Partner Kit 2012

2012PARTNER KIT

Dear Partner,

Thank you for considering a partnership with A Better World by Design 2012! This year will be our fifth year hosting this truly unique student-run conference for globally conscious design. What is globally conscious design? It molds technology and business strategy to the needs of society and the needs of the earth. Members of Brown University and Rhode Island School of Design collaborate to showcase the power design, forward-thinking technology, and innovative business strategy have to improve the world. While these students create the conference, it is the attendees that defifne the experience. Audience members are not passive listeners but engage through various mediums. How can designers consider the cultural and economic needs of the poorest users in the world? What can engineers do to make technology affordable and sustainable? Join us in our endeavor to discuss cutting edge solutions to the world’s greatest challenges.

Whether you are a technology fifrm, a creative company, or a humanitarian, there is something for you at A Better World by Design 2012. Here at Better World, we believe in the importance of bring multiple facets of understanding and diverse perspectives to solving the world’s most pressing issues. t such problems require the participation of designers, engineers, entrepreneurs, scientists, economists, architects, and enlightened individuals from a number of fifelds. A Better World by Design 2012 will draw over a thousand attendees and a variety of prominent speakers, panelists, and workshop experts from around the world. Over the course of three days, participants will come together to create real solutions. Partners of A Better World by Design can feel confifdent they will be reaching an audience of innovators. We will take you away from the typical convention center and instead immerse you in the vibrant community of not just Brown and RISD, but Providence.

We look forward to working with you and appreciate your commitment to improve our planet for all its inhabitants. Sponsoring A Better World by Design 2012 promotes the mission of bettering mankind through the use of design, creativity, and innovation.

Sincerely,

A Better World by Design 2012 Committee

Finance Coordinators:

Hannah [email protected]

Alex [email protected]

www.abetterworldbydesign.com PAGE 3

7 speakers

11 panels

15 workshops

19 why sponsor?

25 how to sponsor

CONTENTS


PARTS OF THE CONFERENCE

PAGE 5

“A Better World by Design is a fantastic conference and a great opportunity to co-develop a brighter future.”Saul KaplanInnovation Factory / Founder and Chief Catalyst of Business

SPEAKERS

PAGE 7

LISA GANSKYThe Mesh

BEN HAMILTON-BAILLIEHamilton-Baillie Associates Ltd.

ROBERT FABRICANTFrog Design

2008

-920

10

JAIME LERNERGovernor of Paraná, Brazil & Architect

KEN BANKSkiwanja.net

CAMERON SINCLAIRArchitecture for Humanity

Wolfgang FeistPassivhaus Institut

John BielenbergProject M

John FettermanMayor, Braddock PA

2011


SAUL KAPLANBusiness Innovation Factory

PETER LIGHTBloom Energy

ALIZA PELEGBetter Place

Speaker sessions anchor the

conference, uniting the vast majority of

attendees in one space and providing

a common ground of ideas on which

everyone in the Better World community

can build. By bringing in leaders and

acolytes from their respective fields,

the conference aims to present a variety

of expert perspectives that spark

dialogue throughout the conference and

inspire action long after the conference

weekend comes to a close. After the

speaker sessions, the presenters will

be found interacting with attendees in

the lobby, which is always bustling with

ideas sparked by the previous session.

Featured here are some of our past

speakers.

Kirk SorensenFlibe Energy

Steven BinglerConcordia

Trung LeCanon Design

“This conference is special and different from all the others. It has a unique energy. It’s authentic and feels like it’s coming from the heart.” Maria GiudiceHot Studio / CEO and Founder

PANELS

PAGE 11

Panels bring together experts and

professionals from a variety of perspectives

to discuss a common theme, challenge, or

goal. By presenting multiple points of view,

panels give attendees the opportunity to

weigh various aspects of the topic and spark

ideas or conversations that carry over to

other parts of the conference. Many panels

emphasize discussions and collaboration

between panelists and attendees, expanding

the interactive aspect of the conference.

In the past, representatives from partner

organizations have participated in these

panels, increasing their visibility and

maximizing their fifrm’s takeaways from the

conference.


Medical Design

Future Urban Transport

Open Source Creativity

Urban Arts

Design & Business

“I went in feeling old, I left feeling young.” Brian JepsonO’Reilly / Editor, programmer, and author

WORKSHOPS

PAGE 15

“Emotion & More Human Design“presented by Energy Inside Labs

Workshops take the energy of the

speaker and panel sessions and channel it

into even more interactive programs for

attendees. They provide opportunities for

hands-on learning as well as for attendees

to collaborate with each other, speakers,

panelists, and other presenters. This year,

we are hoping to partner with organizations

that are interested in engaging a small group

of attendees to apply their diverse back-

grounds and knowledge bases to a problem

they would like to have solved in a sponsored

workshop.

