul your order with and be on time to insure timely distribution. Before you leave make sure to sign in with the Council Professional on site to signify that you picked up your product.

    Store product in a cool and clean location to keep sweeter, coated items from melting.

    October/On site Pack items that you will need for the sale; Popcorn, Banners, Petty Cash, Schedule, Pens, etc.

    Arrive early and check in with store manager to find out any necessary information for the location. If there is a unit already

    in your location do not confront the unit. Call your district executive or district popcorn kernel for assistance.

    Clean site. Sweep up dirt and pick up any garbage. This will make your presentation look better and strengthens your units

    relationship with the location.

    Set up location. Be sure to organize product in a neat and orderly fashion. Do not set up any chairs or tables. It will create

    unnecessary barriers between the scouts and the customers and keeps your scouts from remaining mobile.

    As your unit shows up begin to build teams of two putting more extroverted youth with more introverted youth. This will help

    build confidence. If you have more experienced youth place them with less experienced youth to help train first timers.

    Let the youth do the selling. Its easy for adults to say no to adults but very tough for adults to say no to Scouts in uniform.

    Be sure to pickup and be done on time. Be sure to clean up after yourselves and take all garbage with you.

    Return product to the council office by October 15th or keep extra product to fill take orders.

    After returning product find out new total owed and make prompt payment to Baden-Powell Council to avoid the late fee.

  • Take Order Checklist During the Take Order Sale Scouts travel door to door with order forms collecting orders and return in November to deliver the product and collect money. The Take Order Sale can begin as early as September 1st and concludes on October 31st. Your unit needs to place their order by November 2nd and popcorn can be picked up on November 19th for distribution. Be sure to keep track of youth sales through out the month of October and turn in any weekly drawing qualifying order forms.

    August Pick up popcorn packet and supplies from your district popcorn kickoff. Familiarize yourself with all the printed materials

    especially the Trails End Popcorn Sale Guidebook. Browse additional materials and aids at www.trailsend.com

    Recruit a Unit Popcorn Kernel and give them this guide and the popcorn packet. Be sure to brief them on each of the items

    in the packets and provide them with an overview of how the sale works.

    September Create scout sales incentives and procure weekly prizes for your scouts.

    Pass out order forms and prize vouchers to all unit youth. Emphasize importance of the sale to parents and the benefits they

    can receive. Make sure each parent and unit leader are aware of deadlines for handing in popcorn orders, prize orders, bonus prizes and weekly drawings.

    Share and post a chart with your unit goal and individual Scout goals in your meeting place or have it on hand during

    meetings. As the sale progresses be sure to update the chart.

    October Each week show the unit goal chart and check on your scouts progress. Present prizes and rewards. Make sure to collect

    any $600 Club order forms for the weekly $600 Club drawing and fax them to the Council Service Center.

    After the final week of sales collect all popcorn order forms and prize orders from the Scouts. Total all the orders onto a

    single order form to make entering the orders online simpler.

    Enter popcorn orders and prize orders online following the ordering instructions (pages 6-7). Last day to order is November

    2nd. Be sure to inform the council staff if you wish change your pick up location from your districts distribution site.

    November Contact your Council Service Center and schedule a popcorn pick up time.

    Pick up your popcorn at your distribution location on November 18th.

    Be sure to bring a large enough vehicle to haul your order with and be on time to insure timely distribution. Before you leave

    make sure to sign in with the Council Professional on site to signify that you picked up your product.

    Distribute the popcorn to your youth at a pre scheduled time. Make sure you have copies of your Scouts order forms.

    Be sure to collect your money on time from your Scouts and make prompt payment to Baden-Powell Council to avoid a late

    fee charge.

    Checks must be made out to Baden-Powell Council. Units with outstanding payments after December 15th with be charged

    a 10% late fee

  • Trails End Product Catalog

    Cheese Lovers Collection

    Sweet and Savory Collection

    White Chocolate Pretzels

    18pk Kettle Corn

    18pk Unbelievable Butter

    18pk Unbelievable Butter Light

    Popping Corn

    Caramel Corn

    Butter Toffee Light

    Caramel Corn w/ Nuts

    Chocolate Triple Delight

  • Additional Unit Leader Information

    The following materials are just some of the items you can find at

    trailsend.com. Log on to find additional flyers, handouts, and presentations to help you give your unit the best popcorn kickoff. Be sure to check out the online sales tutorial!