Final Project Icici Segment

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    INTRODUCTION

    ICICI Bank may be described as a social device to ensure protection of economic value of life

    and other assets. Under the plan of ICICI Bank, a large number of people associate themselves

    by sharing risks attached to individuals. The risks, which can be insured against, include fire, the

    perils of sea, death and accidents and burglary. Any risk contingent upon these, may be insured

    against at a premium commensurate with the risk involved. Thus collective bearing of risk is

    ICICI Bank.

    ICICI Bank is a contract whereby, in return for the payment of premium by the insured, the

    insurers pay the financial losses suffered by the insured as a result of the occurrence of

    unforeseen events. The term risk is used to describe the possibility of adverse results flowing

    from any occurrence or the accidental happenings, which produce a monetary loss.

    ICICI Bank is a pool in which a large number of people e!posed to a similar risk make

    contributions to a common fund out of which the losses suffered by the unfortunate few, due to

    accidental events, are made good. The sharing of risk among large groups of people is the basis

    of ICICI Bank. The losses of an individual are distributed over a group of individuals.

    Definitions

    General definition

    In the words of "ohn #agee, $ICICI Bank is a plan by themselves which large number of people

    associate and transfer to the shoulders of all, risks that attach to individuals.%

    Fundamental definition

    In the words of &.'. (ansell, $ICICI Bank accumulated contributions of all parties participating

    in the scheme.%

    Contractual definition

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    In the words of +ustice Tindall, $ICICI Bank is a contract in which a sum of money is paid to the

    assured as consideration of insurer s incurring the risk of paying a large sum upon a given

    contingency.%

    Characteristics of ICICI Bank

    'haring of risks

    Cooperative device

    -ayment on happening of a special event

    The amount of payment depends on the nature of losses incurred.

    The success of ICICI Bank business depends on the large number of people insured against

    similar risk.

    ICICI Bank is a plan, which spreads the risk and losses of few people among a large number

    of people.

    The ICICI Bank is a plan in which the insured transfers his risk on the insurer.

    ICICI Bank is a legal contract which is based upon certain principles of ICICI Bank which

    includes utmost good faith, insurable interest, contribution, indemnity, causes pro!ima,

    subrogation, etc.

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    COMAPAN PROFI!"

    ICICI Bank is India/s second0largest bank with total assets of 1s. 2,334.35 billion 6U'7 *88

    billion9 at #arch 2*, 88: and profit after ta! of 1s. ;*.5: billion for the year ended on #arch

    2*, 88:. ICICI Bank is the second amongst all the companies listed on the Indian stock

    e!changes in terms of free float market capitalisation. The Bank has a network of about *,28:

    branches and 2,358 AT#s in India and a presence in *: countries. ICICI Bank offers a wide

    range of banking products and financial services to corporate and retail customers through a

    variety of delivery channels and through its specialised subsidiaries and affiliates in the areas of

    investment banking, life and non0life insurance, venture capital and asset management or wealth

    management. The Bank currently has its subsidiaries in the United

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    ICICI Bank is committed to enriching this valuable resource which in turn, will allow it to bring

    innovative practices to the world of financial services in India. Eith technology playing the key

    role mainly. talented individuals, working in teams and riding on the backbone of world class

    technology

    %I&TOR

    ICICI Bank was originally promoted in *33; by ICICI =imited, an Indian financial institution,

    and was its wholly0owned subsidiary. ICICI/s shareholding in ICICI Bank was reduced to ;GH

    through a public offering of shares in India in fiscal *33:, an e uity offering in the form of A&1s

    listed on the '@ in fiscal 888, ICICI Bank/s ac uisition of Bank of #adura =imited in an all0

    stock amalgamation in fiscal 88*, and secondary market sales by ICICI to institutional investors

    in fiscal 88* and fiscal 88 . ICICI was formed in *355 at the initiative of the Eorld Bank, the

    )overnment of India and representatives of Indian industry. The principal ob+ective was to create

    a development financial institution for providing medium0term and long0term pro+ect financing

    to Indian businesses. In the *338s, ICICI transformed its business from a development financial

    institution offering only pro+ect finance to a diversified financial services group offering a wide

    variety of products and services, both directly and through a number of subsidiaries and affiliateslike ICICI Bank. In *333, ICICI become the first Indian company and the first bank or financial

    institution from non0"apan Asia to be listed on the '@.

