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Financial Services
Flexing Data Muscles for New Challenges
The Financial Services Data Warehouse Oracle Open Day, Istanbul Nov 1, 2011
The following is intended to outline our general
product direction. It is intended for information
purposes only, and may not be incorporated into any
contract. It is not a commitment to deliver any
material, code, or functionality, and should not be
relied upon in making purchasing decisions.
The development, release, and timing of any
features or functionality described for Oracle‟s
products remains at the sole discretion of Oracle.
Agenda
• FSDWH History
• New/old issues, new approach
• The Oracle answer
<Insert Picture Here>
FSDWH History
Experience from the past
Inadequate offering •DWH provided without physical data model
•DWH not tested in existing business environment
•Products still under development
Poor planning •Limited understanding of the concept of phased approach
•Unrealistic expectations with limited fall back plan
Technical and HR constraints
•Common “spaghetti” architecture
•Limited amount of available data and of poor quality
•Lack of project management and core technical skills
•Data knowledge limited and application documentation incomplete or not updated
© 2011 Oracle Corporation - Proprietary 5
Many financial institutions-particularly in this region-have already
significant DWH experiences, not necessarily positive, due to a series of
reasons:
Develop/source
Enterprise Logical Data Model 1
Account
Contract
Product
Customer
Txns
Account
Data Warehouse
First Generation DW Design for FSI - Concept Warehouse as a Central Store of all Business Data
3 Inbound ETL
Repeat these steps for each data source or new
requirement….
Map to Source and Physicalize
2
Org
Product
Customer
Wealth
CRM
Trading
Banking
ERP
HCM
Hardware, middleware, database software,
management and administration tools, and supporting
software will also need to be acquired and integrated
along the way…
© 2011 Oracle Corporation - Proprietary 6
Risk
Profitability
Customer
Compliance
Proliferation of ETL and data mart silos as
new needs appear – more cost, complexity
and overhead 6
RAPM?
Capital?
Develop/source
Enterprise Logical Data Model 1
Account
Contract
Product
Customer
Txns
Account
Data Warehouse
First Generation DW Design for FSI – Reality
3 Inbound ETL
Most logical data models are overly
abstract and conceptual – with no
defined end use
Ad-hoc ETL’s needed to get data to
analytical applications –traceability
can be broken
4
Map to Source and Physicalize
Org
Product
Customer
Wealth
CRM
Trading
Banking
ERP
HCM
2 Mapping exercises often become
a “boiling of the ocean” exercise
Source ETL can be overly complex with
data quality often focused only on
technical checks
ETLs to marts may
bypass the
warehouse entirely 5
Report2
Report3
Report4
Report5
Report6
Report1
Report1‟
Inconsistencies appear –
data no longer trustworthy 7
??
??
© 2011 Oracle Corporation - Proprietary 7
• A Shift in Thinking
Dbms2.com (Monash Research)
Where is the industry today?
TDWI Research Report – Next Generation Data Warehouse Platforms
Information Week
© 2011 Oracle Corporation - Proprietary 8
<Insert Picture Here>
New/Old issues, new
approach
Analytical Applications Infrastructure Challenges Current Situation
Inability to easily combine analytics from Risk, Performance Management and Finance functions resulting in fragmented views of bank health
„Stovepipe‟ analytical solutions with inflexible, non-modular infrastructure are unable to scale in response to increasing internal and external demands
Lack of transparency and traceability within analytical processes resulting in reduced trust in analytical results
Lack of a centralized, consistent operations and security model across analytical applications
© 2011 Oracle Corporation - Proprietary 10
Analytical Transformation in FSI Today‟s reality
• Driving to a profitability culture
• Traditional performance measures not enough
• More detailed and transparent understanding of profitability
Managing to Financial Performance
• Understanding compliance in the context of risk and performance key to increasing regulatory demands and competitive advantage
Risk Adjusted Performance Mandatory
• Shift from timeliness and quality of submissions to how business operates
• Increasing frequency of regulatory involvement – i.e. stress testing
• Deeper and deeper understanding of what goes into the submissions
Increasing Regulatory Pressure
© 2011 Oracle Corporation - Proprietary 11
Analytical Use cases in Financial Services
• Spanning the
spectrum of speed
and complexity
Algorithmic
Trading,
HFT
Performance
Measurement
Real-time
Marketing
and offers
Regulatory
Reporting
Risk-
based
pricing
Need f
or
Speed
Analytical Complexity
Enterprise-wide Risk
Computations and
Stress Testing
Trading
Desk
Analytics
Trade
Surveill-
ance
Instrumen
t Pricing
Fraud,
AML
Retail
Customer
Behavior
Analysis
The general trend here is
clear
• Far more data…
• Subject to far more
complex analytical
processing…
• With far greater
accuracy…
• In rapidly reducing time
windows
© 2011 Oracle Corporation - Proprietary 12
How would your data warehouse manage…
If your users
demanded better
performance?
