Embed Size (px)
Citation preview
Smart Software Solutions
Salon & Spa Management Made Easy
Clie
nt C
are
At T
he
Ch
air
Ma
na
ge
Sa
lon
Pe
rfo
rma
nc
eM
an
ag
e &
Co
mp
are
KP
I‘s
Yo
ur
24/7
Re
ce
pti
on
ist
SPA BEAUTY
CLINIC COLLEGE HAIR
WALK-IN
555.654.43
SALONGENIUS
the smart solutions company
sG
Get impressed
At SALONGENIUS we’ve been working closely with our customers since 1998. As a result, we have developed a rich suite of tools and features that help your businesses grow.
Installed in over 50 countries worldwide SALONGENIUS focuses continued development on responding to, and meeting the needs of our customers.
But most importantly, because of the Intuitive Touchscreen Interface, these tools are easy to use whilst providing powerful solutions to todays business problems.
SALONGENIUS is suitable for all sizes of business from single salons to worldwide groups. Head Office reporting is available via MyTAKINGS for the control of salon groups, whilst RemoteGENIUS is on hand to let you control your salon whilst you are away.
Data collection and operator job sheets are available on a choice of hand held devices.
All designed to improve your customer experience and improve the efficiency of your business.
Know your potential
SALONGENIUS is the Salon Management System
designed to help you discover and grow your business.
Would you like to know your:
• Client Return Rate
• Client Retention Figures
• Average Bill
• Value of No Shows
• Stock Costs
• Staff Utilisation
• Staff Performance
• Future Appointment Value
• Most Valuable Clients
• Best Selling Products
• Break Even Time
• Data Quality
Giving you the answers SALONGENIUS not only provides answers to these questions but gives
you a suite of tools to address any problems, increase your turnover and
improve your business.
5 Ways to improve your business1. SALONGENIUS - Your complete management software
2. BookingsGENIUS - The 24/7 receptionist
3. MyGENIUS - Staff and client care made easy
4. MyTAKINGS - Estate management made easy
5. TileGENIUS - Live salon data directly to your phone
3salongenius.com
“SG software is key to all aspects of running our day to day business, including point of sale, reconciliation and client database. We even get SG to process our credit cards making taking bills quicker and more seamless”
“We have seen a direct impact on our frequency of client returns as a result of the SALONGENIUS Client Contact Manager”
“The marketing suite makes life much simpler allowing for au-tomated hassle-free strategies to be implemented. Using text, e-mail, phone or letters is very efficient and allows us to spend more time on what we do best - looking after our clients”
Reeves & Gallagher
“We have used the SALONGENIUS system for many years, it has been the cornerstone in the development of our business which we couldn‘t do without”
Ellen Conlin Hair & Beauty
Sean Hanna
Daniel Galvin
Re-book, Recommend and Reward!
Re-book - Automatic prompts to encourage repeat bookings.
Recommend - The automated “Reward a friend” scheme to attract new clients.
Vouchers are printed at the end of a sale offering an incentive for existing clients
to recommend their friends and family.
Reward - Discounts can be given to both existing clients and their friends upon
the new client making a booking. No need to check validity, the discount is
applied automatically when scanning the voucher.
Payment made easyA variety of payment methods are available including; the use of loyalty points,
gift cards, payment via customer accounts/direct debit or even through corporate
accounts.
Bookings Diary “Appointments made easy“
Effi ciently manage your appointment diary and reduce
common errors such as double bookings and wrongly matched
appointments.
• Multi search facility - quickly fi nd and make appointments quickly. This
is particularly helpful in salons where appointments may be scarce
• Automatic 2 way SMS appointment reminders help to eliminate no-
shows• Contra-indications and skin test recording can ensure that only
appropriate services are allowed or warnings given• Client traffi c lights and a starring system gives a simple indication of
your client’s worth to your business at a glance. It will highlight those troublesome clients and those who may be in need of a little TLC
• Technical histories - Detailed technical information on services is
entered and stored where required
4 salongenius.com
Increase your sales today!
Business Management Software that covers all aspects of your business
“By looking after your
clients, you will be looking
after your business. Make
sure that your quality of
service is a reason for
clients to come back.”
Point of saleThe heart of your system starts and
ends with the point of sale facility.
Automatically collating client histories
will in turn provide you with those
all important statistics to enable
you to address key areas of your
business; from targeted marketing to
identifying staff productivity and salon
performance.