    After consideration of various corporate structuring alternatives in the conte!t of the emerging

    competitive scenario in the Indian banking industry, and the move towards universal banking, the

    managements of ICICI and ICICI Bank formed the view that the merger of ICICI with ICICI

    Bank would be the optimal strategic alternative for both entities, and would create the optimal

    legal structure for the ICICI group/s universal banking strategy. The merger would enhance value

    for ICICI shareholders through the merged entity/s access to low0cost deposits,

    After consideration of various corporate structuring alternatives in the conte!t of the emerging

    competitive scenario in the Indian banking industry, and the move towards universal banking, the

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    managements of ICICI and ICICI Bank formed the view that the merger of ICICI with ICICI

    Bank would be the optimal strategic alternative for both entities, and would create the optimal

    legal structure for the ICICI group/s universal banking strategy. The merger would enhance value

    for ICICI shareholders through the merged entity/s access to low0cost deposits, greater

    opportunities for earning fee0based income and the ability to participate in the payments system

    and provide transaction0banking services. The merger would enhance value for ICICI Bank

    shareholders through a large capital base and scale of operations, seamless access to ICICI/s

    strong corporate relationships built up over five decades, entry into new business segments,

    higher market share in various business segments, particularly fee0based services, and access to

    the vast talent pool of ICICI and its subsidiaries. In Dctober 88*, the Boards of &irectors of

    ICICI and ICICI Bank approved the merger of ICICI and two of its wholly0owned retail finance

    subsidiaries, ICICI -ersonal ?inancial 'ervices =imited and ICICI Capital 'ervices =imited,with ICICI Bank. The merger was approved by shareholders of ICICI and ICICI Bank in "anuary

    88 , by the (igh Court of )u+arat at Ahmedabad in #arch 88 , and by the (igh Court of

    "udicature at #umbai and the 1eserve Bank of India in April 88 . Conse uent to the merger,

    the ICICI group/s financing and banking operations, both wholesale and retail, have been

    integrated in a single entity.

    GRO'T% OF T%" INDU&TR

    ()**$ The Industrial Credit and Investment Corporation of India =imited 6ICICI9 incorporated

    at the initiatives of the Eorld Bank, The )overnment of India and representatives of Indian

    Industry, with the ob+ectives of creating a development financial institution for providing

    medium0term and long0term pro+ect financing to Indian Businesses. #r. A. 1amaswami

    #udaliar elected as the first chairman of ICICI =imited. ICICI emerges as the ma+or source of

    foreign currency loans to Indian Industry. Besides funding from the Eorld Bank and other multi0

    lateral agencies, ICICI was also among the first Indian companies to raise funds from

    International markets.

    ()*+$ ICICI declared its first dividend of 2.5H.

    ()*,$ #r. ).=. #ehta appointed the second chairman of ICICI =imited.

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    ()+-$ ICICI Building at *G2, Backbay 1eclamation, inaugurated.

    ()+($ The first Eest )erman =oan of 5 #illion from

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    /--/$ ICICI assigned higher than sovereign rating by #oody s.

    /--/$ ICICI Bank launched India s first C&D 6CollateraliFed &ebt Dbligation9 ?und named

    Indian Corporate CollateraliFed &ebt Dbligation ?und 6ICC&D ?und9.

    /--/$ $@ =obby%, a self service banking centre inaugurated in -une. It was the first of its kind

    in India.

    /--/$ ICICI Bank launched -rivate Banking.

    /--/$ **880seat Call Centre set up in (yderabad

    /--/$ ICICI Bank (ome 'hoppe, the first0ever permanent aggregation and display of housing

    pro+ects in the county, launched in -une,

    /--/$ AT#0on0Eheels, India s first mobile AT#, launched in #umbai.

    /--1$ The first Integrated Currency #anagement Centre launched in -une.

    /--1$ ICICI Bank announced the setting up of its first ever offshore branch in 'ingapore.

    /--1$ The first offshore banking unit 6DBU9 at 'eepF 'pecial @conomic one, #umbai,

    launched.

    /--1$ ICICI Bank s representative office inaugurated in &ubai.

    /--1$ 1epresentative office set up in China. J ICICI Bank s U< subsidiary launched

    /--1$ India s first ever Kisa #ini Credit Card , a ;2H smaller credit card in dimensions

    launched.

    /--1$ Temasek (oldings ac uired 5. H stake in ICICI Bank.

    /--1$ ICICI Bank became the market leader in retail credit in India.

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    /--1$ ICICI bank subsidiary set up in Canada.

