MEDIA KIT - WordPress.com€¦ · This media kit has two goals, which will help to reach the ultimate business goal mentioned above. The first goal is to provide companies and small

ABOUT US| BIOGRAPHIES | FACT SHEET FAQ | SUCCESS STORIES | NEWSLETTER

BRANDS WE’VE WORKED WITH SOCIAL MEDIA STATS | OPINION PIECE

M E D I A K I T THE CREATIVES CLUB

MEMOTo: Suzanna Stein, The Creatives ClubFrom: Melissa Ariganello, Consultant Date: December 4, 2014Subject: The Creatives Club Media Kit

I would like to thank you for providing me an opportunity to develop a media kit for The Creatives Club. This media kit will be essential to your organization. As we’ve discussed, The Creatives Club’s business goal is to build its presence and expand its membership. Developing a digital media kit will help to fulfill this business goal, as it provides additional information to business owners and creative individuals who may be interested in The Creatives Club.

The digital version of the media kit may be posted online on The Creatives Club. This would help to attract more members directly, as potential members would see how The Creatives Club is beneficial to creative individuals. The media kit may also be sent to blogs or media sites with a large following or community. These outlets can feature The Creatives Club and will have all the information on hand via the media kit. This would also help to expand membership.

The media kit includes the following:

• About TCC

• Biography of Co-Founders

• Company Fact Sheet

• FAQ for Potential Members

MEMO

• General FAQ

• Testimonials

• Sample Newsletter

• List of Brands That TCC Has Worked With

• Social Media Stats

• Opinion Piece

This media kit has two goals, which will help to reach the ultimate business goal mentioned above. The first goal is to provide companies and small businesses with information that explain the purpose of The Creatives Club. This will include what the community does and what the community wants to accomplish. This information will also help to persuade companies to work with the creative community of small business owners, designers and bloggers.

The second goal is to provide small business owners, bloggers and creative individuals with information that will convince them to join The Creatives Club. This information will high light The Creatives Club’s proudest moments through testimonials. By showcasing these moments, the media kit will successfully fulfill the goals mentioned above.

MEMO The media kit contains materials that can also be helpful to current members. If members would like to learn more about The Creatives Club, the media kit has all the essential information. I recommend the media kit to be posted on the The Creatives Club’s website. Potential members or web surfers may likely stumble upon the information, either through search or social media.

By providing this media kit to potential companies and members, The Creatives Club will be able to build its presence and increase its membership. If you’d like to further discuss the media kit, please do not hesitate to contact me.

Melissa

* What Is The Creatives Club? The Creatives Club (TCC) is an organization for creative individuals, developed by two creative entrepreneurs. This startup is dedicated to creating a positive community for all types of creative individuals within North America. Bloggers, business owners, designers, and photographers may join this community to connect and learn from one another. With TCC, creative individuals will help and inspire each other to reach their creative dreams. TCC is an online community, with members from across the United States. Through weekly online interactions, our members are able to share their work and ideas that will help them prosper. We believe by working together, we can all succeed. With this notion in mind, The Creatives Club was born. At TCC, the sense of community is strong. Members are able to chat online once a week through Twitter (#CreativesChat) and connect more privately through our members-only platform powered by MightyBell. TCC is connected with our members on Facebook, Twitter and Instagram. We encourage the power of community through these social media platforms by interacting with our members and promoting their current projects.

* Our MembersTCC currently has 48 members, and that number is growing! Our members are represented across the United States. A full member list can be seen at: http://www.thecreativesclub.com/member-list/

T H E C R E AT I V E S C LU B ABOUT US

MEDIA KIT | THE CREATIVES CLUB

* My name is Suzanna!Suzanna is a blogger, creative entrepreneur and co-founder of The Creatives Club. Her big dreams, fueled by immense determination, led her to create this organization. She always wanted to start her very own creative coaching business, and thus The Creatives Club was launched. With The Creatives Club, she hopes to help and inspire other creative individuals to achieve their goals. “The Creatives Club will allow me to connect with majorly talented individuals. My goal is to help members develop their clear and achievable goals so that they can achieve their dreams.” Suzanna currently lives in San Francisco, California. She spends her days making things and writing in her favorite Moleskine journal.

* My name is Whitney!Whitney is a graphic designer, business owner and co-founder of The Creatives Club. As a recent college graduate, her studies in marketing have helped her shape her career goals. She is driven by creative ideas and business. Her passions for design and blogging led her to create The Creatives Club and her small business Heart & Arrow. She can’t wait for the day when she can have her own office space for Heart & Arrow. She has big dreams and can’t wait to achieve them. “One of my favorite things about having a creative business is connecting with other like-minded people! ” Whitney currently lives in Greensboro, North Carolina. She spends her days designing, building the Heart & Arrow brand, and daydreaming of her next traveling adventures.


