MASTHEAD

ADVERTISING RATES 2013 / EFFECTIVE: 01.01.2013

PUBLISHERMichael Kaune

ADVERTISING DIRECTORMiriam Tonner

[email protected]

Fon +49 221 952 749 32

ADVERTISING DEPARTMENTQVEST

Zeughausstrasse 13

50667 Köln

Fon +49 221 952 749 0

Fax +49 221 952 749 99

[email protected]

ADVERTISING OFFICESFRANCE

Publicitas SAS

Marisol Babe Lopez

Fon: +33 1 53 64 88 77

[email protected]

ITALY

Publicitas International S.p.A.

Marzia Solinas

Fon + 39 02 55 19 43 85

[email protected]

ONLINESTRATEGY & DEVELOPMENT

Malte Sudendorf

[email protected]

DESIGN & PRODUCTION

Philip Spohr

[email protected]

BANK ACCOUNTKaune, Sudendorf Publishing

Kölner Bank eG

BLZ 371.600.87

Konto 931.253.000

Swift/Bic: GENODED1CGN

IBAN: DE59 3716 0087 0931 2530 00

TERMS OF PAYMENTThe invoice amount is due for payment

within 5 days. Delayed or deferred payment

will be charged with the usual interest rates

for overdraft credits.

COMPANY INFORMATIONAG KÖLN HRB 66515

Ust.-ID.Nr.: DE 258.337.550

MASTHEAD

7 x LeadAward

Portrait photography of the year, bronze

3 x Nomination

Design Award of the Fed. Rep. of Germany

2 x LeadAward

Mood & fashion photography, award

2 x LeadAward

Architecture- and still life photography, gold

LeadAward

Photography of the year, silver

LeadAward

Reportage picture of the year, bronze

LeadAward

Illustration of the year, gold

LeadAward

Cover of the year, gold

LeadAward

Visual Leader of the year, gold

LeadAward

Lead magazine of the year, gold

ADC Nagel

Illustration of the year, bronze

ADC Nagel

Photography of the year, silver

AwARDS

> QVEST is a German fashion magazine with an international

outlook.

> QVEST features fashion, design and culture, with expertise and passion.

> QVEST works with writers, photographers, stylists and artists in New York,

Tel Aviv, Paris, London and Berlin. And anywhere else in the world where

something new, exciting and visionary is going on.

> QVEST is not about trendspotting; it‘s about portraying people

courageous enough to try new things, presenting pictures never seen before

and publicising ideas that are fresh, to the point and sometimes a little

provocative.

> QVEST moves and stimulates brands and markets, providing food for

thought and impetus for action.

> QVEST uncovers and explains the international avant-garde as it

constantly reinvents itself, but always with a critical eye. Our magazine

cleverly combines cultivated hedonism with intellectual sophistication.

> First published in 2001, QVEST appears every two months, in both

German and English.

> QVEST invites consumers to spend time browsing and reading, and so

guarantees a high multiplication factor of up to five readers

wHAT IS QVEST?

From lamps, tableware and gadgets, to designer chairs: QVEST finds beauty everywhere. Often just where you would least expect it …

If it’s beautiful and raises your outfit to new heights, it belongs here: bags, shoes, scarves, sunglasses etc. are more than just extras. So QVEST gives them the attention they deserve – along with the season’s best jewellery and watches.

QVEST can be cultivated and even a little highbrow. We help you decide what you should be reading and listening to this season. We feature exclusive interviews with artists, new art works and up-close-and-personal views of the international art scene. QVEST places the focus on creators and creations you won’t see anywhere else – cutting edge and avant-garde.

Flamboyant, sensual, surprising and sometimes a little edgy: QVEST features fashion in all its facets. We present big-name labels and visionary newcomers in fascinating portraits and intimate interviews. Our exclusive photo series are created by the best photographers and stylists in the world.

QVEST is passionate about products that care for you, smell great and make you look fantastic. A homage to beauty with extraordinary images and fact-filled reports looking into what’s behind those beauty care products.

Cars are part of our urban lifestyle – all the more reason to keep an eye on what’s new on the roads. QVEST profiles the latest, smartest and most desirable automobiles – with a healthy appreciation of the engineering that goes into them.

AUTOMOTIVE

BEAUTY

FASHION DESIGN & INTERIOR

ACCESSORIES & JEwELLERY

ART & CULTURE

> QVEST readers are high achievers who approach the world and their own lives

with a high level of motivation. They have an active critical faculty and are

passionate about the products they love. They are doers, not dreamers.

> Breakdown of QVEST reader profiles: 51 % women, 49 % men, aged between

21 and 49 with a keen interest in fashion, beauty, design, art, culture and travel –

always on the lookout for something special, extraordinary, original.

> QVEST readers are mid to high income earners and they are always on the move.

