ICO Review: UnikoinGold (UKG) - Crush Crypto...Full gamification of the crypto platform with leaderboards and an ELO ranking system. Other anticipated offerings: bingo, casino games,

ICO Review:

UnikoinGold (UKG)

Decentralized eSports

Betting TokenSeptember 18, 2017

• Unikrn is a gaming and eSports company

that was established in 2014.

• A fully-regulated and licensed eSports

bookmaker with a wagering platform.

• Products and services:

• Gambling

• Raffles

• Premium features

PROJECT OVERVIEW

What is Unikrn?

2For additional resources, please visit www.CrushCrypto.com.Copyright © Crush Crypto. All Rights Reserved.

WEB AND MOBILE PLATFORM

http://www.crushcrypto.com/

PROJECT OVERVIEW

Current Unikrn features



PROJECT OVERVIEW

The various tokens


• Unikoin – the existing token on the Unikrn

platform that can’t be withdrawn. It will

eventually be replaced by UnikoinSilver.

• UnikoinGold – a new decentralized ERC20

utility token on the Ethereum blockchain.

This is what is being issued in the ICO.

• UnikoinSilver – can’t be withdrawn from

the platform (and won’t be tradable on

exchanges) but can be used to earn, bet

and compete in jurisdictions where they

offer the platform.


PROJECT OVERVIEW

Unikrn series A investors


“Hundreds of companies every year try to get

me to invest, whether on Shark Tank or off

camera. However, I only put my money and my

name on the companies that I feel will be

successful, truly advance an industry and have a

leadership team that I respect. Unikrn fits all

these requirements.”

Mark Cuban: Shark Tank, Owner of the

Dallas Mavericks

“Millions of people watch competitive gaming

globally, we believe the industry has hit an

inflection point and this is just the tip of the

iceberg for where this new sport can go. We

fully believe in the Unikrn executive team, what

they are building, and their vision of how they

want to heighten people’s engagement with

esports across all mediums.”

Jonathan Teo: Binary Capital

“Tabcorp is proud to be partnering with Unikrn.

Unikrn is delivering a global gaming community

platform that reaches millions of gamers

around the world, with a proven record of

innovation and success.”

David Attenborough: Managing Director and

CEO, Tabcorp

TESTIMONIALS


PROJECT OVERVIEW

Development roadmap

6

Nov 2014: Unikrn

established.

2015: Raised $10M

from various

investors.

Players can bet UKG

on themselves in

competitive matches.

Users can use UKG to

enter high-value

jackpot and skin

jackpot rooms.

Users can earn

UnikoinSilver for

connecting game

accounts, competing

against other players,

etc.

Access to UKG

premium content (e.g.

insights, statistics,

Scorecentre IO with

widgets).

Betting bonuses,

access to live and pre-

match sportsbook

wagering, and the

ability to enter

premium subscriber

jackpot and skin

jackpot rooms.

Full gamification of

the crypto platform

with leaderboards and

an ELO ranking

system.

Other anticipated

offerings: bingo,

casino games, cards,

donations, and

tournaments.

Milestones By Nov 2017 By Jan 2018 After Jan 2018

For additional resources, please visit www.CrushCrypto.com.Copyright © Crush Crypto. All Rights Reserved.


PROJECT OVERVIEW

UKG token sale summary

• Project name: UnikoinGold

• Token symbol: UKG

• Website: https://unikoingold.com/

• Whitepaper: https://unikoingold.com/whitepaper

• Hard cap: US$100M (ICO contributors own 20% of

total token supply if hard cap is reached)

• Total supply: 1 billion tokens

• Max market cap at ICO: US$500M if hard cap is

reached

• Bonus structure: None

• ERC20 token: Yes

• Timeline: September 22, 2017

• Token distribution date: Not specified

ICO SUMMARY


TOKEN ALLOCATION

10%

15%

15%

20%

20%

20%

Team pool

Unikrn betting reserve

Marketing & partnerships

Token sale

Development & contractors

Company cold storage

https://unikoingold.com/

https://unikoingold.com/whitepaper


PROJECT OVERVIEW

Use of UKG tokens


• Primary uses for the tokens:

• Placing bets for professional eSports matches on Unikrn’s sportsbook

• Ability to play for UKG in competitive skill-based video game matches

• Tournament hosting

• Rewards for hosting skill-based gaming servers using Unikrn’s API

• Wagering on spectator engagement applications

• As UKG tokens are used to perform various actions on the platform, the more usage the

Unikrn platform has, the more valuable UKG tokens should be.

• Reserve will act as a price stabilization tool.


THE TEAM

Who are the people behind Unikrn?


Kingsley EdwardsVP Business Dev.

Rahul SoodCo-Founder and CEO

Karl FloresCo-Founder and CMO

Daniel RudolphCTO

Chris GroveBoard of Advisors

Andrew DonleyLead Crypto Engineer

Spencer YangHead of Asia

Bryce BlumOutside General Counsel


OUR THOUGHTS

The opportunities


• Very solid team with the co-founders having deep expertise in the gaming industry.

• Unikrn has already gone through the due diligence process of a number of investors

and received their backing.

• Unikrn’s betting platform is tightly integrated with the gaming experience. Betting and

other interactions with the game all happen in the same place.

• Unikrn caters to casual gamers / spectators. Users can win UKG tokens and win in-game

items such as skins, gaming gear, etc., increasing the use cases for the tokens.


OUR THOUGHTS

The opportunities


• The eSports industry is growing rapidly

and eSports wagering should follow suit.

Unikrn stands to benefit from this trend.

• Unikrn’s target users should be receptive

to cryptocurrency and keen to try out

UKG tokens.

• There are not many direct competitors

to Unikrn in the blockchain space. Gimli

is the only project that also focuses on

eSports betting, but Unikrn is at a much

more advanced stage.

ESPORTS AUDIENCE GROWTH


OUR THOUGHTS

Our concerns


• High valuation: the fully diluted market cap is $500M if the hard cap is reached.

• Competition from both traditional online betting companies and startups focusing on

eSports.

• Unikrn may have a hard time getting other third party betting operators to adopt UKG

tokens.

• Regulations could hinder the speed of Unikrn’s expansion.

• Unikrn may release tokens that are kept in the reserve in order to stabilize token prices.

This may limit the upside of the tokens.


OUR THOUGHTS

What do we recommend?

For flipping: Neutral.

• The project is very hyped up – this is the first ICO that Mark Cuban is involved in.

However, hard cap of $100M is very high.

• The amount of contribution depends heavily on the market environment, which is pretty

unpredictable now that the Metropolis upgrade for Ethereum is coming soon.

For long-term holding: Positive.

• Unikrn has a large presence in the eSports scene and is the prime candidate to benefit

from the rapidly growing eSports industry.

• If Unikrn becomes successful, it has the potential to become the go-to place for eSports

betting and spectating, which is a huge industry in the long-term.



Documents

ICO Review: UnikoinGold (UKG) - Crush Crypto...Full gamification of the crypto platform with leaderboards and an ELO ranking system. Other anticipated offerings: bingo, casino games,