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+ 10 Million UU
per month
LEADING IT BTOB NETWORK IN EUROPE
About NetMediaEurope
Our History
The company was founded in July 2007 after a group of leading managers at VNU joined forces to successfully carry out a Management Buy-Out of the online assets of VNU Business Media (now known as The Nielsen Company) in four countries in Europe
Our Mission
With over 25 websites across Europe, our mission is to inform IT Decision Markers and Business Decision Makers about the IT market and the new technologies. More than 5,000 stories are published every month and we also organise events. We offer communication and marketing services such as business intelligence, lead generation programs and display advertising options to our clients.
Why NetMediaEurope
The largest IT network in Europe
With the acquisition of CBS Interactive in Germany (mainly ZDNET.DE & CNET.DE) in January 2012, NME reinforced its leading position across Europe and now offers the largest network of IT Websites. All sites combined, NetMediaEurope represents an average 12 million Unique Users and over 50 million Page Views per month.
New devices and social media 4 years of presence in social media and more than 450 000 fans and followers :
✓ More than 1 million unique users per month
✓ 5,6 million impressions per month
✓ +25 mobile websites
✓ Multi OS :
B2B PORTFOLIO
NetMediaEurope Portfolio
Daily hit of all news and information needed by IT decision makers and non IT decision makers
Target SOHO, SMB Information for all ITDM and non ITDM involved in the buying process of IT solutions for their company. Company of less than 250 employees
Traffic Google analytics – Dec 2012
ITEspresso.DE Audience :
NetMediaEurope Portfolio
Up to the minute news and insight for a C-Level and Senior IT audience who drive business through the use of it
Target Large companies with more than 250 employees. CIO, CFO, CMO, CXO People who are involved in the IT buying process in medium and large companies.
Traffic This website exist in 3 countries : Germany, France and Spain (Siliconnews + Siliconweek)
Google analytics – Dec 2012
SILICON.DE audience profile
NetMediaEurope Portfolio
Itweb TV is the leading IT Video Channel in Europe. The content is focused on interview, webinars, products reviews
Target Company size : all
Traffic Google Analytics : Dec 2012
Main Area / Targeting available
On this platform we can host every kind of video product : webinars, interviews, case studies, etc… Videos are produced by our editorial team or by advertisers.
NetMediaEurope Portfolio
ChannelBiz is the only pan European website dedicated to the Channel
Target News & information about premium quality business IT solutions only. Pure focus on the relation between producer-distributors-system integrator b2b clients.
Traffic Google Analytics : Nov 2012
Main Area / Targeting available
News
Products and solutions
Partner Program
Best practice
Interviews
Events
Germany B2B Products
GERMANY : www.itespresso.de
By Channel : Average traffic per month
By Thematic : Average traffic per month
Germany: www.silicon.de
By Channel : Average traffic per month
By Thematic : Average traffic per month
Website Advertising
360° solutions
DISPLAY
SPECIAL
OPERATION: Microsites
Sponsoring
Dossiers
Etc.
RICH MEDIA
LEAD
GENERATION
EVENTS
SURVEYS
NetMediaEurope can align your tactics with your Call to Action to target our audience in order to meet your objectives.
We have the expertise to:
• Engage with our audience via multiple touch points • Influence and inform at every stage of the decision making process • Ensure that your marketing efforts are front of mind
Display
Premium IAB Banner Ads
Billboard : 970x250 Splash Screen : Variable Leaderboard : 728x90 MPU : 300x250 Half-Page : 300x600
Display: Standard (CPM)
Anlieferfrist: 3 - 5 Werktage vor Kampagnenbeginn Anlieferadresse: Angela Link // [email protected] Telefon: 089 / 2 5555 - 737
Website Leaderboard MPU (Mid Page Unit) Towerboard / Skyscraper Wallpaper
728 x 90 Expendable
728 x 300
300 x 250
336 x 280
HPU, Expendable
300 x 600
160x600 Expendable
300 x 600
728 x90
silicon.de 100 € 150 € 150 € 200 € 100 € 150 € 250 €
ITespresso.de 100 € 150 € 150 € 200 € 100 € 150 € 250 €
ChannelBiz.de 100 € 150 € 150 € 200 € 100 € 150 € 250 €
GIZMODO.de 40 € 60 € 45 € 65 € 40 € 60 € 75 €
Rich Media
Takeover
Create an added value to your campaign by using different ads format than IAB standard ones. A takeover can be exclusive (with all ad formats of the page dedicated to the advertiser).
Rich Media
Expandable Billboard
Rich Media : Cube
The Cube : Developed by NME production team
Click on the Launch Unit to slide right or left and
discover the content (eFlyer and Video)
Extensive Rich Media Format to generate greatest Awareness, Education and lead generation.
Sidekick Launch unit :
Rich Media : Sidekick
EFlyer : As soon as the click is done, a flash is displayed directly on the website with the opportunity to include content : Videos, direct link to several content, etc…
Slide Right Side : The website is covered by the ad.