If your users started
running more adhoc
queries
If you needed to use
more complex
analytics against
bigger datasets?
© 2011 Oracle Corporation - Proprietary 13
If you needed to
better manage your
storage
requirements?
If you needed to
reduce your total data
center costs?
If you wanted to store
15 years worth of
detailed data?
© 2011 Oracle Corporation - Proprietary 14
How would your data warehouse manage…
Architectural evolution
PROLIFERATION OF SILOS Applications spring up throughout the institution,
serving specific functions…
Manual or limited sharing of data and lack of
consistency become big headaches….
INTEGRATION TO THE RESCUE? Integration within and across common functions,
like Risk, Performance, Compliance and CRM
becomes business as usual, but to this day
remains rigid, costly, hard to trace and audit, not
future proof and easily broken…
A UNIFIED PLATFORM More than integrated… a UNIFIED platform, built
on common infrastructure, data models,
technologies and components… engineered and
designed to work together now and into the
future…
© 2011 Oracle Corporation - Proprietary 15
The quest for performance
Liquidity Risk
• New mandates like Basel III are driving need for on-demand answers
• Global events or crises have near instantaneous impact
• Banks need to calculate stressed results in minutes not hours
• Contingency funding strategies need to be iteratively tested in a practical timeframe
Regulatory Capital
• Reporting is stressful and time consuming with little time for analysis
• Performance bottlenecks leave little margin for error
• Demand for additional submissions with modified assumptions and calculations
• Demand for advanced analytical practices like stress testing and what-if analyses
Profitability
• Tighter controls, laws limiting bank fees and slower revenue growth driving need for efficiency and cost controls
• Need for on-demand view of costs and profitability – move beyond monthly reporting requirements.
• Need for faster and more granular review of product performance
• Need to quickly response to market shifts and changing rates.
Senior executives are left scrambling to bridge key limitations in
• Performance & Scalability
• Responsiveness
• Simulation & What-If Capabilities
© 2011 Oracle Corporation - Proprietary 16
<Insert Picture Here>
The Oracle answer
Oracle Is Changing the Rules of the Game Unmatched Solutions Offering for FS in the Applications and
Technology Vendor Landscape
• Unified results and metrics across dimensions.
• Designed for Global banks-Multiple jurisdictions support.
• Data-quality specific to business ideas – not just formats
• Formal GL reconciliation process.
• Pre-built integration with operational finance flow
• Mixed workload handling – our structures allow this
• Pre-built BI apps – results handling expertise (app space)
• Unified active metadata through entire data life cycle
• Complete pre-built metadata covering all analytical disciplines from day
one.
• Hierarchies and reference data are consistent across processing and
results areas.
• One unified warehouse covering all relevant financial services
business areas .
• Ability for customers to use a common AAI framework to modify or
create new calculation/application logic
• Ability to host “externally developed” models and execute them on GL
reconciled production data for consistent outputs under base lined and
stress conditions “ON the DWH”
• Extreme Performance with greater value.