“City Farm Tour“presented by Southside Community Land Trust

“Natural Composites”presented in part by BASF



WHYSPONSOR?

PAGE 19

A Good CauseBy partnering with A Better World by Design,

you’re associating yourself with a positive

movement to change our world for the better.

Our conference is unique, and makes a lasting

impression on nearly all of our attendees.

You’re supporting a student-run conference

that integrates professionals, students, and

academics in ways not happening anywhere

else in the world. The result is a synthesis

of disciplines and viewpoints, a pertinent

discussion on social design, and a myriad

of substantive changes to public policy,

professional norms, and people’s lives.

AccessWe offer the opportunity not only to expose

your organization to these interested

innovators, but also access to their thoughts

and talents. Among them are many of the

country’s top students, eager to enter the

professional world and leave their mark on

it. Powerful and innovative professionals are

also present in large numbers from a wide

variety of industries, all of whom tend to be

interested in engaging with all the members

of the Better World community.

Tax deductibleAll contributions to A Better World By

Design are fully tax deductible.


InterdisciplinaryAlthough our attendees are exceptionally diverse, working in unique ways that are difficult to fift

into precise categories, here are some of the major industries that they hail from:

5%

14%14%

13%

11%

7%

6%

6%

5%

9%4%

6%

“Every year for three days an astounding amount of brain and creative power converges on the Brown and RISD campuses.” Christine JohnstonNext American City

ExposureLast year, A Better World by Design

attracted over 1,000 attendees, twice as

many as the year before and had a dedicated

online following of over 5,000. In 2011, we

expect the conference to grow even further,

reaching a larger and more diverse following

than ever before by engaging the community

and expanding our web presence to give

even more people access to the speakers

and panelists we host.

Our attendees are, by mere virtue of being at

the conference, interested in new products

and ideas. Overwhelmingly young and

extremely diverse, they share a passion for

improving the world not captured completely

at any other event. They hail from all across

the northeast, and in some cases travel

across the country and even across the world

to be a part of A Better World by Design.

San Francisco, CA

Palo Alto, CA


Our attendees come from all over the

world to be part of A Better World by

Design. In 2011, some of the represented

areas were:

Providence, RI

Boston, MA

New York, NY

Philadelphia, PA

Atlanta, GA

Hartford, CT

Mumbai, India

Adelaide, Australia


HOW TO SPONSOR

PAGE 25

Bronze Sponsor$1,000+ Listed as Bronze

sponsor in all promotional

materials

+ Quarter page ad

+ Informational listing in

program

+ Homepage web

recognition and sponsor

page link

+ Access to 1,000+

attendees and a web

audience of 5,000+

unique visitors

Friend of the ConferenceLess than $1,000+ Listed as Friend of

the Conference in all

promotional materials


program

+ Homepage web


page link

+ Access to 1,000+

attendees and a web

audience of 5,000+ unique

visitors

Silver Sponsor$2,500+ Listed as Silver sponsor

in all promotional

materials

+ Half page ad in program


program

+ Homepage web


page link

+ Access to 1,000+

attendees and a web


visitors

Below are some sponsorship options. The list of benefits to your organization from each tier is

far from exhaustive, and we look forward to working with your organization to see how we can

best meet your needs and interests. For example, premier sponsors may wish to host a workshop

at the conference, or platinum sponsors may wish to participate in a panel. Others may be most

interested in in-kind sponsorship or sponsoring a specific event. In short, there’s no limit of

ways in which your organization could benefit from being involved with our conference and our

attendees.


Premier Sponsor$15,000+ Company name

displayed on program

cover

+ Full page ad in program

+ Table in main lobby

featuring and displaying

your product or service


program

+ Homepage web


page link

+ Promotional materials in

attendee git package

+ Access to 1,000+

attendees and a web


visitors

Platinum Sponsor$10,000+ Listed as Platinum

sponsor in all promotional

materials

+ Full page ad in program

+ Table in main lobby

featuring and displaying

your product or service


program

+Homepage web


page link



+ Access to 1,000+

attendees and a web


visitors

Gold Sponsor$5,000+ Listed as Gold sponsor in

all promotional materials

+ Half page ad in program


program

+ Homepage web


page link



+ Access to 1,000+

attendees and a web


visitors

Note: A Better World by Design cannot allow promotional materials that include price information,

comparative language, inducements to purchase, or other language that constitutes “advertising” as defined

by IRS Publication 598.

We look forward to partnering with you!

We appreciate your commitment to building a sustainable future for all, and we look forward to

partnering with you on our mission to create a better world.

Best regards,

A Better World by Design 2012 Committee

www.abetterworldbydesign.com

Finance CoordinatorsHannah Bebbington

[email protected]

+1 (801) 633 6393

Alexandria Sheng

[email protected]

+1 (781) 640 1759


www.abetterworldbydesign.com

Documents

Partner Kit 2012