Their personal motivation and/or their passion-driven job mean they visit various

major cities throughout the year and keenly observe the trends when they are

there – always in the right place and in the appropriate surroundings.

> For media planners, QVEST offers a target group that is not covered by the classic

fashion press: creative opinion-makers with an awareness of lifestyle and a keen

interest in everything that is inspiring, in motion and forward looking, in an

international context.

> QVEST readers create trends, set values and see themselves as confident

communicators and charismatic opinionated leaders in their own environments.

wHO READS QVEST?

PUBLISHING DATES 2013

QVEST #55Publishing Date: 13.02.2013

Anzeigenschluss: 21.01.2013

Printing Material: 25.01.2013


Booking Deadline: 25.03.2013














Print run: 80.000 copies

German: 60.000 Exemplare

English: 20.000 Exemplare

Price per copy: EUR 6,50

Distribution: press retail, book stores,

concept stores, design hotels

ADVERTISING RATES

PREMIUM PLACEMENTopening spread Euro 22.500,-

1. doublepage Euro 19.900,-




1/1 page (1st third) Euro 9.900,-

3rd coverpage Euro 8.500,-

backcover Euro 13.600,-

STANDARD PLACEMENT1/1 page Euro 8.000,-

2/1 page Euro 14.500,-

1/3 page Euro 3.950,-

REPETITION AND QUANTITY SCALEAdvertisements Repetition scale Pages Quantity scale

ADVERTISEMENT FORMATS AND TECHNICAL DATABOOKLET FORMAT210 mm x 285 mm

PRINTING PROCESSCover: sheet-fed offset

Content: rotary offset

Data 60 offset raster with proofs in black, cyan, magenta and yellow (in that order)

or colour proof with media wedge. Small tone value variations may occur

(tolerance range due to the web offset printing process).

PROCESSING

Adhesive binding

PRINTING DOCUMENTS

PDF, Colour profile: ISO Coated v2 300% (ECI).

Trim size is 5mm; live area should be kept at least 10mm from trim on all sides.

DATA SUBMISSIONQVEST

Zeughausstrasse 13, 50667 Köln

Fon +49 221 952 749 0, Fax +49 221 952 749 99

[email protected]

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QVEST.DE offers a palette of online advertising forms targeted to achieve your

multifaceted communication objectives. Online marketing on QVEST.DE is centred

around the credible embedment of relevant brand messages.

wITH ADVERTORIALS, ONLINE ADS OR MOVING IMAGE FORMATS:

QVEST.DE can help you reach premium target groups as well as increase brand awa-

reness and image scores. QVEST.DE facilitates an intensive consumer engagement

with your products, with - depending on the product ñ a consistent level of response

orientation. The QVEST.DE editorial team presents your focus topics sophisticatedly,

as quality content with a high credibility factor.

QVEST.DE

CONTENT-ADS QVEST.DE FROM EURO 2.000,-

Content ads are placed directly into QVEST.DE’s editorial environment and are

surrounded on at least three sides by editorial content. Integration into the content

area generates high awareness for your advertising message.

ADVERTORIALS QVEST.DE FROM EURO 4.000,-

Elaborate design, including sub pages, with the look and feel of editorial content.

Integration into the premium »FEATURED« homepage section.

ONLINE wERBEFORMEN

VIDEO-STREAMS EURO 3.000,- / MONTH

The QVEST.DE video player offers audiovisual content users can select according

to genre, topic or series. The videos are presented in a separate section, but can also

be accessed via the editorial content they are embedded into, encouraging a base

of regular viewers. Users can choose from a variety of player sizes.

LAYER EURO 4.000,- / MONTH

Transparent Flash layers are perfectly suited for awareness-heightening, interactive

effects. Content overlay generates maximum awareness. Interstitials guarantee high

response probability.

SPECIAL INSERTIONS & CROSSMEDIA

We can develop customized campaigns with advertorials, special topics or micro sites

to meet your individual requirements and objectives. Crossmedia strategies integrating

print and online presence are designed to reach your premium target audience more

effectively and sustainably.

We will gladly provide creative concepts, special crossmedia discounts, prices and

formats upon request. Please feel free to contact us.

Contact: Miriam Tonner, [email protected] / +49 221 952 749 - 0

§ 1 ADVERTISING CONTRACTSAdvertising contracts in the meaning of the following Terms and Conditions are contracts regarding the insertion of oneor several advertisements in a newsprint product on behalf of an Advertiser.

§ 2 CALL OFF DEADLINEIf in doubt, advertisements must be called-off within one year of placing the respective blanket order. If the right to place call-off orders has been granted within the framework of any suchblanket order, then such order must be comple-ted within one year subsequent to publication of an initial advertisement, if the fi rst ad had been called-off and publis-hed within the term according to Sentence 1 above.