© 2011 Oracle Corporation - Proprietary 18
Broad & Deep Offering
Lower Cost, Lower Risk
Comprehensive Offering
Complete
Less Effort
More Value
Designed to Work Together
Integrated
More Choice Maximizes Existing
Investments
Standards-Based Architecture
Open
Oracle's Strategy for Financial Services Industry Delivering Complete, Open, Integrated Solutions
© 2011 Oracle Corporation - Proprietary 19
Oracle‟s Banking Footprint
Corporate Administration
Customer Analytics
Channel Analytics
Marketing Analytics
Exec Analytics
Funds Transfer Pricing
Portal & Dashboards
Business Activity Monitoring
Business Process Analytics
Op Intelligence
HR Analytics
Customer Insight
Performance Management
Operational Excellence
Analytics Platform
Consolidation Budgeting
Procurement
Profitability Mgmt
Fixed Assets
Incentive Comp
Product Hub Org Hierarchy Hub Accounting Hub Payments Hub
Master Data Management
Customer Data Hub
Rich Client F/W AJAX, Web 2.0
Systems Mgmt Web Services Mgmt Directory Services
Enterprise Content Mgmt
Database (Grid, Memory, Embed)
Web Services Orchestration (BPEL)
Identity Mgmt
J2EE Services, ESB and Rules Engine
Access Mgmt
Enterprise Technology
Profitability Analytics/RAPM
ACH
Credit Rating
POS
SWIFT
Fed Wire
OFAC
Market Feeds
Check Order
Other Systems
Retail
Platform Teller Call Center
Internet Banking Kiosk EBPP
Private Wealth Mgmt Commercial
Team Selling
Order Mgmt
Internet Banking
Security Trading
Client Servicing
Derivative Pricing
CRM & Marketing
Lead Mgmt
Order Entry Platform
On Demand
Customer Experience
Call Center
Deposits
Loans
Payments
Cards (Credit / Debit) Investments
Core Banking Ledger Leasing
Payments
Deposits
Treasury Trade Finance
Asset Mgmt
Syndicated Loans
Structured Derivatives
Lock Box Nostro Recon
Investor Services
Leasing Custody
Mortgages
Customer & Business Insight
Lifecycle Management
Selling Marketing Servicing Originating
External Interfaces
Projects
Risk Based Pricing
Economic Capital/RAPM
Operational Risk
Market Risk
Credit Risk
ALM
SOX
Regulatory Reporting
Risk Based Decisioning
Risk Management
Governance, Risk & Compliance
Compliance
BASEL II & 1A
AML
Human Capital Mgmt
Enterprise GL
Product and Transaction Processors
Cash Mgmt
Real Estate
Savings Loans
Core Banking Ledger
Compliance & Limits
Portfolio Mgmt
Trade Processing
Performance Mgmt
Balance & Positions
Fees & Commissions
Compensation
Clearing & Settlement
Oracle
Third Party
Integration
Market Data
Reconc
iliation
Financial Planning
Channels
Core Banking
Technology & Operations
Analytics
An
aly
tic
s
An
aly
tics
© 2011 Oracle Corporation - Proprietary 20
Performance
Management
Customer
Insight
Governance
& Compliance
Risk
Management
Oracle Financial Services Analytical Applications
Hedge Management IFRS 9 – IAS 32/39
ICAAP
Customer Profitability
Stress Testing
Loan Loss Forecasting Pricing Management
RAPM
Balance Sheet Planning
Know Your Customer
Treasury Risk
Credit Risk
Governance and Compliance Regulatory Compliance (Financial Crime)
Channel Insight
Analytical CRM
Anti-Money Laundering
Trading Compliance Broker Compliance
Fraud Detection Operational Risk
Retail Credit Risk
Corporate Credit Risk
Portfolio Analytics
Marketing Analytics
Service Analytics
Channel Usage
Channel Performance
Economic Capital
Regulatory Capital
Liquidity Risk
Economic Capital Advanced (Credit Risk)
Operational Risk Economic Capital
Performance Management and Finance
Accounting Hub
Activity-Based Costing
Consolidation Profitability
Budgeting and Forecasting
Asset Liability Management
Market Risk
Basel II
Retail Portfolio Risk Models and Pooling
Funds Transfer Pricing
Reconciliation
Comprehensive coverage, derived from deep core
banking domain expertise, provides best of breed
capabilities in key disciplines.
Unified platform supports analytical “intersections” to
address emerging or overlapping analytical needs without
extensive “re-wiring” and rebuilding of supporting data
infrastructure.
