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1.3.7. HISTORY OF MRF PVT LTD

1946

1949

1956

1952

1955

1961

1963

K.M.Mammen Mappilli

founded Madras rubber factory.

First production shed in

Tiruvattiyur which produced toy

balloons.

Although the factory was just a

small shed without any

machines, variety of products,

ranging from balloons and

latex-cast squeaking toys to

industrial gloves and

contraceptives, were produced.

During this time, MRF

established its first at 334,

thambuchetty street, Madras

(Chennai), Tamil nadu, India.

MRF ventures into the

manufacturing of Tread-rubber

and with that, the first machine,

rubber mill, was installed at the

factory. This step into tread

rubber manufacture was later to

catapult MRF into a league that

few had imagined possible.MRF soon became the only

Indian-owned unit to

manufacture the superior

extruded. Non-blooming and

cushion-backed tread-rubber,

enabling it to compete with the

MNCs operating in India at

that time.

The quality of the product

manufactured was of such a

high standard that by the close

of 1956, MRF had become the

market leader with a 5% share

of the tread-rubber market in

India.With the success achieved in

tread rubber MRF entered into

the manufacture of tyres. MRF

established a technical

collaboration with the Masfield

tire & rubber company of USA.

Around the same time, it also

became a public company. Itsetup a pilot plant for tyre

manufacture at Tiruvattiyur,

madras (Chennai).

On June 12 1963, Indias first

prime minister late pandit

Jawaharlal Nehru laid the

foundation stone for the rubber

research center at Tiruvattiyur

to commemorate the

inau urations of the factor .

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1973

1979

1978

1971

1980

1983

1970

Establishes factory in kottayam

for manufactures of tread-

rubber tubes etc.Establishes factory in goa

manufactures of truck t re.

1972

Establishes arakkonam factory

cycle tyres, two wheeler tyres

produce hundred different type

of t res.

Builds India first nylon car tyre.

Mrf scored a major

breakthrough by being among

the very first in India to

manufacture and market nylontyres passenger tyres

commercially.

MRF developed the MRF super

lug-78, a sturdy tyre for heavy

duty trucks. The tyre was a

significant improvement over its

existing products, and went on

to become the countrys largest

selling truck tyre in latest years.Company reaches Rs. 100cr

turn over.

Establishes technical

collaboration with

GOODRICH, USA. Company

name changed from factory to

the acronym MRF. MRF took a

major decision to be aggressive

on the racing circuits.

MRF began a rapid product

development program for new

vehicles entering India.

1964

1967

With the commissioning of the

main plant in 1964, MRF also

made progress in the export of

tyres. An overseas office at

Beirut (Lebanon) was

established to develop the

export market, and it was

amongst. Indias very first

exports on tyre exports, this

year also marked the birth of the

new famous MRF muscleman.

MRF became the first India

Company to export tyres to

USA the very birthplace of tyre

technology.

1984

Company touches Rs. 200cr

sales first fitment for

MARUTHI 800.

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1991

1989

1990

1992

1988

Establisher MRF pace

foundation institution to

develop pace bowlers, Dennis

little as its director. Not long

thereafter, pace bowlers trainedat the foundation were selected

for the Indian cricket team,

Visvesvaraya award for best

business house in south India.

Harvard business school award.

Established FUNSKOOL.

Established tie up with

VAPOCURE, AUSTRALIA.

Manufacture MRF zigma radial.

Established exports over 55

countries. Builds the balancing

tyre DROME

MRF brought the 6t world

boxing championship to

Mumbai. The first of its kind

with 39 countries participation.

The event was telecast lie on

TV network worldwide.Establishes conveyer belt pant.

Starts new corporal office.Touches 1000cr mark.

Chairman and MD Mr.K.M.

Mammen mappillai were

awarded with PADMASHREE.

The company was voted by the

far eastern economic review, as

one of the ten leading corporate

groups in India and a leader inAsia.

MRF also became the first tyres

company in India to cross the

INR 10 billion mark. In

addition, MRF was selective as

one of the Indias most.

Admired marketing companies

by the readers of the A&M

1985

1986

1987

MRF nylon grip tyres for two-

wheeler vehicle were launched.

Company touches 300cr

turnover. Established itself as

no 1 tyre company in India.

MRF legend, the premium

nylon car was introduced.

Pitted against 20 tyre

companies worldwide. MRFwins the national institute of

quality assurance award.

1993

1995

The companys turnover

crossed INR 15 billions. MRF

was chose for fitment on the

Daewoo cielo. This year too

MRF was voted by the far

eastern economic review as one

of the 10 leading Indiancom anies.

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1999

2000

2002

2004

MRF was declared the most

ethical company by business

world magazine in its survey.

MRF launched the smilecampaign on Indian roads. MRF

launched the Smile campaign

on Indian roads. MRF Launched

ZVTS tyres for passenger cars

Turnover crossed 2300cr. The

MRF Nylongrip Zapper for

two-wheelers is launched. MRF

wins the JD Power award

MRFs turnover crossed INR

30 billion mark.

2006

2008

2007

MRF's turnover crosses the

5000 crore markAustralian PM visits the MRF

Pace Foundation. MRF

launches the Super Lug 505 - A

premium mileage, rear fitment

truck tyre for national highway

operations on rated roads

MRF launches ZSLK tyres.

MRF wins the JD Power award

again for the 6th time.

1997

1996

In the golden jubilee year,

MRFs turnover crossed the

INR 20 billion milestones. MRF

tyres were also chosen for

fitment on the Ford Escort, Opel

Astra and Fiat OnoEstablished Pondicherry factory

established export house (MRF

international Ltd.) MRF

launches its first ever F3 car.