§ 3 EXENTING A BLANKET ORDERIn case of blanket orders, the buyer is entitled to within the term agreed upon or specifi ed in Section 2, call off adver-tisements in addition to the quantity agreed upon in the blanket order.

§ 4 REFUND OF DISCOUNTSIf a contract is not fulfi lled partially or as a whole for reasons not attributable to the Publisher, the Advertiser is obliged to refund the difference between the discount granted by the Publisher and the discount applicable for the actual quanti-ty booked. Refunds are not applicable ifnoncompliance had been due to acts of good within the sphere of responsibility of the Publisher.

§ 5 CALCULATION OF QUANTITIESFor the purpose of calculation of quantities, the millime-ters of text lines areconverted to millimeters of advertising space.

§ 6 REQUESTS FOR SPECIAL PLACEMENTSAdvertisements and Third Party supplements, which are to placed in certain issues, certain editions, or in certain po-sitions of any newsprint products, must be received by the Publisher early enough to allow for notifi cation of the Ad-vertiser prior to the advertising deadline, if the order cannot be fulfilled in the requested manner. Classified ads shall be printed in their respective sections, without any need for additional explicit agreements.

§ 7 TEXT SECTION ADSText section ads are any advertisements bordered by edi-torial text on at least three sides and not by other ads. The Publisher shall clearly mark any advertisements not readily identifi able as such because of their layout and design with the word »Advertisement«.

§ 8 PUBLISHER`S RIGHT OF REJECTIONThe Publisher reserves the right to reject advertising or supplement orders – including individual call-offs based on blanket orders – , in the following cases: content, origin, or technical form of the advertisement are objectionable jud-ged by the internal guidelines of the Publisher, the content violates legal provisions and administrative regulations, or the publication would be unacceptable to the Publisher. This is also applicable to orders placed at external offices, agencies, or representative offices. Supplement orders are

binding to the Publisher only subject to the provision of a sample of the supplement and its approval. Supplements, which, because of their design and layout, suggest to the reader that they are part of the newspaper or magazine, or which contain ads by Third Parties, will not be accepted. The Advertiser shall be informed of any rejection without delay.

§ 9 OBLIGATIONS OF THE CONTRACTING PARTIESThe Advertiser is solely responsible for the timely delive-ry of advertising copy and for proper printing material or for the delivery of supplements. The Publisher shall im-mediately request replacements for any printing material, which is obviously unsuitable or damaged. The Publisher guarantees the usual standard of print quality for the selec-ted title within the technical scope of the printing material submitted.

§ 10 LIABILITIES OF THE PUBLISHERThe Advertiser is entitled to a reduction of charges or to a new advertisement without defects if the requested adver tisement is completely or partially illegible, incorrect or in-complete. The liability of the Publisher is, however, limited to the extent, to which the purpose of the advertisement was impaired. If the Publisher does not remedy the defect within a reasonable period, or if the new advertisement is again not without fault, then the Advertiser is entitled to a reduction of charges or he may rescind the contract. For da-mages, which are not personal injury (impairment of body, life, or health of a person), the Publisher shall accept liabi-lity up to the amount of the foreseeable damage, limited, however to the amount payable for the advertisement or supplement in question. This is not applicable to damages arising from gross or deliberate negligence on the part of the Publisher, his lawful representative or assistant. A liability of the Publisher due to a guarantee given by the Publisher remains unaffected. In the course of normal business-to-business transactions, the Publisher, moreover, is not liable for gross negligence of his assistants. In all other cases, the liabilities for gross negligence towards professional busi-nesses are limited to the amount of payment due for the respective advertisement. Complaints – including those concerning defects, which are not immediately noticeab-le – must be submitted within four weeks after receipt of invoice and voucher.

§ 11 PROOFSProofs are supplied upon express request only. The Adver-tiser shall be responsible for the correctness of the returned proofs. The Publisher shall correct any errors, which are made known to him within the time limit specifi ed when providing the proofs.

§ 12 BASIS OF CALCULATIONIf specifi c sizes are not expressly requested, the actual prin-ting height as is common for that type of advertisement will be taken as the basis for calculation.

§ 13 TIME LIMIT FOR PAYMENTSIf the Advertiser does not make payment in advance, the invoice shall be posted within 14 days following publication of the advertisement. The invoice shall be paid within the

time limit as shown on the rate card, starting with the re-ceipt of the invoice, if in specifi c cases no other time limit for payments or advance payment has been mutually agreed upon. As applicable, early payment discounts maybe gran-ted based on the data shown on the rate card.

