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NB: all data given is supported by the corresponding external audit report.

MARCH 2012

Net exhibition area m2 (only stands):

Exhibitors:

Trade visitors:

Total sales (direct and indirect):

Net exhibition space m2:

14.883 m2

1.056

74.232

197 Mill. €

18.300 m2

Click to view the Salon de Gourmets video.

Click to view the Official inauguration video by the Presidenta Comunidad de Madrid - Exma. Sra. Esperanza Aguirre

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26th

EXHIBITORS

The twenty-sixth edition of this event saw the presence of 1.056 exhibitors displaying more than 30.000 fine food and beverage products, to the delight of all the professionals from the industry who came to visit the exhibition.We have managed to keep up the interest of international exhibitors, with the French Pavilion at the head of the international representation. Products and exhibitors from Argentina, Austria, Colombia, Czech Republic, Holland, Hungary, Iran, Italy, Japan, New Zeland, Portugal, United Kingdom and U.S.A.

The following information of interest is taken from the Exhibitors surveys:

85,50 % of the exhibitors is satisfied with the contacts made.

89,60 % of the exhibitors is planning to exhibit in the next edition of the SG.

80,00 % approve the way the SG is being runned.

Producer

Distributor

Importer

87,10%

16,40%

9,20%

EXHIBITING COMPANY ACTIVITY

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EXHIBITORS

WINESPRESERVESOILCHEESESWEET AND CONFECTIONERYCHARCUTERIEFRESH PRODUCEPREPARED DISHESHAM AND HAM SHOULDERSPIRITS AND LIQUORSJAM AND HONEYCONDIMENTS, PICKLES, SPICES AND VINEGARSNON-ALCOHOLIC DRINKSSMOKED AND SAVOURY FOODSDIARY PRODUCTSSAUCESSNACKS AND DRIED FRUITSPULSESPÂTÉCONVENIENCE FOODSFOIE GRAS AND DUCK DERIVATESBREADMACHINERY FOR HOTEL AND CATERING BUSINESSRICEPASTACAVIAREGGS AND EGG PRODUCTSKITCHENWAREPUBLISHING HOUSESPROFESSIONAL CLOTHINGSUGAROTHERS

28,94%15,59%13,44%11,47%10,04%

9,50%8,96%8,24%7,71%7,53%6,09%5,73%5,56%5,20%4,12%3,59%3,58%2,88%2,87%2,69%2,33%2,15%1,79%1,43%1,42%1,25%0,90%0,90%0,72%0,36%0,18%3,57%

DISTRIBUTION BY EXHIBITING COMPANY’S SECTOR

Foodstuffs Mixed(Foodstuff and Beverage)

Beverage Others

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VISITORS

The following information of interest is taken from the Visitor’s surveys:

From the 1.047 surveys carried out, random, on trade visitors to the 26th SG, during the four days the event lasted (with statistical parameters: 98% confidence level and ± 3,1% margin of error) we can highlight that:

• 93,0 % is satisfied or very satisfied with their visit to the Salon, and the main reasons were the quality and the variety of the displayed products, the nature of the contacts made and the pros-pects of gaining new contracts.

• 39,5 % of the visitors acknowledge having attended the SG with the firm intention of purchasing, 55,0 % said they attended in order to gather information, and the remaining 5,4 % expressed their intention to search for new suppliers, promote their products, contact their clients, etc.

A total of 74.232 trade professionals visited the SG in this edition. This figure, under the current circums-tances, is the best sign of the growing interest generated by the Salon de Gourmets.Here is a breakdown of the 74.232 professionals who visited the SG:

By day of the week Monday: Tuesday: Wednesday: Thursday:

Visitor’s level of responsability• Owner, President, General Manager, Managing Director • Sales - Marketing Manager, Sales Department • Purchase Director, Purchase Department • Others (chefs, sumillers, etc.)

By originFrom Madrid:From the rest of Spain: International:

*from 63 countries

16.62821.082 23.38313.139

31.326 (42,2%)36.893 (49,7%)6.013* ( 8,1%)

Most of our visitors hold positions of responsability at their companies, which confirm the professional nature of SG.

40,6 %25,9 %15,8 %24,0 %

23,00 %15,40 %

8,80 %8,60 %7,40 %6,80 %5,80 %4,80 %4,20 %4,00 %3,60 %7,50 %

RestaurantsAgri-food DistributionRetailers (*)Agri-food Industry BarsHospitality Professionals Catering Oenology and hospitality school teachers and studentsHotelsInstitutional StaffPressOther service industry professionals (technicians, magazine suscribers and gastronomy club members, consultancies, agencies, fine food stores...)

(*) The presence of retailers is broken down as follows: 35% food store chains, 33% large-scale retailers and 31% small-scale retailers.

VISITOR’S PROFESSIONAL ACTIVITY

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EVOLUTION

Nº of Exhibitors Nº of Visitors

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BUSINESS CENTER

Reserved area, exclusive for our exhibitors and free of charge, where they can hold their meetings with the international buyers invited by the organization (in collaboration with ICEX).

More than 1.200 trade meetings held in 2012.

This 2012 edition Purchasing Managers, from the following countries, have joined us: Australia, Belgium, Brasil, Canada, China, Czech Republic, France, Holland, Germany, Hong Kong, Hungary, Japan, Mexico, New Zeland, Poland, Russia, Singapore, Sweden, Switzerland and U.S.A.

En 2012, the Organization has pledge its commitment on the growth of the Business Center and 60 inter-national buyers accepted the invitation from Grupo Gourmets; holding a minimum of 20 interviews per buyer. Exhibitors who wished a translator, can benefit from this service free of charge.

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MEDIA IMPACT

The Salon de Gourmets is a gastronomic event that arouses great interest in the national and internatio-nal media. This year the 1.211 journalists and accredited media representatives, have covered everything that went on during the four days of the event.

For those exhibitors interested, the press clipping is available. Request your copy by e-mail to: prensa@gourmets.net.

THEY WROTE AND SAID...

• GENTLEMAN “A Date wish taste.”

• METRÓPOLI “What is being cooked in the world? A Thousand exhibitors will review the lastest gastronomy trends at the 26th SALON DE GOURMETS.”

• LA VANGUARDIA “Almost a thousand new exquisiteness at the SALON DE GOURMETS in Madrid.”

• EL PAÍS “The summit of exquisiteness.”

• ABC “The SALON DE GOURMETS weathers the crisis.”

• LA GACETA DE LOS NEGOCIOS “The 26th SALON DE GOURMETS exhibits the best for each table at the Madrid Exhibition Center.”

• LA RAZÓN “Not without my olive oil. The SALON DE GOURMETS exhibits till thursday, the best of our Gastronomy.”

Click to view theSalon de Gourmets VideoSTANDARD VERSION

Click to view theSalon de Gourmets VideoREDUCED VERSION

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26th

ACTIVITIES

1st Salon de Gourmets Awards

The 19th Ham Cutters Contest/Dehesa de Extremadura

Click on the image to go to the Flickr gallery.

Turrodelia Gourmet. Manuel Picó Llorens and sons.

Presentation of Mediterranean Cocktails by Gin-Mare

3rd National Cocktail Competition / Panizo

Showcooking Zone

Tuna Slicing Exhibition / Japan Embassy

16th Wine Tunnel / MARM13th Gourmet Senses Workshop

Gourmet Club Magazine 35th Anniversary Awards

5th Oyster Openers Competition - Écailluers / Sorlut

27th Gourmets Guide. Spain’s Best Wines Awards