GlobalScot An International Business NetworkJim Reid, Stakeholders & Networks DirectorScottish Enterprise

Scottish Enterprise Scotlands National Economic Development Agency Focus on Delivering Transformational Change for Scotland

Growth Companies

Growth Sectors

Growth Markets

GlobalScot What and WhoGlobalScot is: An International Business Network (founded in 2001) with the objective of Harnessing the Drive, Ambition and Talent of High Profile, Successful Scots (and those with an Affinity with Scotland) who are Committed to Advancing Scotlands Economic Success

GlobalScots are:Senior and Experienced, with a Track RecordWilling to Engage Influential in Corporate Decision Making Part of Extensive Professional and Social NetworksMotivated to Promote and Enhance the Scottish Economy

GlobalScot HowBusiness Efficiency Business Start Up Internationalisation Investment, Legal, HR Market DevelopmentSales & Marketing Strategy Development New MarketsNew CustomersNew Suppliers Decision Makers

Advisory Boards Business Mentoring Company Visits Hosting Student Internships Non Exec. Director Roles School/University VisitsSpeaking OpportunitiesAdvice Aspirations Access

Asia Pacific19%Americas36%EMEA 45%GlobalScot Membership

A Truly International Business Network

A Truly International Business Network

A Truly International Business Network

GlobalScot Network FacilitationCore TeamMembership, Intelligence, Communications, Engagement

Core FocusCompanies, Sectors, Markets

Broader EngagementPromotion, Education, Culture

GlobalScot Core Areas of ImpactRelationship Gain- Access to Key Decision Makers- Accelerating Penetration of New Markets- New Leads and Contacts

Business Results - Increased Sales in New Markets - Jobs - GVA

Strategic Development- More Robust Strategies for Market Entry and Business Growth- Improved Business Efficiency

Attitudinal Change- Improved Attitudes to Networking- Better Networking Capability

GlobalScot for exampleRelationship Gain Global Expertise and ReachCompaniesSectorsMarkets Business A Case Study Mackays, Arbroath, ScotlandGlobalScot Jody Hall, Director of Global Sourcing HEB, Texas, USANow Selling to 113 Stores across Southern Texas Number One British Producer of Preserves in the US (150k PA)Fastest Growing Imported Brand in their Field in the USANow Export 35% of Output to 43 Markets Worldwide

GlobalScot for exampleStrategic Development New Market Opportunities - AfricaGlobalScot - Supporting Scottish Business in Emerging Growth Markets Key Sector Focus - Oil & Gas, Construction, Food & Drink, IT, Financial ServicesAttitudinal Change Impact in 2011/12GlobalScot had its most successful Year to Date450 Individual Company Requests for Assistance3,500 email Requests to 680 Members50 Events with 430 Attendees and 140 One to One Company Meetings470 Meaningful Interactions

GlobalScot Future PrioritiesActivity Levels

Membership Validation

Impact

Wider Engagement

GlobalScot Some Things Weve Learned....Strong Framework

Core Proposition

Long Term Commitment

Membership Management

Thank YouJim Reid, Stakeholders & Networks DirectorScottish Enterprise

*Since its launch in 2001, GlobalScot members have put their talents to use across a range of activities geared towards driving forward Scotlands economy in the increasingly competitive global marketplace. Whether its helping open up new markets, making connections with trading partners, offering advice and support or even taking on non-executive roles within companies, GlobalScots have been making their expertise count for hundreds of Scottish businesses. Selling Scotland as a key investment location in which to do business is one of the vital actions GlobalScot members can fulfil and many are performing this marketing role both formally and informally every day.GlobalScot is an international business network, committed to the growth of the Scottish economy. GlobalScot offers its members the opportunity to contribute to and share in Scotlands economic success through providing advice, access and raising the aspirations of ambitious Scottish organisations. *Established in 2001, the network has over 650 senior levels members located all over the world.

Members are based in markets that are important for Scottish companies to access and important sources of investment into Scotland.

Historically been a strong dominance in North America, however recently membership has been increasing in newer markets. In particular, across Asia, Middle East and Northern Europe to meet the needs of Scottish companies.

*Across the three regions of Americas, Middle East and Africa and Asia we have a diverse cross section of global companies represented. Firstly in the Americas: *Europe, Middle East and Africa*And finally Asia.