§ 14 DEFAULT OF THE ADVERTISERIn case of default or deferral by the Advertiser, interest as per the rate card data shall be paid in addition to any costs and expenses incurred for collection. In case of default, the Publisher may put on hold any further advertisements based on the current blanket order until payment has been received. In case of reasonable doubt as to the ability of the Advertiser to pay, the Publisher is entitled to make the in-sertion of further advertisements, regardless of terms and conditions previously agreed upon, conditional upon ad-vance payment of any amounts due and upon the payment of outstanding debts, even while a blanket order is still in force.

§ 15 DOCUMENTATION OF ADVERTISEMENTSUpon request, the Publisher may supply proof of advertise-ments together with the invoice. Depending on type and size of the contracted advertisements, such documents shall be voucher copies, tear sheets or complete copies. If no other documentation is available, the Publisher may issue a legally binding statement certifying proper publication und stating relevant circulation data.

§ 16 OTHER COSTSThe Advertiser shall bear the costs for preparing any plates, paperboard mats, and drawings, as well as for any extensive modifi cations, which were necessitated and requested by the Advertiser.

§ 17 REDUCTIONS OF THE DECREASED CIRCULATIONThe Advertiser may be entitled to re-duced charges in case of a decreased circulation, if a blanket order for a number of advertisements was placed. This is applicable if the to-tal average circulation within the year starting with initial insertion is lower than the average circulation given on the rate card or in any other manner, or, if a specific circulati-on is not given, the average number if copies sold (in case of trade journals this may be the average number of copies actually distributed) in the previous year. Reduced charges are applicable if the circulation is decreased as follows: In case of a circulation of up to 50,000 copies 20 percent In case of a circulation of up to 100,000 copies 15 percent. In case of a circulation of up to 250,000 copies 10 percentIn case of a circulation of more than 250,000 copies 5 percent. Other than that, reduced charges with respect to blanket orders are excluded, if the Publisher notifies the Advertiser of a de-crease in circulation early enough, to allow the Advertiser to rescind the contract prior to publication.

§ 18 REDUCTIONS IN CASE OF GUARANTEED CIRCULATIONNotwithstanding the provisions of Section 17, a reduction of charges with respect to decreased circulation for titles, which publish issue-related circulation data, is applicable only to the extent that it exceeds 10 percent in a circula-tion of up to 250,000 copies guaranteed circulation) and 5

percent in a circulation of more than 250,000 copies (gua-ranteed circulation). The circulation, upon which the gu-arantee is based, is the total number of copies sold in the sense of the defi nition given by the IVW. It is calculated for the year of insertion from the average circulation in the four quarters prior to the insertion year, if the Publisher does not specify or guarantee any defi nitive circulation in the respective rate card. Any claims for reduction of charges are however subject to the eligibility for frequency discounts based on a blanket order for at least three issues. Reductions of charges are calculated on a contract-per-company basis, provided that at the time of order placement a calculation per brand names, as defi ned at the time of order placement has not been specifically agreed upon. Possible charge reductions are calculated as the difference between the number of copies above and below the standard circulation for each contracted issue within the year of insertion. The refund is made at the campaign end, based on the customer net values taking into account any amount credited to agen-cies for further ads, or, if that is not possible, as cash refund. A refund may be validly claimed only if the sum total of the refund amounts to at least 2.500,00 EUR.

§ 19 BOX OF NUMBER ADVERTISEMENTSIn case of box number advertisements, the Publisher applies the diligence of a business professional, when dealing with and forwarding any offers. Registered mail and express let-ters in response to box account advertisements will be for-warded as standard mail only. Any incoming letters for box account advertisements shall be retained for four weeks. Letters, which have not been picked up within that term, will be destroyed. Valuable documents shall be returned by the Publisher without obligation. In order to protect the in-terests of the Advertiser, the Publisher reserves the right to open incoming letters for checking purposes in order to pre-vent the abuse of box number services. The Publisher is not obliged to forward any business proposals and agency offers.

§ 20 HANDLING OF PAPERBOARD MATSPaperboard mats are returned to the Advertiser upon re-quest only. The obligation to retain such material expires three months after expiry of the contract.

§ 21 PLACE OF PERFORMANCE AND JURISDICTIONPlace of performance is the seat of the Publisher. The place of jurisdiction in case of proceedings arising from business with other companies, legal persons, public corporations, or any institutions under public law is the seat of the Publis-her. Inasmuch as the Publisher has not instituted judicial dunning procedures, the place of jurisdiction for private customers is their place of residence. If the place of resi-dence or the usual abode of the Advertiser, including pri-vate persons, at the time of raising a claim is unknown, or if the Advertiser has moved his residence out of the area of jurisdiction, then the place of jurisdiction will be the seat of the Publisher.

GENERAL TERMS AND CONDITIONS

KAUNE, SUDENDORF PUBLISHING GMBH

Zeughausstrasse 1350667 Köln

Fon +49 221 952 749 0 Fax +49 221 952 749 99

[email protected]

www.qvest.de

Documents

MASTHEAD