Fare Collection Systems – Tutorials & Making Executive Decisions

Moderator:

Shyam Dunna, CIO/AGM of Technology

Metropolitan Atlanta Rapid Transit Authority

Panelists:

• David Leininger, Vice Chair, APTA Financial Management Committee and Executive Vice President, Chief Financial Officer, Dallas Area Rapid Transit, Dallas, TX

• William Spraul, Chief Financial Officer, Transit Services, San Diego MTS, San Diego, CA

The Tutorials and Making the Executive Decision

Fare Collection Systems – Tutorials & Making Executive Decisions

David Leininger

• Vice chair, APTA Financial Management Committee

• Chief Financial Officer, Dallas Area Rapid Transit

North Texas Transit Facts

4

• Three multimodal systems

• DART Facts

• DART - 13 member cities, 700 square

miles

• DCTA - Denton, Lewisville, Highland

Village

• The T - Fort Worth, Richland Hills,

Blue Mound, and Grapevine

• System size

– 34 miles of commuter rail / 10 stations

– 85 miles of light rail / 61 stations

– 612 vehicles in bus fleet

– 163 vehicle in rail fleet

– Annual budget of FY14 $1.042 Billion

– Farebox recovery ratio - 15%

– Annual ridership of 107.5 million trips

– Average fixed route weekday daily ridership 225,000

4

Moderator: Shyam Dunna

MARTA Overview

9th Largest Transit System in North America

4,300+ Full-Time Personnel

415,000 Weekday Passengers

FY14 Operating Budget $427M

FY14 Capital Budget $289M

531 Buses on 92 Routes

38 Rail Stations

338 Rail Cars

187 Mobility L-Vans

48 miles of track

32.3% Fare box Recovery

6

MARTA Breeze System

Operational Feb 2007

Operational Aug 2009

Operational Aug 2008

Launched inDec 2005

MARTA Breeze Equipment

8

470 Fare Gates626 Fare

Boxes 349 Ticket Vending

Machines

24 Ticket Office Machines

2 Parking Gates

6 High PerformanceEncoding Machine

144 Light Validators

Money Room

MARTA Equipment & Network

Garage

Servers

Cubic

Maintenance

Server

MonitoringEquipment

Monitoring

Parking

NextFare Central System

Reports

Technology

System

Administrators

Revenue

Operations

Ticket Office

Machines

Gates

Money

Rooms

Customer

Service

Parking

Encoding

Research

Analysis

AccountingTechnology

Operations

Center

Encoding

MARTA CCT GRTA Gwinnett

Breeze Vending

Machines

Web Sales

Partner Sales

Bulk Sales

Atlanta

Streetcar

David Leininger CFO, DART

Ronald Baptiste CFO, RTA

William Spraul COO, San Diego MTS

Fare Collection Systems – Tutorials & Making Executive Decisions

Moderator:

Shyam Dunna

CIO/AGM of Technology, MARTA

Panelists:

MARTA’s Fare Collection Initiatives

• Regional Programs– New BVM Screens for Regional Partners

– New Regional Products for Transit Management Associations

– Fare Changes for Regional Operators

– Breeze Vending Machine for Atlanta Streetcar

MARTA’s Fare Collection Initiatives

• Fare Media

–Upgrade Breeze tickets to MIFARE Ultralight C

–Upgrade Breeze Cards to MIFARE DESFire

MARTA’s Fare Collection Initiatives

• Mobile Payment Pilot– Loading fares on to a Breeze

card from smartphones

– Using NFC chips in Smartphones for fare payment

– Using sleeves for iPhones with NFC chips embedded for fare payment

– Using bar codes for fare payment

Fare Collection Systems – Tutorials & Making Executive Decisions

William Spraul

• Chief Operating Officer, Transit Services, San Diego MTS

Metropolitan Transit System San Diego, California

Overview of MTS

• Metropolitan Transit System owns assets of San Diego Trolley, Inc., San Diego Transit Corporation, and the San Diego & Arizona Eastern Railway Company, as well as the non-profit corporation, San Diego Vintage Trolley

• MTS provides light rail and bus services directly and by contract with private operators

• MTS has a 15-member Board of Directors and over 2,200 employees

• MTS has an operating budget of approximately $243 million, $94 million coming from fares

• MTS was named North America’s Outstanding Public Transit System in 2009

Area of Jurisdiction & Ridership

• MTS serves approximately 570 square miles of the urbanized areas of San Diego County, as well as the eastern rural parts of the county, over 3,700 total square miles

• MTS generates 85 million annual passenger trips

–MTS Bus: over 55 million trips

–MTS Rail: nearly 30 million trips

• Service runs 4am-2am daily, 7days/week

Overview of MTS Fare System

• Five different cash fares, over fifteen different pass options

• Smart card known as Compass Card

• Compass cards are used on MTS buses, trolleys, and regional coasters

• Variety of options for how/where passengers can purchase/load compass cards, including online and partnerships with local grocery stores

• Single day passes also available on board the bus