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    Types of Investors

    1. Individual investors (including trusts on behalf of individuals, and umbrella companiesformed by two or more to pool investment funds).

    2. Collectors of art, antiques, and other things of value

    3. Angel investors (individuals and groups)

    4. Sweat equity investor

    5. Venture capital funds, which serve as investment collectives on behalf of individuals,companies, pension plans, insurance reserves, or other funds.

    6. Investment banks

    7. Businesses that make investments, either directly or via a captive fund

    8. Investment trusts, including real estate investment trusts

    9. Mutual funds, hedge funds, and other funds, ownership of which may or may not bepublicly traded (these funds typically pool money raised from their owner-subscribersto invest in securities)

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    Angel investors

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    Sweat equity investor

    Sweat equity is a term that refers to a party's contribution to

    a project in the form of effort , as opposed to financial equity,

    which is a contribution in the form of capital.

    http://en.wikipedia.org/wiki/Ownership_equityhttp://en.wikipedia.org/wiki/Ownership_equity
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    VENTURE CAPITAL

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    VENTURE CAPITAL

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    VENTURE CAPITAL

    The venture capital fund makes money by owning

    equity in the companies it invests in, which usually

    have a novel technology or business model in high

    technology industries, such as biotechnology, IT,

    software, etc

    http://en.wikipedia.org/wiki/Collective_investment_schemehttp://en.wikipedia.org/wiki/Equity_(finance)http://en.wikipedia.org/wiki/Business_modelhttp://en.wikipedia.org/wiki/Biotechnologyhttp://en.wikipedia.org/wiki/Information_technologyhttp://en.wikipedia.org/wiki/Softwarehttp://en.wikipedia.org/wiki/Softwarehttp://en.wikipedia.org/wiki/Information_technologyhttp://en.wikipedia.org/wiki/Biotechnologyhttp://en.wikipedia.org/wiki/Business_modelhttp://en.wikipedia.org/wiki/Equity_(finance)http://en.wikipedia.org/wiki/Collective_investment_scheme
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    INVESTMENT BANKING

    An investment bank is a financial institution that assists

    individuals, corporations and governments in raising capital

    by underwriting and/or acting as the client's agent in the

    issuance ofsecurities. An investment bank may also assist

    companies involved in mergers and acquisitions, and provide

    ancillary services such as market making, trading of

    derivatives, fixed income instruments, foreign exchange,

    commodities, and equity securities.

    http://en.wikipedia.org/wiki/Securitieshttp://en.wikipedia.org/wiki/Mergers_and_acquisitionshttp://en.wikipedia.org/wiki/Market_makinghttp://en.wikipedia.org/wiki/Derivative_(finance)http://en.wikipedia.org/wiki/Fixed_incomehttp://en.wikipedia.org/wiki/Foreign_exchange_markethttp://en.wikipedia.org/wiki/Commoditieshttp://en.wikipedia.org/wiki/Equity_securitieshttp://en.wikipedia.org/wiki/Equity_securitieshttp://en.wikipedia.org/wiki/Commoditieshttp://en.wikipedia.org/wiki/Foreign_exchange_markethttp://en.wikipedia.org/wiki/Fixed_incomehttp://en.wikipedia.org/wiki/Derivative_(finance)http://en.wikipedia.org/wiki/Market_makinghttp://en.wikipedia.org/wiki/Mergers_and_acquisitionshttp://en.wikipedia.org/wiki/Securities
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    MUTUAL FUND

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    Mutual funds

    A mutual fund is a professionally managed type of collective

    investment scheme that pools money from many investors to

    buy stocks, bonds, short-term money market instruments,

    and/or other securities

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    Regret Theory

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    Regret Theory

    Fear of regret, or simply regret, theory deals with the

    emotional reaction people experience after realizing

    they've made an error in judgment. Faced with the

    prospect of selling a stock, investors become

    emotionally affected by the price at which they

    purchased the stock. So, they avoid selling it as a way

    to avoid the regret of having made a bad investment,as well as the embarrassment of reporting a loss. We

    all hate to be wrong, don't we?

    http://www.investopedia.com/terms/r/regrettheory.asphttp://www.investopedia.com/terms/r/regrettheory.asphttp://www.investopedia.com/terms/r/regrettheory.asp
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    Mental Accounting

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    Mental Accounting

    Hesitation to sell an investment that once had monstrousgains and now has a modest gain. During an economicboom and bull market, people get accustomed to healthygains.

    When the market correction deflates investor's net worth,they're more hesitant to sell at the smaller profit margin.

    They create mental compartments for the gains they oncehad, causing them to wait for the return of that gainfulperiod.

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    Prospect/Loss-Aversion Theory

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    Prospect/Loss-Aversion Theory

    Explains why investors hold onto losing stocks: people

    often take more risks to avoid lossesthan to realize gains.

    For this reason, investors willingly remain in a risky stock

    position, hoping the price will bounce back. Gamblers on

    a losing streak will behave in a similar fashion, doubling

    up bets in a bid to recoup what's already been lost.

    They may believe that today's losers may soon

    outperform today's winners.

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    Anchoring

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    Anchoring

    Investment decisions are often influenced

    by price anchors, prices deemed

    significant because of their closeness torecent prices. This makes the more

    distant returns of the past irrelevant ininvestors' decisions.

    http://www.investopedia.com/terms/a/anchoring.asphttp://www.investopedia.com/terms/a/anchoring.asp
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    Over-/Under-Reacting

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    Over-/Under-Reacting

    Investors get optimistic when the market goes up,

    assuming it will continue to do so. Conversely,

    investors become extremely pessimistic during

    downturns. A consequence of anchoring, or

    placing too much importance on recent events

    while ignoring historical data, is an over- or under-

    reaction to market events which results in prices

    falling too much on bad news and rising too much

    on good news.

    Extreme cases of over- or under-reaction to market events may lead to

    market panics and crashes.

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    Overconfidence

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    Overconfidence

    O fid

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    Overconfidence

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    Overconfidence

    Many investors believe they can consistently

    time the market. But in reality there's an

    overwhelming amount of evidence thatproves otherwise. Overconfidence results in

    excess trades, with trading costs denting

    profits.

    http://www.investopedia.com/terms/m/markettiming.asphttp://www.investopedia.com/terms/m/markettiming.asp
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    Greater fool theory

    The greater fool theory (also called survivor investing) is

    the belief held by one who makes a questionable investment,

    with the assumption that they will be able to sell it later to "a

    greater fool"; in other words, buying something not becauseyou believe that it is worth the price, but rather because you

    believe that you will be able to sell it to someone else at an

    even higher price

    http://en.wikipedia.org/wiki/Investmenthttp://en.wikipedia.org/wiki/Pricehttp://en.wikipedia.org/wiki/Pricehttp://en.wikipedia.org/wiki/Investment