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Opportunities for UPS Suppliers in the European Datacentre Market “With the datacentre market clearly going through a difficult period right now, it is crucial for UPS suppliers to adopt the right strategies in order to continue successfully in this key market.” Harald Thaler, Senior Industry Analyst, Power & Energy Group

Opportunities for UPS Suppliers in the European Datacentre Market “With the datacentre market clearly going through a difficult period right now, it is

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Page 1: Opportunities for UPS Suppliers in the European Datacentre Market “With the datacentre market clearly going through a difficult period right now, it is

Opportunities for UPS Suppliers in the

European Datacentre Market

“With the datacentre market clearly going through a difficult period right now, it is crucial for UPS suppliers to adopt the right strategies in order to continue successfully in this key market.”

Harald Thaler, Senior Industry Analyst, Power & Energy Group

Page 2: Opportunities for UPS Suppliers in the European Datacentre Market “With the datacentre market clearly going through a difficult period right now, it is

Key features

• All analysis based on primary data and in-depth interviews with datacentres and UPS suppliers

• Targeted at UPS suppliers as well as companies involved in batteries, gen-set and related service supply

• Forecasts allow for strategic planning• UPS suppliers top strategies for the

datacentre market

Page 3: Opportunities for UPS Suppliers in the European Datacentre Market “With the datacentre market clearly going through a difficult period right now, it is

Key content

Detailed forecasts of • Datacentre growth• Space and utilisation rates• Datacentre demand for UPS systems

Growth in European Datacentres, 2001-2007

Subdued Growth after the End of the Internet “Bubble”

2001 2005 2007

SpaceAdded:

157,300m2

SpaceAdded:

110,750m2

Occupied Space Unoccupied Space

Page 4: Opportunities for UPS Suppliers in the European Datacentre Market “With the datacentre market clearly going through a difficult period right now, it is

Who would benefit from this reportUPS suppliers• Find out UPS demand in datacentres through 2007• Track the strategies of the leading datacentre operators• Form strategic partnerships with the right datacentre operators and avoid investing resources in a losing

horse• Discover UPS Suppliers Strategies for the Datacentre Market• Read about market drivers and restraints affecting UPS suppliers and datacentre operators

Gen-set manufacturers and battery suppliers• See where UPS demand in the datacentre market is heading• Find out which datacentre operators have the best chances of survival in this increasingly cut-throat

market• Discover the extent of future datacentre growth and relevant technology developments

VOICE OVER TIPS

• explain the benefit to these types of clients• use real examples that they can relate to • Target time 20 - 30 seconds

Page 5: Opportunities for UPS Suppliers in the European Datacentre Market “With the datacentre market clearly going through a difficult period right now, it is

Sample of Key Companies That Would Benefit

UPS Suppliers•AEG

•AvK/SEG

•Chloride

•Euro-Diesel

•Hitec

•Liebert

•MGE

•Piller

•Powerware

•Socomec

Gen-Set Players•Broadcrown

•Caterpillar

•Cummins Power Generation

•Deutz

•FG Wilson

•Himoinsa

•MAN

•MTU Friedrichshafen

•SDMO

•Wärtsilä NSD

Page 6: Opportunities for UPS Suppliers in the European Datacentre Market “With the datacentre market clearly going through a difficult period right now, it is

Featured Companies• Carrier-Neutral Datacentre Operators

CityReach International IXEurope

Digiplex Redbus Interhouse

Global Switch TeleCity

Interxion Telehouse Europe

• Carrier-Specific Datacentre OperatorsColt Telecom KPNQwest

Exodus PSINet

IBM Global Services UUnet

MFN (Abovenet) Globix

VOICE OVER TIPS

• pick out a few to mention specifically • point out that this is not a comprehensive list. • Target time 10 -20 seconds

Page 7: Opportunities for UPS Suppliers in the European Datacentre Market “With the datacentre market clearly going through a difficult period right now, it is

What to do next

For more informationCall +44 (0) 1865 398662 or

[email protected]

www.power.frost.com