Bldg45 BoutiqueMelissa Ramos, Stephanie Sam, Nga Pham, Juei HsaiFINAL PRESENTATION

Overall Objective Our mission for this spring quarter is to offer

affordable fashion and continuous variety. In order to do so we will work closely with our AMM 299 workers in order to make sure this operation runs smoothly

and efficiently as well as working with our Warehouse and Sourcing team in order to get the best prices possible for our customers and ensure product is

readily available.

Statement of Problem The only students that really purchase from our

boutique are AMM students Some of our apparel items were too costly The store is currently carrying a lot of old merchandise that has been marked down and not sold

Proposed Activities to Improve Business

Create flyers that can be handed out at the Pop-Up Store’s events to increase awareness of our store on main campus. Also, creating flyers/posters with a map of where to find the store on it.

To reduce cost of product the buyer and manager will research new vendors to buy from that still offer fashion forward apparel but are priced much lower.

To clear out old merchandise two blow-out sales will be hosted in order to increase revenue and make room for new product.

Summary of Week-by-Week

Objectives

Key Activities That Were Planned

Create a cohesive marketing campaign Create a “trend board”. Here would be

information on new trends and advertisement for new products

Re-design our visual merchandising Host a blow-out sale Enter PO’s for new excting merchandise

Results of Week-by-Week Objectives:

Weeks 1-6Results of Our

Efforts We were able to create a

inventory template and work schedule for the AMM 299 students

We created more awareness of our blow-out sales and boutique through our marketing campaign

Sales were increased by introducing new merchandise

What Have We Done

So far, we have been able to complete all of our proposed objectives for each week

Throughout these weeks we were able to launch our marketing campaign, revamp our merchandising in store, order new product, host a blow-out sale, create a trend board, schedule workers, and continuously keep inventory and analyze sales weekly

Results of Week-by-Week Objectives:

Weeks 7-10Results of Our

Efforts We re-designed our trend board to

make it look fresh and create excitement for the store

Orders were submitted for grad sashes. During week 8 we made sales of

$242.35.

What Have We Done

We designed a grad shirt and advertised it.

The boutique’s visual merchandise was re-done each week to create a feel of newness.

What Changed From Our Proposal To The Actual

“Doing”Weeks 1-6: Blow out sale flyers did not go out on time due to delay of communication Blow out sale was done a week late and we held a second blow-out sale Po’s were inputted a week early which helped us in creating more

excitement for the storeWeeks 7-10: We added new task such as designing and advertising for a grad shirt. Also, we collaborated with AMM 471 to sell grad sashes in the Bldg45

Boutique We also submitted more PO’s for new merchandise but unfortunately were

unable to go through with them due to budget cuts.

Successes We Hadn’t Planned For: Designing our grad shirts Receiving new AMM

sweatshirts

Obstacles That We Didn’t Forsee:

Workers calling out and difficulty in finding a replacement, even when the worker gave sufficient notice

No one placing orders for the grad tanks

Minimal amounts of people placing orders for the grad sashes

Not being able to create one last special sale

Weeks 7-10

Sales Analysis Nga Must input more info here

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Building 45 BoutiqueWeekly Sale

Sales Report

Sales ReportProposed Sales

Goal 10% increase from last spring Original: $4264.535

Actual Sales $1,343.56 Only 32% of the sale goal

was met. Average Mark up 25-50%

Book Inventory & Actual Inventory

Book Inventory & Actual Inventory

Book Inventory & Actual Inventory

For 1st an item was sold with a incorrect price ticket.

For 2nd Week, there was an error in recording taxes.

For 3rd & 4th Week, there were few items theft by customer and/or employees.

For 5th Week, there might be errors in recording sales.

For 8th & 9th Week, there was an error in recording taxes.

For 10th Week, there is an error in recording transfers out.

As of June 5, 2012, we have total of 233 items and $1,742.40 worth of merchandise.

We take inventory weekly and compared with the purchase log.

Sales & Actual Inventory

Recommendations for Next Quarter

Better communication early on and understanding of each job role.

Monitor volunteers as much as possible and stress to them the importance of taking their volunteer time seriously.

Be prepared to change the schedule at any times. Do NOT wait last minute to do any tasks.

Recommendations for Next Quarter

When planning an event plan at least 2 weeks ahead of time. Set dates for your events in the 1st week of the quarter. Special events could be blow-out sales, coupon days, grand-

opening day. Possible product for the future could be nail art. If creating a new product for the store (tee’s, tanks, sweater, etc.)

be sure to create the flat & design with complete specs by the 2nd or 3rd week.

If possible, don’t choose this venue unless you are able to be on campus a few days a week and are able to take time from your job to be at events in order to make sure it runs smoothly.