Link: Watch Video or other
Link: Watch Video or other
Rich Media : Sidekick
Video can be directly displayed in the sidekick
Slide Left Side
Link: read the eFlyer
Link: more info@ customer Site
Rich Media : Sidekick
Rich Media: Sonderwerbemittel (CPM)
Website Flash Layer Pre Rolls Banderole ELU
Interstitial
3D Cube Sidekick
400 x 400 Bis 15 Sekunden 770 x 250 640 x 480
800 x 600
3D
500 x 400
300 x 250
300 x 600
970x250
Silicon.de 190 € 190 € 250 € 270 € 300 € 400 €
ITespresso.de 190 € 190 € 250 € 270 € 300 € 400 €
ChannelBiz.de 190 € 190 € 250 € 270 € 300 € 400 €
Gizmodo.de 75€ 75 € 100 € 125 € 150 € 200 €
E-mail Marketing
Trough NME subscribers’ list an advertiser can broadcast exclusive content. This service only involves in-house lists where all subscribers must fill in detailed questionnaires, including specific information related to their job function and industry sector, and opt in to receive information via e-mail.
LEAD GENERATION
E-Mail Marketing
CPM : 250€ Size of the database : 200 000
E-mail marketing
CPM : 300€ Size of the database : 30 000
E-mail marketing : CHANNEL
LEAD GENERATION
Registration form
Whatever the products you decide to use, we are using a standard registration form. We can modify this standard registration form to match your specific needs and/or add some particular fields. We are producing more than 50,000 leads per year in Europe on the IT market. NetMediaEurope can also create customized content tailored to your company’s needs: White paper How to guide Case Study Interview Video content Editorial content NME is able to assist with every step of your campaign, from content development to exposure to your target group.
LEAD GENERATION
Whitepaper-Center
The whitepaper centre available on ITEspresso, Silicon and ChannelBiz is a rich database of IT and technology white papers, research reports, case studies and how to guide – providing vital information to IT and non IT Decision Makers. The whitepaper centre offers a unique approach in attracting targeted prospects toward specific products and service offerings. Informative content is made available to those viewers who decide to register to access the content, generating qualified leads with every download. The entire process is managed by NetMediaEurope
staff, from content hosting and promotion to user registration, forms creation, list management, and reporting.
LEAD GENERATION
How to guide
Document fully written by our editorial team and deals with a specific product or a new technology: it aims at educating the public and developing Brand Awareness of the sponsoring company.
After a Monthly Launch Program, The How to Guide is promoted by homepage buttons, articles, editorial integration and display ads. The How to Guide is also posted in the whitepaper section of our sites.
LEAD GENERATION
Partner Zone
The goal of this operation is to create awareness and branding in generating leads to educate on your product. We open a dedicated area with specific contents highlighted by editorial contents
We manage and boost traffic to this area via homepage button, newsletter integration, emailing, and editorial promotion by indicating at the end our editorial that such a “Partner Zone” exists Content can be based on videos, whitepapers, social media links, and advertising creative, which redirect a user to the advertiser’s website.
LEAD GENERATION
Other
Lead generation programs can be based on numerous content assets, for instance: White paper How to Guide Partner zone As well as : Lead Generation to promote your own events Webinars Audiocast Podcast Roadshow Live events On demand events online and off line
LEAD GENERATION
Pricing
CPM CPL Fee Duration
emailing 500€ gross price
White paper starting lead price : 60€
how to guide 15 000€ gross price 2 months minimum
Partner zone starting lead price : 60€ 2000€ to create it 3 months minimum
Video channel : 10 videos minimum rate 40 000€ 3 months minimum
5 additional videos per month 12 000€
New opportunities : 2013
Video Channel
The aim of the video channel is to establish an advertiser as the leading provider in a specific technology - like Big Data, Cloud. NME will create and promote exclusive and extensive editorial content, such as Video interviews and Case Studies. This is a complete turnkey operation. We produce and deliver a “branded” platform and all of its content. We can, of course, add your existing content to this platform. A large promotion campaign will be created to ensure the success of the operation and optimized page views through emailing, editorial integrations, display ads,etc…
New opportunities : 2013
Insider News
In site advertorial, promoted via newsletter, editorial integration and auto-promotion Your brand and your content is fully associated to our website. Qualitative and more “informative” orientation.
TITLE CONTENT Sending Subscribers Price (CPM) MPU / LB/Text & Logo ad
Silicon Daily update
(Text/HTML)
Top News of the day: news, background information, analyzes the IT, telecommunications and Internet
Daily 34.800
90 € / 75 €
Silicon InfoBroker
Führung (CXO)
White Papers, studies, case studies, success stories
and technical background in all important issues of IT
Weekly 8.500
120 € / 100 €
Silicon InfoBroker
Leitung (CIO)
White Papers, studies, case studies, success stories and technical background in all important issues of IT
Weekly
14.000
120 € / 100 €
Silicon InfoBroker
Praxis (Management)
White Papers, studies, case studies, success stories and technical background in all important issues of IT
Weekly
6.300 120 € / 100 €
ITespresso.de News, Products and Reviews Weekly
16.000
90 € / 75 € / 35 €
Itespresso
SecurityWatch Virus Warning, Security, News
Weekly
10.400
90 € / 75 € / 35 €
Itespresso
PriceWatch Price list of IT products Weekly
7.200 50 € / 40 € / 20 €
Itespresso
IT im Unternehmen Round-Up of the most important IT news
Weekly
5.800
90 € / 75 € / 35 €
ChannelBiz.de News on the ICT trade channel Weekly
30.000 2.980 €
Specs: Max. 250 Zeichen, Logo 90 x 60 Pixel, max. 10KB
Stand: Newsletterdatenbank: Juli 2012
Newsletter (B2B): silicon, Itespresso, ChannelBiz
NetMedia Germany represented in the US by:
CONTACT
Véronique Lamarque 1-860-536-6677
E&Tech Media, LLC
126 High Street Mystic, CT 06355