    /--0$ #a! #oney, a home loan product that offers the dual benefit of higher eligibility and

    affordability to a customer introduced.

    /--0$ #obile Banking 'ervice in India =aunched in association with 1eliance Infocomm.

    /--0$ India s first multi0branded credit card with (-C= and Airtel launched.

    /--0$

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    /--*$ ICICI Bank and Kisa +ointly launched mCh L a revolutionary credit card on the mobile

    phone.

    /--*$ -rivate Banking #asters 885, a nationwide )olf tournament for high net worth clients

    of the private banking division launched. This event is the largest domestic invitation amateur

    golf event conducted in India.

    /--*$ ?irst Indian company to make a simultaneous e uity offering of 7*.: billion in India, the

    United 'tates and "apan.

    /--*$ Ac uired Ivestitsionno

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    /--+$ ?inancial Counseling Centre &isha =aunched. &isha provides free credit counseling,

    financial planning and debt management services.

    /--.$ ICICI BankMs U'& billion 20tranche international bond offering was the largest bond

    offering by an Indian bank.

    /--.$ 'angli Bank amalgamated with ICICI Bank.

    /--.$ ICICI Bank s )B- 258 million international bond offering marked the inaugural deal in

    the sterling market from an Indian issuer and also the largest deal in the sterling market from

    Asia.

    /--.$ ICICI Bank raised 1s. 8,888 crore 6appro! 5 billion9 from both domestic and

    international markets through a follow0on public offer.

    /--.$ =aunched India s first ever +ewellery card in association with +ewellery ma+or )itan+ali

    )roup.

    /--.$ ICICI Bank became the first bank in India to launch a premium credit card0 The Kisa

    'ignature Credit Card.

    /--.$ ?oundation stone laid for a regional hub in )andhinagar, )u+arat.

    /--.$ Introduced '#@ Toolkit, an online resource centre, to help small and medium enterprises

    start, finance and grow their business.

    /--.$ ICICI Bank signed a multi0tranche dual currency U'7 *.5 billion syndication loan

    agreement in 'ingapore.

    /--.$ ICICI Bank became the first private bank in India to offer both floating and fi!ed rate on

    car loans, commercial vehicles loans, construction e uipment loans and professional e uipment

    loans.

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    /--.$ ICICI Bank @urasia ==C inaugurated its first branch at 't -etersburg, 1ussia.

    /--.$ =aunched BankNhome services for all 'avings and Current Account customers residing

    in India.

    /--.$ In a first of its kind, nation wide initiative to attract bright graduate students to pursue a

    career in banking, ICICI Bank launched the $-robationary Dfficer -rogramme%.

    /--,$ ICICI Bank enters U', launches its first branch in ew ork

    /--,$ ICICI Bank enters )ermany, opens its first branch in ?rankfurt

    /--,$ ICICI Bank launched I #obile, a breakthrough innovation in banking where practically

    all internet banking transactions can now be simply done on mobile phones.

    /--,$ ICICI Bank concluded India/s largest ever securitiFation transaction of a pool of retail

    loan assets aggregating to 1s. ;:.3G billion 6e uivalent of U'& *. * billion9 in a multi0tranche

    issue backed by four different asset categories. It is also the largest deal in Asia 6e!0"apan9 in

    88: till date and the second largest deal in Asia 6e!0"apan O Australia9 since the beginning of

    883

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    2" P"RON&

    2" P"R&ON OF ICICI BAN2

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    OB3"CTI#"

    There were basically two ob+ectives of the #arket 1esearch that was conducted among the

    valuable customers of ICICI Bank. These two ob+ectives wereJ

    (4 To kno5 a6out the customers 7erce7tion a6out CA&A 8FD9

    This was done to find out that what the customers think about various kinds of products.

    /4 To find out the kno5led:e of customers a6out the ;arious 7roduct offerin:s of ICICI

    Bank*9 (ow would you like to invest your savings

    a9 ?.&.

    b9 &irect @ uity

    c9 1eal @state

    d9 #utual ?unds

    e9 )old .

    >;9 which investment style do you prefer most

    a9 )rowth

    b9 Kalue

    c9 Dthers .

    >G9 Ehich do you think is more profitable

    a9 ?.&.

    b9 1eal @state

    c9 )old .

    >49 Ehat time horiFons are you looking to do investment

    a9 * ear

    b9 *02 ears

    c9 205 ears

    d9 5 ears .