Front of house
Assigning bills to individual operators
also caters for sharing the commission of
services and products
• Retail sales are simple to process via a
barcode reader or touchscreen
• Discounts can be applied on demand or
automatically based on client status
Sales Options
• Price check - easily access costs of
services and products and even issue a
printed client quotation
• Package sales on services and retail
• Courses - pre-purchase services/
products and track subsequent usage
• Deferred billing allows clients to pay
friend and family bills
• Recommend products automatically -
based on services with a reminder to
repeat previously bought items
5salongenius.com
Client Loyalty - Why should I?Over the years client loyalty schemes have proven to increase both
retention and client spend.
SALONGENIUS incorporates a wealth of ways to automatically reward your clients
and help you enjoy better return rates and higher spend. Full reporting is available
on scheme activity. Available for single salons and across groups.
Gift cardsSALONGENIUS offers a choice of either single salon gift vouchers or vouchers
that can be used across a group of salons. In both cases balances can be
checked on demand. Full reporting on activity and liability is included.
Stock ControlSALONGENIUS stock control ensures that you never run out or overstock
both saving you money. Keep a check on your costs and maximise your
opportunity in handling retail sales.
• Stock movements are fully tracked and orders are suggested based on
minimum stock levels set
• Stock orders are easily accepted onto the system once delivered and checked
• Track items via serial number especially useful for high value items
• Commission rates can be applied on a per product basis to refl ect margins
• Price increases and changes to stock information are easily done
• Stock check enables you to maintain and accurately monitor and report
shortages
• Detailed usage reports on best sellers, non-movers and validation reports
enable you to understand the worth of your stock
Security “Access to all areas can be strictly controlled”
10 levels of security are available letting you give staff access to the areas they
need whilst protecting sensitive business information. Access is controlled via
passwords or preferably via biometric fi ngerprint readers.
Once security is set up access to all areas is recorded, unauthorised access
attempts logged and a full audit trail is provided of who did what, when and from
which terminal.
Communicating with your clients and looking after them is key to
client retention and a strong business
MarketingSALONGENIUS marketing exploits the power of your data to enable you to grow your business. Accurate data entry is essential. Incomplete or inaccurate records can lead to missed opportunities with marketing campaigns and promotions.
1. Reactive MarketingThis gives you the option of data mining your business database and direct your marketing budget to where it can bring the greatest rewards. Of course it can search for client birthdays but it doesn’t stop there. Sales history can be examined, client demographics explored, spend history evaluated, plus much more. These searches can be combined to provide you with details of your exact marketing fi t.
2. Proactive MarketingEven more powerful is the ability to preset marketing activities in advance. These can be based on appointments or sales and marketing materials are sent out automatically to clients meeting the criteria.
3. Sending your campaign Once your selection has been made, contact is available via letter, e-mail or SMS. The e-mail option includes a HTML editor for producing eye catching output.Data Protection compliant - If you set a client as opted out they will not be contacted. Data quality reports also show you just how good your database is and how many clients you
can contact.
6 salongenius.com
Increase Revenue | Reduce Costs | Save TimeBusiness MeasurementProviding you with accurate and up to date
business performance information enabling
you to make informed decisions about your
business.
Business Traffi c Lights provide an at-a-glance
real-time snapshot of where you are against
break-even. Detailed reports support this
analysis with information on previous break-
even times together with details of the sales
that got you there including best hour of day,
hourly takings and appointment statistics.
Business PerformanceBusiness performance gauges provide you not
only with current live performance data but also
“what-if” sliders that let you look at what gains
could be achieved over a period.
These Key Performance Indicators (KPI’s) are
an ideal starting point for a more in-depth
examination of your business. You can even
measure your business performance against
your peers on a group, regional, national and
world basis - see how you measure up.
Staff IncentivesUsing KPI‘s you can see at a glance how each
member of your team is performing in these
areas.
Information on client return rates, retail and
technical percentage, no-shows and average
bill is displayed for each staff member. This is
helpful when carrying out staff development
meetings and particularly when setting realistic
targets for you, your staff and your business as
a whole.
Staff can check on their own performance from
their appointment column, or print out status
reports as required. Overall reports on targets
are provided.
ReportingOver 100 reports are available on all aspects of
your business to provide you with information
as required.
A choice of graphs can be produced.
The option to export to a variety of formats is
included which aids the import into accountancy
and payroll systems. Till reconciliation functions
are provided to check the days takings. If you
are away from the business, takings fi gures
can be automatically sent to designated mobile
phones as required.