G E T TO K N O W U S BIOGRAPHIES

* Description The Creatives Club (TCC) is a dedicated organization and community for creative individuals. With TCC, creatives in North America can learn, share, and connect with one another. TCC was founded by Suzanna Stein and Whitney Vass, two creative bloggers and entrepreneurs.

* Mission Our goal is to help, promote and inspire each other in a positive and growing community.

* Benefits of Membership * Members• Connect with other creative individuals within the USA 48 Members • Share your work among a like-minded community • Receive or provide feedback • Support one other through weekly interactions

* In The Works * Web Analytics• Monthly meet-ups Page Views: 11,600 (all time) / 1,500 (monthly) • Member only chats Visits: 4,000 (all time) / 500 (monthly) • Dicounted workshops & e-courses Audience Size (unique visitors): • Brand collaborations 3,000 (all time) / 350 (monthly)

* Contact Us * For More [email protected] www.thecreativesclub.com PO BOX 1760 SEASIDE, CA 93955

O U R CO M M U N I T Y FACT SHEET


* Why Should I join TCC? Being a TCC member will allow you to connect with and learn from other creative individuals. As a creative, you want to grow and prosper. A creative community, such as TCC, will help you achieve that goal. We are the only community that caters to all creative individuals. Whether you are a blogger, a designer, or a business owner, our creative community will help you achieve your goals.

* How Much Does Membership Cost? A $30 annual membership fee is due once your application has been accepted.

* How Do You Become a Member of TCC? Individuals must apply to become a member at our website. Individuals must abide to the membership guidelines prior to becoming a member. The membership guidelines include: • Photos on sites/blogs/portfolios must be large, high quality photos. • Bloggers are expected to post a minimum of 2 posts per week, consistent for the past 3 months. • Designers and other service providers are expected to have an up-to-date portfolio. • Small Business Owners are expected to have an up-to-date site and/or store. • All sites/blogs/portfolios must have contact information available. • Site content must be written in English, and must maintain a positive/uplifting attitude.

* What Does Membership Include? Being a member of The Creatives Club has many benefits. Not only will you join a community that will fuel your creative pursuits, but you will also receive the following: • A welcome package filled with TCC goodies and member business cards • An opportunity to request help from other creative individuals • An opportunity to lend a hand to other creative individuals • Member features on our blog and newsletter • Blog or business promotion through our social media platforms • Virtual meet-ups/hang-outs • Advertising opportunities • Receive encouragement packages from our sponsors • Member exclusive discounts on special products and services


O U R CO M M U N I T Y FAQ


O U R CO M M U N I T Y FAQ

* Why Should I Sponsor/Work with TCC? The Creatives Club is a growing community of creative individuals. We have bloggers, designers, business owners, painters, writers, and more! Sponsoring TCC will allow you to get connected with the world’s best creatives. If you’re looking to promote your brand to a group of creatives, our sponsorship opportunities are for you! Here’s how you can sponsor or work with TCC: • Offer your product or services to members at a discounted price • Contribute to our encouragement or welcome packages • Host a sponsor giveaway • Collaborate with our members by lending a hand or requesting help

* How Does TCC Help Creative Entrepreneurs?TCC helps creative entrepreneurs through the power of community. The founders of TCC noticed a lack of community among all types of creative individuals, and thus TCC was created. At TCC, we help gather a group of like-minded people online, so that individuals can learn, inspire and connect with each other. Being a creative entrepreneur can be dauting, especially if you’re doing it alone. However, with a strong community of individuals that share the same interests, all creatives can succeed together. Not only does TCC provide an accessible community, but we provide benefits and opportunities for our members.

* Is TCC Membership Available World-Wide?Unfortunately, TCC membership is only available in the United States and Canada. However, we hope to expand our membership base within the next couple of months.

* What Makes TCC Different From Other Creative Communities?There is no other creative community like TCC. TCC is built by two creative entrepreneurs who know exactly what a creative community should entail. TCC is also a community that is open to different creative individuals. TCC is not solely for bloggers. In fact, TCC is open to designers, business owners, photographers, artists, and many more. As long as you’re a creative individual, TCC is for you.


S U CC E S S S TO R I E S TESTIMONIALS

Jessica Howell jessica-howell.com

Bri Towne mamages.com

The Creatives Club has helped me in so many ways. Not only was I welcomed into a positive and growing community of inspiring individuals, but I was often encouraged to pursue my goals. With TCC, I was able to successfully launch and promote my first social media workshop, Social-Studio.org. I thank the members of TCC for helping me promote Social-Studio. Our first workshop had 30+ guests! TCC promoted my work through their social media platforms and blog. This helped me gain the attention of other creative individuals who may be interested in Social-Studio. The support I gained from the founders of TCC and its members is priceless!

As a mommy blogger and creative entrepreneur, I needed a support base like no other. I was thrilled when I found The Creatives Club. I always had ideas and goals but needed that extra push to develop them. I shared my business plan with TCC members and they have encouraged me to go for it. Since I have joined TCC, I have launched a new website and online business called Simply Savvy. In the next coming weeks, I will be launching my first e-course that will help bloggers develop a strong editorial calendar. The TCC community gave me the confidence to pursue my dreams, and I thank them for that!


