AUD1

5 BN

D10

RMB1

00

HKD8

0 IN

R500

ID

R85,

000

KRW

10,0

00 K

WD3

MYR

20 N

ZD20

PES

OS30

0 QA

R40

SAR4

0 SG

D8 T

WD3

00 B

AHT2

50 A

ED40

VND

250,

000

August - October 201525

ALBINO CAVIAR | LYKAN HYPERCARRED CARPET CHOPARD | ZEGNA BESPOKE

PRIVATE ISLANDS | MERCEDES 300SL GULLWING

ULTRA-THIN TIMEPIECES

LUFTHANSA-MERCEDES CABINSAIRBUS CORPORATE JET CENTRE

EMBRAER LEGACY 450

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20

09

Pristine Seas Expeditions

MISSION PARTNER OF

RAISE AWARENESS,

TRANSMIT OUR PASSION,

HELP PROTECT THE OCEAN

www.blancpain-ocean-commitment.com

«My dream is to help protect the last wild places in the sea through Pristine Seas Expeditions with Blancpain.»

Dr. Enric SalaNational Geographic Explorer-in-Residence

NOTAM

IN ONE FELL SWOOP, CHINA

HAS TURNED FROM A MAJOR

IMPORTER OF PRIVATE

AIRCRAFT TO A MAJOR

INTERNATIONAL EXECUTIVE JET SELLER

t a recent business aviation conference in Singapore, an otherwise little known fact surfaced. For the past decade, aircraft manufacturers competed with each other in a headlong rush into what they thought was the holy grail of growth markets — China. This has come to a hard landing. Chinese aircraft owners — motivated by financial needs, fear of corruption allegations and their experience with their first,

and at times ill-advised aircraft ownership — are now motivated sellers. What’s more, most of their aircraft are younger than three years.

In one fell swoop, China has turned from a major importer of private aircraft to a major international executive jet seller. It is a development we have warned about for years. While China is and always will be a major market, it does not follow market rules as we know them in the West. Witness the recent successful stock market intervention by the Chinese government. In centrally controlled economies, entire industries can fall by the wayside with one single stroke of a pen.

The solution is as old as sensible commerce itself. Just as a seasoned wealth manager will always advise his clients to spread and mitigate risk, aircraft sellers need to learn to diversify their efforts in a variety of key markets. In Asia, these are Indonesia, Thailand, Malaysia and even the Philippines, a major private helicopter market.

Jetgala is strongly present in all of these markets, as we are in China. We know the players, the buyers, and the myriad of issues associated with every one of these countries. China is important and its sheer size is a siren call for sales and marketing people. But as all Communist administered economies, China disappoints in regular intervals. I call it the “China Two-Step” — two steps forward, one step back. Aircraft manufacturers will need to remember this, so as not to be caught on the wrong foot. Again.

Rainer SigelPUBLISHER

A

THE CHINA

CONUNDRUM

4 JETGALA

28

22

4 NOTAM

10 CREW

12 LOUNGE

New & Exclusive

20 WINGS

22 DEFINITIONS DEFIED

Embraer Legacy 450 — The Latest Fly-By-Wire Midsize Jet

28 THE S CLASS SKY SEAT

Mercedes-Benz Style & Lufthansa Technik’s New Cabin Concept

32 STRONG SHOWING

All You Need To Know From EBACE 2015

36 THE DIVIDEND OF FLYING PRIVATE

Interview With TAG Farnborough’s CEO Brandon O’Reilly

42 THE GENTLEMAN’S AIRCRAFT

De Havilland’s Jet Dragon Stood The Test Of Time

46 WHEN RIVALS CONVERGE

Execujet & Luxaviation — A Merger Of Substance

50 SUN BOUND

Sun Flyer — An All-Electric Training Aircraft

52 THE WEIGHT CHALLENGE

Personalisation Of An Airbus ACJ319

56 THE DA VINCI MODE

The Searey Elite — One Of The Latest Light Sport Aircraft

58 FLIGHT SPORT

The ICON A5 Amphibious Aircraft

CONTENT

36

25ontents

6 JETGALA