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Who are we?Blackhawk International completed the buyout of Grass Roots Group
in October 2016
BHI do not see a Learning specialism being aligned with their proposition and is ceasing activities in this area
Grass Roots Training Agency are the core delivery and content development people responsible for the creation of the GRG Learning interventions
Headed up by Phil Clarke. Previously the Learning Delivery Team Manager for GRG with over 14 years of L&D experience predominantly in the Automotive sector for both manufacturers and dealer groups
Our philosophyWe will continue to provide the successful philosophy of our “6 Principles of Engagement”
1. Start at the end - visualise what success looks like2. Create champions - finding people’s natural enthusiasm with internal advocates3. Recognise and reinforce - see someone doing something right, recognise it and
reinforce what good looks like4. Demand pull - builds in curiosity and build an appetite for what’s going to be
delivered, and wanted rather than being pushed on them5. Active not passive - interactive session through activity rather than being told6. A little piece of me – output through longevity so that people feel they were
part of the solution so transfer the learning from the room into the workplace and passive implementation
Why use GRTAWe provide learning facilitators, trainers, content writers and e-Learning
developers
Reputation for engaging, innovative andblended learning interventions
We will know your:DelegatesProductCultureBrandProcesses and logistics
Why use GRTAExperience in a wide range of industries
andmarket areas including:
AutomotiveTelecommunicationsHeating and plumbing suppliesRestaurant and licensed tradeHealth and Social Care
Our specialisms are in:Customer serviceSalesBehavioural changeLeadership and management
What else can we provide?Access to the GRTA database of over
30 associates, to provide a wide scope of
who you see and is right for your client
Content development, amends andupdates as required
Launch event, special project andconference writing and facilitation
Executive and business 1-2-1 coaching
Who will we see? An experienced facilitator, trainer and coach, Phil has worked
extensively in L&D, and is the founder of GRTA
Developing and delivering high impact and inspirational training programs to audiences focused on sales, profit and delivering great customer service.
Highly engaging communicator and facilitator who is able to relate to and bring alive subjects to a wide range of people, including tough cynical audiences.
Accredited as an IMI Training Professional, NLP Champion, AoEC Practitioner Diploma in Executive Coaching
Experience with Jaguar Land Rover, Hyundai, Telefonica O2, VW Group, Mercedes-Benz, Whitbread, Care UK, Wolseley, Bathstore, Ford
Phil Clarke