N E W S L E T T E R SAMPLE

Hello Creatives!

We hope you’re doing well. A new month is upon us, which means it is time for a new newsletter! This month we are introducing you all to a new member of TCC. We also have some community announcements and a helpful tip for all you busy creatives.

As always, if there is anything you would like to see from us, or if you have anything to share with the community, please let us know! _________________________________________________________________________________________

Member Introduction - Jessica Howell - Jessica-Howell.com

Jessica Howell is a social media consultant, blogger and creative entrepreneur. She recently launched her business called Social-Studio. Social-Studio offers social media workshops for beginners. Currently based in San Diego, Jessica Howell enjoys photography, running and trying new coffee shops! ________________________________________________________________________________________ Community Announcements

We’d love to hear your thoughts! We’re thinking of hosting a members only chat, seperate from #Creatives-Chat on Twitter. Would you participate? Let us know what you think!

Don’t forget to share what you’re working on! Snap a pic and tag it with #tccshowandtell. It’s okay to brag a little!________________________________________________________________________________________ TCC Tip Of The Month

Blog consistently! Whether you have time to blog every day of the week or only once a week, just make sure it is consistent. Stick to a schedule that works for you, so that your readers know when to expect a new post. To help with consistent blogging, consider setting up an editorial calendar. Jot down your blog topics for the weeks ahead!

As always, don’t hesitate to hit that reply button and send any questions, comments, concerns our way. We LOVE to chat!TCC


W H O W E ’ V E W O R K E D W I T H BRANDS

W E ’ R E V E R Y S O C I A L ! STATS

The Creatives Club created a welcome package for all of its members. This welcome package allowed the community to get to know one another better. As TCC is an online organization, this package also allowed itself to have a presence in the tangible world. The welcome gift to members was created with the help of Tinyprints and Lacey Casey’s shop. The package included a TCC notebook, an inspiring art print, and members’ business cards.

@CreativesClub Followers: 1,182

@TheCreativesClub Followers: 522

76 Likes

* How We Can Improve Creativity & Why We Should Should creativity be stifled or should it be nurtured? While math and sciences take over academics, and practicality and logic are praised in the work environment, it seems there is little room for creativity. Creativity has been stifled in our society, when the exact opposite should happen. Creativity should be not only be cherished, but encouraged. Creativity helps to solve the world’s problems. Without creativity and experimentation, many of the inventions and products that exist today would simply not exist. Almost every product on the market solves a problem, whether that problem is a big societal problem, or a consumer-level problem that fulfills a specific need. Through creation and experimentation, an individual is able to explore the depths of their creativity. However, that individual is not the only person that reaps the benefits. In fact, one’s creative pursuit can lead to something much bigger, for everyone else involved. One simple creative idea can contribute to solving problems we as a society often face. Below are the three different ways we can improve and promote creativity: * Make creative communities available If you surround yourself with other creative individuals, you will enhance your own creativity. With a creative community, you’ll be empowered and inspired by everyone else in the group. Creative communities serve as great resource for creative people. By joining a creative community, your creative boundaries will be pushed. * Instill creativity in academics In secondary school, the classes you’re most familiar with include math, science and humanities class. While there might be an arts class or a music class, we still need to make a little room for more creativity. Such a class would encourage problem solving through creativity, whether it be crafting an actual product or brainstorming ideas. * Host community-wide creative competitions To encourage creativity in everyone, a community can host creative competition events that solve community problems. This is similar to Hackathon events, where programmers, designers and thinkers get together to create something that fulfills a specific need.

O P I N I O N P I E C E


Creativity is essential and we must encourage every individual to explore his or her creative intuitions. Unfortunately, creativity is sometimes frowned upon. It is not seen as something practical. It may look like a waste of time, because being creative requires one to explore and experiment. This also means there’s an opportunity to fail, and for some, this notion is simply terrifying. It’s important to keep in mind, if you fail once, you may simply try again until you succeed. This “trying again” portion should not elicit fear. It is simply a creative process that will eventually lead you to unveil something great. However you go about it, just remember to be creative and inspire creativity in others! - The Creatives Club The Creatives Club (TCC) is a dedicated organization and community for creative individuals. With TCC, creatives around the globe can learn, share, and connect with one other. The goal of TCC is to promote, inspire, and help creative individuals in a positive community. Suzanna Stein, a lifestyle blogger, and Whitney Blake, a small business owner, are the co-founders of The Creatives Club. To learn more about TCC, please visit: http://www.thecreativesclub.com/about/

O P I N I O N P I E C E


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MEDIA KIT - WordPress.com€¦ · This media kit has two goals, which will help to reach the ultimate business goal mentioned above. The first goal is to provide companies and small