Mgt. Report Final 1

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    OperationsStrategy

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    Strategic operationsmanagement decision are

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    DECISION AREA WHAT THE DECISION A

    1. Product and servicedesign

    Costs, quality, liability and envissues

    2. Capacity Cost structure fexibility

    3. Process selection andlayout

    Costs, fexibility, sill level needcapacity

    !. "or design #uality o$ %or, employee sa$eproductivity

    &. 'ocation Costs, visibility

    (. #uality )bility to meet or exceed custoexpectations

    *. +nventory Costs, sortage

    -. aintenance Costs, equipment reliability, pro

    /. Sceduling 0lexibility, eciency

    1. Supply cain Costs, quality, agility, sortage

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    #uality and timstrategies

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    #uality4 5ased Strategies

    4 $ocuses on quality in all paseso$ an organi6ation

    7ime 5ase Strategies 4 $ocuses on reduction o$ time needed toaccomplis tass

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    Organi6ation ave acieved 7ime 8eductsome o$ te $ollo%ing9

    Planning 7ime

    Products: Service ;esign 7ime

    Processing 7ime

    Cangeover 7ime;elivery 7ime

    8esponse 7ime $or Complaints

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    +P'+C)7+O

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    78)

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    5alanced Scorecard B5S) top4 do%n management system tat or

    can use to clari$y teir version and strategy

    trans$orm tem into action

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    "at does product anservice design doD

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    1.7ranslate customer %ants and nee

    product and service requirements2. 8eEne existing products and serv

    3. ;evelop ne% product and services

    !. 0ormulate quality goals

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    &.0ormulate cost target

    (.Construct and test prototyp

    *.;ocument speciEcations

    -.7ranslate product and servic

    speciEcations into processspeciEcations

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    ;utc 5oy paint container

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    Obectives o$ product and sedesign

    4 ain $ocus o$ product and service decustomer satis$action.

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    Oter considerations iproduct and service des

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    Product or Service Life Stages

    4 is te stages troug %ic a product or its catpass

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    8obust ;esign4 design tat results in products or services

    can $unction over a broad range o$ condition

    ;egree o$

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    Auman 0actors

    =lobal Product ;esign

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    Pases in productiodesign and developm

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    H +dea =eneration

    H 0easibility )nalysis

    H Product SpeciEcation

    H Process SpeciEcation

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    H Prototype ;evelopment

    H ;esign 8evie%H aret 7est

    H Product +ntroduction

    H 0ollo%4 up ?valuation

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    ;esigning $or product

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    Concurrent Engineering4 bringing engineering design and manu$acturin

    personnel togeter early in te design pase to

    simultaneously develop te product and te procecreating te product

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    Comuter ! Aided Design "CAD#

    4 uses computer

    grapics $or product design

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    Production Re$uirements

    H ;esign 0or anu$acturing B;0

    H ;esign 0or )ssembly B;0)

    H anu$acturability

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    %ua&it' Function De&o'ment

    4 an approac tat integrates

    te Ivoice o$ te customersJ into

    bot product and service development

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    7e Kano model

    ) teory o$ product and servicedesign developed by ;r.

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    ;+00?8?

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    (. 'ocation is important

    *. Service system range

    -. ;emand variability alternately cre%aiting lines or idle service resources

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    PA)S?S +< 7A? S?8L+;?S+=< P8OC?SS

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    1. Conceptuali6e

    +dea =eneration

    )ssessment o$ customer %ants: needs

    )ssessment o$ demand potential

    2. +denti$y service pacage components nee

    3. ;etermine per$ormance speciEcation

    !. 7ranslate per$ormance speciEcation into dspeciEcation

    &. 7ranslate design speciEcation into deliverspeciEcation

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    S?8L+C? 5'M?P8+

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    Caracteristicso$ %ell4 designed serv

    system

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    Callengeso$ service design

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    =uidelines $or successervice design

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    7A)