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Media Present To : sir G M Butt Present By : 1. Tasmia Arif 2. Rabia Majeed 3. Zunaira Hifsa

Media role

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role of media in pakistan

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Media Present To :sir G M ButtPresent By :

Tasmia ArifRabia MajeedZunaira Hifsa

What is Media?TelevisionNewspaperRadioInternet

Role of media Tool of communicationGlobal villageCheap way of communicationSource of awarenessEducates peopleTypes of mediaMass mediaBroadcast mediaPrint mediaElectronic media

Advantages Of Media:Political AnalysisEconomic DebateSocial AwarenessNew Household Styles To Raise StandardsReligion ClarificationsEducationSports And EntertainmentBusiness

Political Analysis:The skilled and bold personality of anchor person raises peoples voice and clearly ask the real point of the crisis.They analyze government actions either in favor or against the masses and develop the opinions of the experts.The general peoples criticism, analysis, and comments are added.Economic DebateGovernment projectsPerformance of stock exchangeSpreads technical education

AdervertisingTo maintain competitionMobile phones and their pricesTop of mind awarenesspublicitySocial awarenessBrings the world at doorstepChanges behaviors of peopleNew household stylesCreates civic senseGuids the youthPurifies the society

Religion clarification:Authentic informationReligious eventsAnswers public questions

Education:Gives informationRadio useful source of educationPrint media

Sports And Entertainment:Entertain peopleTVEntertainment industryPromotes sports

Business:Top CompanyMarket DemandCurrency Rate

Disadvantages Of Media:

Powerful strength Of Media:Ability to the change both on a social and government level is the most powerfubring l strength of media in any society. Our Responsibility:We should seriously think about the revolutonary changes in the media and work for the improvement and better future of this sector.Disadvantages Of MediaRabia MajeedBBA - 0059Media conceals more than it reveals

Media transmits less information as required and causes to serious issues For Example: Facts and realities the tobacco industry must accept

Interference in personal life I completely agree to the fact that celebrities have a right to a personal life and hence media should not keep cameras focused on them all the time. Celebrities also deserve a right to privacy just like we do

For Example: Youngistan Movie 2

19Social isolation

A new study from the University of Michigan psychologist Ethan Kross shows how online social media, rather than making us feel connected, contributes to loneliness and reduces overall life-satisfaction.Negative Consequences

Children and adolescents spend more time with media Today's youth access to new media and use them in expected and unexpected waysSubstance UseObesity and Eating Disorders and other health EffectsSchool Performance and Learning Problems3

Exaggeration

Overemphasize of any news or statement create stress factorsSensationalism is a type ofeditorialbiasin which events and topics in news stories are over-hyped to increaseviewership.Religious values , norms and culture

4We have forgotten the religious teaching , norms and Islamic cultureWe are following different actors/ actress as a role model We are adopting west culture and norms in our lives

5

22Cyber Crimes 6Poor coverage of motivation things Dr. Debarati Halder and Dr. K. Jaishankar (2011) define Cybercrimes as: "Offences that are committed against individuals or groups of individuals with a criminal motive to intentionally harm the reputation of the victim or cause physical or mental harm to the victim directly or indirectly, using modern telecommunication networks such as Internet and mobile phones.While the media is busy covering sensationalist stories, issues that affect our lives.Motivation of humbleness and thankfulness come from intrinsic feelings.

7Thank You ?8