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A visual guide showing the marketing and promotional techniques of 'Nine' spa boutique
Citation preview
Promotion
Camilla Matthews
Fashion Communication
DE0931
‘Nine’ BoutiqueVintage.Spa.Retreat
3
Contents
IntroductionBusiness CardLoyalty Card
Promotional FlyerPromotional Postcard
Editorial AdvertisementThe Cleansing Campaign
WebsiteSocial Media
BlogSmartphone Application
5
Introduction
This document is a visual guide through the different methods of advertising that ‘Nine’
Boutique will use to raise awareness to the right target market.
The Cleansing Campaign is ‘Nine’ Boutiques most unique form of advertising using reverse graffiti.
It complements the nature of the business by using the concept of cleansing in an alternative
London borough.
Business Cards
Loyalty Card
7
Promotional Flyer
8
Promotional Postcards
Editorial Advertisement
1010
The Cleansing Campaign
Company Website
18
Social Media
22
Promotional Blog
24
About UsTreatments
GalleryBlog
Location
Smartphone Application
26
About Us
Welcome to ‘Nine’ Boutique in the heart of London’s most eccentric district, Shoreditch. A unique spa boutique with a vintage speak-
easy theme in a relaxed, friendly and laid back environment.
Providing eight relaxing treatments which will be unique to each individual customer at exceptionally high standards, ‘Nine’ Boutique
boasts outstanding service in prohibition era surroundings.
A Nightingale’s Kiss
A beautifully refreshing treatment to enhance your natural blush
through a sensational deep tissue head massage. It will leave you
feeling revitalised and ready to face the day with a
unique glowing radiance.