Financial Services
Data Warehouse
© 2011 Oracle Corporation - Proprietary 21
Oracle Financial Services Meets Today‟s
Demands Financial Services Data Warehouse
Capabilities: • Pre-built business oriented data quality and reconciliation processes
• Pre-built, readily deployable, end-use proven, physical data model for FSI
• Industry leading FS analytical applications pre-built and ready to run IN the Data Warehouse
• Unified and conformed model for reporting and business intelligence across all functional domains
• Optimized to leverage the power of EXADATA to ensure support for new analytical use cases
The foundation for a comprehensive analytical processing platform
Can readily host both Oracle Financial Services Analytical Applications and other custom built or 3rd party engines
Analytical Application Processing (Within Warehouse)
Results Sourcing
Results for consumption Common input area for analytical processing
External Calculation Engines
Oracle Calculation Engines & Statistical
Models
Analytical Applications Infrastructure (Data Quality., ETL, Metadata, Stress Testing, Modeling, Execution, etc)
Hosted Statistical Models
© 2011 Oracle Corporation - Proprietary 22
FS Logical Data Model
Transactions (Events)
State (Contracts)
Party
Organization
Calendar
Product
Location
Oracle Financial Services Data Warehouse Standards Based LDM to extend Warehouse Model
Core Subject Areas:
• Events (red):
• The recorded, time-stamped results of
executing FS business processes
• Transaction is the primary concept
• State (grey): Current snapshot of FS organization
• Cumulative effect of events
• Contract, Account are primary concepts
• The primary raw material for analytics
• Domain (FS)specific, and central part of the
FSDM
Context Subject Areas:
• Related „Dimensions‟ for core data
• „Who‟ – Party, Organization Subject Areas
• „What‟ – Product Subject Area
• „Where/When‟ – Geography, Calendar
Subject Area
• Not FS specific, but customized for FS domain
© 2011 Oracle Corporation - Proprietary 23
Oracle Financial Services Data Warehouse Financial Services Physical Data Model
• Pre-built, comprehensive and ready-to-deploy
• Covers all classes of FSI business data
• Pre-built and fully conformed to meet FS reporting needs
• Complete mapping between sourcing and results
Analytical Application Processing (Within Warehouse)
Results Sourcing
Results for consumption Common input area for analytical
processing
External Calculation Engines
Oracle Calculation Engines & Statistical
Models
Analytical Applications Infrastructure (Data Quality., ETL, Metadata, Stress Testing, Modeling, Execution, etc)
Hosted Statistical Models
© 2011 Oracle Corporation - Proprietary 24
Oracle Financial Services Data Warehouse Common Sourcing
• Pre-built, comprehensive and ready to deploy
• One sourcing area shared across all analytical needs
• Segments data elements based on analytical needs
Analytical Application Processing (Within Warehouse)
Results Sourcing
Results for consumption Common input area for analytical
processing
External Calculation Engines
Oracle Calculation Engines & Statistical
Models
Analytical Applications Infrastructure (Data Quality., ETL, Metadata, Stress Testing, Modeling, Execution, etc)
Hosted Statistical Models
Facts Dimensions
Financial
Instrument
Transaction
Ledger
COA
Product
Org
Customer
Exposure
Time Series Data (Rates,
Indicators, risk factors etc)
Display Codes/Master tables
Master Data
Campaign
© 2011 Oracle Corporation - Proprietary 25
• Fully conformed dimensions for cross-functional analysis
• Pre-built, comprehensive and ready to deploy
• Eliminates data mart silos
• Multiple jurisdictions
• Results versioning
Oracle Financial Services Data Warehouse Unified Results Across All Key Analytical Areas
Analytical Application Processing (Within Warehouse)
Results Sourcing
Results for consumption Common input area for analytical
processing
External Calculation Engines
Oracle Calculation Engines & Statistical
Models
Analytical Applications Infrastructure (Data Quality., ETL, Metadata, Stress Testing, Modeling, Execution, etc)
Hosted Statistical Models
End-use Specific Facts
Common Conformed Dimensions
COA
Product
Org
Customer
ICAAP, Economic Capital
ALM, Basel II, Basel III …
RAPM, Profitability, Liquidity …
Time Series Data
(Rates, Indicators, risk factors etc)
