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1 © Copyright 2011 EMC Corporation. All rights reserved. Soluções de Armazenamento Unificado EMC Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal

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Page 1: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

1© Copyright 2011 EMC Corporation. All rights reserved.

Soluções de Armazenamento Unificado

EMC

Liberte-se da "Troika" nos orçamentos

TI

Fernando Miranda

UIG Sales Manager

EMC Portugal

Page 2: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

2© Copyright 2011 EMC Corporation. All rights reserved.

50%Less TCO

Unified storage is a storage system that

makes it possible to run and manage files

and applications from a single device.

To this end, a unified storage system

consolidates file-based, block-based

and object-based access in a single

storage platform and supports fibre

channel SAN, IP-based SAN (iSCSI),

FCoE and NAS (network attached

storage).

Systems

Page 3: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

3© Copyright 2011 EMC Corporation. All rights reserved.

File Object

Block

Unified Storage Platforms

EMC Unified Storage: ―One strategy, everything you

need‖

Industry-leading Data

Services:

Simple

Efficient

Performance

Affordable: Lowest Price and

TCO

HTTP

Compliance

REST / SOAP

FS1FS1 FS2FS2 FS3FS3

HPC Media Genome

Specific

ITVertical

Web 2.0

FS1FS1 FS2FS2 FS3FS3

General Purpose

File Services

Legacy

HA

Predictable PerfScale Up

Scale Out

SSD

NLS

SAS

App Dev

Atmos Cloud Delivery Platform

Page 4: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

4© Copyright 2011 EMC Corporation. All rights reserved.

EMC

Unisphere

Next-Generation Unified Storage

Optimized for today’s virtualized IT

Affordable. Simple. Efficient. Powerful.

VNXe3100 VNX7500VNX5700VNXe3300 VNX5100 VNX5500VNX5300

Page 5: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

5© Copyright 2011 EMC Corporation. All rights reserved.

79%Less TCO

I/O

Page 6: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

6© Copyright 2011 EMC Corporation. All rights reserved.

Clear Benefits of FLASH 1st

Faster Response Times

Smaller Footprint

Less Power

Lower Cost

Page 7: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

7© Copyright 2011 EMC Corporation. All rights reserved.

FLASH 1st Data StrategyHot data on fast Flash SSDs—cold data on dense disks

―Hot‖high activity

As data ages, activity falls, triggering automatic

movement to high capacity disk drives for

lowest cost

Highly active data is stored on

Flash SSDs for fastest

response time

Movement

Trigger

FLASH

SSD

―Cold‖low activity

Data

Activity

High Cap.

HDD

Data Age

Page 8: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

8© Copyright 2011 EMC Corporation. All rights reserved.

Comparing Associated Costs

Which technology is the most efficient?

$- $10 $20 $30 $40

15K HDD

7200 HDD

FLASH

15K HDD7200 HDDFLASH

$/GB $1,63 $0,43 $34,80

Capacity Acquisition Cost

$- $2 $4 $6 $8 $10 $12

15K HDD

7200 HDD

FLASH

15K HDD7200 HDDFLASH

$/IOPS $5,44 $9,56 $1,99

Transaction Acquisition Cost

0 5 10 15 20 25 30

15K HDD

7200 HDD

FLASH

15K HDD7200 HDDFLASH

mWatt/GB 28625

Capacity Power Cost

0,0 50,0 100,0 150,0

15K HDD

7200 HDD

FLASH

15K HDD7200 HDDFLASH

mWatt/IOPS 94,4133,31,4

Transaction Power Cost

Lowest Transaction Cost

Lowest Capacity Cost

Page 9: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

9© Copyright 2011 EMC Corporation. All rights reserved.

Gaining Economic Efficiency

FLASH SSDs for active transactions & 2TB HDD for overflow

• FLASH SSDs offers highest

transaction efficiency

• Large capacity HDD offers

highest capacity efficiency

• High RPM HDDs are not

capacity-efficient nor are they

performance-efficient

• FAST automatically and

seamlessly optimizes data

across all disk technologies0

0,1

0,2

0,3

0,4

0,5

0,6

0 0,5 1 1,5 2 2,5

IOP

S p

er

$

GB per $

FLASH SSD

15K

HDD 2TB

HDD

FAST

Page 10: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

10© Copyright 2011 EMC Corporation. All rights reserved.

X%Less TCO

Sub-Lun Tiering

Page 11: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

11© Copyright 2011 EMC Corporation. All rights reserved.

FAST VP for DATA Life Cycle Management

Automatesmovement of hot or cold

blocks

Optimizesuse of high performance and

high capacity drives

Improvescost and performance

Optimize VNX for minimum TCO

LUN 2

LUN 1

NL-SAS

SAS

Pool

BEFORE AFTER

SSD

Most activity Neutral activity Least activity

Page 12: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

12© Copyright 2011 EMC Corporation. All rights reserved.

~7XLess TCO

Management

Page 13: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

13© Copyright 2011 EMC Corporation. All rights reserved.

Unisphere Unified Management

• Simple and intuitive GUI for combined file

and block

• High-performance design

• Tight VMware integration

• Unified data protection

• Built-in access to Support community

• Unified user roles

• Supports VNX series, CLARiiON, and

Celerra

• Localization support

Simple

Page 14: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

14© Copyright 2011 EMC Corporation. All rights reserved.

