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1Who we areWho we are

Our mission is to help brands make the best decisions for their business. We share best practice and success stories

in an engaging and accessible way, and through informative feature articles and in-depth analysis, we help industry professionals to make informed and fruitful choices.

Magazine is a leading B2B publication for entrepreneurs, SMEs, start-ups and blue chip corporations from all

corners of the globe. We have been helping decision-

makers achieve business success for over a decade, and have over 500,000 subscribers worldwide.

Daniel GohaDaniel is a performance-driven self-starter with over 5 years’ experience in the publication

industry. During this time he has built a rapport with key decision-makers, including CEOs and senior level management, across Africa and Europe.

Daniel has spent several years living and working in Dubai and the Middle East, helping to drive business productivity in the region by working with leading brands across key sectors and verticals.

Daniel has experience in building strong client relationships within the pharmaceutical sector in the UK. He is also multilingual, with native profi ciency in English, Polish and Arabic.

Daniel is a performance-driven self-starter with over 5 years’ experience in the publication

level management, across Africa and Europe.

Daniel has spent several years living and working in Dubai and the Middle East, helping to drive business productivity in the region by working with leading brands across key sectors and verticals.

Daniel has experience in building strong client relationships within the pharmaceutical sector in the UK. He is also multilingual, with native profi ciency in English, Polish and Arabic.

2Founder biographies

Adil NazerDespite starting out in Aviation Mechanical Engineering Adil now has a proven track record within the publishing and advertising sales industry. He has worked in this sector for the last 10 years and has often found himself involved with big-named international brands.

Adil has worked and lived in Europe, Africa and the Middle East and has great admiration for diff erent cultures. Being articulate, organised and with a sharp eye for detail has helped Adil become multilingual and he is fl uent in both English and Arabic.

Rahim AliRahim has over 10 years’ senior level experience in the publication industry. His work has been integral in getting international companies to help businesses in Africa with exposure to international markets and with developing their brand ideals.

Initially from an engineering background, Rahim has worked closely with large EPC companies and has experience in manufacturing, especially in the food and beverage industry.

Rahim has worked with large brands across several sectors and has personally added value to their marketing programmes using a consultative approach to branding and communications.

Rahim has worked internationally since he started full time employment, and is now fl uent in several languages.

Share your story

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Sectors Mining Oil and gas Manufacturing Construction Food and drink Logistics Energy Finance Professional services Healthcare Public sector Retail Technology

3What we do

Whatever form your business off erings take, Essential Business will help you put your company in front of CEOs, buyers,

manufacturers, creators, and other industry professionals.

As your partner, we provide you with the ultimate platform to share your message and bring your business closer to the people that matter.

It has been a pleasure working with Essential

Business Publishing Ltd. Their professional approach to both us and our partners has been

great and I look forward to working with the team again

in the near future. The final product exceeded

our expectationsIsmail Dockrat

CEO Denel Aerostructures

It has been a pleasure working with Essential

Business Publishing Ltd. Their professional approach to both us and our partners has been

great and I look forward to

4Readership statsReadership by location:

Botswana 5%

Africa 63%

Australia 7%

North America 5%

South America 3%

Europe 13%

Asia 9%

South Africa 29%

Nigeria 8%

Ghana 2%

Egypt 1%Morocco 1%

Other 4%Kenya 18%

Ethiopia 5%

Tanzania 5%

Mozambique 1%

Uganda 5%

DRC 3%

Zimbabwe 6%

Zambia 5%

Namibia 2%

Africa Breakdown:

Readership by industry:

14%8%

15%

9%12%

5%5%

10%9%5%6%2%

Readership by professional position:

5%17%7%

11%10%19%12%13%6%

ChairmenCEOs COOsCMOsSenior ManagmentMDsGMsDirectorsOther

Renewables & EnergyMiningProperty Development & ConstructionOil & GasSupply Chain & LogisticsHealthcarePublic SectorFood & BevICTManufacturingInvestment ServicesOther

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5Why it works

Thanks Essential Business for a great

article on our African Maritime operations

Henner RodenwoldtDivision Manager –

Maritime Cranes at Liebherr Africa (Pty) Ltd

We share the stories behind some of the world’s most dynamic and successful businesses, and we can help you leverage

those to your company’s advantage. All advertisements are strategically matched with content to ensure that your brand reaches the audience that matters most.

No matter the size of your ad campaign, a placement in Essential Business Magazine is sure to get you noticed by the right people.

Thanks Essential Business for a great

article on our African Maritime operations

Henner Rodenwoldt

Magazine is sure to get you noticed by

6Who it’s worked for

Thanks a lot! It looks brilliant and we appreciate the feature. You guys are beyond words

Tumelo MalekutuSales Manager – Rail Division – Ingeteam

Media pack

7Advert packages and specDouble Page - Including 400 words editorial $7,495 USD

Full Page - Including 200 words editorial $4,995 USD

Half Page - Including 100 words editorial $2,995 USD

Quarter Page $1,995 USD

Independent advertsInside Front Cover$6,495 USD

Inside Back Cover$5,495 USD

Back Cover$5,995 USD

Independent Full page advert runs1 month $4,995 USD

3 months $12,495 USD 6 months $19,495 USD

12 months $34,995 USD12 months

Website advertisingSkyscraper$995 USD

MPU$495 USD

Supplying your own advert and logo artwork:AdvertAll artwork must be supplied print ready at 300dpi and sized exactly to match the specs provided on this document. Print-ready PDF’s are preff ered but high resoltion .jpeg fi les can be acceptable.

LogoVector .EPS, .Al (Adobe Illustrator) or Hi-res PDF fi les are preferred with all fonts embedded/outlined. Jpeg fi les are acceptable but must be high-resolution print quaity (300 dpi).

advertising

your own advert

Sky-scraper

MPU

Half Page (HP)98mm (high) x 175mm (wide)

Half Page Verticle (HPV)200mm (high) x 85mm (wide)

Full Page (FP)231mm (high) x 206mm (wide)This amount includes 3mm print bleed

Double Page Spread (DPS)231mm (high) x 406mm (wide)This amount includes 3mm print bleed

Quarter Page (QP)97.5mm (high) x 85mm (wide)

1Double page spread (DPS)

4Half page vertical(HPV)

3Half page(HP)

5Quarter page (QP)

2Full page(FP)

For further enquiries about advert specifi cations or design of your advertisement please send an email to our team and we will be in touch

production@essentialbusinessmag.com

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3Half page(HP)

2Full page(FP)

Looking to showcase your business? Call or email us for an initial chat about your requirements. Once you’ve told us all about your company, we’ll discuss options and availability

to make sure we find the best fit for your brand.

+44 (0)203 290 2980 +27 (0)11 083 6717

production@essentialbusinessmag.com

Get in touch

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