Gmail Google Plus Strategy

8/3/2019 Gmail Google Plus Strategy

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CASE STUDY:

Increasing the number of G

Awolowo U

Executive Summary

The aim is to increase the numbe

this must be a sustainable one th

the orientation programme. The

will little resources.

The student affairs department is

1. Internal Memo to Univthe academia. The studen

Freshm

FreshmenTraining

Google

Technology

User

Grou GTUG

AIL AND GOOGLE PLUS subscriptions o

iversity Campus, Ile-Ife and Osun State.

r of Gmail and Google Plus users in Ile-Ife. Th

t will increase Gmail and Google Plus subscrip

method to be used will be one that will maximi

central to this strategy.

rsity Staffs: We will provide them links to Go

t affairs department will send an internal memo

StudentAffairsDept.

n

Gmail/GooglePlus ID Raffle

draws

Internal Memo toUniversity Staffs

the Obafemi

approach to

tions even after

e subscriptions

gle Products for

to all the

IleIfeommunity


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university lecturers and staffs. This tools will encompass both collaboration,

communication and academic products(like Google Body for the medical and biological

students). In the memo, the lecturers will be told to encourage the students to make use of

such Google products to facilitate learning. This can help Google achieve more than 4000

people subscribe to one Google product or the; and a viral spread of news of Google

products to more than 25,000 students on campus.

The student affairs can also provide Google access to an email address that allow

Google send an email to all the OAU staffs at the same time. In this email, Google will

be showcasing to the lecturers to the power of Google for collaborative and more

immersive education.

Google can also ask the university to post an article on Google products for the

academia on the university website homepage.

2.

Freshmen Google Plus/Gmail IDs: Freshmen will have to use their Google plus orGmail IDs to participate in Google Rewards during the orientation programme. From

Google training to raffle draws, students will use their Google Plus /Gmail IDs to

subscribe. This will lead to automatic subscription of more than 5000 Freshmen, who if

properly trained and shown the power of Gmail and Google Plus over Yahoo!/

Facebook or other products, will spread the news to friends and families

3. The Ile-Ife Community: Prior to the orientation programme, a postal can go outsidecampus reading for example Google is on the Obafemi Awolowo University

Campus; Come have a taste of Google for free. Meet Googlers for free. This is the 1st

time it is happening in 50 years Dont miss it! This will create an influx of Ile-Ife

indigenes( or other local universities/polytechnics students around) into the campus.

There will be Google Banners all round campus that will make them feel Googles

presence on Campus as they come-in from the Campus gate.

On the Obafemi Awolowo University Campus, they can join Google at Google Stands or

Google Canopies to see a showcase of Google products, open free accounts on Google

Plus, Gmail. Ask technical programmes and more.

Sustainability Measures

To ensure a continued increase in subscription for Google Products especially Google Plus

and Gmail, I will advice the formation of a GTUG for the Obafemi Awolowo University,

which of-course is not for OAU students only both everyone in Osun State. A letter can


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quickly be drafted during the event to the DSA so that the organization can be

endorsed/registered by the Department of student Affairs.

Independent Technology/Google enthusiasts can lead this technology group and use all

forms of tools and programmes to spread Googles products in Osun State. Although, this

can be under the monitoring of the Google Ambassadors. I will also advice the selection ofmore Google Ambassadors from the Obafemi Awolowo University.

Documents

Gmail Google Plus Strategy