Optimized for Virtualization

Industry-leading integration

Virtual server administrator

Storage administrator

VAAI* offloadvCenter Server

integration & VASA**Unisphere

Less net I/O

More VMs

Faster response

SAN and NAS

connect

Manage storage and VM

resources in unison

Control offload functions and

integrated replication

Manage storage and VM

resources in unison

Control offload functions

and integrated replication

* VAAI = VMware vStorage

APIs for Array Integration

* *VASA = VMware vStorage

APIs for Storage Awareness

Page 15: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

15© Copyright 2011 EMC Corporation. All rights reserved.

Virtualization Management

Integrated point of control to

simplify and speed VMware

storage management tasks

• EMC Virtual Storage Integrator plug-in

VMware vSphere

• One unified storage tool for all

Symmetrix, CLARiiON, Celerra, VNX

series, and VNXe series

Unified storage

EMC Virtual

Storage

Integrator

Page 16: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

16© Copyright 2011 EMC Corporation. All rights reserved.

50%Less TCO

Data Efficiency

Page 17: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

17© Copyright 2011 EMC Corporation. All rights reserved.

VNX THIN PROVISIONING

VNX Thin Provisioning

• Capacity oversubscription allows

intelligent use of resources

– File systems

– FC and iSCSI LUNs

– Logical size greater than physical

size

• VNX Thin Provisioning safeguards to

avoid running out of space

– Monitoring and alerting

• Automatic and dynamic extension past

logical size

– Automatic NAS file system

extension

– FC and iSCSI dynamic LUN

extension

Only allocate the actual capacity required by the application

Logical application and user view

Physical allocation

User B10 GB

User A10 GB

User C10 GB

4 GB

2 GB2 GB

Physical consumed storage

Capacity on

demand

Page 18: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

18© Copyright 2011 EMC Corporation. All rights reserved.

File Deduplication and Compression

• Intelligent data selection– Typically avoids active data

Option to target active files

Compression support for VMs through the

Celerra Plug-in for VMware

End-user file-level activation

– Tunable options by file system

Size of files

Age of files

File extension

Directory filtering

• Internal policy engine– Runs in the background

– Throttles to avoid negative impact on

client services

• Leverages EMC technologies– Compression engine

– Deduplication engine

Capacity Savings

Traditional file data

1 TB

Up to 50%

savingsFile-level Deduplication-

enabled file system

~ 500 GB

Active

data

~100 GB

Up to 500 GB

savingsDedupe and

compressed

data

~400 GB

Active

data

~100 GB

Inactive or aged data or

specifically targeted data

~900 GB

Page 19: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

19© Copyright 2011 EMC Corporation. All rights reserved.

60%Less TCO

Data Archive

Page 20: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

20© Copyright 2011 EMC Corporation. All rights reserved.

EMC - Cloud Tiering Appliance

• Simple, scalable, policy-based

file tiering, archiving and

migration

• Reduce CapEx and improve

utilization of primary storage

• Lower OpEx for infrastructure

• Reduce backup windows and

improve performance

Only auto-tiering solution

for in-the-box, between

boxes, and to the cloud

AUTO-TIERING

ARCHIVING

MIGRATION

EMC VNX

EMC VNX

Public Cloud

EMC

VNXeNAS

FAST

VP

EMC Data

DomainNAS

EMC

VNXe

Page 21: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

21© Copyright 2011 EMC Corporation. All rights reserved.

Primary storage

File Tiering Aligns Storage with Data Access Requirements

Benefits

•Reduce capital expenses

•Lower operating expenses

•Improved performance

•Reduce backup windows

•Storage and data mobility

from a single vendor

Unnecessary

Duplicate

Non-business related

Not accessed for 90 days or more

Secondary storage

Activedata

Reclaimedstorage

Page 22: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

22© Copyright 2011 EMC Corporation. All rights reserved.

Archiving

Implemented

Customer Case Study

Business challenge

• 30 TB of primary storage and

rapidly growing

Solution

• EMC Cloud Tiering Appliance

Results

• Freed up 18 TB of primary

storage capacity

• Flattened primary storage growth

curve

60%

Page 23: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

23© Copyright 2011 EMC Corporation. All rights reserved.

5x Faster

65% More

Efficient

500 million

objects per

day

Cloud Storage

Page 24: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

24© Copyright 2011 EMC Corporation. All rights reserved.

ATMOS - What is it?•EMC Atmos is a purpose built cloud storage services platform .

•Atmos technology is designed to store and manage petabytes of

information and billions of objects across multiple geographic

locations as a single system.

•Atmos can be used as data storage for multiple customers and

multiple custom or packaged applications using either a REST or

SOAP data API.

•It presents a single unified namespace or object-space, stores

information as objects (files + metadata), and manages information

by user or administrator-defined policies

Big data-ready

Page 25: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

25© Copyright 2011 EMC Corporation. All rights reserved.

Atmos: Enterprise Wide View

Page 26: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

26© Copyright 2011 EMC Corporation. All rights reserved.

X%Less TCO

Information Search

Page 27: Liberte-se da Troika nos orçamentos TI - cisco.com · Liberte-se da "Troika" nos orçamentos TI Fernando Miranda UIG Sales Manager EMC Portugal © Copyright 2011 EMC Corporation

27© Copyright 2011 EMC Corporation. All rights reserved.

Search Just Got More Efficient…More up-to-date search results only with VNX & Google

Google Search Appliance

Automated, on-the-fly search indexing

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28© Copyright 2011 EMC Corporation. All rights reserved.

Obrigado