Adarsh Market, Shop No-46,1st

Floor,Sector-48A Seawoods Darave (E) Nerul, Navi Mumbai-400706

Engagement models for Lead Generation

iCorporate Business Model

iCorporate works on pay per lead + commission basis. During our engagement we will

provide the following:-

BANT Level Leads (Budget, Authority, Need and Timeline)

BANT Level Leads (Budget, Authority, Need and Timeline)

We will ensure our leads have either two or three criteria qualified out of the following:

Authority + Budget +Need

Authority + Need +Timeline

Timeline + Budget + Need etc.

NOTE: A lead will not be disqualified in case the client is unable to cater to the prospect

requirement due to pricing issues, due to lack of technology know how, unable to ramp up

to meet the prospect's project. Moreover the criteria of BANT has to be decided by Client

but not iCorporate.

Engagement models:

Below we have proposed the fixed cost engagement since this is a pilot run.

Fixed Cost:

Adarsh Market, Shop No-46,1st

Floor,Sector-48A Seawoods Darave (E) Nerul, Navi Mumbai-400706

iCorporate works with clients on fixed cost basis. We charge a fixed cost of Rs. 60,000 per

month for lead generation and initially we engage with our clients on a 3 month pilot

project. Here we promise at least 6 leads per month.

Definition of a lead:

A lead is defined as a face to face meeting or a teleconference or a demo or a webinar

attendee which shall not be less than thirty 20-30 minutes, attended by a Right Party

Contact (Authority) from the prospect company to discuss an interest to know more/

understand/ evaluate companys service offering.

An interest is confirmed in the form of an acceptance for a face to face meeting or a

teleconference by the prospect post a telephonic call with ICorporate where the service

offering of the Client has been discussed and elaborated upon after sharing necessary

marketing brochures with the prospect.

NOTE: A Qualified lead delivered by ICorporate may or may not have a tangible opportunity

to be serviced immediately. The quality and progress of the lead are also influenced by

the market conditions, requirement in the prospect company and the follow up of the

Clients Business Development. Timeframe and confirmed opportunity shall not be the

yardstick to evaluate the qualification of a particular lead.

Commercial Deliverables :

Milestones Payment (%)

Pre - Project Start 50

Completion of installation and rollout 50

Total 100

Adarsh Market, Shop No-46,1st

Floor,Sector-48A Seawoods Darave (E) Nerul, Navi Mumbai-400706