Shared BI Facts
© 2011 Oracle Corporation - Proprietary 26
66 Million Exposures. 371 Million Cash Flows.
1 Billion Transactions. 250 Million Accounts. 172 Rules.
65 Million Exposures.
Profitability on a daily basis
Intraday liquidity analysis
Regulatory capital in minutes not days
Process (Rules Execution Across Different Rule Types) Elapsed Time
Allocation Rules on Transactions (41) 1:02:01
Allocations from Ledger to Transactions (6) 14:42
Aggregation of Transactions to Ledger (6) 0:00:58
Aggregation from Transactions to Instrument (18) 1:08:00
Instrument level Allocations (42) 0:55:02
Ledger to Instrument Allocations (10) 0:25:40
Ledger level Allocations(30) 0:15:06
Instrument to Ledger Aggregations(19) 0:44:22
Total (172) 4:45:51
Process Elapsed Time
Contractual Liquidity Run 0:59:42
Business As Usual Liquidity Run 0:09:19
Baseline Run 0:69:01
Stress Test Run 0:10:06
Process ELAPSED TIME
Data Load from Stage Tables to Basel Processing Tables 0:02:07
Pre-Processing of Data (for RWA Calculations) 0:16:24
Risk Parameter Estimation 0:19:49
Risk Weighted Assets (RWA) Computation 0:51:01
Total Elapsed Time 1:29:21
OFSAA and Exadata Performance in Action What Could YOU Do With Extreme Performance
OFSAA on Exadata
Performance Test Results Confirm
the Possibilities
© 2011 Oracle Corporation - Proprietary 27
Oracle Data Warehouse Solution for Typical Bank
© 2011 Oracle Corporation - Proprietary 28
Oracle Value Proposition – Time & Risk
Oracle FS Data Warehouse:
drastically shortened time to
value, significantly reduced
implementation risk. Pro
du
ctio
n &
Ro
llou
t
De
sig
n, B
uild
,
& T
est
Re
qu
ire
me
nts
&
An
aly
sis
18-26 Weeks
Standard DW Implementation: significant time to design, build, implement & test.
Production &
Rollout Design, Build, & Test
Requirements &
Analysis
2+ Years
© 2011 Oracle Corporation - Proprietary 29
“Traditional” Activities Related to DW
Implementation
Phase Activity Typical
Duration Complexity
Extent of Bank
Resource
Involvement
Requirements Conduct Business Requirements
Study and create BRD
3 months High. DW vendors start from a
“blank sheet”
High
Analysis Map BRD to logical model, detailed
source system analysis, build data
requirements
6 months High. Use cases not
considered during data
sourcing.
High
Design Create extract specs, design data
quality process, create source
mappings to LDM, design
reconciliation process, design
metadata, design OLAP & BI
structures
7 months High. BI report deliverables
considered long after data
model design necessitating
multiple iterative changes.
High
Build Create ETL, create DQ checks and
process, create metadata repository,
build reports, build manual
adjustment process
6 months High. From -scratch build of
customer specific DQ,
metadata and adjustment
processes
Medium
© 2011 Oracle Corporation - Proprietary 30
Beginning With the End in Mind… Gets us the data we need
Corporate Credit Risk
Retail Credit Risk
Finance, Treasury
Marketing
Required Data Elements to
Ensure Relevant
Outputs Can be
Generated
Appropriate Data Quality
Checks to
Ensure Sanctity
of Data for
Outputs
Needed Reconciliation
Process to
Ensure Results
Tally to GL
Needed Value-add
Computations to Produce the
Outputs
Desired Use Cases (Outputs)
in a Given
Subject Area
© 2011 Oracle Corporation - Proprietary 31
Accelerating New Business Requirements The Oracle Advantage
Business
Solution
Requirement
New Data
Elements
Needed to
Address
Requirement
Data Elements
Already Sourced
& Needed for
New Solution
Net New
Incremental
Data Elements
Required
Advantage
Corporate
Credit Risk
Analytics
360 N/A N/A
Complete clarity up-front
on all data requirements to
address Business
Requirements
Retail Credit
Risk Analytics 450 180 270
40% reduction in Data
Sourcing Effort for new
Solution
Analytical
CRM/
Marketing
Analytics
1400 300 1100
25% reduction in Data
Sourcing Effort for new
solution
© 2011 Oracle Corporation - Proprietary 32
Typical Data Warehouse implementation vs
Oracle Financial Services Data Warehouse
-10 10 30 50 70
Oracle
Traditional
Months Phase 1 - Corporate Credit Risk Phase 2 - Retail Credit Risk Phase 3 - Marketing, Finance
Oracle Advantage: Bank can deploy future use cases
without Oracle involvement
© 2011 Oracle Corporation - Proprietary 33
What Could You Do? With Extreme Performance Like This
Liquidity Risk
• Address regulator requests in minutes rather than hours or days
• Understand impact of global economic events as they happen
• Tune contingency funding strategies as events unfold
• Run multiple stress scenarios to fully understand complex events
Regulatory Capital
• Collapse regulatory reporting run times to hours instead of days
• Turnaround regulatory resubmissions or adjustments in minutes instead of days
• Easily and practically perform advanced analytical practices like stress testing and what-if analyses
Profitability
• Capture a daily view of profitability and risk adjusted performance
• More proactively manage your business
• Quickly assess the profitability of new products and programs
• Run your institution based on today instead of last month
© 2011 Oracle Corporation - Proprietary 34
Alfonso Asaro Director Europe
Analytical Solutions Initiatives Group
+43.1.33777.247 (Office)