MyTAKINGS
From the web portal at www.mytakings.com group salon owners are put in control of their business data.
Exported data is automatically updated centrally. Individual business data can be looked at in isolation or groups of businesses created as required to allow comparisons or simply look at the entire estate. Marketing campaigns can be run and managed on a group basis and monitored centrally.
Access is strictly controlled to allow you to decide which reports and functions are available to who, and there is a full audit control on activity.
BookingsGENIUSUsing the latest technology SALONGENIUS enables clients to book an appointment at any time of the day or night via SALONGENIUS’ online bookings facility. Fully secure, it offers fl exibility for clients allowing them to book an appointment at times suitable to them. The mobile bookings App allows clients to book whilst on the move from any smartphone or tablet device. Also integrated with Facebook, it couldn’t be easier!
Full statistical information is available to deliver you the important facts on occupancy rates and value per hour. Visit the SALONGENIUS Facebook page and try our online bookings demo.
7salongenius.com
ArchiveGENIUS
“Your secure 24/7 back-up”
Security of business critical data and business
continuity are vital issues for most salons and
spas. Loss of data can have an adverse and
detrimental impact to your business.
RecoveryGENIUS is a secure and automated
back-up, intelligently storing critical fi les to a
remote or local storage server, ensuring that
your business data is safely under control
and securely available from any connected
computer should you need it.
Training The best system in the world is of no use if you
don’t know how to use it.
SALONGENIUS offer a full collection of training
courses on all aspects of operation.
From “Getting Started” through to specialised
courses on marketing and client care, we cover
all areas.
Business training courses and individual
mentoring is also available. Training can be
done in-house or at a selection of regional
locations.
Supporting you worldwideTo ensure that you make the most of your
investment in SALONGENIUS our dedicated
teams of support staff around the world are on
hand to answer your questions and solve any
problems that may occur.
Remote access via the internet provides instant
help. You can even talk to our support team
online.
Increase revenue, reduce
costs and save time...
Visit our web site or contact
your local representative to
see how SALONGENIUS
can benefi t your business!
RemoteGENIUS
Thin client solution allows you to perform
centralised bookings, or simply dial-in
and see what’s going on whilst you are
away.
Strictly password controlled ensuring
that you decide who has access and to
what.
Access to data is available from
anywhere with a web connection, so if
you fancy running your business from the
beach the option is available!
MyGENIUS
Make it easy for your staff members to view their column away from your reception desk. With MyGENIUS, individual staff members can access their column using a tablet or smartphone.
This unique software allows staff to see at-a-glance their up-coming appointments and check and update client technical histories using their hand held device. Staff can manage their time slots more accurately giving them a real-time view of their day ahead, check their roster, minimise delays, reduce client waiting time and improve salon effi ciency.
Conduct surveys and questionnaires for valuable client feedback.
TileGENIUS
TileGENIUS allows you to compare your salon performance against SALONGENIUS CompareMySalon performance index.
SALONGENIUS holds a repository of key performance indicators such as salon quality mark, no shows, return rate, retail % technical %, busy % and average bill among others.
Live tiles are colour coded against key performance indicators so you can quickly see how your salon is performing.
The App is invaluable when viewing how your salon compares with other salons; within your group, regionally, nationally and globally.
SINGAPOREInnology Solutions Pte Ltd(t) +65 65924453 (e) [email protected]
MALAYSIAInnology Solutions Sdn Bhd(t) +60 3 2117 5220 (e) [email protected]
IRELANDSALONGENIUS Ireland(t) +353 183 548 94(e) [email protected]
AUSTRALIA/NEW ZEALANDKeystone Business Systems PTY LtdAustralia New Zealand(t) +61 2 8355 4731 +64 9 887 7435(e) [email protected]
MIDDLE EASTInformation Village Consultants & Services FZE(t) +97 1503 966 169 (e) [email protected]
INDIASALONGENIUS Soft Solutions Pvt Ltd(t) +91 8606 777 877 (e) [email protected]
EASTERN EUROPEHospitality Management LLC(t) +7 812 702 7673(e) [email protected]
ITALYGENIUSWARE Di Fulvio Orlandi(t) +39 026 659 4220(e) [email protected]
SALONGENIUSthe smart solutions company
TM
sG
HEAD OFFICE
SALONGENIUS6 Dean Park Crescent, Bournemouth, BH1 1HL UK
(t) +44 (0) 1202 311826 (e) [email protected]
sGSALONGENIUS
www.salongenius.com
